#017: Strata Stories- How to build a health-tech start-up (feat. Shreya Jagarlamudi)

On this episode of Strata Stories, we talk with Tony Maritato PT, the founder of Total Therapy Solutions

We dive into: 
1. The biggest mistakes Paul & Tony see clinic owners make
2. How to develop the right skills to make your practice grow
3. Advice on how to build the right culture and team
4. And understanding what it takes to sell a business

Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with our team!

If you have any questions, send us a note hello@stratapt.com. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

On this episode of Strata Stories, we talk with Jamey Schrier, the founder of Practice Freedom U. 

We dive into: 
1. How to recruit and retain great employees
2. How to shift from reaction mode to intentional decision-making
3. And the impact of high-stress decision-making

Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with our team!

If you have any questions, send us a note hello@stratapt.com. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

On this episode of Strata Stories, we talk with Ben Galin PT and the owner of Evolution Rehab Group.

We dive into:
1. The difference between profit and cash flow
2. The impact of accounts receivable on cash flow
3. Why you must fix your cancel and no-show rate
4. And How payment delays have huge effects on your business

Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with our team!

If you have any questions, send us a note hello@stratapt.com. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

On this episode of Strata Stories, we talk with Ashley Mak PT, the owner of Dragon Digital Health

We dive into: 
1. How to control costs in your clinic
2. Why there’s a huge opportunity at the intersection between cash and insurance-based practices
3. How to find and serve your niche
4. And the importance of clarity in marketing

Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with our team!

If you have any questions, send us a note hello@stratapt.com. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

On this episode of Strata Stories, we talk with Sturdy McKee, PT and owner of Sturdy Coaching

We dive into:
1. The 7 most important metrics all clinics should track
2. How to use metrics as leading indicators and feedback loops
3. How many hours a week you should spend in the captain's seat
4. Why you should look at your business like SOAP note
5. And the importance of managing people and processes instead of managing metrics

Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with our team!

If you have any questions, send us a note hello@stratapt.com. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

On this episode of Strata Stories, we talk with Jimmy McKay DPT, and Founder of PT Pintcast.

We dive into:
1. How to create short-form content
2. Low-cost options for creating that content
3. Why consistency is the answer to 99% of your marketing problems
4. Understanding attention
5. And lastly, the power of user-generated content

Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with our team!

If you have any questions, send us a note hello@stratapt.com. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

On this episode of Strata Stories, we talk with Justin Stiver the owner of Total Therapy Florida. 

We dive into:
1. A step-by-step guide on how to pitch physicians
2. How to hire a business development person to build relationships with physicians
3. And how to make sure your clinic is set up to handle lots of referrals

 
Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with our team!

If you have any questions, send us a note hello@stratapt.com. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

On this episode of Strata Stories, we talk with Tony Maritato PT, the founder of Total Therapy Solutions

We dive into: 
1. The biggest existential threat to the Physical Therapy industry according to Tony
2. Advice for therapists wanting to make more money and increase their value
3. How to pitch your practice to referring physicians and patients
4. Building a community through Facebook Groups
5. How to recruit therapists and create an incredible culture
6. And finally, how to increase the margins at your clinic

Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with our team!

If you have any questions, send us a note hello@stratapt.com. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

On this episode of Strata Stories, we talk with Jerry Durham, the CEO of the Client Experience Company.

We dive into:
1. What the first 45 seconds of a new patient call should sound like at your clinic
2. Understanding who the end user is vs who the decision maker is when selling your PT or OT services
3. Why the insurance company is NOT your customer and the importance of disconnecting from the payer source

Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with our team!

If you have any questions, send us a note hello@stratapt.com. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

On this episode of Strata Stories, we talk with Roger Karsten DPT who is currently the owner of OnePT. We dive into:

1. How to find referral sources outside of doctors
2. Why Physical Therapists must be better at promoting the industry as a whole
3. Making sure you don’t become too reliant on one particular referral source
4. And how to start building your network in the PT space

Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with our team!

If you have any questions, send us a note hello@stratapt.com. Strata Stories is produced by Thomas Schreiber, our Director of Marketing