12: The Power of Storytelling in Business Architecture

In this episode of IASA Global's podcast series, The Argument, IASA CEO, Paul Preiss has an unscripted, candid conversation with two leaders in architecture transformation and leadership: Whynde Kuehn and Eva Kammerfors. This discussion focuses on how to create a true business-impacting architecture practice, how to become a transformational chief architect, and how to help organizations manage change in a dynamic business environment. Participants discuss the qualities of bringing architects together, shared interactions between business and solution architects, and how to grow a practice that delivers on the promise of digital.

Whynde Kuehn is the Founder and Managing Director of S2E Transformation, helping organizations bridge the gap between strategy and execution. Whynde has extensive experience in enterprise transformation and planning and is a passionate advocate for using business architecture to enable effective strategy execution and digital transformation.

Eva Kammerfors is an experienced enterprise and business architecture practitioner specializing in architecture management and governance, change leadership, and business and IT transformation. Eva is a Senior Advisor and owner of network organization Teama AB, where she acts as a mentor and leader in companies and organizations using architecture as a tool for digital transformation. Eva is an engaged speaker in the chief architect community, trainer in business and IT architecture and certifies Chief Architects at the Computer Society.

Concluding this series, business architecture thought leader Whynde Kuehn interviews Jake Walker, head of the business architecture practice at T. Rowe Price, a leading global investment firm managing over $1.5 trillion in client assets. Jake and Whynde discuss the value of business architecture, its unique role in business transformation, and how to build a successful practice.

Steven Scott, Director of Business Architecture at US-based multinational software company Autodesk, joins thought leader Whynde Kuehn on the value of business architecture, its unique role in business transformation, and how to build a successful practice in the organization.

Amélie Régimbal, Director of Business Architecture at Desjardins, Canada's financial services cooperative and the largest federation of credit unions in North America, discusses with thought leader Whynde Kuehn on the value of business architecture, its unique role in business transformation, and how to build a successful practice in the organization.

Alex Randell, Director of HR Technology at Principal Financial Group, long-time business architecture leader, and member of the Business Architecture Guild joins thought leader Whynde Kuehn for a discussion on the value of business architecture, its unique role in business transformation, and how to build a successful practice in the organization.

Business Architecture thought leader, Whynde Kuehn, talks with Chris Jarvis, Enterprise Business Architect at the Financial Conduct Authority (FCA), a financial regulator in the UK about the value of business architecture, its unique role in business transformation, and how to build a successful practice in the organization.

Linda Finley, Founder and President of the Twin Cities Business Architecture Forum, a BIZBOK® Guide primary author, and former Guild board member speaks with thought leader Whynde Kuehn on the value of business architecture, its unique role in business transformation, and how to build a successful practice in the organization.

Grant Ecker, Vice President of Global Enterprise Architecture at Walgreens Boots Alliance and long-time business architecture community supporter talks with thought leader Whynde Kuehn on the value of business architecture, its unique role in business transformation, and how to build a successful practice in the organization.

Coen de Bruijn, Program Director for Data and Analytics EMEA at Nike, talks with business architecture thought leader Whynde Kuehn on the value of business architecture, its unique role in business transformation, and how to build a successful practice in the organization.

Theresa Fannin, practice leader for US-based health insurance carrier, talks with business architecture thought leader, Whynde Kuehn, on the value of business architecture, its unique role in business transformation, and how to build a successful practice in the organization.