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    • Embracing failure as a stepping stone to success and mastery.Failure should not be feared but embraced, as it leads to growth and mastery. Understanding one's motivations and avoiding ego-driven behavior is crucial for long-term success.

      Failure is an integral part of success. Rather than trying to avoid failure, the focus should be on how to fail in a way that leads to skill development and a belief system that paves the way for long-term success. When faced with failure, it's important to examine the individual's underlying motivations. People can be categorized into two orientations: mastery or ego. Those with a mastery orientation are driven by curiosity and intrinsic motivation, finding joy in solving problems and constantly improving. On the other hand, those with an ego orientation seek to outdo others and prove themselves, often for the sake of image management. Understanding these orientations can help predict one's ultimate success. So, instead of fearing failure, individuals should embrace it as a stepping stone to growth and mastery.

    • The Impact of Mindset and Reactions to Failure on SuccessEmbracing a mastery-oriented mindset, viewing failure as an opportunity to learn and improve, can lead to greater success and unleash creativity by removing the fear of embarrassment.

      Our mindset and reactions to failure can greatly impact our success. Those with a mastery-oriented mindset approach their craft or career with a love for learning and problem-solving, viewing failure as an opportunity to improve. On the other hand, ego-oriented individuals compete against others and overly care about their image, defining success by tangible measures and reacting with embarrassment when they fail. Embarrassment is one of the most painful psychological experiences, triggering the brain's stress response and distorting perceptions. As a result, people stop taking risks and underperform relative to their abilities. The fear of embarrassment becomes a self-imposed limitation, leading to a life spent avoiding risks and missed opportunities. Removing embarrassment from the equation is crucial for unleashing creativity, deep cognitive processing, and achieving success.

    • Shifting from ego to craft: the key to masteryPrioritizing the love of the game or craft, finding joy in the process, and embracing a mastery orientation can lead to long-lasting excellence and deep motivation.

      The pursuit of mastery requires a shift in mindset from an ego orientation to a focus on the love of the craft. This applies to athletes, professionals, and anyone striving for greatness in their field. When individuals start seeking external rewards and validation, such as praise, recognition, or monetary incentives, their intrinsic motivation diminishes, ultimately undermining their performance. The key is to prioritize the love of the game or the craft itself, finding joy and fulfillment in the process rather than solely focusing on the outcome. Success can still be achieved with an ego orientation, but it becomes fragile, relying heavily on maintaining unwavering confidence. By embracing a mastery orientation, individuals can overcome embarrassment, cultivate deep motivation, and achieve long-lasting excellence.

    • The Power of Surrounding Yourself with the Right People and Reacting Positively to FailureSurround yourself with trustworthy individuals who support your personal growth, and respond to failure with acceptance and humor to achieve success and freedom.

      Who you surround yourself with and how you react to failure truly matter. Athletes often seek validation from their entourages to boost their confidence and maintain an ego orientation. However, shifting to a mastery orientation is more beneficial. This means focusing on personal growth and improvement rather than seeking external validation. A mastery orientation involves correcting reactions to failure and being selective about who we listen to. We tend to overestimate how much people care about us, causing unnecessary stress and decision-making based on others' opinions. It is crucial to choose a few trusted individuals as accurate observers and mirrors. Additionally, our reaction to failure plays a significant role in our success. Avoid toxic emotions like embarrassment or anger, and instead embrace acceptance and humor. By replacing negative reactions with positive ones, we can achieve psychological freedom and, ultimately, success.

    • Finding Success Through a Balance of Perseverance and Knowing When to RestSuccess requires both hard work and knowing when to take strategic breaks. Balancing effort and rest, and making good decisions based on learned information, can lead to better outcomes.

      Success is not just about resilience and persistence, but also about knowing when to quit. While hard work and relentless determination are important, there is also value in taking breaks and resting. Understanding where and when you perform your best is crucial. This concept is supported by the idea of judgment, which involves integrating knowledge, comprehension, application, analysis, and synthesis to make good decisions. Being a good decision maker requires the ability to apply learned information to real-life situations effectively. Recognizing the importance of balancing effort with strategic breaks can lead to better outcomes and ultimately, success. So, it's not just about constantly pushing forward, but also about knowing when to step back and reassess.

    • Principles of Successful Individuals: Humility, Vision, Accountability, and UrgencySuccess is not just about domain expertise, but also about applying basic principles consistently. Humility, vision, accountability, and urgency are key traits that contribute to achieving success in various fields.

      Successful individuals from various fields often have similar conversations and share common principles. While domain expertise is important, it is the consistent application of basic principles that leads to success. Humility is a key characteristic among top performers, as they readily acknowledge their lack of knowledge and remain open to trying different approaches. They view failure as an opportunity for growth and constantly seek improvement, just like Thomas Edison and Tiger Woods. Alongside humility, they possess a strong vision and the courage to trust their own ideas, exemplified by Elon Musk. Furthermore, influential figures, whether in politics or pop culture, have the power to shape society through their actions, as people tend to imitate what they observe. The best of the best intentionally control their focus and surround themselves with accountable individuals who can hold them to high standards. Lastly, while hard work is essential, top performers also display a sense of urgency in their pursuit of progress.

    • The Pursuit of Flow: Achieving Greatness Through Effortless EngagementIdentify the activities that bring you joy and a state of flow, prioritize them in your life, and surround yourself with supportive individuals to foster success.

      The best of the best in any field are driven by a constant desire to improve and achieve greatness. They work at a feverish pace, always striving to catch up and excel. However, they don't consider themselves workaholics because their passion for what they do creates a state of flow. Flow states are characterized by losing track of time, effortless engagement, and a feeling of elation. So, the key lesson is to identify the activities or pursuits in your life where you experience flow. Whether it's reading, conversing, spending time with loved ones, or pursuing a hobby, if it brings you joy, lose track of time, and feels effortless, do more of it. Additionally, surround yourself with supportive and encouraging individuals who will foster your success, while also learning when to push for an advantage and when to let things naturally unfold.

    • Harnessing the Power of DesireBy understanding our motivations, evaluating our desires, and making informed decisions, we can utilize the power of desire to achieve greatness and create positive outcomes in our lives.

      Desire plays a critical role in our lives. It can drive us to achieve greatness and innovation, as seen in the success of individuals like Bill Gates, Steve Jobs, and Jeff Bezos. However, desire can also lead to destructive behaviors and cognitive biases when left unchecked. It is essential to evaluate our why and question the underlying motivations behind our desires. Impatience and frustration can often cloud our judgment, causing us to make hasty decisions that may have negative consequences. Understanding when to press our advantage, when to exercise patience, and when to refrain from taking action is crucial. By channeling desire properly and aligning it with our values and goals, we can harness its power to create meaningful and positive outcomes in our lives.

    • Finding Happiness in Simple Joys and ConnectionsTrue happiness and fulfillment come from prioritizing experiences, connections, and simple joys over material wealth and possessions.

      Success and happiness are not measured by material possessions or the trappings of a big life. Building a life filled with abundance and success may work for some, but it's important to understand what truly matters to oneself. As Gio Valiante discovered, accumulating wealth and possessions didn't lead to lasting happiness or fulfillment. Instead, he found value in the simple joys of life, which he referred to as "no money fun." Whether it's watching planes land, skipping stones by the lake, or engaging in other inexpensive activities, finding joy in the small and meaningful moments can bring more happiness and contentment than the pursuit of material wealth. It's a reminder to prioritize experiences and connections over material possessions and to embrace middle-class values that keep us humble and happy.

    • Finding Happiness through Simple Pleasures and Meaningful ConnectionsTrue happiness can be found in inexpensive activities and genuine human interactions, emphasizing the importance of active engagement and being present in every moment for a fulfilling life.

      Happiness doesn't have to come with a hefty price tag. Gio Valiante shares that the things he truly loves to do, such as hitting golf balls, reading books, working out, and engaging with fascinating people, often come at little to no cost. He emphasizes the importance of active engagement in finding happiness, whether it's through task-oriented activities or meaningful connections with others. Valiante also emphasizes the value of being present in every moment, even in the face of fear or pain, as it allows for a more fulfilling experience of life. Ultimately, he suggests that a good life is not measured solely by material possessions or achievements, but by the qualia of one's experiences and the meaningful connections forged along the way.

    Recent Episodes from The Knowledge Project with Shane Parrish

    #197 Michaeleen Doucleff: TEAM Parenting

    #197 Michaeleen Doucleff: TEAM Parenting

    It's surprising how often we give our kids orders: "Do this!" "Don't do that!" But if we want to raise resilient and independent kids, is this the right approach? Michaeleen Doucleff argues there's a better way, and in this conversation, she explains why and shares practical strategies for solving the parenting "crisis" in the modern world.


    In this conversation, Doucleff reveals four parenting principles that will help foster resilience and independence in your kids while protecting and enhancing their emotional well-being. Shane and Doucleff discuss her observations on how different cultures approach parenting and how their practices can help alleviate the burdens we place on ourselves and our children. We also explore the role of technology and its impact on our parenting and our children's development and maturity.
    Michaeleen Doucleff is the author of Hunt, Gather, Parent. Her work has taken her all over the world to explore, observe, and learn from the parenting practices of various cultures. She is also a correspondent for NPR's Science Desk.

    (00:00) Intro

    (04:12) How (and why) we've lost our way as parents

    (08:02) The rise of the nuclear family

    (13:46) TEAM Parenting: T

    (17:20) TEAM Parenting: E

    (23:01) Why you don't need to praise your child

    (26:12) TEAM Parenting: A

    (36:42) TEAM Parenting: M

    (38:34) "Kids do not need to be entertained"

    (39:12) Technology, parenting, and transmitting values

    (1:02:59) Resources parents can use to educate kids about technology

    (1:04:50) How you can use the environment to give kids autonomy

    (1:09:56) Success and parenting


    Watch the episode on YouTube: ⁠https://www.youtube.com/c/theknowledgeproject/videos⁠

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    #196 Brent Beshore: Business Brilliance and Happiness at Home

    #196 Brent Beshore: Business Brilliance and Happiness at Home

    Succeeding in both life and business is very difficult. The skills needed to scale a company often clash with those required to cultivate a thriving home life. Yet, Brent Beshore seems to have cracked the code—or at least he's actively working on it. In this conversation, he spills his secrets on excelling in both arenas.

    This episode is split into two parts: the first 45 minutes covers life and how to be a better person. Brent opens up about the evolution of his marriage, physical health, and inner life.

    The rest of the episode focuses on business. Shane and Beshore discuss private equity, how to hire (and when to fire) CEOs, incentives, why debt isn’t a good thing in an unpredictable world, stewardship versus ownership, and why personality tests are so important for a functional organization.
    After beginning his career as an entrepreneur, Brent Beshore founded Permanent Equity in 2007 and leads the firm as CEO. He works with investors and operators to evaluate new investment opportunities.


    Watch the episode on YouTube: https://www.youtube.com/c/theknowledgeproject/videos

    Newsletter - I share timeless insights and ideas you can use at work and home. Join over 600k others every Sunday and subscribe to Brain Food. Try it: https://fs.blog/newsletter/

    My Book! Clear Thinking: Turning Ordinary Moments into Extraordinary Results is out now - https://fs.blog/clear/

    Follow me: https://beacons.ai/shaneparrish

    Join our membership: https://fs.blog/membership/

    Sponsors:

    Shopify: Making commerce better for everyone. https://www.shopify.com/shane

    Protekt: Simple solutions to support healthy routines. Enter the code "Knowledge" at checkout to receive 30% off your order. https://protekt.com/knowledge


    (00:00) Intro

    (05:08) Why Brent examined his life

    (09:44) How Brent "fixed" his relationships

    (20:04) How helping hurts

    (32:13) How Brent was subtly controlling relationships

    (40:36) Why Brent stopped drinking (mostly)

    (50:29) How to run a business with love yet competitively

    (01:00:34) Win-win relationships

    (01:05:34) On debt

    (01:19:28) On incentives

    (01:29:08) How to hire and fire CEOs

    (01:34:18) What most people miss about hiring

    (01:44:19) Brent's playbook for taking over a company

    (01:51:20) On projections

    (01:55:52) Revisiting investments

    (01:58:44) How "hands-off" is Brent?

    (02:08:34) Where people go wrong in private equity

    (02:14:07) On success

    #195 Morgan Housel: Get Rich, Stay Rich

    #195 Morgan Housel: Get Rich, Stay Rich

    The skills it takes to get rich are drastically different from the skills it takes to stay rich. Few understand this phenomenon more than Morgan Housel. He's identified unique lessons about wealth, happiness, and money by studying the world's richest families and learning what they did to build their wealth and just how quickly they squandered it all.
    In this conversation, Shane and Housel discuss various aspects of risk-taking, wealth accumulation, and financial independence. Morgan explains the importance of understanding personal financial goals and the dangers of social comparison, lets everyone in on his personal financial “mistake” that instantly made him sleep better at night, and why the poorest people in the world disproportionately play the lottery—and why it makes sense that they do. They also touch on the influence of upbringing on financial behaviors, the difference between being rich and wealthy, and the critical role of compounding in financial success. Of course, we can’t have a writer as good as Morgan Housel on the podcast and not ask him about his process, so Housel concludes with insights into storytelling, his writing processes, and the importance of leading by example in teaching financial values to children.
    Morgan Housel is a partner at Collaborative Fund. Previously, he was an analyst at The Motley Fool. He is a two-time winner of the Best in Business Award from the Society of American Business Editors and Writers and was selected by the Columbia Journalism Review for the Best Business Writing anthology. He's the author of two books: The Psychology of Money and Same as Ever.
    Watch the episode on YouTube: ⁠https://www.youtube.com/c/theknowledgeproject/videos⁠

    Newsletter - I share timeless insights and ideas you can use at work and home. Join over 600k others every Sunday and subscribe to Brain Food. Try it: ⁠https://fs.blog/newsletter/⁠

    My Book! Clear Thinking: Turning Ordinary Moments into Extraordinary Results is out now - ⁠https://fs.blog/clear/⁠ 

    Follow me: ⁠https://beacons.ai/shaneparrish⁠

    Join our membership: ⁠https://fs.blog/membership/⁠


    Sponsors

    Protekt: Simple solutions to support healthy routines. Enter the code "Knowledge" at checkout to receive 30% off your order. ⁠https://protekt.com/knowledge


    (00:00) Intro

    (04:46) Risk and income

    (07:40) On luck and skill

    (10:10) Buffett's secret strategy

    (12:28) The one trait you need to build wealth

    (16:20) Housel's capital allocation strategy

    (16:48) Index funds, explained

    (20:59) Expectations and moving goalposts

    (22:17) Your house: asset or liability?

    (27:39) Money lies we believe

    (32:12) How to avoid status games

    (35:04) Money rules from parents

    (40:15) Rich vs. wealthy

    (41:46) Housel's influential role models

    (42:48) Why are rich people miserable?

    (45:59) How success sows the seeds of average performance

    (49:50) On risk

    (50:59) Making money, spending money, saving money

    (52:50) How the Vanderbilt's squandered their wealth

    (1:04:11) How to manage your expectations

    (01:06:26) How to talk to kids about money

    (01:09:52) The biggest risk to capitalism

    (01:13:56) The magic of compounding

    (01:16:18) How Morgan reads

    (01:22:42) How to tell the best story

    (01:24:42) How Morgan writes

    (01:35:42) Parting wisdom and thoughts on success

    #194 Abigail Shrier: The Parent-Therapy Trap

    #194 Abigail Shrier: The Parent-Therapy Trap
    Over the last decade, therapy has become the de facto solution to solve all sorts of problems for all sorts of people. Everyone has slowly accepted that therapy is normal and a net benefit to society.

    But instead of helping kids work through difficult circumstances, what if it's just making the problems worse? That's what Abigail Shrier thinks is happening, and in this conversation, she reveals some surprising reasons why.

    Shane and Shrier discuss the real reason therapy is "bad," how we got to this point of acceptance as a culture, and what you can do as a parent to get back to normalcy. Shrier also shares her experiences with lifelong therapy patients, who should actually be in therapy, and the one thing that makes someone a successful parent.

    Watch the episode on YouTube: https://www.youtube.com/c/theknowledgeproject/videos

    Newsletter - I share timeless insights and ideas you can use at work and home. Join over 600k others every Sunday and subscribe to Brain Food. Try it: https://fs.blog/newsletter/

    My Book! Clear Thinking: Turning Ordinary Moments into Extraordinary Results is out now - https://fs.blog/clear/ 

    Follow me: https://beacons.ai/shaneparrish

    Join our membership: https://fs.blog/membership/

    Sponsors:

    Shopify: Making commerce better for everyone. https://www.shopify.com/shane

    Protekt: Simple solutions to support healthy routines. Enter the code "Knowledge" at checkout to receive 30% off your order. https://protekt.com/knowledge

    (00:00) Intro
    (05:44) Inverse: How do we raise mentally unstable kids?
    (08:29) How we got to now
    (11:45) Bad therapy...or just social trends?
    (13:21) Being your kids' friend: good or bad?
    (15:55) The parenting type that raises the BEST kids
    (21:35) Is this all the parents' fault?
    (29:53) Is "Bad Therapy" a world-wide problem?
    (32:57) Talk to your kids' therapist about these things
    (42:09) The importance of facing adversity in childhood
    (47:06) Can we blame grad schools for all of this?
    (49:14) On technology and social media
    (51:03) Schools should "never" have gotten involved in mental health
    (54:43) Did COVID accelerate "bad therapy?"
    (56:07) How to return to normalcy
    (58:21) Why Shane shares negative YouTube comments with his kids
    (01:01:23) Shrier's experience being "cancelled"
    (01:04:13) On prestige media
    (01:07:47) Small steps parents can take to return to normal
    (01:11:02) Dealing with schools saying one thing and parents saying another
    (01:13:32) Why is the silent majority...silent?
    (01:16:32) If this continues, what happens?
    (01:18:19) What makes someone a successful parent?

    #193: Dr. Jim Loehr: Change the Stories You Tell Yourself

    #193: Dr. Jim Loehr: Change the Stories You Tell Yourself

    What if reaching the next level of success wasn't determined by another skill, degree, or course but by something that changed on the inside?

    That's what Dr. Jim Loehr believes, and in this episode, he reveals everything he knows about mental toughness and winning the mind game. Shane and Loehr discuss the radical importance of the stories you tell yourself—including how they can damage your kids—and how to change the negative stories you believe. Loehr also shares the best reflection questions to ask yourself to reveal personal blindspots, the importance of rituals for calming anxiety and performing under pressure, and how the best in the world use their recovery time effectively.

    Dr. Jim Loehr is a world-renowned performance psychologist and author of 16 books. From his more than 30 years of experience and applied research, Dr. Loehr believes the single most important factor in successful achievement, personal fulfillment, and life satisfaction is the strength of one’s character. Dr. Loehr possesses a masters and doctorate in psychology and is a full member of the American Psychological Association.

    Watch the episode on YouTube: https://www.youtube.com/c/theknowledgeproject/videos

    Newsletter - I share timeless insights and ideas you can use at work and home. Join over 600k others every Sunday and subscribe to Brain Food. Try it: https://fs.blog/newsletter/

    My Book! Clear Thinking: Turning Ordinary Moments into Extraordinary Results is out now - https://fs.blog/clear/ 

    Follow me: https://beacons.ai/shaneparrish

    Join our membership: https://fs.blog/membership/

    Sponsor:

    Protekt: Simple solutions to support healthy routines. Enter the code "Knowledge" at checkout to receive 30% off your order. https://protekt.com/knowledge

     

    (00:00) Intro

    (03:20) Parenting and storytelling

    (06:15) How to determine whether or not the stories are limiting or enabling you

    (08:41) What the stories world-class performers tell themselves

    (15:02) How to change the stories you tell yourself

    (23:26) Questions to journal about

    (26:16) Private voices vs. public voices (and how they impact your kids)

    (31:32) How to help your friends change their stories

    (37:30) How to better come alongside your kids to prevent destructive behavior

    (44:48) - (45:06) What Loehr knows about high performers that others miss

    (53:12) On time and energy

    (01:06:26) Conquering the "between point" ritual

    (01:11:50) On rituals vs. habits

    (01:15:54) How to increase your mental toughness

    (01:23:51) On success

     

     

    #192 David Segal: Yearly Planning, Daily Action

    #192 David Segal: Yearly Planning, Daily Action

    Working in a business and working on a business are two different things. Without the former, nothing gets done; without the latter, the wrong things get done. David Segal has a unique way of managing that tension, and this episode, he reveals all his business operating secrets and explains how he failed along the way.

    Shane and Segal discuss what entrepreneurship really is, where motivation comes from, and what Segal learned building a $200 million tea business. Shane and David also dive deep into the dark side of success and the radical depression that can strike when you get a big payday, life and business lessons they learned from Warren Buffett, and the value of time management.

    David Segal is the co-founder of Firebelly Tea. He’s also best known as “the David” of DAVIDsTEA. During his time at DAVIDsTEA, Segal grew the company from a single store to a $200 million retail giant. Segal left DAVIDsTEA in 2016 and started Mad Radish—a quick service restaurant concept. Mad Radish is all about providing healthy, gourmet fast foods. In 2021, Segal started Firebelly tea to create exceptional loose leaf teas tailored to modern living.

    Listeners of The Knowledge Project can receive a special 15 percent discount on Firebelly Tea products by heading to www.firebellytea.com and entering the code Shane15 at checkout.

    Watch the episode on YouTube: https://www.youtube.com/c/theknowledgeproject/videos

    Newsletter - I share timeless insights and ideas you can use at work and home. Join over 600k others every Sunday and subscribe to Brain Food. Try it: https://fs.blog/newsletter/

    My Book! Clear Thinking: Turning Ordinary Moments into Extraordinary Results is out now - https://fs.blog/clear/ 

    Follow me: https://beacons.ai/shaneparrish

    Join our membership: https://fs.blog/membership/

    Sponsor:

    Shopify: Making commerce better for everyone. https://www.shopify.com/shane

     

    (00:00) Intro

    (04:59) What entrepreneurship really is

    (07:10) How to manage your psychology

    (10:40) Yearly planning, daily action

    (15:50) Avoiding "ivory-tower syndrome"

    (18:30) Segal's childhood and background

    (25:15) The history of DAVIDsTEA and Firebelly

    (36:40) The evolution of tea and business over the last twenty years

    (42:30) On failures

    (49:00) Dealing with depression

    (52:30) Lessons about money

    (56:55) Business and life lessons from Warren Buffett

    (1:00:00) On time management

    (1:04:50) What's missing in Segal's life

    (1:08:39) On success

     

     

    #191 Dr. Rhonda Patrick: Diet Essentials For Healthy Living

    #191 Dr. Rhonda Patrick: Diet Essentials For Healthy Living
    Shane Parrish sits down with the renowned biochemist Dr. Rhonda Patrick to explore the intricate world of nutrition and health. Dr. Patrick provides a deep dive into the role micronutrients play in our daily health, detailing how deficiencies and insufficiencies in vitamins, minerals, fatty acids, and amino acids can lead to serious health issues over time. Shane and Dr. Patrick also discuss the science behind deliberate heat exposure. She outlines the optimal sauna conditions—temperature, duration, and frequency—necessary to achieve these health benefits and explains the physiological mechanisms at play.
     
    Rhonda Patrick has a Ph.D. in biomedical science and a Bachelor of Science degree in biochemistry/chemistry from the University of California, San Diego. She has done extensive research on aging, cancer, and nutrition.
     

    (00:00) Intro

    (04:40) A philosophy for nutrition

    (15:36) Micronutrients through supplements vs. food

    (25:43) Wild-caught vs. farm-raised fish

    (28:44) Organic vs. non-organic vegetables

    (36:14) On macronutrients

    (40:20) How protein levels differ in different foods

    (45:27) The best morning smoothie recipe

    (54:48) Dr. Patrick grades Shane's "GOAT" smoothie recipe

    (59:14) Grass-fed vs. non-grass fed

    (01:04:40) On vitamin D (Is sunscreen killing us more than the sun?)

    (01:19:48) Deliberate heat and cold exposure

    (01:44:27) Top three behavioral and diet interventions for life and health improvements

    Watch the episode on YouTube: https://www.youtube.com/c/theknowledgeproject/videos

    Newsletter - I share timeless insights and ideas you can use at work and home. Join over 600k others every Sunday and subscribe to Brain Food. Try it: https://fs.blog/newsletter/

    My Book! Clear Thinking: Turning Ordinary Moments into Extraordinary Results is out now - https://fs.blog/clear/ 

    Follow me: https://beacons.ai/shaneparrish

    Join our membership: https://fs.blog/membership/

    Sponsors:

    Eight Sleep: Sleep to power a whole new you. https://www.eightsleep.com/farnamstreet

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    #190 Brad Jacobs: Building a Business Empire

    #190 Brad Jacobs: Building a Business Empire
    Throughout his tenure, Brad Jacobs has built multiple billion-dollar companies. While there is no "playbook" for growing a business, he focuses on a few factors above all else in every company he operates, and in this conversation, he reveals them all.

    Shane and Jacobs discuss how to read anyone during an interview through a series of intentional questions, the exciting role of AI and technology in the future of business, and where money-making ideas hide in companies. Jacobs also shares how his training in math and music made him a better business operator, the one thing he focuses on to grow his businesses, how to spot big trends before everyone else, and the only thing a company should focus on for success.

    Brad Jacobs has started five companies from scratch and led each to become a billion-dollar or multibillion-dollar enterprise. These include three publicly traded companies: XPO Logistics, where he serves as Chairman and CEO, United Rentals, and United Waste Systems. Before starting XPO in 2011, Jacobs founded United Rentals in 1997 and led the company as Chairman and Chief Executive Officer. In 1989, he founded United Waste Systems.
     
    (00:00) Intro
    (04:44) The future of AI
    (07:21) How to think rationally
    (08:48) The major trend
    (10:57) The research process
    (13:29) On asking better questions
    (19:35) On rearranging your brain
    (22:23) On music, math, simplicity, and business
    (32:26) Leverage, debt, and optionality
    (35:11) What it takes to take contrarian bets
    (40:45) Confidence and parents
    (50:21) Why negative-only feedback is detrimental for employees
    (56:14) Money lessons
    (58:13) A deep dive on M&A (Jacobs' secret sauce to growing his companies)
    (01:07:51) Questions to immediately get to know anyone
    (01:11:14) On boards and board meetings
    (01:16:57) On decision-making
    (01:23:37) The role of capital markets
    (01:25:41) The type of person you don't want to hire
    (01:31:16) The best capital allocators
    (01:33:53) Biggest lesson Jacobs learned from the past year
    (01:37:20) On success
     

    Watch the episode on YouTube: https://www.youtube.com/c/theknowledgeproject/videos

    Newsletter - I share timeless insights and ideas you can use at work and home. Join over 600k others every Sunday and subscribe to Brain Food. Try it: https://fs.blog/newsletter/

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    Follow me: https://beacons.ai/shaneparrish

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    Sponsors:

    Eight Sleep: Sleep to power a whole new you. https://www.eightsleep.com/farnamstreet

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    #189 Chris Davis: Three Generations of Wealth

    #189 Chris Davis: Three Generations of Wealth

    Most families who obtain immense wealth squander it by the third generation. But Chris Davis comes from a family whose grandfather and father all became independently wealthy of each other, and Davis has done the same. How does that keep happening? In this conversation, we find out.

    Shane and Chris discuss life and investment lessons he learned from his father and grandfather, why writing is more important to clarify one's thinking no matter who's reading it, and the surprising benefit of reading physical newspapers and wearing ties to work. Davis also shares his value-investing philosophy, what he learned from working with and meeting Charlie Munger, and what parents can do to raise kids who aren't entitled. Davis talks about his alcohol drink tracker and why it's important to him, why he never puts himself in situations where envy can grow, and Warren Buffett's letter about why investment managers underperform.

    Chris Davis has been a Director of The Coca-Cola Company since April 2018. Davis is Chairman of Davis Selected Advisers-NY, Inc., an independent investment management firm founded in 1969. Davis joined Davis Selected Advisers-NY, Inc. in 1989 as a financial analyst and in 1995, he became a portfolio manager of the firm’s flagship funds. Prior to joining Davis Selected Advisers-NY, Inc., he served as a research analyst at Tanaka Capital Management and as an accountant at State Street Bank and Trust Co.

    Watch the episode on YouTube: https://www.youtube.com/c/theknowledgeproject/videos

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    (00:00) Intro

    (03:20) Life lessons Davis learned from his grandfather and father

    (26:24) The importance of writing things no one reads

    (36:55) Davis' experiences through financial crises

    (52:31) Why Davis loves managing a mutual fund

    (55:49) Why Berkshire Hathaway operates with margin

    (01:01:05) What is risk?

    (01:04:02) On low interest rates and their future impact

    (01:14:46) The mismatched timelines between CEOs, companies, investors, and policy

    (01:22:19) How Davis and Munger met

    (01:30:20) Lessons learned from Munger

    (01:41:29) Why avoiding weaknesses is the ultimate recipe for success

    (01:55:46) How to raise non-entitled kids and avoid lifestyle creep

    (01:16:10) On happiness

    (02:27:00) Good vs. bad board meetings

    (02:31:34) Three generations of wealth

    (02:37:15) On success

    #188: Bryan Johnson: Five Habits for Longer Living

    #188: Bryan Johnson: Five Habits for Longer Living
    What can you do (or avoid) tomorrow to guarantee you can live longer?

    In this episode, Bryan Johnson reveals the five simple disciplines you can start doing to live healthier and longer. Johnson shares what his daily routine looks like, the ins and outs of his experimentation process, and why he gave his father plasma.

    Johnson also opens up about the constant hate he receives from people online, how he deals with it all, and what he wishes he'd known when he sold his company.

    Bryan Johnson is the world's most measured human. Johnson sold his company to PayPal in 2013. Through Project Blueprint, Johnson has achieved metabolic health equal to the top 1.5% of 18 year olds, inflammation 66% lower than the average 10 year old, and reduced his speed of aging by the equivalent of 31 years.

    Johnson is also the founder of Kernel, creator of the world’s first mainstream non-invasive neuroimaging system; and OS Fund, where he invested in the predictable engineering of atoms, molecules, and organisms.

    Watch the episode on YouTube: https://www.youtube.com/c/theknowledgeproject/videos

    Newsletter - Each week I share timeless insights and ideas that you can use at work and home. Add it to your inbox: https://fs.blog/newsletter/

    My New Book! Clear Thinking: Turning Ordinary Moments into Extraordinary Results is out now - https://fs.blog/clear/ 

    Follow me: https://beacons.ai/shaneparrish

    Join our membership: https://fs.blog/membership/

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    Eight Sleep: Sleep to power a whole new you. https://www.eightsleep.com/farnamstreet

     

    Timecodes:

    (00:00:00) Intro

    (00:03:45) On biographies

    (00:08:03) On depression and coping mechanisms

    (00:14:18) Self-destructive behavior and how to pitch Blueprint to someone

    (00:26:50) What a day looks like on Blueprint (exercise and what to eat)

    (00:42:06) How to turn Blueprint protocols into habits

    (00:45:17) Embracing the hate

    (00:49:07) The downsides and lessons of making money

    (00:59:22) The five habits

    (01:05:09) Why does posture matter?

    (01:07:48) Relationship between biological health and sexual health

    (01:09:50) Hair-loss prevention

    (01:15:46) Sunscreen, plastics, and other miscellaneous impacts on aging

    (01:18:30) How will AI help us?

    (01:22:10) On success

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    #Inspiration #CreateYourNow #DailyMotivation

    TAKE A.I.M. ~ Action Ignites Motivation  - This is a complimentary (FREE) coaching call with me. You will be able to discuss your specific situation and gain tools and strategies to move you forward.

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    "One step at a time leads to miles of greatness!"

     

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    Read more from Kristianne, a contributor to The Huffington Post, MindBodyGreen, Thrive Global, Addicted2Succes, and She Owns It.

    https://addicted2success.com/success-advice/5-things-to-do-while-waiting-for-success-to-manifest-in-your-life/

    http://www.huffingtonpost.com/kristianne-wargo/

    http://bit.ly/9amHabits

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    3. Create Your Now Archive 1 is LIVE! You can subscribe and listen to all the previous episodes here. http://bit.ly/CYNarchive1

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    9. NEW Website! Go check it out and tell me what you think. http://www.createyournow.com

    10. Sign Up for The A.I.M. Academy! You will be the first to learn all about it. http://createyournow.com/m-academy-2

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    Cover Art by Jenny Hamson

     

    Music by Mandisa - Overcomer

    http://www.mandisaofficial.com

    Song ID: 68209
    Song Title: Overcomer
    Writer(s): Ben Glover, Chris Stevens, David Garcia
    Copyright © 2013 Meaux Mercy (BMI) Moody Producer Music (BMI)
    9t One Songs (ASCAP) Ariose Music (ASCAP) Universal Music - 
    Brentwood Benson Publ. (ASCAP) D Soul Music (ASCAP) (adm. at CapitolCMGPublishing.com) All rights reserved. Used by permission.

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