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    74. Does Reverse Psychology Really Work?

    en-usNovember 14, 2021

    Podcast Summary

    • The Psychology Behind Why We Do the Opposite of What's ExpectedReactance theory explains how people react negatively when their autonomy is threatened, leading to oppositional behavior.

      The concept of reverse psychology, where trying to resist a desired outcome leads to the opposite effect, is rooted in a psychological theory called reactance. This theory, proposed by Jack Brehm in the 1960s, suggests individuals have a need for autonomy and react negatively when their autonomy is threatened, leading to an oppositional response. An example of this is seen in the TV show "30 Rock," where Tracy Jordan reacts to being told he can't do something by doing exactly that. The key takeaway is that people don't like to be bossed around and the freedom to choose is an important factor in human behavior.

    • Giving people choices enhances motivation and reduces reactanceAllowing individuals autonomy in their choices can diminish reactance, empower them, and lead to increased motivation.

      Giving people choices and agency can significantly enhance motivation and reduce reactance. This concept was exemplified in a psychology class where students were allowed to choose their own books for a book club element, rather than being assigned one. This approach not only diminishes reactance but also empowers students, fulfilling their core motivational need for autonomy. This concept can be traced back to the marshmallow test, where children were encouraged to think of marshmallows as something inedible if they wanted to, preserving their autonomy while essentially following an order. Similarly, during the COVID-19 pandemic, some individuals refused to follow guidelines due to feeling their autonomy was being threatened. Understanding and addressing this need for autonomy can lead to more effective communication and motivation in various contexts.

    • People resist COVID-19 safety guidelines due to reactance and other complex reasonsUnderstanding why individuals resist COVID-19 safety guidelines requires recognizing the role of reactance and other factors like distrust, historical exploitation, and cultural differences. Effective communication strategies depend on tailoring messages to specific motivations.

      The concept of reactance, a psychological phenomenon where people resist rules or messages when they feel their autonomy is being threatened, may play a role in some individuals' refusal to follow COVID-19 safety guidelines like vaccinations and mask wearing. However, it's essential to understand that the reasons for resistance can be complex and multifaceted, including factors like distrust, historical exploitation, and cultural differences. The effectiveness of persuasive strategies, such as mandates or reverse psychology, can depend on the specific motivations driving the behavior. It's crucial to distinguish between the need for autonomy and other reasons for resistance and to tailor communication and interventions accordingly. Additionally, while the term "reverse psychology" is commonly used, it's important to note that it's not a recognized term in psychology, and its application can be nuanced. Ultimately, understanding the underlying motivations and employing effective communication strategies can help address resistance to safety guidelines and promote public health.

    • Setting up expectations for positive surprisesUse reverse psychology or lower expectations ethically to encourage prosocial behavior and positive outcomes, but be cautious to avoid manipulation or detrimental consequences.

      While reverse psychology and lowering expectations can be effective strategies, it's important to consider the ethical implications and the potential consequences, especially when dealing with children or sensitive situations. The idea is to set people up for positive surprises, but it's crucial to ensure that the expectations are not being manipulatively lowered or that the outcome is not detrimental. The use of reverse psychology or lowering expectations should be done with care and consideration, and with the intention of encouraging prosocial behavior rather than manipulating selfish behavior. The example of using sharp knife blades as a reverse psychology tactic is an extreme one, and not recommended, but the principle of setting up expectations to exceed them can be a useful tool in various situations.

    • Approaching advice with empathyAssuming others are figuring things out can make advice more effective. Use a casual tone to put people at ease and increase receptivity.

      When trying to give advice or influence others, assuming they are also trying to understand and figure things out can be an effective approach. This was discussed in relation to a scenario where a parent writes a letter to their college-aged child, and the effectiveness of either presenting the letter as a serious, thoughtful effort or a casual, no-big-deal situation. The advice from Robert Cialdini to "feel free to ignore this" was suggested as a way to put people at ease and make advice more likely to be received positively. Another topic touched upon was the impact of family history and genealogical information on individuals, with the conclusion being that for some people, this knowledge can significantly shape their present and future.

    • Genetics and their impact on traits and healthUnderstanding genetics can lead to mistakes in interpreting implications, influence decisions, and impact perceptions. It's crucial for society to have a nuanced understanding to make informed decisions and promote equity.

      Our understanding of genetics and their impact on our traits and health is complex and can have significant consequences on our behavior and perception of ourselves. The discovery of genetic predispositions, whether through home DNA testing or other means, can lead to mistakes in understanding the implications and can influence decisions in areas such as education and family formation. Some people may choose not to know their genetic information due to concerns about determinism and a lack of free will. However, it's crucial for society to have a more sophisticated understanding of genetics to make informed decisions and promote equity. The author Paige Harden's book "The Genetic Lottery" is a valuable resource for gaining a deeper understanding of genetics and their role in shaping our lives.

    • Discovering unexpected relatives through DNA testing and social mediaMillions use at-home ancestry tests for ancestry, health info, and unknown relatives. A close relative was found through a combination of DNA testing and social media, emphasizing the importance of family story and technology in facilitating connections and discoveries.

      The popularity of at-home ancestry tests, such as those offered by 23andMe, has soared with over 26 million people having taken them as of February 2019. The primary reasons people give for taking these tests are to learn about their ancestry and family origins, discover potential health information, and connect with unknown relatives. A personal anecdote highlights the unexpected discovery of a close relative through a combination of DNA testing and social media. Furthermore, the importance of knowing one's family story was emphasized, as it can lead to a better understanding of one's heritage and personal identity. Overall, technology, particularly DNA testing and social media, plays a significant role in facilitating these connections and discoveries.

    • Exploring family history impacts identity and connectionExploring family history can inspire new interests, traditions, and deepen one's sense of identity and connection to the world. Document it before it's too late.

      Exploring one's family history can have a profound impact on one's sense of identity and connection to the world. The speaker shared their personal experience of researching their Jewish family history in Poland, where they discovered the town where their ancestors lived had been taken over by the Nazis, and many records had been destroyed. This experience deeply affected their understanding of their heritage and influenced their relationship with the world. Family history can also inspire new interests and traditions, as in the case of the speaker's father-in-law's love for Japan passed down to his grandchildren. The speaker emphasized the importance of documenting family histories before it's too late, as many elders are aging and their stories may be lost forever.

    • Exploring Family History: A Valuable and Enriching PursuitDon't put off exploring family history indefinitely. Seize opportunities to learn about your roots, ask questions, and be curious to uncover fascinating insights. Utilize resources like genetic testing and interviews with family members to deepen your understanding.

      Exploring your family history and genealogical information is a valuable and enriching pursuit, as it allows us to connect with our past and better understand our roots. However, it's essential not to put it off indefinitely, as we don't have infinite time. The story shared in the podcast serves as a reminder of the importance of seizing opportunities to learn about our family history and the potential impact it can have on us. Additionally, the episode highlighted the importance of asking questions and being curious, which can lead to fascinating discoveries and insights. It's crucial to remember that family history is always there, but we should not procrastinate in exploring it. Finally, it's worth noting that there are resources available to help in this pursuit, such as genetic testing and interviews with family members. Overall, the exploration of family history can lead to a greater sense of connection and understanding, both for ourselves and future generations.

    • Understanding the Power of Reactance TheoryReactance theory explains how people's resistance to certain situations or persuasive messages can lead them to adopt those very things they were initially resisting, as explored through various studies and real-life examples, including advertising, social media, and romantic relationships.

      Learning from this episode of NSQ on Freakonomics Radio is the power of reactance theory. Reactance theory explains how people's opposing reactions to certain situations or persuasive messages can actually lead them to adopt those very things they were initially resisting. This phenomenon was discussed in relation to various studies and real-life examples, including the impact of advertising, social media, and even romantic relationships. The NSQ team, which includes Alison Craiglo, Greg Rippon, Eleanor Osborne, Emma Turrell, Lyric Bowditch, and Jacob Clemente, explored this concept with the help of references from experts and research. To learn more about these studies and sources, listeners can visit freakonomics.com/nsq. If you enjoyed this episode and want to support the show, consider subscribing to Stitcher Premium for ad-free listening or following NSQ on Twitter (@NSQ_show) and Facebook (NSQ show). The theme song for NSQ is "she was" by Talking Heads, and special thanks go out to David Byrne and Warner Chappell Music.

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