829: How to Write so People will Read with Casey Mank

David Nurse reveals how to identify and overcome the roadblocks preventing you from taking action. 

— YOU’LL LEARN — 

1) How to bridge the gap between knowing and doing 

2) The nine reasons why we don’t take action 

3) The force that’s more powerful than motivation 

Subscribe or visit AwesomeAtYourJob.com/ep943 for clickable versions of the links below. 

— ABOUT DAVID — 

A former professional basketball player, David Nurse is today a mindset coach who has trained over 175 NBA athletes including seven-time All Star Joe Johnson, “Linsanity’s” own Jeremy Lin, NBA champ Brook Lopez, Domas Sabonis, Norm Powell, Keegan Murray, and Top 10 player/All Star Shai Alexander. As a coach, David also took the Brooklyn Nets from 28th in three-point shooting percentage to 2nd overall in the NBA in just one season.  

David is also the author of the best-selling books Pivot & Go, Breakthrough, and the 2023 release, Do It: The Life-Changing Power of Taking Action. He was named by Real Leaders as one of the Top 50 Motivational Speakers in the World, and his podcast, The David Nurse Show, is one of the fastest-growing podcasts on Apple Podcasts and Spotify. David resides in Marina del Rey, California, with his wife Taylor Kalupa. 

• Book: Do It: The Life-Changing Power of Taking Action 

• Website: DavidNurse.com 

— RESOURCES MENTIONED IN THE SHOW — 

• Book: Essentialism: The Disciplined Pursuit of Less by Greg McKeown 

• Book: "The Energy Bus: 10 Rules to Fuel Your Life, Work, and Team with Positive Energy by Jon Gordon 

• Book: The Ruthless Elimination of Hurry: How to Stay Emotionally Healthy and Spiritually Alive in the Chaos of the Modern World by John Mark Comer and John Ortberg 

• Shia LaBeouf’s Video: "Just Do It" Motivational Speech (Original Video by LaBeouf, Rönkkö & Turner) 

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Janice Fraser reveals her secrets to team decision-making with less drama. 

— YOU’LL LEARN — 

1) How to get to the root of any argument 

2) How to know if your decision is good enough 

3) Why a low consensus isn’t a bad thing 

Subscribe or visit AwesomeAtYourJob.com/ep942 for clickable versions of the links below. 

— ABOUT JANICE — 

Janice Fraser has coached teams and delivered workshops to organizations around the world, including startups, governments, non-profits, mom-and-pop shops, venture firms, and top business schools.

She built a storied career as a Silicon Valley startup founder, product manager, and confidante for entrepreneurs and enterprise executives alike. Her hobbies include healing generational trauma, challenging the patriarchy, and icing migraines.

Janice and her co-author husband Jason split their time between San Francisco and Minneapolis, where they live with a derpy dog, a bitter cat, and a very tall college student.

• Book: Farther, Faster, and Far Less Drama: How to Reduce Stress and Make Extraordinary Progress Wherever You Lead 

• Website: JaniceFraser.com 

— RESOURCES MENTIONED IN THE SHOW — 

• Past episode: 038: Establishing the Essential with Greg McKeown

• YouTube channel: Brighter with Herbert

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Mike Michalowicz reveals a surprising strategy for finding and retaining top talent. 

— YOU’LL LEARN — 

1) The more effective alternative to job interviews 

2) The key signs someone is perfect for your team 

3) The three drivers of commitment and engagement 

Subscribe or visit AwesomeAtYourJob.com/ep941 for clickable versions of the links below. 

— ABOUT MIKE — 

Mike Michalowicz founded and sold two multi-million dollar businesses by his 35th birthday. He is the bestselling author of Profit First, The Pumpkin Plan, Clockwork, and Fix This Next. He has built two additional multimillion-dollar companies and has become one of the world's most popular speakers on small business topics. Fabled author, Simon Sinek deemed Mike Michalowicz “...one of the top contenders for the patron saint of entrepreneurs.” 

• Book: All In: How Great Leaders Build Unstoppable Teams 

• Website: MikeMotorbike.com 

— RESOURCES MENTIONED IN THE SHOW — 

• Book: 10x Is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less by Dan Sullivan and Dr. Benjamin Hardy 

• Book: The 3.3 Rule: The New Workday Standard of Creating More by Working Less by John Briggs 

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Lauren McGoodwin challenges the notion of the “dream job” and makes the case for pursuing the “good-enough” job. 

— YOU’LL LEARN — 

1) Why the dream job actually doesn’t exist 

2) The true drivers of happiness at work 

3) Why to become invaluable–not indispensable 

Subscribe or visit AwesomeAtYourJob.com/ep940 for clickable versions of the links below. 

— ABOUT LAUREN — 

Lauren founded Career Contessa in 2013 after experiencing a gap in career development resources for women who might be job searching, soul searching, leading and managing, or trying to find new ways to advance within their careers. With women accounting for more than 50% of the workforce and the workforce being less defined than ever before, it seemed crazy (and outdated) that a resource for us didn't exist. 

Fast-forward to today, Career Contessa is now the largest online career site built inclusively for women. Lauren is also author of Power Moves: How Women Can Pivot, Reboot, and Build a Career of Purpose (2020), co-host of The Career Contessa podcast, and an educator/speaker on a variety of career topics. 

Formerly, Lauren was a University Recruiter for Hulu focused on hiring, employer branding, and program management. Lauren has a Bachelors in Education from the University of Oregon and a Masters in Communication Management from the University of Southern California where she wrote her thesis on millennials and career resources. 

When not Contessa-ing, you can find Lauren spending time with her family in Redondo Beach, CA where she lives with her husband and daughter. 

• Book: Power Moves: How Women Can Pivot, Reboot, and Build a Career of Purpose 

• LinkedIn: Lauren McGoodwin 

• Podcast: Career Contessa 

• Website: LaurenMcGoodwin.com 

— RESOURCES MENTIONED IN THE SHOW — 

• Book: Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones by James Clear 

• Book: Essentialism: The Disciplined Pursuit of Less by Greg McKeown 

— THANK YOU SPONSORS! — 

• Wildhealth. Take control of your health and get 20% off at wildhealth.com/AWESOME with code AWESOME.

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Rich Horwath reveals how to cut through the busywork and make more time for strategy. 

— YOU’LL LEARN — 

1) What being “strategic” really means 

2) The critical questions that determine what truly matters 

3) Why most meetings are useless—and how to fix them 

Subscribe or visit AwesomeAtYourJob.com/ep939 for clickable versions of the links below. 

— ABOUT RICH — 

Rich Horwath is a New York Times and Wall Street Journal bestselling author of eight books on strategic thinking and has been rated the #1 keynote speaker on strategy at national conferences, including the Society for Human Resource Management Strategy Conference. 

He has appeared on ABC, NBC, CBS, and FOX TV to provide commentary on the strategic aspects of current events and his work has appeared in publications including Fast Company, Forbes, and the Harvard Business Review. 

A former Chief Strategy Officer and professor of strategy, Rich has created more than 700 resources to help leaders at all levels maximize their strategic potential. He designed the Strategic Quotient (SQ) Assessment, a validated tool to measure how effectively a person thinks, plans, and acts strategically. Rich created the Strategic Fitness System as an online platform for leaders to practice the skills to effectively navigate all areas of their business, including strategy, leadership, organization, and communication.

• Book: Strategic: The Skill to Set Direction, Create Advantage, and Achieve Executive Excellence 

• Website: StrategySkills.com 

— RESOURCES MENTIONED IN THE SHOW — 

• Software: Loom 

• Software: MindManager (formerly Mindjet) 

• Book: The Art of Learning: An Inner Journey to Optimal Performance by Josh Waitzkin 

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Renowned negotiation expert William Ury draws from his extensive experience of working in the world’s toughest conflicts to help transform conflict into opportunity.  

— YOU’LL LEARN — 

1) Why we need more conflict, not less 

2) The true enemy to confront 

3) How writing the other side’s victory speech can help you win 

Subscribe or visit AwesomeAtYourJob.com/ep938 for clickable versions of the links below. 

— ABOUT WILLIAM — 

William Ury is one of the world’s best-known experts on negotiation, and co-author of Getting to Yes, the world’s all-time bestselling book on negotiation with more than 15 million copies sold. A co-founder of Harvard’s Program on Negotiation, Ury has devoted his life to helping people, organizations, and nations transform conflicts around the world, having served as a negotiator in many of the toughest disputes of our times, taught negotiation to tens of thousands, and consulted for the White House, the State Department, the Pentagon, and dozens of Fortune 500 companies. He has served as a negotiation adviser and mediator in conflicts ranging from Kentucky wildcat coal mine strikes to family feuds, from US partisan battles to wars in the Middle East, Colombia, Korea, and Ukraine. 

Ury is an internationally sought-after speaker and has two popular TEDx talks with millions of viewers. He lives in Colorado where he loves to hike in the mountains.

• Book: Possible: How We Survive (and Thrive) in an Age of Conflict 

• Book: The Power of a Positive No: Save The Deal Save The Relationship and Still Say No 

• Website: WilliamUry.com 

— RESOURCES MENTIONED IN THE SHOW — 

• Book: Lao Tzu's Tao Te Ching translated by Chao-Hsiu Chen 

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Charles Duhigg shares the simple secret that helps you build powerful connections with anyone. 

— YOU’LL LEARN — 

1) What supercommunicators know that others don’t 

2) How to ask questions that deepen and enrich relationships 

3) How one sentence can dramatically ease workplace conflict 

Subscribe or visit AwesomeAtYourJob.com/ep937 for clickable versions of the links below. 

— ABOUT CHARLES — 

Charles Duhigg is a Pulitzer Prize–winning investigative journalist and the author of The Power of Habit and Smarter Faster Better. A graduate of Harvard Business School and Yale College, he is a winner of the National Academies of Sciences, National Journalism, and George Polk awards. He writes for The New Yorker and other publications, was previously a senior editor at The New York Times, and occasionally hosts the podcast How To!

• Book: Supercommunicators: How to Unlock the Secret Language of Connection 

• Book: The Power of Habit: Why We Do What We Do in Life and Business 

• Website: CharlesDuhigg.com 

• Email: charles@duhigg.com 

— RESOURCES MENTIONED IN THE SHOW — 

• Study: “The Experimental Genesis of Interpersonal Closeness: A Procedure and some Preliminary Findings” by Arthur Aron, et al. 

• Book: A Visit from the Goon Squad by Jennifer Egan 

• Book: The Varieties of Religious Experience: A Study In Human Nature by William James 

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Lisa Sun shares her tools for building true, lasting confidence. 

— YOU’LL LEARN — 

1) What gravitas really means

2) The Six Forces ruining your confidence

3) How to discover your “confidence language”

Subscribe or visit AwesomeAtYourJob.com/ep936 for clickable versions of the links below. 

— ABOUT LISA — 

Lisa Sun is the founder and CEO of GRAVITAS, a company on a mission to catalyze confidence. GRAVITAS offers innovative size-inclusive apparel, styling solutions, and content designed to make over women from the inside out.

Prior to founding GRAVITAS, Sun spent 11 years at McKinsey & Company, where she advised leading luxury fashion and beauty brands and retailers in the U.S., Asia, Europe, and Latin America on strategic and operational issues. Her first collection was featured in O, The Oprah Magazine, People, and the Today Show in the same month. 

Sun and GRAVITAS have been featured on CNN and in Forbes, Fast Company, New York Magazine, Elle, Marie Claire, InStyle, and more. GRAVITAS includes among its activities a commitment to AAPI causes and New York City’s Garment District. Often called the “dress whisperer,” Lisa is also a highly sought-after public speaker who likes to impart her hard-won knowledge on gravitas and how to best harness it to other women. 

• Book: Gravitas: The 8 Strengths That Redefine Confidence 

• LinkedIn: Lisa Sun 

• Quiz: MyConfidenceLanguage.com 

— RESOURCES MENTIONED IN THE SHOW — 

• Book: How to Win Friends & Influence People by Dale Carnegie 

• Book: Mindset: The New Psychology of Success by Carol Dweck 

• HBR Article: Stop Telling Women They Have Imposter Syndrome by Ruchika Tulshyan and Jodi-Ann Burey 

• Past episode: 327: Unclog Your Brain through Unfocusing with Dr. Srini Pillay 

• Past episode: 852: Dale Carnegie’s Timeless Wisdom on Building Mental Resilience and Strong Relationships with Joe Hart 

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Demir Bentley reveals the five simple steps to successfully plan and execute vastly more satisfying and productive weeks. 

— YOU’LL LEARN — 

1) Why nobody really plans their week—and how to fix it 

2) The master key to getting ahead of your to-do list 

3) How to transform your calendar into a power tool  

Subscribe or visit AwesomeAtYourJob.com/ep935 for clickable versions of the links below. 

— ABOUT DEMIR — 

Demir Bentley is an executive productivity coach, co-founder of Lifehack Method and WSJ Bestselling author of Winning The Week: How To Plan A Successful Week, Every Week.

He teaches hard-hitting efficiency techniques and proven accountability strategies that have helped clients generate millions in revenue while saving thousands of hours.

In the past eight years, he’s helped more than 70,000 professionals, including executives from Facebook, Google, Uber and PepsiCo, to prevent burnout and create more freedom in their lives.

• Book: Winning the Week: How To Plan A Successful Week, Every Week 

• Website: WinningTheWeek.com 

• Website: LifeHackMethod.com 

— RESOURCES MENTIONED IN THE SHOW — 

• Book: The ONE Thing: The Surprisingly Simple Truth About Extraordinary Results by Gary Keller and Jay Papasan

• Past episode: 080: Finding and Doing the One Thing with Jay Papasan 

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Michelle Poler shares her epic story and strategies for facing fears head-on. 

— YOU’LL LEARN — 

1) How to instantly flip your fear perspective 

2) Why to dare being disliked 

3) The distinction between being brave versus fearless 

Subscribe or visit AwesomeAtYourJob.com/ep934 for clickable versions of the links below. 

— ABOUT MICHELLE — 

As the Founder of Hello Fears, Michelle Poler has created a social movement empowering millions to step outside of their comfort zone and tap into their full potential. She has inspired some of the world’s most influential organizations including Google, Facebook, Microsoft and many more. Poler is also the creator of the project 100 Days Without Fear and her work has been featured on CBS, CNN and Buzzfeed, among many others.

• Book: Hello, Fears: Crush Your Comfort Zone and Become Who You're Meant to Be (Motivational Self-Confidence Book for Women and Men) 

• Instagram: @hellofears 

• Website: 100DaysWithoutFear.com  

• Website: MichellePoler.com 

— RESOURCES MENTIONED IN THE SHOW — 

• Book: Maybe by Kobi Yamada 

• Book: The War of Art: Break Through the Blocks and Win Your Inner Creative Battles by Steven Pressfield 

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