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    A Conversation With Rishabh Jain, Co-Founder & CEO At FERMÀT | The Founder Pack Podcast With Brendon Rod

    enJanuary 10, 2023

    About this Episode

    Guest
    Rishabh Jain
    Co-Founder & CEO @ FERMÀT [@fermatcommerce]
    On LinkedIn | https://www.linkedin.com/in/rishabhmjain/
    On Twitter | https://twitter.com/rishabhmjain

    Host
    Brendon Rod
    On ITSPmagazine | https://www.itspmagazine.com/itspmagazine-podcast-radio-hosts/brendon-rod

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    Episode Introduction

    “If you're unable to get your customer to articulate the value the way that you believe it should be articulated, you're definitely doing something wrong.”

    Rishabh is the co-founder & CEO of Fermat Commerce, a distributed commerce platform built to enable creators to embed brand direct shopping experiences on their own sites.

    Prior to that he was an executive at LiveRamp (NYSE:RAMP)

    Before LiveRamp he co-founded 2 startups, one in solar energy, and the other in laboratory data sharing.

    He graduated Summa Cum Laude from UPenn with degrees from Wharton and the Engineering school, a Masters in Physics from Imperial College London, and a PhD in Materials Science from MIT.

    Key topics:

    1. The product must do what its supposed to do

    2. Make sure that the customer can measure & articulate the value

    3. The customer can easily sign up

    4. The customer should easily be able to use it

    5. Customers can easily prove it's working to stakeholders

    ____________________________

    Resources

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    To see and hear more The Founder Pack Podcast content on ITSPmagazine, visit:
    https://www.itspmagazine.com/the-founder-pack-podcast

    To watch The Founder Pack Podcast Video series, visit:
    https://www.youtube.com/playlist?list=PLnYu0psdcllQFcKt05rK-FF216DhbHLqM

    Join The FOUNDER Pack community
    Community: www.thefounderpack.com
    Newsletter sign-up: https://brendonrod.substack.com/

    We’re stronger together. Keep connected with The Founder Pack podcast on Apple Podcasts, Spotify, Stitcher and Google Podcast.

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