The State of Corporate Purpose Report 2022
![The State of Corporate Purpose Report 2022](https://www.podcastworld.io/podcast-images/benevity-fgxe1ot9.webp)
Corporate purpose is driving change on key issues like social and racial justice, climate change, and ESG, plus it plays a pivotal role in creating a sense of belonging and connection, shaping employee attraction and retention, influencing customer preference and loyalty, and driving tangible business outcomes for investors, customers, and employees alike.
Benevity analyzed data and insights from our community of more than 850 clients with 20 million employees and hundreds of millions of customers and what we found was clear: corporate purpose is no longer a nice-to-have – it’s now business critical. As a result, a new breed of for-purpose companies has emerged, and their work offers us the community, trust, hope, and action we sorely need to create a better future for people and the planet.
Listen to the report now to:
- Unpack the major societal and industry shifts from the last year
- Hear the top five trends shaping the future of corporate purpose in 2022
- Gain actionable insights to level-up your programs and companies - no matter where you are in your purpose journey
To read the full report, go to benevity.com/state-of-corporate-purpose-2022
Timestamps of the Report:
0:00 - Purpose is changing the way we do business
2:40 - The Story of 2021: A movement toward sustained impact
5:40 - In times of need, businesses are stepping up
12:25 - At the root of the Great Resignation is the great search for purpose
22:31 - Employee-led action on DEI&B is changing culture from the bottom up and inside out
29:39 - The future of Corporate Philanthropy is Stakeholder Philanthropy
34:32 - ESG is how shareholders understand purpose
37:44 - Purpose-Driven Business is our path to a better tomorrow