App Store Optimization (ASO)

In this special episode, Antoine Rey talks to some great talent in the localization industry who are open to new positions.

Carla Pinna
LinkedIn

Mercedes Krimme
LinkedIn

Zuzanna Jaszczak
LinkedIn

Unlock the potential of AI in global hiring with our guest, Matt Burney, Senior Strategic Advisor at Indeed. Throughout the episode, we ponder on AI's future and the pressing necessity for its responsible use. 

Our guest, Laura DeCook, the founder of LDC Wellbeing, shares some compelling insights into mental health education at work.  Not only does she stress the importance of setting up a mental health team but also underscores the need to break the stigma around mental health, encouraging everyone to seek help when needed.

Unlock the secret to creating inclusive software with Aileen Hackett, the Director of Product Management for Accessibility at ServiceNow. This enlightening conversation with Aileen promises to shed light on her daily work and her dedication to creating software that takes into account the diverse needs of users. 

What does it take to navigate the language services industry? 
Ilona Pedersen, Localization Manager at Monta, offers a fascinating account of her journey from a freelance to an LSP model. Join us as she shares her insights on the competitive nature of this industry and emphasizes the importance of being prepared for change. 

Get set for an insightful journey into the realm of global expansion with the Chief Growth Officer at Rebrandly, Nataly Kelly. Promising to equip you with the tools you need to take your business to the next level, Nataly demystifies her innovative MARACA Model that forms the basis of her forthcoming book. This ingenious framework, focusing on market availability, real-time analytics, and customer addressability, offers a robust and analytical means to identify the best markets to infiltrate. 

We're taking a bit of a summer sabbatical. But don't worry, as the heat dies down and autumn sets in, we'll be back with Season 4 of Global Ambitions this September. We promise to bring new voices, fresh perspectives, and enlightening insights that will surely fuel your inner fire and stoke your ambitions. 

While we're gone, we encourage you to revisit our past episodes. They're a treasure trove of knowledge, experiences, and wisdom you may have missed. We can't wait to connect with you again in September!

Get ready for an enlightening journey into the intricate world of localization and data measurement with Giulia Tarditi, Head of Global Experience at Qualtrics. Julia shares the two types of data they monitor - operational and stakeholder-related, and how they've linked these metrics to their overall business strategy. 

In today's episode, we chatted with Henk Boxma, the CEO and founder of Rigi.io, who elaborates on how providing an interactive visual context can simplify software localization. 

Soeren Eberhardt of Microsoft joins us to share how he and his team optimize global content.