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    About this Episode

    In our latest episode, I delve into the world of salon business, particularly focusing on how to navigate those quieter months that can often feel a little daunting. 

    I discuss the power of small business flexibility, such as tweaking opening hours to align with customer patterns for a more efficient operation. I introduce the concept of 'winter opening hours' – a strategic and energy-saving move that could really transform your salon's year-round performance.

    The episode is also a goldmine for anyone dreaming of opening their own salon or wanting to infuse new life into their current setup. I peel back the layers of my own journey to salon success, revealing how I managed to create a unique space on a tight budget. From choosing affordable yet stylish decor like single stem vases to repurposing vintage furniture, I show you how to craft an inviting atmosphere that your clients will adore.

    Beyond the aesthetics, I offer frank advice on nurturing new talent within your salon, ensuring that both your team and your clientele leave with smiles on their faces. Whether you're seeking inspiration, encouragement, or actionable advice, this episode is designed to help your salon business blossom.

    So, tune in, and let's share this journey together. Remember, I'm always here to support you, so feel free to reach out with your thoughts and questions. Let's make this the year your salon truly shines!

    Recent Episodes from Build Your Salon with Phil Jackson

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    Craft Your Brand Identity with Visual Identity Expert Ollie Johns

    Follow Ollie on instagram here: https://instagram.com/olliagency

    In this engaging episode of the podcast, I am delighted to welcome Ollie Johns, an incredibly talented self-taught brand and visual identity designer who has made substantial progress in the beauty industry. Our discussion delves deep into the crux of branding and its vital role in distinguishing a salon in the cutthroat marketplace. Ollie demystifies the common misconceptions about branding, underlining that it's much more than just a logo; it encapsulates the core values, market positioning, and the visual narrative of a business.

    As we explore Ollie's journey to becoming an expert without taking traditional educational paths, we investigate how he utilized online resources to perfect his craft and how this approach can be inspiring for others. His Instagram account, @ollieagency, stands as a proof of his skills and is an excellent resource for anyone seeking daily creative inspiration.

    During our conversation, Ollie emphasizes the significance of a salon's visual identity and how it can elevate a business, stressing the necessity for consistency and the risks of rebranding too frequently. He provides a wealth of knowledge on how to create a brand identity that truly resonates with your target clientele and why understanding your business's personality is a crucial first step.

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    Achieve Salon Commission Excellence with These 5 Insider Tips

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    The Unstoppable Sue Davies: Inspiring Success in Salons

    To connect with Sue, choose your route through her link tree here: https://linktr.ee/Sue_Davies

    Hello there! I'm thrilled to share with you the latest episode of our podcast, where we dive into the rich tapestry of the salon industry with the remarkable Sue Davis, CEO of Nabuno and the brains behind the Salon Education Journal.

    In this episode, we delve into the delicate balance between the craft of beauty and the savvy needed to navigate the business side of things, especially in a post-pandemic landscape where self-employment has surged. We start off by tracing Sue's incredible journey from an award-winning salon owner to a luminary in salon education. Our conversation shines a light on the crucial mix of mastering one's craft and understanding business operations – something many professionals overlook to their detriment.

    As we move on, we unpack the current trend towards low-cost education and the risks it poses, not just to the individual practitioners but to the industry's standards as a whole. Sue and I discuss the economic pressures affecting salon pricing, stressing the importance of including provisions for vacation and sick leave in financial planning for a sustainable business model.

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    Ask me Anything - February Q and A with Phil Jackson

    Ask me Anything - February Q and A with Phil Jackson

    In our latest episode, I delve into the world of salon business, particularly focusing on how to navigate those quieter months that can often feel a little daunting. 

    I discuss the power of small business flexibility, such as tweaking opening hours to align with customer patterns for a more efficient operation. I introduce the concept of 'winter opening hours' – a strategic and energy-saving move that could really transform your salon's year-round performance.

    The episode is also a goldmine for anyone dreaming of opening their own salon or wanting to infuse new life into their current setup. I peel back the layers of my own journey to salon success, revealing how I managed to create a unique space on a tight budget. From choosing affordable yet stylish decor like single stem vases to repurposing vintage furniture, I show you how to craft an inviting atmosphere that your clients will adore.

    Beyond the aesthetics, I offer frank advice on nurturing new talent within your salon, ensuring that both your team and your clientele leave with smiles on their faces. Whether you're seeking inspiration, encouragement, or actionable advice, this episode is designed to help your salon business blossom.

    So, tune in, and let's share this journey together. Remember, I'm always here to support you, so feel free to reach out with your thoughts and questions. Let's make this the year your salon truly shines!

    Salon Success and Social Media - With Heffy Wheeler (Heffy X)

    Salon Success and Social Media - With Heffy Wheeler (Heffy X)

    In this captivating episode, I sit down with the phenomenal Heffy Wheeler, better known to her legion of followers as Heffy X. She takes us on her inspirational journey, sharing how she went from a directionless youth, grappling with undiagnosed ADHD, to becoming a multi-award-winning colour specialist and a beacon of entrepreneurship in the salon industry.

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    What truly sets this episode apart is Heffy's generous insights into the art of building a thriving salon business that goes beyond just great hairstyles—it's about fostering a supportive community, both online and in the salon chair. She delves into the nuances of nurturing a salon brand on social media, discussing the delicate balance between showcasing individual stylists' work and maintaining the salon's overarching identity.

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    Boost Your Team's Performance: Appraisal Season in Your Salon Business

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    Is there more to salon education?  with Chris Moody

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    Ask Me Anything - January Q and A

    Ask Me Anything - January Q and A

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    In this episode, we're diving headfirst into Leah's pickle of a situation. She's been at the helm of her salon for a good eight years, juggling employed and self-employed staff like a circus act. But, oh crumbs, the financial side is giving her a bit of a headache with a 60-40 commission split that's about as stable as a two-legged table. We'll chat about why it might be time to switch up to a flat-rate rental model and how it could be the lifesaver she needs.

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    Don't forget to hop over to phil@buildyoursalon.com where I'm all ears for your triumphs and tribulations. With a special guest waiting in the wings for our next episode, it's all go-go-go! We're laying down those golden bricks to turn your salon into the talk of the town.

    So, until next time, keep your clients happy and your tills snappy. Cheerio!

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    Niche, Specialise and EXCEL with entrepreneur Marta Zaczkowska

    Blimey, have I got a cracker of an episode for you today! It's none other than the queen of wax herself, Marta Saczkowska, spilling the beans on her journey from Poland to the UK's beauty empire elite. This isn't just a tale of ridding the world of unwanted hair; it's a saga of sheer entrepreneurial spirit, resilience, and savvy business acumen.

    We wax lyrical (sorry!) about the benefits of finding your niche in the bustling beauty industry. And guess what? Marta's entrepreneurial flair has seen her launch her very own wax brand, giving us a peek behind the curtain of developing a product that's not just a tub of wax, but a vessel of her passion and values.

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    Connect with Marta here:

    Website: https://www.martazaczkowska.com

    Free FB community, Support group for Waxing Professionals: https://www.facebook.com/groups/482681405963772

    ZAKAWAX launch - subscribe to the newsletter: https://waxingspecialist.kartra.com/page/waxlaunch

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    Plan a superb 2024 - 5 clever resolutions for your beauty business

    Oh, hello there, you fabulous salon virtuosos! It's your ever-so-humble Queen of Salons, Phil Jackson, here to sprinkle a bit of sparkle on your business acumen. In this cracking episode, I'm dishing out my five top-notch resolutions to give your salon that much-deserved oomph for 2024. So, dust off your abacuses and get ready for a grand ol' time fine-tuning those profits!

    As we all know, January can be as unpredictable as online dating, but fret not, my dear friends, because I've got your back. I'll be your trusty guide through the wilderness of cash flow management and the magical land of strategic alliances.

    In our little chinwag, I'll spill the beans on my "money hour" ritual. It's not some hocus-pocus; it's about getting down to brass tacks with your finances every Friday morning. And, oh! The wonders it does!

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    And of course, it wouldn't be a proper natter without discussing the ever-so-merry political landscape here in the UK. Whether we're in for a government switcheroo or not, I'll help you ensure that your salon stays as steady as a ship in calm waters.

    So, grab a cuppa, settle in, and prepare to jot down notes as I share my quintet of resolutions that are sure to set your salon business ablaze – in the best possible way, of course.

    I can't wait to hear your success stories, so don't be shy—drop me a line at phil@buildyoursalon.com!

    And keep those Q&A questions coming; they're the jam to my scone. Until next week, keep shining bright, you salon superstars! Toodle-oo!