Being Black Women in Tech with My Big Sister Rasheda Mayner

In this episode, Zaakirah discusses the importance of email marketing, why entrepreneurs should be taking advantage of it, and how it can help entrepreneurs grow their brands, and build relationships with their customers. She explains that email marketing is a form of direct marketing that keeps customers informed about the latest offerings and helps to convert social media followers into loyal customers. Zaakirah then shares her personal journey of starting her own marketing agency and realizing the need for effective email marketing to convert social media followers into loyal customers. Tune in to learn more about the power of email marketing and how to implement it in your own business. You will learn more about the what, why, and how of email marketing and about the strategies and benefits.

00:06:30 Email marketing builds relationships and drives conversions.

[00:07:12] Zaakirah as a social media manager. 

[00:12:25] Growing your email list. 

00:13:47 Utilize email sequence for engagement.

[00:16:33] Lead magnets and giveaways. 

[00:20:17] Automating email sequences. 

00:23:27 Segment and automate your email marketing.

00:23:35 Email marketing tips for success.

[00:24:19] Revu as a newsletter. 

[00:28:16] MailChimp's e-commerce integration.

 [00:30:45] Resending emails for better open rates. 

00:31:41 Email automation is important for engagement.

00:35:32 Focus on action, not replies.

[00:36:30] Converting subject lines for emails.

Join Rising Tide Society an international community of entrepreneurs - https://risingtidesociety.com/

Sign up for Zapier - customizable automation workflows for anything in your life or business

https://zapier.com/

Get your 14 day trial of the email all in one platform for creatives 

Create a Converkit Account https://convertkit.com?lmref=py-cuw

Start your email marketing and e-commerce journey with

Mailchimp: http://eepurl.com/cyyeKj

Get 50% off email marketing platform FloDesk https://flodesk.com/c/0M2WWN

Clarene Mitchell is a full-time solopreneur in Tulsa, Oklahoma. With 30 years of experience in the area of or in the communications and media sector, she changes the trajectory of lives and businesses one LinkedIn profile at a time, whether through results-driven, one-on-one coaching, corporate training, ghostwriting services, or speaking engagements.

Zaakirah and Clarene share their expertise in brand strategy and LinkedIn training, respectively. They share their passion for empowering marginalized voices, particularly disabled and differently abled black and indigenous women of color. With a combined experience of over 40 years in the media industry, they discuss the importance of storytelling and how it can be effectively utilized on LinkedIn. They also share their own journey, their experiences, and the importance of storytelling in the ever-changing digital marketing landscape. Join them as they dive into the strategies and techniques for leveraging LinkedIn as a media expert.

[00:08:23] How they met. [00:10:17] LinkedIn's misconception as a job platform. [00:14:22] Creator Mode features. [00:20:08] Power of storytelling on LinkedIn. [00:24:27] Leaning into LinkedIn's features. [00:26:01] LinkedIn Audio Events vs LinkedIn Live. [00:32:57] LinkedIn's Creator Accelerator program. [00:33:55] Endorsements and LinkedIn engagement. [00:39:17] LinkedIn News Digest and Insights. [00:42:11] Building authentic networking relationships.

Connect with Clarene on LinkedIn: https://www.linkedin.com/in/clarenemitchell/

Connect with Zaakirah on LinkedIn: https://www.linkedin.com/in/zaakirahmuhammad/

 

Music: Saturday Night by Producer Northern Lights

In this episode of the See Life Different podcast, we welcome Tai Goodwin, CEO of That Marketing Team and creator of the Liberated CEO Accelerator. Tai, with over 20 years of experience, shares her insights on marketing, technology, and lead generation. She emphasizes the importance of implementing strategies and not being hindered by fear or excuses. This episode is perfect for creative entrepreneurs who want to take their business to the next level. Tune in for an inspiring conversation on marketing and stepping outside of your comfort zone.

Tai Goodwin is the CEO of That Marketing Team. She's an award-winning instructional designer with 20+ years of experience creating learning experiences and content for Fortune 500 companies like Barnes & Noble and tech start-ups like Leadpages. A former teacher turned corporate trainer, turned entrepreneur, and author, Tai is passionate about marketing technology and lead generation. After coaching and teaching hundreds of entrepreneurs on social media, marketing, and business strategy, it became clear that the biggest challenge her client faces is implementation. Coaches, consultants, and course creators work with Tai when they are tired of trying to figure out how to do marketing on their own. They get the strategy, training, and implementation support that allows them to create a marketing system that works.

[00:02:10] Teacher background and leaving.

[00:04:19] Realizing corporate life wasn't for her.

[00:07:12] Focusing on quiz marketing.

[00:10:19] Being permissionless.

[00:14:02] Permissionless in my life.

[00:17:30] Using quizzes for lead generation.

• 00:02:47 - "And so I left and before I was a teacher, I did two years with AmeriCorps."

• 00:05:50 - "...get their marketing together, get the word out about who they are."

• 00:09:03 - "But the better quizzes are things that are really going to help people figure out what their [business/marketing] problem is or give them some insight."

• 00:10:19 - "I want my legacy to be around helping more women become permissionless."

• 00:13:58 - "I want to be permissionless in my life. I want to see more women be permissionless so that we can change the world."

• 00:15:46 - "There are people who can't step into their purpose until you step into yours."

• 00:18:38 - "You're opening a platform for women and that's just incredible."

 https://thatmarketingteam.com/maquiz

Facebook: https://www.facebook.com/TaiSpeaks/

LinkedIn: https://www.linkedin.com/in/taigoodwin/

Twitter: https://twitter.com/TaiGoodwin

Instagram: https://www.instagram.com/taigoodwin/

Zaakirah is a cancer survivor, author, and creative strategist. She helps entrepreneurs to confidently and consistently grow their brands through digital media and events. At six months old, a camera saved her life. At nine months old, she was taken into surgery to remove her right eye due to a rare childhood eye cancer tumor detected by a photo her mom took. Her hearing slowly declined as she got older, but her other three senses kicked in and functioned well. She never strayed too far from her purpose in life. Later, she moved to Washington D.C. to expand her education in professional photography and videography. She has traveled to 11 countries and 21 states. Others viewed her work as if they were on a trip and had traveled with her the way she beautifully captured sceneries and personalities. Connect on social:

Facebook: https://www.facebook.com/illuminousone/

 Twitter: http://twitter.com/illuminousone

 Instagram: https://www.instagram.com/illuminousone/

 

Khadirah Muhammad is a Marketing Automation & Systems Engineer, and CEO of Omnipotent Consulting with two decades of experience in entrepreneurship with the goal of empowering you to fall in love with systems and automation.

She helps her digital marketing clients, coaches, consultants and service providers leverage systems and automation so they can gain back 500 hours of their time without feeling overwhelmed with tech.

This episode is an excerpt from the See Life DIfferent Virtual Summit.

To get access to the full video visit: zaakirahnayyar.com/seelifedifferent

In this episode she shares:

Two of the 4 C's in her 4C framework: Create and Clarity

How to diagnose your own business so you are not creating a band-aid solution for a prescription problem.

How to set the GPS is your own business

Get the free Experience Mapping Worksheet by visiting khadirah.com/mapworksheet

Get the Supreme Clarity Questionnaire by visiting khadirah.com/clarity

Get 50% off her consultation khadirah.com/SLD

My name is Zaakirah Muhammad and I am an author of seeing life through a different lens. I am a childhood eye cancer survivor of a big childhood, eye cancer called retinoblastoma, and the host and producer of the See Life Different podcast and the See Life Different Summit.

The See Life Different Podcast is for marginalized women to hear stories and be empowered in their personal and professional life around mindfulness, creativity, and entrepreneurship.

Listen to 99 more episodes for free on your favorite streaming platform:

Apple Podcasts: apple.co/2NYapeh

Spotify: https://spoti.fi/2TdAZ87

iHeartRadio: https://ihr.fm/33gUj9j

Pandora: https://pdora.co/2PLMUXo

TuneIn: http://bit.ly/2RKrnjU

Google Podcasts: https://bit.ly/2JUqGzA

Amazon Podcasts: https://amzn.to/3ceqWql

Stitcher: http://bit.ly/2XrAd6V

Audible: https://bit.ly/3uFfBd5

Yaqutullah Ibraheem Muhammad is the founder and owner of Nutrition Prescriptions, a nutrition consulting practice that specializes in recipe development and analysis, Nutrition education and women's wellness. YaQutullah has almost two decades of experience in dietetics and nutrition. She works with patients and clients to improve their health related to chronic illness. And she offers healthy recipes and interactive nutrition education. She's so powerful and passionate about nutrition. She empowers you to learn and apply evidence based nutrition to every aspect of your life, including understanding the connection between faith, health and wellness.

In this episode, She breaks down

• Her story and why she's so passionate about it
• The importance of staying focused and consistent on your goals
• The importance of having a nutrition strategy that is personalized for you
• The most important thing to keep in mind when it comes to gut health
• Meal Prepping
• The importance of fasting during Ramadan

This episode is an excerpt from the See Life DIfferent Virtual Summit

Purchase to watch the full session

https://www.zaakirahnayyar.com/seelifedifferent

Connect with YaQutullah on social media

https://www.instagram.com/nutritionprescriptions/

https://www.linkedin.com/in/yaqutullah/

https://www.facebook.com/NutritionPrescriptions/

Get access to email communication with YaQutullah based on your nutrition goals

https://mailchi.mp/662d76406e3b/welcome-to-nutrition-prescriptions-take-your-free-nutrition-assessment-today

Plant-based https://mailchi.mp/b9ba556bcc8b/high-protein-soy-alternatives

Diabetes https://mailchi.mp/b646803d3c0b/6-strategies-to-curbing-sugar-cravings

Ramadan Nutrition Resource

https://mailchi.mp/c90d7730a2e2/4-components-of-a-healthy-suhoor

Prenatal and Postpartum

https://mailchi.mp/f109fb255cc3/top-7-prenatal-and-postpartum-vitamins-and-minerals

My name is Zaakirah Muhammad and I am an author of seeing life through a different lens. I am a childhood eye cancer survivor of a big childhood, eye cancer called retinoblastoma, but I'm the host and the producer, producer of the See Life Different podcast and the See Life Different Summit.

The See Life Different Podcast is for marginalized women to hear stories and be empowered in their personal and professional life around mindfulness, creativity, and entrepreneurship.

Listen to or watch more episodes by Muslim Women Creative Entrepreneurs on YouTube Podcast:

https://bit.ly/muslimwomencreativeentrepreneurs

Listen to more episodes for free on your favorite streaming platform:

Apple Podcasts: apple.co/2NYapeh

Spotify: https://spoti.fi/2TdAZ87

iHeartRadio: https://ihr.fm/33gUj9j

Pandora: https://pdora.co/2PLMUXo

TuneIn: http://bit.ly/2RKrnjU

Google Podcasts: https://bit.ly/2JUqGzA

Amazon Podcasts: https://amzn.to/3ceqWql

Stitcher: http://bit.ly/2XrAd6V

Audible: https://bit.ly/3uFfBd5

 

Women's History Month and a lot has been going on. And I think what happens is, it can deflect and reflect and show so we're going to talk about how the See Life different virtual summit went, and some little tidbits, some tidbits, and points for you to take away from, especially as you're going through the remainder of the month of March.

For show notes and tanscript: https://zaakirahnayyar.com/pivoting-2023-see-life-different-summit-impact-weekend-live-recap-rebranding-media-group/

go to https://www.Zaakirahnayyar.com/seelifedifferent so that you can get this information because what happens is these speaker resources are so good that you really got to purchase the replay in order to get access

Speakers Include: Pamela D. Marshall of the Art of Forgiveness
YaQutullah Muhammad of Nutrition Prescriptions
Khadirah Muhammad of Omnipotent Consulting

Impact Weekend Live by Maya Elious is a 3 day business conference for women of faith to master their message and build their digital brand, based in Atlanta, Georgia.

Learn more https://impactweekendlive.com/

Links mentioned: Pop Up and Create coworking and event space in Marietta, Georgia by Lashana West https://www.popupandcreate.com/

Takeaways:

• Don’t be booked and busy, be productive and paid
• Follow your intuition
• Choose Your Why
• Show gratitude
• Build Trust
• The power of the community in networking
• Lessons are going to be there until you actually learn it
• What’s next for the See Life Different Brand?
• What do you want your legacy to be? What do you want to be known for?

My name is Zaakirah Muhammad and I am an author of seeing life through a different lens. I am a childhood eye cancer survivor of a big childhood, eye cancer called retinoblastoma, but I'm the host and the producer, producer of the See Life Different podcast and the See Life Different Summit.

The See Life Different Podcast is for marginalized women to hear stories and be empowered in their personal and professional life around mindfulness, creativity, and entrepreneurship.

How do you get your message online? How do you tell your story? We're going to incorporate technology to make things easy. Get clarity, become more confident, and be less overwhelmed with your health and nutrition goals, your business and creative side hustle, and your marketing automation system. Today's episode is all about See Life different Summit, what it is, why you should attend, and who's going to be there. The See Life Different Summit is a one day workshop for marginalized women of color to start, grow and scale their businesses. Start with your mindset with a piece of mindfulness and then go into storytelling. The See Life Different Summit is based on the podcast, for women, by women. If you are used to coming to work, you're an entrepreneur, and you're definitely abled, whether it is visible or invisible, the Summit is for you. You have a community of other creatives and entrepreneurs on the same pathway.

Listen as guest speakers YaQutullah I. Muhammad, Khadirah S. Muhammad, Zaakirah N. Muhammad, and Pamela D. Marshall give you a sense of the event.

Watch on Youtube: https://youtube.com/live/IPYRUofTS8Y

Your purpose will be knocking on your door until you take action, network, and you attend the See Life Different Summit.
Be sure to get your tickets in Atlanta. It's going to be an intensive day. The See Life Different Summit is that safe space for you if you identify as a marginalized woman, or chronically ill, you've always taken the unbeaten pathway, you are a woman of faith, and you've always wanted a safe environment to be creative and be yourself.
Get your tickets now! https://zaakirahnayyar.com/seelifedifferent

Today we celebrate another year of podcasting, sisterhood, and advocacy for accessibility and diversity. Stephanie Michele Bolton bka Phoenix Michele is a Dallas Based Photographer, Videographer, and Content Strategist.

My name is Zaakirah and I'm your host of the See Life Different podcast. This Podcast is about women of purpose sharing stories of resilience! They all have one thing in common: the need to create and serve! The mission of the show is to provide episodes that: · Inspire · Empower · Educate

We talk about

• How we met
• the challenges of podcasting
• How we got started in photography and on social media
• What we learn about technology from being an auntie
• Why we advocate for accessibility for military veterans and autism
• Why Stephanie wants to go to the Maldives and the Pacific Northwestern United States

Previous episode mentioned: Creative Coaching with Adedoyin

Listen to our very first episode: https://bit.ly/2NRfMAi

Listen to more episodes for free on your favorite streaming platform:

Apple Podcasts: https://apple.co/2NYapeh

 Spotify: https://spoti.fi/2TdAZ87

 iHeartRadio: https://ihr.fm/33gUj9j

 Pandora: https://pdora.co/2PLMUXo

 TuneIn: http://bit.ly/2RKrnjU

 Google Podcasts: https://bit.ly/2JUqGzA

 Amazon Podcasts: https://amzn.to/3ceqWql

 Stitcher: http://bit.ly/2XrAd6V

Seeing Life Through a Different Lens: A Survivor’s Guide to Overcoming Adversity with Resilience. Now available on Amazon as Kindle, paperback, and audiobook. Purchase here: http://bit.ly/seeinglifedifferentlens 

Follow and Learn more about Stephanie: 

https://www.instagram.com/phoenixmichelephotography/

 https://www.instagram.com/socialwithsteph/

 https://phoenixmichele.com/

https://socialwithsteph.com

 

We're celebrating 10k downloads and sisterhood! What a milestone! After three years and lots of life related adversity, it is amazing to make it to 100 episodes and 10,000 downloads.

I share where we've been with the podcast, and where we are going with it. My first in person podcast guest in a while is my good friend. Pardon the audio technical difficulties. Iesha Yushawn Bell is a 40-something-year-old country girl from Arkansas, full of energy and tenacity to love life, love hard, and live out loud. Her brand, Travel Foodie Beauty was created for gen x women worldwide in mid life crises’ to discover their next life chapter and purpose in life and be creative, independent and free. Formerly a cosmetologist to the stars turned natural hair loctician, she is a multi passionate creative who empowers women to step outside of their comfort zone. She currently lives in Dallas, Texas, and has 6 siblings, five adult children, currently one grandson and lots of nieces and nephews.

Watch On YouTube: https://youtube.com/live/0uAoYC57Obw

Connect with YuShawn

YouTube: https://www.youtube.com/channel/UClJcxd0xdW6r65LU6o2xNiQ

TikTok: https://www.tiktok.com/@travelingfoodiebeauty3

Instagram: https://www.instagram.com/travelingfoodiebeauty

Hair Website: https://www.extraordinarylocs.com/

Get in touch with YuShawn: travelingfoodiebeauty@gmail.com

Book a call https://calendly.com/travelingfoodiebeauty

Join Our Membership Community Live each month with coaching - to help you discover and gain clarity in your branding, marketing, and your mindset. You network with the women that are where you need to be in your business industry.  https://phocusedcommunity.circle.so/home

July is minority mental health month. New Definitions Counseling, serving the State of Texas, is a place where your community is celebrated during the healing process. They empower individuals to live their most authentic life by providing comprehensive, multicultural counseling and psychological services grounded in cultural humility. Their counseling, consulting and psychological services are designed to help you live more authentically and promote mental well-being, Visit: https://www.newdefinitionscounseling.com/meet-our-therapists

 Want to be a guest? Book here https://calendly.com/phocusedmediagroup

 If you are chosen you will be presented with The creative podcast media package

Links Mentioned:

https://zaakirahnayyar.com/book

https://landmarkworldwide.com/

Connect with Zaakirah: https://www.zaakirahnayyar.com/social

Join Me in the Phocused Creatives Community and Get Access to Exclusive Content

Are you an artist, musician, or designer? Join the community and get access to exclusive content and opportunities! Become a member of the Creative community and get instant access to exclusive content and opportunities, as well as the support you need to grow your artistic career. You'll have access to training programs, blog posts, and much more. Joining the Creative community is a great way to connect with other artists and maintain the ambition to create

We focus on helping WOC entrepreneurs with their social media growth, business and systems strategy and branding services. Phocused Creatives is a membership community that empowers with 200 Creative women of color who want to build their personal brand, become more knowledgeable in the digital space and build their business the right way. Join the tribe of women of faith that you need to help you stay on track with your purpose. 

Join the Phocused Creative Community. You can join the community for free.  https://bit.ly/32Pcp46

Choose the different tiers of the creative community to join us every Third Wednesday of the month for live mentoring sessions. Become a paid member today with a free trial for seven days. https://bit.ly/phocusedcreative

Zaakirah Muhammad has more than 10 years of professional photography and branding experience. She empowers people to step outside of their comfort zone through her gift of visual storytelling. Zaakirah is also the CEO and founder of Phocused Media Group which empowers and supports the growth of minority-owned businesses. She has overcome many challenges, including cancer, and autoimmune disease to establish herself as an innovative voice in the marketing industry.

https://zaakirahnayyar.com/seelifedifferent