Celebrate All Wins And Shift Your Mindset

Introduction: Kayla Swanson and Jamie Dana discuss effective strategies for organic audience growth on Instagram in 2024, providing valuable insights for salon owners and beauty professionals.

Guest Introduction: Jamie Dana, an expert in Instagram marketing, shares her journey from a career behind the chair to full-time education, offering practical advice for salon growth.

Jamie's Background: Raised in Orange County, California, Jamie's homeschooling upbringing led her to enter the hair industry at 16. Her diverse experience includes salon ownership, education, and consultancy.

Instagram Growth Strategy: Jamie's focus is on helping salon professionals grow their Instagram presence organically, emphasizing real growth metrics over vanity metrics like likes and followers.

Enhancing Follower Experience: The discussion underscores the importance of providing a unique and valuable experience for followers on salon Instagram pages to attract potential clients effectively.

Diversifying Content: Jamie advocates for diversifying salon Instagram content beyond hair photos, incorporating elements like backgrounds, videos, and reels to engage followers effectively.

Client-Centric Approach: Addressing common client questions and concerns through Instagram content is emphasized as a means to provide value and attract potential clients to the salon.

Stylist Engagement: Collaboration with stylists in content creation is highlighted as a way to foster teamwork and shared growth within the salon, potentially through resources like Jamie's Social Suite membership.

Practical Tip: Jamie shares a quick strategy to boost Instagram story views by posting a photo with text, resulting in significant engagement growth within a short span of time.

Conclusion: Kayla concludes the episode by thanking listeners for tuning in, inviting them to explore further content on profitable salon growth strategies through profitablesalon.com.

1. Social media can be overwhelming and anxiety-inducing due to the multitude of rules and expectations.
2. The episode discusses how to navigate social media authentically and effectively.
3. The host, Kayla Swanson, introduces guest Celine Dupuis, who is experienced in social media and salon ownership.
4. Celine Dupuis emphasizes the importance of building a real and authentic audience despite not having a massive following.
5. Mental health struggles related to social media use are acknowledged, especially among salon stylists.
6. Setting boundaries and managing time effectively are essential strategies for combating social media fatigue and comparison.
7. Planning and scheduling content ahead of time can help in maintaining balance and focus.
8. Differentiating between personal and salon branding is discussed, highlighting the importance of authenticity.
9. The significance of sharing personal stories and struggles authentically while maintaining boundaries is emphasized.
10. Finding joy and purpose in social media engagement can lead to building a genuine community and attracting the right audience.

• The podcast underscores the significance of implementing reward systems and point-based incentives to encourage both clients and salon staff to actively participate in cross-promotion, fostering a win-win scenario.
• Practical considerations for salon owners are discussed, such as evaluating the profitability of adding new services, assessing available space, and determining the overall cost-effectiveness before venturing into cross-promotion strategies.
• The conversation addresses the potential challenges and solutions in introducing additional services, emphasizing the importance of gauging client needs and preferences to ensure a successful and seamless integration.
• Doug provides insights into the impact of effective cross-promotion on client retention, highlighting how clients engaging with multiple services within the salon tend to become more loyal and integral to the establishment.
• The podcast explores the role of professional advice in the retail aspect, stressing the value of salon professionals guiding clients in product selection based on their unique hair and skincare needs.
• Doug shares practical steps on creating a supportive team culture, focusing on how fostering an environment of collaboration and mutual support enhances the success of cross-promotion efforts.
• The podcast touches on the importance of gauging client feedback and adjusting cross-promotion strategies accordingly, ensuring that promotions align with client expectations and contribute to overall satisfaction.
• Kayla Swanson and Doug Campbell discuss the broader societal shift in perception of the salon industry, aiming to redefine it as a space for personal transformation, professional growth, and a fulfilling career.
• The conversation addresses the potential pitfalls of forcefully implementing cross-promotion strategies, underscoring the need for a balanced and genuine approach that resonates with both clients and salon staff.
• The podcast concludes with a call-to-action, encouraging salon owners to assess their unique circumstances, explore strategic cross-promotion initiatives, and transform their salons into comprehensive beauty destinations.

Discussing personal development and the topic of processing change.

Episode sponsored by Salon Scale, emphasizing charging based on knowledge rather than emotions.

Shawn Stearns introduces the theme of struggling with change and emphasizes its impact on personal development.

Discussion on the emotional challenges of change and the importance of gaining awareness to navigate through it.

Introduction to the emotional cycle of change, highlighting the stages individuals go through when facing significant life changes.

Overview of the stages: Excitement, Optimism Fading, Cost Realization, Honeymoon Phase, Decision Point.

Analysis of decision-making during the Change Cycle, exploring the options of giving up or persisting.

Exploration of societal tendencies for short-term pleasure versus long-term gain and the importance of defining one's purpose.

Importance of overcoming the urge to quit and acknowledging personal growth in each stage.

Discussion on reaching success and fulfillment, with the acknowledgment that the cycle restarts with new goals.

• Introduction by Kayla Swanson and guest Jason Everett, exploring the dynamics of successful business partnerships.
• Jason's extensive experience with various business partners, highlighting both positive and negative aspects.
• The significance of careful partner selection for fostering a thriving business relationship.
• Insights into Jason's enduring 10-year partnership with Doug Campbell and the challenges they've overcome.
• Discussion on common challenges in partnerships, including disagreements over workload distribution.
• Jason's cautionary advice on avoiding the exchange of equity for services instead of fair compensation.
• Emphasis on the importance of shared missions and objectives in sustaining successful partnerships.
• Anecdote about Jason's past partnership in launching an electric scooter business, shedding light on potential pitfalls.
• Practical advice on handling partnership disputes and the crucial role of well-defined written agreements.
• Considerations and cautionary insights before bringing on shareholders and their potential impact on the business.

Introduction: The podcast discusses inspiring, empowering, and creating a mission-driven leadership team.

Guest Introduction: Samantha Olsen, lead of the client success department, is the guest, and she and the host, Kayla, work together in the office.

Leadership Team Background: Samantha and Kayla are both on the leadership team, emphasizing the importance of teamwork and collaboration.

Code of Honor: Setting up a leadership team involves establishing a code of honor to guide the team's actions and decisions.

Delegation: The podcast highlights the significance of having a leadership team to share responsibilities, allowing the salon owner to focus on business growth.

Personal Experience: Samantha shares her experience of joining the leadership team and how it positively impacted her confidence and role within the company.

Mission Statement: The discussion delves into the importance of a salon having a clear mission statement and ensuring team members align with it.

Hiring Process: The podcast suggests incorporating mission statement discussions during the hiring process to assess alignment with the salon's goals.

Empowering Team Members: Encouraging team members to create their own mission statements and align them with the salon's mission fosters a sense of purpose and connection.

Tools for Empowerment: The podcast concludes with insights on empowering the leadership team, including one-on-one discussions, love language understanding, and fostering a culture of learning from mistakes.

Introduction to the Podcast:

• Kayla Swanson, host of the Profitable Saloner Podcast, introduces Mandy Maka, a salon owner and educator with over 22 years of experience.

Mandy's Background:

• Mandy owns a recognized salon company in Seattle and has been an educator for Redkin for over two decades.
• She is passionate about training and mentoring the new generation of Redkin artists.

Definition of Celebrating Wins:

• Celebrating wins goes beyond traditional successes; it includes acknowledging risks, stepping out of comfort zones, and attempting challenging tasks.

Psychology Behind Celebration:

• Celebrating wins triggers the release of endorphins, fostering a positive mindset and creating a foundation for learning from experiences.

Importance of Celebrating the Process:

• Recognizing the effort and process, even if the desired outcome isn't achieved, helps individuals focus on gratitude and learning rather than self-criticism.

Building a Positive Team Culture:

• Daily rituals, like morning greetings focused on celebrating small achievements, contribute to building a positive team culture.

Impact on Employee Performance:

• Celebrating wins, no matter how small, has a profound impact on employee performance, leading to self-correction and a more positive attitude.

Individualized Celebrations:

• Tailoring celebrations to individual preferences fosters a culture of understanding and support, empowering team members to take risks.

Cultivating Personal Celebratory Habits:

• Cultivating a habit of celebrating personal wins, no matter how minor, contributes to a positive mindset and personal growth.

Creating a Ripple Effect:

• Celebrating wins within a team creates a ripple effect, influencing the culture of the entire salon and contributing to the success and retention of team members.

The podcast discusses the importance of retaining clients and employees for organizational success.

Joey Coleman, the guest speaker, emphasizes the power of remarkable experiences in driving client and employee retention.

He introduced a methodology called "Never Lose an Employee Again," focusing on the first hundred days of an employee's experience.

The challenge of retaining quality and talented employees is highlighted, especially in industries like salon ownership.

The employee journey is divided into phases, starting from the assessment phase during recruitment to the accomplished phase when goals are achieved.

The initial days are crucial for making a positive impression on new employees, ensuring they feel welcomed and valued.

A buddy system is recommended to foster camaraderie among employees, making it harder for them to quit if they have friends at work.

The podcast emphasizes the need for salon owners to care about their employees as much as they care about their clients.

Building connections and understanding employees' goals contribute to creating a positive work environment.

The importance of personalized and intentional efforts in building relationships with both clients and team members is highlighted for long-term loyalty and success.

1. Unleashing Success: Explore the correlation between team empowerment and business millionaire status.
2. Hosts Unveiled: Kayla Swanson leads a conversation with Lindsay Haney, delving into her journey from hairstylist to med spa owner.
3. Evolution of Success: Lindsay shares her transformation from a stylist to a med spa owner in Austin, Minnesota.
4. Invest for Impact: Stressing the vital role of personal and professional development in achieving entrepreneurial goals.
5. Leadership Investments: Discover the crucial decisions in investing in leadership skills and community engagement.
6. Pandemic Chronicles: Navigate the challenges faced during the pandemic and the valuable lessons derived.
7. Life's Pivot: Lindsay's profound shift as a single mom and the drive to secure a brighter future for herself and her team.
8. Cultural Blueprint: Emphasis on cultivating a positive salon culture through core values, clear vision, and regular reviews.
9. Development Dynamics: Lindsay underscores the impact of personal development on salon culture and overall success.
10. Risk, Support, Thrive: Learn about the significance of taking risks, building a strong support system, and prioritizing mental health for entrepreneurial triumph.

1. Importance of building a leadership team within a business or salon for success.
2. Emphasizing the significance of having crucial people and relationships in one's life.
3. Transitioning from being a hands-on worker to effectively managing and leading a team.
4. Hiring passionate individuals committed to the job, not just for the sake of having a position.
5. Crafting job postings that reflect the uniqueness and direction of the company.
6. Inspiring team members to step up and take on leadership roles.
7. Continual personal growth and development as an essential aspect of leadership.
8. Delegating tasks without imposing rigid guidelines, allowing for individuality within set goals.
9. Fostering an environment where employees feel ownership of their roles.
10. Shift in focus from clients/customers to prioritizing the growth and care of the leadership team.