Do The Damn Thing

Welcome to another enlightening episode of the Service Based Business Society Podcast, where we dive deep into the journeys, strategies, and insights of successful entrepreneurs and business owners in the service industry. This week, we're thrilled to present an engaging conversation with Alison Reeves, a world-class marketing expert with a remarkable journey from blogging and music to becoming a sought-after business coach and marketing strategist.

Alison shares her unique approach to business, which combines strategic consulting with mindset restoration, helping entrepreneurs not just scale their income but also find joy and fulfillment in their lives. With a wealth of experience in marketing and a plethora of certifications ranging from SEO to digital marketing, and even somatic healing and the law of attraction, Alison brings a holistic view to achieving business success.

In this episode, Tiffany-Ann and Alison explore:

• Alison's journey from blogging about her music and art to becoming a marketing expert and business coach.
• The evolution of blogging and the importance of creating genuine value.
• The blend of masculine and feminine energies in business and the power of embracing both for growth and fulfillment.
• The concept of doing nothing as a productivity tool and the challenge it presents to busy entrepreneurs.
• Alison's upcoming book, "Embodied Abundance," and her trauma-informed approach to manifesting success.

Join us as we delve into these topics and more, uncovering valuable tips and insights that can help you not just make more money, but truly love your life and business. Whether you're a seasoned entrepreneur or just starting out, this episode is packed with wisdom and strategies that can transform the way you approach your business and your life.

About The Guest

Alison Reeves is a world-class marketing expert and business coach, known for her unique approach that combines strategic business consulting with mindset restoration. With a career that spans over a decade, Alison has helped individuals and companies worldwide scale their income, boasting consecutive multiple 6-figure years and a record $60k sales month. Her expertise is backed by numerous certifications in marketing, digital strategies, and personal development areas such as somatic healing and the law of attraction. Beyond her professional achievements, Alison's mission is deeply rooted in helping people not just make more money, but truly love their lives. Join us as we explore Alison's journey, insights, and the transformative power of aligning business acumen with personal growth.

Connect with Alison:

Website: alisonreeves.co
Instagram: @alisonreevesco
Facebook: Alison Reeves
LinkedIn: https://www.linkedin.com/in/reevesalison/

About The Host

Tiffany-Ann is a savvy business strategist who masterfully juggles her roles as a podcast host, leader of a management agency, and mother. Her innovative approach combines strategic thinking, technological savvy, and a passion for authentic connections, bringing a refreshing viewpoint to the world of modern entrepreneurship.

Connect with Tiffany-Ann:

YouTube: Bottcher Business Management Agency
Tiktok: @ta_bottcher
Website: bottcher.io
Facebook: @bottcher.io

To our valued listeners, your ongoing support and feedback are the pillars of our podcast. As we explore more topics this season, we invite you to share your thoughts with a review on your preferred podcast platform. Your insightful comments not only motivate us but also help new listeners find us, fostering the growth of our community.

In this powerful solo episode host Tiffany-Ann Bottcher takes a passionate stand on the soapbox to deliver a compelling message: Just Do the Damn Thing. This episode is a wake-up call for business owners sitting on the sidelines, paralyzed by hesitation or fear of failure. Tiffany-Ann dives deep into the cost of inaction, using personal anecdotes, the surprising success stories from the likes of Kanye West, and the lessons learned from her own podcasting journey to illustrate the transformative power of taking action.

About This Episode:

Join Tiffany-Ann as she explores the critical importance of moving from planning to action in the business world. This episode is a candid reflection on the opportunities lost to hesitation and the incredible potential that can be unlocked when we dare to "do the damn thing." From the story of a $7 million selfie video that turned a massive profit to the personal tale of a podcast inspired by a mentor's dream, Tiffany-Ann shares insights and inspirations that will push you to act on your ambitions without delay. Whether you're a seasoned entrepreneur or just starting out, this episode is a must-listen for anyone ready to break through barriers and achieve their business goals.

Resources and Links:

Want to connect with my photographer? Stef Fournier
Want to check out the $7M Kanye ad? Video Here

About The Host

Tiffany-Ann, an astute business strategist, balances life as a podcast host, agency leader, and mother. Her unique blend of strategy, technology, and passion for genuine connections offers a fresh perspective on modern entrepreneurship.

Connect with Tiffany-Ann:

Tiktok: @ta_bottcher
Website: www.bottcher.io
Facebook: Bottcher.io

#BusinessMotivation #ActionOverPerfection #EntrepreneurMindset #PodcastJourney #JustDoIt

Dive into the intricate dance between human intuition and the relentless march of technology in this compelling episode of the Service Based Business Society Podcast. Our discussion, "Redefining Success: Strategic Inefficiencies", peels back the layers on the undeniable impact humans have on the business ecosystem. Despite our age of data and technology, the human element—be it through error, innovation, or the simple act of leaving a company—plays a pivotal role in shaping business outcomes.

This episode takes you on a journey through the lens of human-centric business practices, highlighting the delicate balance between leveraging technology and acknowledging the irreplaceable value of the human touch in business operations. We explore real-life scenarios where human factors led to unexpected challenges but also opened avenues for growth and strategic redirection.

Key Takeaways:

• The human element is both a variable and a constant in the success equation of any business.
• Recognizing and addressing the signs of misalignment between employee aspirations and business goals is crucial.
• The process of employee departure, especially when unexpected, can significantly disrupt business but also offers a moment for strategic reassessment.
• Compliance, professionalism, and preparedness in HR practices are non-negotiable for navigating the complexities of human dynamics in business.
• Embracing the unpredictability of human factors can lead to a more resilient and adaptable business model.

This episode is a testament to the complex relationship between human behavior and business success. It challenges listeners to rethink the role of strategic inefficiencies in fostering a culture of adaptability and growth.

About The Host

Tiffany-Ann, a seasoned business strategist and the voice behind the Service Based Business Society Podcast, brings a unique blend of analytical prowess and human-centric insights to the forefront of entrepreneurship. Balancing roles as a podcast host, business leader, and dedicated parent, Tiffany-Ann's approach to business strategy is both refreshing and deeply informative.

Connect with Tiffany-Ann:

YouTube: Bottcher Business Management Agency
Tiktok: @ta_bottcher
Website: bottcher.io
Facebook: @bottcher.io

We value your support and feedback immensely. As we continue to explore the depths of service-based business strategies, your reviews on platforms like Apple Podcasts and Spotify not only motivate us but also help connect more listeners with our content. Join our journey by sharing your thoughts and become an integral part of our growing community.

In this thought-provoking episode of the Service Based Business Society Podcast, we sit down with Olly Richards, a serial entrepreneur whose unconventional journey through multiple career paths has led him to redefine the metrics of success in the business world. From a jazz musician to a language educator and beyond, Olly's story is a testament to the power of following one's passions and the strategic inefficiencies that can lead to unexpected success.

Olly shares insights from his latest venture into the online education space, revealing how an audience-first approach, coupled with a willingness to embrace strategic inefficiencies, has propelled his businesses to remarkable heights. This episode is not just about the journey of one entrepreneur but serves as a masterclass in understanding the dynamics of modern business strategies, the importance of continuous learning, and the courage to challenge conventional wisdom.

Listeners will be treated to a deep dive into the philosophy that has guided Olly's decisions and growth, including the pivotal moments that led him to pivot his strategies and the lessons learned from embracing the unpredictable. Whether you're a seasoned business owner or just starting, this episode offers valuable lessons on the importance of adapting, the power of an engaged audience, and the surprising benefits of not always taking the most efficient path.

Join us as we explore these themes and more, offering listeners a unique perspective on building a business that thrives on authenticity, strategic innovation, and the relentless pursuit of passion. For those looking to shake up their approach to business and find success on their own terms, this episode is a must-listen.

Available now on podcast.servicebasedbusinesssociety.com and your favorite podcast platforms.

About The Guest

Olly Richards, the visionary behind the $10 million language education company StoryLearning, is a beacon of innovation in language learning. Moving beyond traditional methods, his story-based approach has transformed how people acquire languages. As a mentor, author, and polyglot fluent in eight languages, Olly shares his journey and expertise through a transformative newsletter, empowering educators and entrepreneurs in the language education space. His remarkable transition from jazz musician to language expert and successful entrepreneur offers actionable insights and inspiration for anyone looking to thrive in their teaching careers or entrepreneurial ventures.

Connect with Olly

Mentorship: https://ollyrichards.co/
StoryLearning: https://storylearning.com/
Instagram: @realollyrichards
X: @mrollyrichards
Facebook: OllyRichards.co
LinkedIn: https://www.linkedin.com/in/ollyrichards/
Youtube: https://www.youtube.com/channel/UCBTz3Np62RSDc8XneG9avrA

About The Host

Tiffany-Ann, an astute business strategist, balances life as a podcast host, agency leader, and mother. Her unique blend of strategy, technology, and passion for genuine connections offers a fresh perspective on modern entrepreneurship.

Connect with Tiffany-Ann:

YouTube: Bottcher Business Management Agency
Tiktok: @ta_bottcher
Website: bottcher.io
Facebook: @bottcher.io

Listeners, your support and feedback have been the backbone of this podcast. As we delve deeper into this season, we'd be overjoyed if you could leave us a review on your favorite podcast platform. Your words not only inspire us but also help more listeners discover our content, enriching our community.

In this pivotal episode of Service Based Business Society Podcast, we're diving deep into the essentials of business growth: cash, capital, and smart financing. As we navigate through Season 3, episode 19 brings to light the critical aspects of managing your business's finances to foster growth and stability.

🔍 What's Inside:

Understanding Your Financial Health: We kick off with a candid reflection on how quickly time flies and the importance of being in tune with your business's financial health. Are your books up to date? Do you have a solid tax strategy in place? It's time to get serious about your financial data, metrics, and KPIs.

The Power of Working Capital: Discover why having cash in the bank is crucial for your business's growth. We debunk common myths about debt and financing, emphasizing the strategic use of debt to fuel business expansion.

Strategic Financing and Credit: Learn about the nuances of business financing, the importance of building business credit, and why having access to credit facilities before you desperately need them is a game-changer for your business.

Making Money Work for You: Explore how to leverage your cash and credit wisely to avoid common pitfalls and ensure your business thrives, even in challenging times.

Practical Tips for Financial Management: From optimizing your bookkeeping to strategic use of credit cards and lines of credit, get actionable advice to make confident, data-driven decisions for your business.

📈 Why This Episode Is a Must-Listen:

Whether you're a new entrepreneur or running a growing business, understanding how to manage cash flow, leverage financing, and make your money work for you is essential. This episode is packed with insights and practical tips to help you navigate the complexities of business financing, avoid common mistakes, and set your business up for success.

👉 Next Steps:

Don't let financial management be an afterthought. Tune in to gain valuable insights and strategies to secure the capital your business needs to grow. Remember, knowledge is power, especially when it comes to the financial health of your business.

🔗 Resources Mentioned:

For bookkeeping services and more financial tips, visit bottcher.io.

Stay tuned for more episodes as we continue to explore key strategies for business growth and success. Don't forget to like, share, and subscribe for more invaluable content!

#BusinessGrowth #FinancialHealth #WorkingCapital #StrategicFinancing #Entrepreneurship

Let's do a dive deep into the art of mastering hiring with our esteemed guest, Gerry Gadoury, a talent expert and team builder from Red Beard Solutions. With over 25 years of experience, Gerry shares his journey from an accidental entry into the world of technical recruiting to becoming a pivotal figure in shaping the hiring strategies of startups and large corporations alike.

Gerry unveils the secrets to becoming a destination employer. Discover how to attract, recruit, and retain top talent by developing a compelling employer brand and implementing cost-effective hiring strategies. Gerry's insights into common hiring mistakes and his innovative approaches to overcoming them are invaluable for any business looking to scale. Plus, get an exclusive peek into his book, "Destination Employer," and learn how to transform your hiring process into a game-changing strategy. Whether you're a startup founder or leading a growing business, this episode is packed with actionable advice to help you build a team that propels your company to new heights. Don't miss out on mastering the art of hiring with Gerry Gadoury!

Key Takeaways:

• The importance of aligning your hiring strategy with your company's mission and culture.
• Practical tips for developing an employer brand that attracts top talent.
• How to avoid common hiring pitfalls that can derail early-stage companies.
• Strategies for retaining talent and fostering a fulfilling work environment.
• Insights from Gerry Gadoury's book, "Destination Employer," on becoming a talent magnet.

This episode is a must-listen for business owners and leaders aiming to scale their operations through strategic hiring. Tune in to transform your approach to hiring and become a destination employer in your industry.

Listen to this episode now at podcast.servicebasedbusinesssociety.com and elevate your hiring game!

About The Guest

Gerry Gadoury, the driving force behind RedBeard Solutions, stands out as a beacon for startups striving to become magnets for top talent. As Founder and Managing Director, he brings a wealth of expertise in crafting employer brands that not only attract but also retain the best in the field. His approach is deeply influenced by his background in military leadership, offering a unique perspective on team building and organizational success. Gerry's work revolves around empowering founders to transform their companies into destination employers, leveraging proven tactics to develop compelling employer brands. His guidance has been instrumental for numerous startups, helping them navigate the complexities of cost-effective hiring and talent retention with ease and efficiency.

Connect with Gerry

LinkedIn: https://www.linkedin.com/in/gerrygadoury/
Website: https://redbeardsol.com/
Youtube: https://www.youtube.com/@GerryGadoury

Destination Employer Book on Amazon

About The Host

Tiffany-Ann, an astute business strategist, balances life as a podcast host, agency leader, and mother. Her unique blend of strategy, technology, and passion for genuine connections offers a fresh perspective on modern entrepreneurship.

Connect with Tiffany-Ann:

YouTube: Bottcher Business Management Agency
Tiktok: @ta_bottcher
Website: bottcher.io
Facebook: @bottcher.io

Listeners, your support and feedback have been the backbone of this podcast. As we delve deeper into this season, we'd be overjoyed if you could leave us a review on your favorite podcast platform. Your words not only inspire us but also help more listeners discover our content, enriching our community.

Dive into the world of data-driven decision-making in this insightful episode of the Service Based Business Society Podcast. Tiffany-Ann shares their journey from the corporate sector to entrepreneurship, emphasizing the pivotal role of data and ROI in business decisions. The episode chronicles the evolution of Bottcher Business Management Agency, highlighting its strategic shift to focus on service-based businesses and the subsequent rebranding into two distinct entities: a marketing media company and a bookkeeping company. Discover the challenges of inadequate data in businesses, the importance of being resourceful, and the impact of customer feedback on business growth and restructuring.

Key Takeaways:

• Data is crucial for informed decision-making.
• Many businesses struggle with inadequate data.
• Bottcher Agency’s evolution showcases the importance of focusing on core audiences.
• Strategic rebranding led to clearer, focused services.
• Resourcefulness is key in business, especially when starting out.
• Customer feedback can significantly influence business direction.
• The agency offers diverse services, including bookkeeping and SEO.
• Business growth requires adaptation and evolution.
• Emphasis on delivering tangible results and value.
• Niche focus enhances service relevance and effectiveness.

This episode offers a deep dive into the significance of data in shaping business strategies and the journey of adapting a business to meet evolving market needs.

About The Host

Tiffany-Ann, an astute business strategist, balances life as a podcast host, agency leader, and mother. Her unique blend of strategy, technology, and passion for genuine connections offers a fresh perspective on modern entrepreneurship.

Connect with Tiffany-Ann:

YouTube: Bottcher Business Management Agency
Tiktok: @ta_bottcher
Website: bottcher.io
Facebook: @bottcher.io

Listeners, your support and feedback have been the backbone of this podcast. As we delve deeper into this season, we'd be overjoyed if you could leave us a review on your favorite podcast platform. Your words not only inspire us but also help more listeners discover our content, enriching our community.

In this powerful and vulnerable episode, Tiffany-Ann Bottcher and Brie Sodano dive deep into the heart of financial empowerment and personal growth. Brie opens up about the emotional and psychological challenges of managing money, sharing personal anecdotes and professional insights. They explore how financial decisions can deeply impact both personal and business realms, highlighting the importance of aligning financial strategies with life goals. The conversation navigates through the complexities of entrepreneurial finance, underscoring the necessity of clear communication in partnerships and the courage to face financial fears head-on. This episode is not just an exploration of finance but a journey into the vulnerable aspects of money management and personal empowerment.

Key Discussion Points:

1. Aligning Life and Business Goals: The importance of aligning life and business goals before delving into financial discussions. Brie emphasizes the need for a clear headspace and vision before addressing financial planning.
2. Challenges in Writing a Book: Brie shares her journey of writing a book, discussing the personal challenges and insecurities encountered, and the process of overcoming them.
3. Women in Finance: Addressing unique financial challenges faced by women, Brie advocates for practical, real-world financial advice over traditional methods.
4. Entrepreneurial Growth and Money Management: Brie talks about the conflict between wanting to grow and expand a business while being constrained by tight money management practices.
5. Dealing with Partnership Misalignments: Strategies for resolving financial misalignments in business or personal partnerships, focusing on aligning goals and values first.
6. The Reality of Online Business and Marketing: Discussion on the pressures and realities of online business, marketing strategies, and finding what works for each individual.
7. Cash Confident Community: Introduction to Brie's community platform for those seeking financial advice and support.

About Brie Sodano

Brie is the innovative founder of Cash Confident™, formerly known as Sheep to Shark. Starting her career as a conventional financial advisor, Brie quickly realized that the real money problems most people face aren't about having too much to invest but rather navigating the complexities of loans, credit cards, and what she calls the 'disappearing money syndrome.'

A strong advocate for women in finance, Brie understands that smart, successful women often face unique financial challenges. She's not here to preach about cash envelopes or waiting to live your life until you're debt-free. Instead, Brie offers practical, real-world advice to help you take control of your finances.

Today, Brie is here to share her insights on how we can all break free from financial stress and live a life not dictated by our bank accounts. Whether you're feeling overwhelmed by money matters or just looking for that next step towards financial freedom, you're in the right place.

Connect with Brie

Instagram:   https://www.instagram.com/cashconfidentcommunity/
Website: https://www.cashconfident.com/
Podcast: https://podcasts.apple.com/us/podcast/cash-confident-with-brie-sodano/id1690626657

About The Host

Tiffany-Ann, an astute business strategist, balances life as a podcast host, agency leader, and mother. Her unique blend of strategy, technology, and passion for genuine connections offers a fresh perspective on modern entrepreneurship.

Connect with Tiffany-Ann:

YouTube: Bottcher Business Management Agency
Tiktok: @ta_bottcher
Website: bottcher.io
Facebook: @bottcher.io

Listeners, your support and feedback have been the backbone of this podcast. As we delve deeper into this season, we'd be overjoyed if you could leave us a review on your favorite podcast platform. Your words not only inspire us but also help more listeners discover our content, enriching our community.

In this episode, Tiffany-Ann Bottcher discusses the process of levelling up content creation and the distractions that can arise. She shares her experience of investing in a new studio and the challenges that came with it. Tiffany-Ann emphasizes the importance of keeping the objective in mind and aligning it with business decisions. She also highlights the difference between SEO and web design objectives. The episode concludes with a reminder to create a budget and set goals that support the overall objective of the business.

Course Mentioned
On Screen Authority

Takeaways

• Keep the objective in mind when making business decisions.
• Align objectives with the goals of the business.
• Understand the difference between SEO and web design objectives.
• Create a budget and set goals that support the overall objective of the business.

About The Host

Tiffany-Ann, an astute business strategist, balances life as a podcast host, agency leader, and mother. Her unique blend of strategy, technology, and passion for genuine connections offers a fresh perspective on modern entrepreneurship.

Connect with Tiffany-Ann:

YouTube: Bottcher Business Management Agency
Tiktok: @ta_bottcher
Website: bottcher.io
Facebook: @bottcher.io

Listeners, your support and feedback have been the backbone of this podcast. As we delve deeper into this season, we'd be overjoyed if you could leave us a review on your favorite podcast platform. Your words not only inspire us but also help more listeners discover our content, enriching our community.

We're delving into the captivating world of personal branding and its transformative power in this episode, titled "Beyond Basic Branding Brilliance"

In today's engaging conversation, your host Tiffany-Ann Bottcher sits down with Stef Fournier, a remarkable personal branding coach and photographer. Together, they explore the art and science behind personal branding, shedding light on its profound impact on your professional journey.

Stef shares her unique journey, from her early ventures in web and graphic design to her flourishing career in photography, NLP coaching, and hypnotherapy. Discover how her diverse background informs her approach to personal branding and helps individuals connect authentically with their audience.

In a world where first impressions matter more than ever, Stef emphasizes the significance of curating your personal brand intentionally. Learn how personal branding goes beyond oversharing and discover the power of presenting your authentic self in the digital landscape.

Stef's insights into mindset work add another layer to the personal branding puzzle, highlighting the role of self-perception in shaping your brand image.

As you tune into this episode, you'll gain valuable insights into the evolving landscape of personal branding, the importance of authenticity, and actionable strategies to enhance your own personal brand.

About The Guest

Stef Fournier is a multi-talented entrepreneur with a background in graphic design, web design, photography, NLP coaching, and hypnotherapy. Her passion lies in helping individuals build compelling personal brands that resonate with their ideal audience.

Connect with Stef:

• Website: Stef Fournier
• Instagram: @thevioletstef

About The Host

Tiffany-Ann, an astute business strategist, balances life as a podcast host, agency leader, and mother. Her unique blend of strategy, technology, and passion for genuine connections offers a fresh perspective on modern entrepreneurship.

Connect with Tiffany-Ann:

YouTube: Bottcher Business Management Agency
Tiktok: @ta_bottcher
Website: bottcher.io
Facebook: @bottcher.io

Listeners, your support and feedback have been the backbone of this podcast. As we delve deeper into this season, we'd be overjoyed if you could leave us a review on your favorite podcast platform. Your words not only inspire us but also help more listeners discover our content, enriching our community.