Dream Big and Don't Settle - with Sub-4 Miler Bryan Lindsay (Ep 41)

“I call it an explorative mindset for racing… ‘Let's see what I can do,’ rather than, ‘This is what I need to do.’” - Katie Zaferes

Today's guest is Katie Zaferes, a two-time Olympic Games qualifier and 2019 ITU World Triathlon Series Champion.

For Katie, the road to Tokyo has been anything but smooth. We not only explore her mindset as a world class triathlete, we also talk about what’s been going on in her life since the onset of the pandemic, including the unexpected passing of her father earlier this year. 

According to Katie, it was the combination of the “try it and see what happens” attitude instilled in her from both of her parents, as well as her father’s sneaky plan to get her into triathlons, that contributed to her becoming one of the world’s best. As we talked about her current preparations for Tokyo, we got insight into how she’s taken and applied the lessons she’s learned since her disappointing finish at the 2016 Rio Olympics. 

We’re really excited to share our conversation with Katie with the summer Olympics just a few weeks away.

Show Notes

(2:34) Three different time zones and training in Spain…

(4:00) A truly international training team…

(6:09) Grocery stores, logistics, and technology…

(9:06) How has it been in Europe with Covid regulations?

(12:22) “It's also been really cool because in 2019, almost everyone on our team had been on the podium for the world triathlon series. And in 2018 Joel had four out of six of the overall podium spots with our squad. All three men were on the podium for the overall, and then I was on it for the women. So it's a really cool squad to be a part of.”

(14:24) When competitors push you to be great...

(16:36) A community of support during a challenging time…

(19:02) “So I was like, okay, I'll do this with you, only to find out years later that he might've had a little sneaky insight that maybe I would be good at triathlon. Cause at that time I was running track and swimming and he was thinking, oh, well this could go somewhere.” A dad’s influence and a start in the sport…

(23:44) “I call it an explorative mindset for racing… ‘Let's see what I can do,’ rather than, ‘This is what I need to do.’”

(26:54) The many lessons from Rio and the benefits of a sports psychologist..

(30:07) How tools in the toolbox made a difference on the bike…

(33:19) Taking ownership and communicating effectively…

(34:21) Crashes, training, and Tokyo…

(37:55) Navigating a rocky road…

References

2019 Tokyo Qualifier Crash - Olympics.com

Katie's Coach Joel Filliol - website

Let Your Mind Run by Deena Kastor - Amazon

Guest

Katie Zaferes - website | Instagram | Facebook

Hosts:

Bryan Green - bryan@gobemore.co, maketheleapbook.com

Jon Rankin - @chasejonrankin, Go Be More

Links:

Go Be More Podcast - Episodes | Instagram | Facebook

Go Be More website

Go Be More YouTube Channel

Production and Editing

Creatives Collective Marketing

“I genuinely believe that we should be learning our entire life. And there's a part of me that feels excited for when I'm 78 years old, and all the things I will have learned.”

Difficult conversations can very often lead into areas of personal growth.

Lifelong runner Tina Muir doesn’t shy away from these discussions as she builds her two successful running podcasts, Running for Real and Running Realized, and continues to challenge fixed mindsets.

Timestamped Show Notes:

(2:50) Growing up in a classically English town…

(6:03) The difference between club sports and school sports…

(8:13) “When I was coming up to my final year of college, people kept saying, ‘Are you going to go pro?’ And I was like, ‘What does that even mean?’” 

(11:12) A lifestyle component to pursuing sports…

(14:24) “I can absolutely see why she said that I wasn't committed. I was just plodding along, not really trying. But I did manage to pull it together for the final few races. And once I got through that part, it was not a question—running was a part of me.”

(16:52) When commitment goes too far…

(19:00) And then there’s those who don’t commit…

(20:40) Do you have a fixed mindset or growth mindset?

(23:08) The mission of Go Be More…

(25:21) “To ignore your dreams, in my opinion, is really to ignore the opportunity to fully understand who you are before it's all said and done.”—Jon

(26:50) Does the influence of others impact your mindset?

(30:04) A surprising decision…

(33:50) “Once I decided I'm done then I felt a huge relief... but I just couldn't get myself to say it. And even when I stopped, I think that was such a dramatic, emotional moment that I didn't know it was for sure. But once I said it in a calm, rational manner, after thinking about it for a few days, then it felt like a huge relief.”

(34:29) A couple of new distractions… 

(37:04) How much did you evolve as a podcaster?

(39:40) Conversations that grew into a different platform…

(41:21) Running For Real and Running Realized explained…

(44:36) What does Go Be More mean to you...“Taking yourself beyond your comfort zone and stepping out to a place that feels like it's helping you to grow and evolve. And I genuinely believe that we should be learning our entire life. And there's a part of me that feels excited for when I'm 78 years old, all the things I will have learned. I'd say it's just what we've been talking about today. Like stretching yourself and taking that deep breath and then doing it anyway, whatever scares you, take a deep breath and go for it.”

If you liked this episode, check out our interviews with Kara Goucher and Audra Bryant.

Recorded April 30, 2021.

References:

Running for Real - website

Running Realized - website

Guest:

Tina Muir - website | Instagram | Twitter

Hosts:

Bryan Green - bryan@gobemore.co, maketheleapbook.com

Jon Rankin - @chasejonrankin, Go Be More

Links:

Go Be More Podcast - Episodes | Instagram | Facebook

Go Be More website

Go Be More YouTube Channel

Production and Editing

Creatives Collective Marketing

Image Credit: Sandy Gutierrez

“My successes tend to come after moments that felt like my biggest failures.” - Shannon Rowbury

It’s easy to view great athletes through just the lens of their training and results. But in this episode, you’ll be reminded there’s so much more to a balanced life.

Shannon authentically shares her thoughts on dance, recovery, competing, advocating, and parenting. Her intentional approach to every life endeavor is refreshing and inspiring.

Show Notes

(3:10) Life now, growing up with Grandma and Irish dance…

(8:15) How did the performance aspect of dance translate into successes in running?

(11:10) “The more that you can be present, and react to what's coming around you and utilize those strengths and skills that you've sharpened through training, that's when you have the highest likelihood of success.”

(14:22) The family bonding experience of dance and sports…

(17:16) A transition to running and the impact of a coach…

(20:25) “The role of a coach is to lay the fundamentals... if you want to be good, if you want to be great, it's not going to happen at the end of high school. And probably not even at the end of college, it's going to happen through year after year of hard work... And it's teaching those lessons of how to show up and be a good teammate and ultimately reach that mountaintop over years of consistent effort.”

(23:22) An injury and a career turning point…

(24:51) “After feeling my feelings, which I did for a little bit, I really focused on understanding the root of the problem and making a thoughtful and patient plan to be back to my best fitness in a year from where I was rather than, "I have to be ready by the fall," or, "I have to be ready by indoors…" Let's just go through this recovery process in the way that it needs to be done.”

(29:04) Getting “permission” to be patient…

(31:31) The secret to getting the best out of yourself when the stakes are the highest…

(35:28) “I describe it like the pendulum. You can't swing this way if you don't swing that way. And, so really trying to find that balance in life so that you can be ready and willing and in the right space, mentally, physically, and heart, when it matters most.”

(36:00) Imagining More…

(40:25) On deciding to be a Mom… “I wanted to make sure she knew that she was my first priority, and I'm trying to make sure that she doesn't ever resent running because it took me away from her. I try to include her in what I'm doing as much as possible. And it brings me such joy that she gets to interact with world champions and Olympians and incredible, incredible people.”

(44:15) “If you create a structure for success, our women will come back and do amazing things, but we really need to make it a more supportive, inclusive system.”

(45:42) What does Go Be More mean? “I'm really proud to have been someone that didn't let the norms around me set my expectations for myself and that instead it was really, how can I go be more? How can I be the best version of myself? And as much as possible, trying to define what that is, rather than what has been. And so to me Go Be More is being a trailblazer.”

If you liked this episode, check out our interviews with Olympians Kara Goucher and Amy Acuff.

Recorded April 30, 2021.

References:

Imagining More Foundation - website

Parity - website

3-Time Olympian Shannon Rowbury Turning 2020 Into Miracle Season - TeamUSA.org

Guest:

Shannon Rowbury - website | Instagram | Twitter

Hosts:

Bryan Green - bryan@gobemore.co, maketheleapbook.com

Jon Rankin - @chasejonrankin, Go Be More

Links:

Go Be More Podcast - Episodes | Instagram | Facebook

Go Be More website

Go Be More YouTube Channel

Production and Editing

Creatives Collective Marketing

“I like to try new things and just keep bettering myself in whatever it is that I'm trying to challenge myself at the given time.”

Being a top-level athlete in an event that involves chugging beer AND running laps might sound too good to be true for most people. 

But for Chris, it’s a serious, albeit fun, reality.

Listen in as he, Jon, and Bryan chat about “pouring” (pun intended) yourself into physical challenges, entrepreneurial opportunities, and building brands.

Show Notes

(2:31) Early years in sports and deciding to focus on running…

(6:06) Breakout season and college experience… “For the amount of time I was putting into running, I think I was never limited. And looking back, I’m pretty happy with the success that I had in improving every single year throughout college.”

(9:54) The lifelong impact of individual experiences…

(11:04) “A big takeaway from that is, I'd prioritize running very high in my life, but it's never the sole priority… career and entrepreneurial ventures excite me just as much as running…”

(12:41) Taking responsibility for your own results…

(14:48) “I'm very much a person that will try something, and either it works, and great I’ll iterate on it. Or if it doesn't work, then I learned from it.”

(16:23) A first experience with the beer mile…

(19:40) An event that pulls in the non-running community…

(21:55) When it became serious…

(24:11) “There is a technique to chugging, and yes, a bottle is better than a can, and here's the angle to hold it at. And all these like little pieces that I would've never even thought about, a year or two before that time… I’m going to keep learning.”

(26:59) Approach to training and running in other events…

(30:35) A summer in Colorado and trying new things…

(32:37) “I don't want to limit myself and say that I only have this one siloed goal when my interests are going to change. Realizing what my different talents are, I'm probably gonna realize new things and learn more about myself over the years.”

(34:54) The three paths to being super successful…

(36:44) The beer mile podcast endeavor…

(38:24) Creating a lifestyle of pursuing different interests…

(41:27) What does Go Be More mean to you? “No matter what you're pursuing in life, whether it's athletic or spending more time with your family or pursuing a career, to me, it just means you're always trying to level up and be better at whatever it is you're doing.”

If you liked this episode, check out our interviews with Beer Mile World Classic creator Nick MacFalls and sub-4 miler/entrepreneur Bryan Lindsay.

Recorded April 26, 2021.

References:

Chris's record race videos - ChrisRobertson.xyz

BeerMile.com - website

Beer Mile World Classic - website

Beer Mile Podcast - Audio | Video

Beer Mile Media - YouTube

Developing your Skills Network and the Importance of Multiplier Skills - Go Be More blog

Guest:

Chris Robertson - website | Instagram

Hosts:

Bryan Green - bryan@gobemore.co, maketheleapbook.com

Jon Rankin - @chasejonrankin, Go Be More

Links:

Go Be More Podcast - Episodes | Instagram | Facebook

Go Be More website

Go Be More YouTube Channel

Production and Editing

Creatives Collective Marketing

“I didn't really have a vision. It was just like these little wins that kept me going and really inspired me to create more.” - Kelli Hashimoto

With the intent to make her friends smile, Kelli found a way to connect her artistic abilities with her love of the running community. 

And as a result, Runnergrams was born.

Listen in as she and Bryan chat about the challenges in the creative process, scaling up entrepreneurial ideas, and pursuing happiness.

Timestamped Show Notes

(3:27) A crazy year, a backyard wedding, and being positive…

(6:08) Growing up and finding a love for running through a family competition…

(11:04) “And at that time, 13 miles seemed unachievable to me, but I was like, okay, if you say so, I'll sign up for this half marathon. And then right after I finished, I was like, that was hard, but I guess I'll sign up for my first full marathon.” An intro into the running community…

(12:05) Connecting running with art…

(13:28) The genesis of Runnergrams…

(15:28) Going from a side project for friends to a more public project… “I was getting more creative, I would say, I was thinking of puns. I love puns. And so apparently, everyone else does, too.”

(17:07) From encouraging friends to building a business… “As artists you're always kind of growing and that's why you hate some of the stuff that you've done before.”

(18:35) Starting with low expectations…

(20:06) A great framework to Go Be More…

(22:45) “I truly don't think of myself as a traditional artist. When I think about what I'm doing with Runnergrams, I know that I am creating, and I think a big challenge for me is believing in myself.” Confidence is a strange quality…

(25:36) The concept of self-efficacy…

(28:06) The impact of the running community…

(30:04) “At first, it was fun. And I was like, okay, maybe I'll just keep drawing for the same friends over and over, but it quickly kind of spread.”

(33:15) Challenges faced as Runnergrams is growing…

(37:29) Next Step and North Star goals…

(39:22) What does Go Be More mean? “I actually love it because it kind of resonates with a lot of how I think normally. I can get lazy and sit on the couch and watch Netflix all day. But I think for me, ‘Go Be More’ is that reminder—don't do that.

You can be so much more; you can use your time so much wiser, like to read a book. For me, it's creating, but it’s that reminder of not getting trapped in that.”

If you liked this episode, check out our interviews with Vessel Athletics' Jasmine Sanchez and Jalen Brown or athlete/advocate Dani Reyes-Acosta.

Recorded April 19, 2021.

References:

Runnergrams - Instagram

Coach Jess (@paceofme) - Instagram

Guest:

Kelli Hashimoto - website | Instagram | Twitter

Hosts:

Bryan Green - bryan@gobemore.co, maketheleapbook.com

Jon Rankin - @chasejonrankin, Go Be More

Links:

Go Be More Podcast - Episodes | Instagram | Facebook

Go Be More website

Go Be More YouTube Channel

Production and Editing

Creatives Collective Marketing

“Find the stuff that you enjoy doing. If it's spending time with your family going to the beach, going to museums or parks or whatever, schedule all that stuff in first and then figure out how to schedule all the work stuff around that.”

As entrepreneurs, we can forget that powerful brands are usually a result of many iterations along the way. 

And successful business journeys take TIME.

Matt, Bryan, and Jon dig into this reality as they look at the progression from a family’s shutter company and a failed blog to a top tactical marketing podcast that teaches companies how to build a tribe with their podcast.

(2:31) Early stomping grounds…

(5:23) An easy jump into entrepreneurship…

(8:07) “And so between Rich Dad Poor Dad and The Four Hour Work Week, those two books really opened our eyes to what was possible in very low overhead businesses that led us down the blogging path.”

(11:08) Dipping your toes in the water…

(13:20) “But in that process, I also learned about blogging. I learned how to create a WordPress website. I learned how to put ads on it. I learned how to start driving some traffic and SEO and all the fundamentals. Even though that site failed, it was a great learning experience where I got all sorts of intel on how to do it a little bit better the next time.”

(15:01) The concept of talent stacks…

(18:16) Skill sets that compliment…

(21:16) A two-headed dragon, and when things really clicked…

(24:08) Going down the assessment rabbit hole…

(27:18) “It's one thing to know what needs to be done. And it's another thing to build an actual system that works with the actual resources you have in the amount of time you actually have.”—Bryan

(29:55) “Everything has to either be a kill, automate or delegate.”

(32:29) The main components of the business and what they’re most passionate about…

(35:04) Balancing the day-to-day…

(37:08) “Find the stuff that you enjoy doing. If it's spending time with your family going to the beach, going to museums or parks or whatever, schedule all that stuff in first and then figure out how to schedule all the work stuff around that.”

(39:39) An approach to goal setting…

(41:41) “I think we've had this fuzzy vision of where we want to be, but the mechanism to get there, we're very flexible on.”

(44:58) Plan continuation bias…

(49:02) How PodHacker came to be…

(52:43) The many purposes of a podcast…

(54:55) What do the words Go Be More mean to you? “I'd say in the context of this conversation, Go Be More means you're more than just your business. Go live your life and let the business be the mechanism for it. That's how I would define it.”

If you liked this episode, check out our interviews with Matt's Hustle & Flowchart co-host Joe Fier or our conversation on Multiplier Skills.

Recorded April 19, 2021.

References:

PodHacker course - website

Hustle & Flowchart Podcast - website

Evergreen Profits Membership - website

Rich Dad, Poor Dad - Amazon

The Four Hour Work Week - Amazon

Fueling the Pursuit - website

Guest:

Matt Wolfe - Twitter | Instagram

Hosts:

Bryan Green - bryan@gobemore.co, maketheleapbook.com

Jon Rankin - @chasejonrankin, Go Be More

Links:

Go Be More Podcast - Episodes | Instagram | Facebook

Go Be More website

Go Be More YouTube Channel

Production and Editing

Creatives Collective Marketing

“Replenishing, stretching, icing, therapy, sleeping, and the mind frame are important. So for me, you know, even when you’re sleeping you’re training. I really believe it was a 24/7 job.” - Meb Keflezighi 

Today's guest is Meb Keflezighi, arguably the greatest marathoner in US history.

Meb has been someone I've looked up to for more nearly 30 years! In many ways, I've been chasing Meb ever since I became a runner. My co-host, Bryan, and I got to catch up with Meb and dive into what makes him, well, Meb! 

Consistency, preparation and intention are words that can easily define Meb and how he approached his craft as a runner everyday. But it was how he framed these elements that led to sustained excellence for twenty years. This is what we explore in our episode with Meb today.

Show Notes

(7:11) Where are you right now?

(8:58) What are the qualities that stand out in Meb, according to Bryan, Jon, and Meb

(12:16) Approaching races with a boldness… “I'm not super comfortable for the last lap, so I got to make it count beforehand.”

(14:25) Being a “chasee” and later becoming the “chased”... early college experiences that shaped Meb’s mindset…

(16:46) Developing patience, “...it is one goal at a time, one event at a time.”

(18:51) Thoughts on risk versus reward…

(20:47) What went into building a sustainable career?

(23:53) Jon’s recounting of watching the Athens Olympic Marathon and Meb’s thoughts during the event…

(27:30) “No athlete in history has probably done more drills than Meb.” —Coach Bob Larsen

(29:35) “I'm going to plug your book here, Make the Leap. You have to be able to think better, train better, and all that comes to be run faster.”

(31:41) Sharing about a devastating injury in 2008 and a new perspective…

(38:52) Lessons learned while coming back from an injury…

(41:30) “You know, it’s mind-boggling what the body can do when it’s in the right mind frame.” Meb and Jon reflect on past injuries and healing.

(45:00) “...failure is just another building block towards a larger success in the future.”—Bryan - Meb shares habits that contribute to success.

(48:23) Meb’s relationship with UCAN… “The best thing you could do is get the right nutrition to help you accomplish whatever your goal is. And I think UCAN has done that for me.”

(52:09) Meb Foundation, being an intentional Dad, writing, and continuing to enjoy running…

If you enjoyed this episode, check out our interview with Meb's brother Merhawi Keflezighi or his long-time rival, 5-time Olympian Abdi Abdirahman.

References

Fueling the Pursuit, presented by UCAN - UCAN.co/podcast

Go Be More Podcast with Meb's coach Bob Larsen - Part 1 | Part 2

Run to Overcome - Amazon

Meb for Mortals - Amazon

26 Marathons - Amazon

Make the Leap - maketheleapbook.com

Guest

Meb Keflezighi - Website | Instagram | Twitter

Hosts:

Bryan Green - bryan@gobemore.co, maketheleapbook.com

Jon Rankin - @chasejonrankin, Go Be More

Links:

Go Be More Podcast - Episodes | Instagram | Facebook

Go Be More website

Go Be More YouTube Channel

Production and Editing

Creatives Collective Marketing

“We’ve been talking a lot about goals and especially North Star goals, big goals. The reality is if you’re trying to achieve a really big goal, you’re going to have to achieve some level of mastery, some level of expertise in order to achieve it.”—Bryan Green

Are you trying to master something? 

Jon and Bryan take a deep dive into the five levels of mastery, the importance of mental representations, and the power of purposeful practice. Whether you’re a runner trying to scale up performances, or you are struggling to become more adept at a new skill, you’ll want to download and listen to this episode. 

Careful explanations, practical steps, and personal stories bring this wisdom to life.

(3:00) New and trending on the apparel side of Go Be More…

(6:18) “That's what I think a Go Be More shirt should be doing for you. It should be representing that thing you're aspiring towards. And then whenever you see it, whether you're wearing it or not, you get that reminder that ‘I'm committed to this.’”

(7:56) “It's really centered on a very specific question—which is how you get the most out of yourself and training. I think it’s something that you and I are both interested in and these are some of the best people in the world to speak to about it.” Jon and Bryan are hosting a second podcast called Fueling the Pursuit.

(10:12) Listen here for a discount code for UCAN products!

(11:14) How to become an expert…

(11:52) Warren Buffett, Mike Tyson, and Jerry Seinfeld…

(14:05) The 5 levels of mastery explained…

(17:03) “I wanted to be the greatest of all-time at something, and that was running one mile around the track. I wanted to do it faster than anybody ever did it and I wanted to win a gold medal doing it.”

(20:22) The difference between fluency and creativity…

(22:52) Mental representations and Anders Ericsson…

(24:41) Jon’s personal experience with an intuitive understanding…

(29:02) The three types of practice... 

(32:32) The different nuances of practice and looking at the Go Be More venture through the mastery framework…

(35:20) The four main components of purposeful practice...“Whenever you're training, practicing, learning, studying or whatever you're doing, you have to be focused on improving specific skills.”

(41:41) The challenge with feedback…

(42:49) “So go hurry up and fail already. Go blow up and see how bad it isn't. Because the moment you know that it isn’t, you'll break five.” A young man who was afraid to fail…

If you liked this episode, check out our episode on the Five Levels of Mastery and last week's episode on re-thinking goal setting.

Recorded April 9, 2021.

References:

New Go Be More items - Gobemore.co

Fueling the Pursuit by UCAN - website

Shop at UCAN and save 20% (w/free shipping) - online shop (use code UCANGOBEMORE)

Peak: Secrets from the New Science of Expertise by Anders Ericsson - Amazon

Make the Leap - Website | Newsletter | Instagram | Facebook

Hosts:

Bryan Green - @maketheleapbook, bryan@gobemore.co

Jon Rankin - @chasejonrankin, Go Be More

Links:

Go Be More website

Go Be More YouTube Channel

Production and Editing

Creatives Collective Marketing

“It doesn't matter how passionate we are or how much desire we have if you're doing things in a very ineffective and inefficient way. It's hard to sustain the effort. It's hard to really make progress.”—Jon Rankin 

If you believe there’s value in collaborating and positive impact through conversation, then you’ll love this episode.

Jon and Bryan recount some of the “ah-ha” moments from recent episodes—thanks to compelling guest interviews. And they look forward to a new and exciting partnership as hosts of UCAN’s Fueling the Pursuit podcast.

Listen in to the best snippets and gold nuggets, and Go Be More today.

(3:25) Fueling the Pursuit, an exciting new partnership with UCAN…

(5:33) Getting better and growing as podcasters…

(9:02) Exploring new ideas through conversations…

(11:07) “We get to explore the mindset of Olympians, elite athletes, coaches, and trainers, and even just everyday people doing extraordinary things.”

(13:34) “We have a special code in partnership with them, which is UCANGOBEMORE. We'll put a link in all this in the show notes, but if you're interested in trying out their products, you can get 20% off and free shipping with that coupon."

(15:52) A recent episode that has gotten a lot of feedback—exploring North Star goals and Next Step goals…

(18:39) Validating stories from Peter Gilmore and pursuing what feels right with Dani Reyes-Acosta…

(21:34) The One Thing—an episode with Bryan and Geoff Woods that connected concepts about goal setting…

(23:36) Working definitions of North Star goals and Next Step goals…

(25:55) “Honestly, the bigger the goals, the bigger the dreams, the more I felt alive.”

(26:55) The challenge with setting North Star goals…

(30:18) “I took for granted the relevance of actually highlighting Next Step goals, even if it was just a couple. You need stepping stones to understand the path or at least some of the things that are clearly required to make progress towards the bigger goals.”

(34:11) Two guys still learning and conversations that lead to new mental connections…

(36:43) Bringing clarity with two meaningful metaphors…

(40:03) “Pick something that's big and crazy and feels huge. We basically went out to that furthest domino and we went backward saying, 'Where do you need to be in half the time?'”

(43:06) “So it's not that there's a better strategy. It's not that everything I'm doing, I shouldn't be doing. But that there are probably other directions I can take that might move the needle faster.”

(47:03) Big visions, the courage to work it out, and therapy sessions—moving the “needle” forward...

If you liked this episode, check out our conversation with The One Thing's Geoff Woods or our conversation about Backcasting.

Recorded March 31, 2021.

References:

Fueling the Pursuit by UCAN - website

Shop at UCAN and save 20% (w/free shipping) - online shop (use code UCANGOBEMORE)

The surprisingly simple goal-setting strategy used by billionaires - gobemore.co

Previous Go Be More conversations about Newman Design Squiggle | Multiplier Skills | Friction | 80/20 Rule

Recent Go Be More interviews with Amy Acuff | Garrett Heath | Peter Gilmore | Nick MacFalls | Dani Reyes-Acosta

Make the Leap - Website | Newsletter | Instagram | Facebook

Hosts:

Bryan Green - @maketheleapbook, bryan@gobemore.co

Jon Rankin - @chasejonrankin, Go Be More

Links:

Go Be More website

Go Be More YouTube Channel

Production and Editing

Creatives Collective Marketing

“I can say now, I was really trying to live with intention. That's what it comes down to.  Trying to make decisions based on what felt right, what felt good, and what I think is the right step to take.”

Many admire a life lived with intention, passion, and purpose, but few dare to figure out what that looks like—and pursue it.

Dani Reyes-Acosta left an envied corporate job with Nike to determine how her passions and skill sets could work together to create a life she loves. 

This conversation may very well inspire YOU to re-evaluate those aspects of how you’re living your life.

(1:58) A girl and her splitboard at the foot of Grand Teton National Park in Wyoming…

(4:31) Splitboarding explained, and how an adventurous outdoors life began…

(7:46) Life events that led to a reset…

(12:44) “Working in a team, being creative, doing large scale impactful work is what really makes my heart sing.”

(15:45) Exploring her human potential and the broader environment through backcountry splitboarding…

(18:30) Outlier - her project that marries storytelling, marketing, filmmaking, and strategizing… “What I think is really cool about this project is how the stories we tell inform the stories we believe about ourselves.”

(21:47) How do we honor our heritage and honor the land?

(24:59) An invitation to growth…

(26:41) Scaling-up in backcountry ability and knowledge… “By no means, do I think I know everything. I've just really tried to surround myself with people that are also trying to learn.”

(30:31) Teaching, educating, and giving back… “I think, fundamentally, a growth journey is always going to be underpinned by embracing failure.”

(33:54) Bringing underrepresented communities into the story…

(37:42) Connecting backcountry skiing with heritage, inclusivity, and brand messaging…

(39:46) “We want to see people be who they were born to be, by chasing what makes sense to them. Because in turn, they become what the world is chasing, which means they're inspiring others to do the same.”—Jon Rankin

(42:44) What does Go Be More mean to you? “It's really, how do you rise up from failure, from success, happiness, and sadness? And being in spaces of light and spaces of dark, whether you've achieved something amazing or have fallen flat on your face—literally or metaphorically—I think that what defines us is, how do we rise up and what are the next steps we take?”

If you liked this episode, check out our interviews with Olympian Kara Goucher and newscaster Kristina Audencial.

Recorded March 12, 2021.

References:

Nomad Creativa - website

How to Splitboard - YouTube

Guests:

Dani Reyes-Acosta - website | Instagram

Hosts:

Bryan Green - bryan@gobemore.co, maketheleapbook.com

Jon Rankin - @chasejonrankin, Go Be More

Links:

Go Be More Podcast - Episodes | Instagram | Facebook

Go Be More website

Go Be More YouTube Channel

Production and Editing

Creatives Collective Marketing