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    Ep 226: Beyond AI Ethics - Why nonprofits must focus on beneficial and responsible AI

    en-usMarch 12, 2024

    Podcast Summary

    • Using AI ethically and responsibly in the nonprofit sectorNonprofits can leverage AI for positive impact, but it's essential to use it ethically and responsibly, and stay informed about advancements to enhance operations and maximize impact.

      Nonprofits can greatly benefit from the use of generative AI, but it's crucial for them to approach it ethically, responsibly, and with a focus on creating positive impact. Nathan Chapelle, the chief AI officer at DonorSearch AI, shares his expertise on this topic. With a background in technology and a long career in the nonprofit sector, Nathan has seen firsthand the unique challenges of the sector when it comes to adopting technology. In 2017, he created an algorithm that predicted donor gratitude, which was a game-changer for the sector. Now, DonorSearch AI has an impressive data science team that builds and operationalizes custom machine learning models for over 100 nonprofit clients. Nathan emphasizes the importance of ethical and responsible AI use in the nonprofit sector, and encourages organizations to keep up with the latest AI advancements to improve their operations and make a greater impact.

    • Nonprofits and the Digital Divide with AIDespite the potential benefits of AI for nonprofits, only 5% are fully utilizing it. The vast majority struggle to make sense of their data and need AI to compete and connect with donors on a human level.

      Nonprofits are facing a digital divide when it comes to adopting new technologies like artificial intelligence (AI). While some nonprofits have embraced data and technology, many others are lagging behind. The vast majority of nonprofits buy data but struggle to make sense of it. However, the advent of AI, particularly predictive AI through machine learning and deep learning, has the potential to help nonprofits make sense of their data and become more efficient. This is crucial as less and less people are giving to charity, and the nonprofit sector is in need of tools that can help them connect with donors on a human level. From a Gen AI perspective, the potential for nonprofits to level up and compete at a level they've never been able to is enormous. Yet, only about 5% of nonprofits are fully deploying AI. The nonprofit sector is at a turning point, and the adoption of AI could be a game-changer.

    • Using AI to strengthen nonprofit relationships and drive changeAI can help nonprofits identify and focus on individuals with the strongest connections, moving beyond wealth-based prioritization, and create personalized actions for precision philanthropy.

      Artificial intelligence (AI) can be a powerful tool for nonprofits to strengthen relationships and drive positive change, rather than being seen as an impersonal technology. For decades, nonprofits have primarily used data based on wealth to prioritize donors, but wealth and generosity are not directly related. Predictive AI can help nonprofits identify and focus on individuals with the strongest connections to their organization. The real excitement comes from the advent of generative AI, which can take predictions and create personalized actions, leading to precision philanthropy. This approach recognizes that every person has a unique connection to a nonprofit and that investing time and resources into those individuals will make a significant difference. AI is not a silver bullet, but when used effectively, it can help nonprofits better understand and engage with their supporters, ultimately contributing to resolving the generosity crisis.

    • AI enhances nonprofit efficiency with predictive and generative capabilitiesAI's predictive and generative features enable nonprofits to personalize interactions and predictions at scale, leading to increased engagement and impact

      AI can significantly enhance the efficiency of nonprofit organizations by allowing staff to focus more on human interactions, rather than administrative tasks. Predictive AI and generative AI are two key types of AI that can be particularly beneficial. Predictive AI uses data to make accurate predictions, such as predicting donor behavior or potential needs. Generative AI, on the other hand, creates personalized content or solutions based on unique characteristics. When these two types of AI are combined, organizations can achieve both precision and personalization at scale. For example, Carvana uses predictive and generative AI to produce personalized videos for customers, offering a profound level of personalization while maintaining efficiency. In the nonprofit sector, this blend of precision and personalization can help organizations better understand and engage with their donors and constituents, ultimately leading to increased impact.

    • Leveraging AI for nonprofit engagement and reachNonprofits can use AI to segment audiences, create personalized engagement strategies, and improve communication and fundraising efforts at a lower cost.

      Nonprofits can significantly improve their engagement and reach by leveraging the power of AI technologies, which are increasingly becoming affordable and scalable. This is an exciting time for nonprofits to embrace the digital transformation and learn new skills, as the manual work required to analyze data can now be automated. For instance, nonprofits can use the data they already have to segment their audience and create personalized engagement strategies using generative AI. This approach can lead to more effective communication and fundraising efforts, ultimately helping nonprofits make a greater impact. Nonprofits can start small, for example, by conducting surveys and using the responses to create personalized engagement stories. This approach is cost-effective and can lead to significant improvements in engagement and donor relationships. Overall, nonprofits need to step out of their comfort zones and embrace the possibilities of AI to stay competitive and make a bigger difference in the world.

    • The digital divide between nonprofits and for-profits is shrinking due to AINonprofits can use AI tools to automate tasks, engage audiences, and create innovative solutions at no cost, leveling the playing field with for-profits

      The digital divide between nonprofits and for-profit organizations is shrinking at an unprecedented rate due to the accessibility of generative AI technology. Nonprofits, even those with limited budgets, can start small by learning new skills and implementing AI tools to automate tasks, engage audiences, and create innovative solutions. This includes using AI for communication, analysis, and even creative ideas for thanking donors. The Internet once served as a great equalizer, but generative AI takes it a step further by being an exponential technology that continually improves. While the Internet required significant resources to access, generative AI can be accessed through an Internet browser at no cost. This presents a unique opportunity for nonprofits to level the playing field and appear more modern and efficient. From a historical perspective, this is reminiscent of the Internet's impact in the 90s and 00s, when it rapidly closed the divide between those who had access to technology and those who didn't.

    • Nonprofits must adopt AI to avoid falling behindNonprofits must balance data security and donor trust with the need to adopt AI to keep up with technological advancements and reduce inequality.

      The nonprofit sector cannot afford to wait and see when it comes to adopting advanced technologies like AI. The exponential progress in technology means that those who fail to deploy it risk falling significantly behind, and the digital divide could widen instead of being bridged. The nonprofit sector, which focuses on addressing inequality, has a unique opportunity and moral imperative to lead the responsible use of AI. However, understanding and effectively utilizing AI requires effort and investment. Nonprofits must balance their concerns for data security and donor trust with the need to adapt and keep up with technological advancements. Delaying the adoption of AI could lead to greater inequality, as reported by organizations like the IMF. Therefore, it's crucial for nonprofits to educate themselves and take the first step towards integrating AI into their operations.

    • Maintaining Trust in the Nonprofit Sector with Responsible AI UseNonprofits should prioritize transparency, accountability, and explainability when adopting AI to ensure ethical use and maximize benefits.

      The nonprofit sector, unlike the private sector, operates primarily on trust. As such, prioritizing and maintaining trust is essential for nonprofits to ensure their continued relevance and effectiveness. With the rapid advancement of technology and AI, nonprofits face unique challenges in ensuring responsible use of these tools. The sector is currently in a wait-and-see mode, learning from corporate guidelines and developing its own frameworks for responsible AI use. Nonprofits should focus on transparency, accountability, and explainability, considering not just ethical implications but also the benefits of AI applications. The nonprofit sector must strategically and measuredly adopt AI to address inequality and remain relevant. For more information, check out the first framework for responsible AI in the nonprofit sector.

    • Nonprofits must prioritize trust in AINonprofits should focus on AI that instills trust by ensuring transparency, accountability, and explainability

      Nonprofits utilizing generative AI should prioritize preserving and protecting trust above all else. This means questioning how the AI makes decisions, ensuring transparency, accountability, and explainability, and understanding the impact on society as a whole. While the goal in other sectors may be to build AI that serves humanity's best interest, nonprofits must go a step further by focusing on AI that instills trust. By asking if each AI application preserves and protects trust, nonprofits can make responsible decisions and maintain authenticity. Transparency, accountability, and explainability are essential requirements in the nonprofit sector to build trust and foster positive societal impact.

    • Effective communication of AI use in nonprofitsNonprofits can use AI to produce more work faster, with higher accuracy, and reduce burnout. Start small, ask questions, and remember AI is about people, not just data and models.

      For nonprofits, understanding and effectively communicating the use of explainable AI technologies, such as generative AI, is crucial for both internal and external stakeholders. Nonprofits that embrace AI and use it responsibly and transparently will be more competitive in the future. Generative AI is accessible and can help nonprofits produce more work faster and with higher accuracy, while also reducing burnout. Starting small, taking baby steps, and asking questions about preserving trust are key to getting started with AI. Remember, 70% of AI is about people, not just data and models. So, learn something new every day, start with podcasts, and don't let fear hold you back. AI is not a replacement for nonprofits or fundraisers, but those that use AI will outcompete those that don't.

    • Exploring Practical Applications of AI in Business OperationsIntegrating AI tools like Cloud, Perplexity, or Copilot into business operations can provide immediate solutions and goes beyond basic usage. Nonprofits and other sectors can benefit from these insights. Visit everydayai.com for more info and resources.

      Integrating AI tools like Cloud, Perplexity, or Copilot into your business operations can provide solutions to immediate needs. This integration goes beyond baby steps, as demonstrated in the conversation with Nathan. For those in the nonprofit sector and beyond, this conversation offered valuable insights into the practical applications of AI. Be sure to visit everydayai.com for more information and resources related to this topic. We appreciate your time and encourage you to subscribe and leave a rating to help us continue bringing you valuable AI content. Don't miss out, sign up for our daily newsletter to stay informed and ahead of the curve. Let's continue breaking barriers with AI, and we'll see you next time.

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    EP 275: Be prepared to ChatGPT your competition before they ChatGPT you

    EP 275: Be prepared to ChatGPT your competition before they ChatGPT you

    Send Everyday AI and Jordan a text message

    If you're not gonna use AI, your competition is. And they might crush you. Or, they might ChatGPT you. Barak Turovsky, VP of AI at Cisco, gives us the best ways to think about Generative AI and how to implement it. 

    Newsletter: Sign up for our free daily newsletter
    More on this Episode: Episode Page
    Join the discussion: Ask Jordan and Barak questions on ChatGPT

    Related Episodes: Ep 197: 5 Simple Steps to Start Using GenAI at Your Business Today
    Ep 246: No that’s not how ChatGPT works. A guide on who to trust around LLMs

    Upcoming Episodes: Check out the upcoming Everyday AI Livestream lineup
    Website: YourEverydayAI.com
    Email The Show: info@youreverydayai.com
    Connect with Jordan on LinkedIn

    Topics Covered in This Episode:
    1. Large Language Models (LLMs) and Business Competitiveness
    2. Understanding LLMs for Small to Medium-Sized Businesses
    3. Use Cases and Misconceptions of AI
    4. Data Security and Privacy

    Timestamps:
    01:35 About Barak and Cisco
    05:44 AI innovation concentrated in big tech companies.
    07:14 Large language models can revolutionize customer interactions.
    12:01 ChatGPT fluency doesn't guarantee accurate information.
    13:41 Considering use cases over two dimensions
    18:16 OLM is good fit for specific industries.
    21:17 Emphasizing the importance of large language models.
    23:20 Maintaining control over unique AI model elements.
    28:50 Questioning the data use in large models.
    31:27 Barak discusses leveraging AI for various use cases.
    33:50 Industry leader shared great insights on AI.

    Keywords:
    AI, Large Language Models, Jordan Wilson, Barak Turovsky, Cisco, Google Translate, Transformer Technology, Generative AI, Democratization of Access, Customer Satisfaction, Business Productivity, Business Disruption, Internet Search, Sales Decks, Scalable Businesses, Fluency-Accuracy Misconception, AI Use Cases, Data Privacy, Data Security, Model Distillation, Domain-Specific AI Models, Small AI Models, Gargantuan AI Models, Data Leverage, AI for Enterprises, Data Selling, Entertainment Use Case, Business Growth, Professional Upskilling, AI Newsletter.

    Get more out of ChatGPT by learning our PPP method in this live, interactive and free training! Sign up now: https://youreverydayai.com/ppp-registration/

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