Facebook Ads FAQs: Answering Your Questions Part 2

#118: Have you ever wondered why you are the way you are? Maybe someone did something you did not understand and you’ve wondered “why did they do that?” 

We all have a unique personality. When we know and understand the way we are wired, we begin to thrive using our strengths and understanding our blind spots.

In this episode, I’m joined by Karen Bemmes, personality coach, certified DISC consultant and owner of KE Bemmes Consulting. The mission of KE Bemmes Consulting is to help people live their best life and let the rest go.

Karen helps individuals see their hidden talents and appreciate others qualities, particularly the ones that are different and complementary to their own using a DISC personality assessment. 

In this episode, you’ll learn:

• How knowing your personality helps your business and personal life flourish
• The value of understanding the personalities of others in your life and business
• Which personality types are best suited for specific roles in your business
• How to understand your DISC profile
• How to use your personality type to be more productive

...and a whole lot more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/118.

#117: Are you strategically making your 7-figure dreams come true with your online business?

In this episode, I’m joined by Kelsey Kerslake, CEO, Creative Director, and Business Coach at Pinegate Road — personal branding and web design agency and the Aligned Business Academy.

Kelsey believes you are 100% capable of creating the life of your dreams. Kelsey and her team will make sure that your story, strategy, and self are aligned to get you there.

She has a passion for supporting online service providers, coaches, and educators to help them lead businesses and live lives that are fulfilling and profitable.

In this episode, you’ll learn:

• How Kelsey grew her agency while working a full-time job
• The unexpected challenges she faced as a full-time business owner
• The unconventional lifestyle she dreamed about
• How she makes decisions to create her aligned business
• The steps she took to design her business to run and grow without her
• How to overcome the fear of raising your prices

...and a whole lot more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/117.

#116: Are you a food blogger looking to increase your pageviews and profits?

In this episode, I’m joined by Christine Pittman. She is the author of 40+ cookbooks and founder of COOKtheSTORY.com and TheCookful.com where her passion is to create recipes that take less time in the kitchen, giving you more time to relax and have fun in life.

Christine’s websites reach more than 2.5 million people each month, many of whom also enjoy listening to her podcast, Time Management Insider. 

In this episode, you’ll learn:

• How Christine pivoted from a master’s degree in Linguistics to a professional food blogger as a new mom
• The strategies she used to increase her pageviews
• How Christine uses data and analytics to determine what topics to write about next to increase traffic on her blogs
• The strategies she uses to monetize her blog (including what she used to do and what she does currently)

...and a whole lot more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/116.

#115: Are you a podcaster ready to level up and get more subscribers and downloads?

In this episode, I’m joined by Nick Loper, Chief Side Hustler at Side Hustle Nation. Nick started his business because he believes in the hustle and wants to help people earn money outside of their day job.

Nick loves deconstructing the tactics and strategies behind building extra income streams. He does this often on his award-winning podcast, The Side Hustle Show, which features new part-time business ideas each week. 

In this episode, you’ll learn:

• The twists and turns Nick’s online side hustle career has taken
• How he got started building an online shoe store
• The keys to growing his top-ranked podcast
• How he creates raving fans by guiding listeners through “the Listener Pyramid” 
• The unique way he incorporates SEO strategies to drive more eyes and ears to his show notes

...and a whole lot more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/115.

#114: Does the acronym SEO make you a little nervous? Maybe it downright scares you!

SEO has gained a reputation for being something that is overwhelming and difficult to understand and implement. 

In this episode, I’m joined by Mike Pearson, the founder of Stupid Simple SEO. Mike made it his mission to teach bloggers and content creators how to rank in Google and get more traffic using SEO.

We dive deep into how Mike created, sold and scaled his bestselling course Stupid Simple SEO.

In this episode, you’ll learn:

• How Mike validated his course idea for Stupid Simple SEO
• Mike’s strategies for growing his audience and email list
• How his funnels and promotions have changed over time 
• What’s working now to rank on Google

...and a whole lot more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/114.

#113: What Facebook ads strategy are you using to grow your podcast, increase your subscribers, and get more downloads?

If you’re a fellow podcaster, Facebook and Instagram ads can certainly help you drive more traffic to your podcast!

When you first encounter the Facebook ads world, it can certainly be overwhelming. Maybe you don’t really have a strategy at all. Maybe you have stumbled around the ads manager. Maybe you have even boosted a post!

That’s a great start, but a tailored strategy can help you drive higher quality leads to your podcast resulting in more subscribers and downloads! 

In this episode, I’m sharing the top two strategies I recommend and use with our clients and students when using Facebook ads to help your podcast grow even more.

By the end of this episode, you’ll know which strategy I prefer to use and why, which audiences to test and why, and how to test and tweak the three key elements that lead to high-converting Facebook and Instagram ads.

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/113.

#112: Are you a course creator ready to scale your business to 7-figures and beyond?

In this episode, I’m joined by David Young, Founder and Chief Instructor of the multiple seven figure, Drone Launch Academy.

Combining his passion for numbers and background in aviation, David founded Drone Launch Academy in 2016.  Drone Launch Academy is an online school with over 20,000 students that gives people the knowledge and tools they need to safely and profitably use drones for business.

They partner with industry experts to train students how to take and pass drone-related FAA exams, start and grow drone businesses, and implement new drone technologies and skills.

Starting from the very beginning, we go behind the scenes of how the course Drone Launch Academy came to be and how it has developed over time with David.

In this episode, you’ll learn:

• What to do when your course won’t sell
• Common mistakes course creators make
• How to find the right people for your team

...and a whole lot more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/112.

#111: Is it time for you to remove your mask and start being your authentic self?

In this episode, I’m joined by Ruby Fremon, a certified life coach, NLP practitioner, leadership mentor, speaker, and bestselling author. 

In a world that wants us to be something else, we all struggle to be our truest selves. Whether we learn from our family, friends, or even the media, we have been taught and trained to show up in a certain way, in order to be liked by others.

We are so busy pleasing others, we sometimes lose ourselves.

Ruby has helped thousands gain the confidence to quit performing, crystalize their messaging, and lead their movements with integrity.

In this episode, Ruby shares:

• The difference between influencers and leaders and what it means to be a potent leader
• How to take off the mask and ignite the real you
• How to fearlessly express the real you in your brand and business — even in the age of cancel culture
• Her tips for dealing with cancel culture, or shame culture if you ever come face to face with the risk of being canceled online

...and a whole lot more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/111

#110: Are you finally ready to write that book you’ve been thinking about, but you’re just not sure how to get started?

In this episode, I’m joined by Azul Terronez, a Wall Street Journal and USA Today bestselling author and book coach who specializes in helping leaders write and publish books that elevate their brand. 

As the CEO of Authors Who Lead, he has enabled Wall Street CEOs and health and wellness gurus to sell tens of thousands of books.

Azul and his team believe that at the heart of every great book is an author who wants to make an impact in the world. Authors Who Lead helps leaders write and publish books people love.

In this episode, you’ll learn:

• How to know when the right time to write a book is (and when it’s NOT!)
• The benefits of writing a book and how a book will help you grow your business
• The pros and cons of self-publishing and traditional publishing and how to know which route is right for you
• The importance of storytelling and how to be a better storyteller
• Azul’s top tips for how to actually get your book (finally!)  written
• The difference between the books that become a smashing success and those that fall flat
• When and how to start marketing your book (and the answer may surprise you!)

...and so much more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/110.

#109: Do you know what is working now in the world of blogging, keyword research, and SEO?

In this episode, I’m joined by serial entrepreneur and founder of Niche Pursuits, Spencer Haws. Spencer is also the founder of Long Tail Pro, a well-known keyword research tool that he built and eventually sold for 7 figures!

He spent several years learning about SEO, how to build websites, and how the online world operates. Soon after, he built almost 200 websites all on his own!

His studies led him to creating his blog, Niche Pursuits. Spencer’s blog aims to help you in your online business journey and hopes to help you jump-start your next big idea by providing resources to help you take the next steps in your online business.

In this episode, you’ll learn:

• How Spencer built and sold (for 7 figures!) a successful SaaS product without having any experience or connections in the software industry
• The mistakes he made when he launched his next software product
• What he learned from both of those experiences to launch more products successfully
• What’s working now in the world of blogging and SEO

...and so much more!

You can find all of the links and resources that are mentioned in today’s episode at FlourishingImpact.com/109.