Gamifying Employee Performance and Engagement

In this episode, we're joined by Tina Liu, a seasoned financial professional based out of San Diego, California, and President of TSL Partner, a consultancy that provides fractional accounting and financial advisory services to guide entrepreneurs through every phase of their company's growth and journey.

They say you should start with the end in mind. 

Having an exit strategy or a plan for profitability is not only essential to the long-term success of your business, but it will transform how you approach your business in the present. Having a solid financial plan for your business is about more than just “knowing your numbers,” as you’ll soon find out. It’s also a mindset. Having a strategic, big-picture plan not only for revenue growth but also for profitability, will ensure your startup evolves into a scalable organization that ultimately becomes a valuable asset you can sell at a high value at a later date.

With her sharp financial acumen and unwavering commitment to client success, Tina is revolutionizing how small businesses navigate the complexities of company building. I think her passion and enthusiasm for empowering entrepreneurs to create financially profitable businesses is infectious and inspiring as I’m sure you’ll agree.

Learn more about Tina Liu: https://www.linkedin.com/in/tina-liu-b146698/

TSL Partner: https://tslpartner.com/ 

Watch here: https://youtu.be/phAFltRxVDs?si=vTBwepiB6lxIfws8

Recorded June 8th, 2023

Zev Gotkin in conversation with Adam Karofsky. Two content writers continue their conversation about AI and its impact on the written word. 

Adam Karofsky is a professional content writer and editor, and the owner of the business, ASK Writes. Adam specializes in creating content, such as articles, blogs, and books that are true to everyone’s unique voice. 

Learn more about Adam Karofsky: https://www.linkedin.com/in/askwrites/

https://www.askwrites.com/

In his new book titled Get Over Yourself: How to Lead and Delegate Effectively for More Time, More Freedom, and More Success, Dave Kerpen teaches effective strategies for leadership and delegation. Written in a quick and readable style for the modern-day entrepreneur, manager, or leader operating in our new world of hybrid and remote work, this user-friendly step-by-step guide provides you with the tools and time-tested strategies you need to grow a successful business and lead a team without sacrificing your personal life. 

Preorder your copy now: https://rb.gy/0t3zm2

Watch on YouTube: https://youtu.be/NMEpo42Pkms?si=RPlrBWELvTSw_cPS

Dave Kerpen is a serial entrepreneur, New York Times bestselling author, global keynote speaker, and return guest to the Zee Learning Podcast. He is the cofounder and CEO of Apprentice, a platform connecting entrepreneurs with top college student talent, the cofounder of Likeable Media, a successful social media marketing agency he sold to 10Perals Studio in 2021, and the author of several bestselling books, including The Art of People, Likeable Social Media, and Likeable Business. 

Dave Kerpen is a popular contributor to Inc.com, a LinkedIn influencer, and he has been regularly featured in numerous media outlets, including the New York Times, TODAY, CBS's The Early Show, BBC, Financial Times, and more. Additionally, Kerpen is the executive chairman of The Nursing Beat and the cofounder of Kip.ai.

Today my guest is Jesan Sorrells, a management consultant and the dynamic CEO of Leadership Toolbox, the host of the “Leadership Lessons From The Great Books” Podcast, author of 12 Rules for Leaders: The Foundation of Intentional Leadership, and a trusted mentor and adviser to numerous startups. 

With over a decade of hands-on experience, Jesan has personally trained and influenced the skills of more than 15,000 managers and supervisors spanning various industries. He and his team have made it their mission to revolutionize leadership and talent development, catering to managers and supervisors across all organizations and verticals.

In this episode, we talked about Jesan's popular and fast-growing podcast, unpack what modern-day, relevant lessons today’s leaders can learn from literature, philosophy, history, and the great books of the past, and delve deeply into a discussion about humanity and AI. 

This was one of the most fascinating and deepest discussions I’ve had yet on the podcast. I sincerely look forward to having more of these intellectual, higher-level kinds of conversations on this show going forward. I think you’re going to love this episode, but before we get into it, a quick word from our sponsor!

Learn more:

Leadership Lessons From The Great Books” Podcast: https://leadershiplessonsfromthegreatbooks.transistor.fm/ 

https://www.linkedin.com/in/jesansorrells/

https://leadershiptoolbox.us/

https://www.amazon.com/Rules-Leaders-Foundation-Intentional-Leadership/dp/0997408820#:~:text=12%20Rules%20for%20Leaders%3A%20The%20Foundation%20for%20Intentional%20Leadership%20explores,modern%20world%2C%20and%20with%20the 

Thomas Helfrich is a professional sales trainer, B2B marketer, and lead generation expert. He is also the Chief Executive Officer of InstantlyRelevant.com and the author of Never Been Promoted. On this episode, we talk about how to be relevant and capture the attention and interest of your target prospects. 

Learn more: https://www.instantlyrelevant.com/

https://www.linkedin.com/in/thomashelfrich/

https://www.neverbeenpromoted.com/

Scott Rosenblum is the President and founder of LEVEL PR, a tech-focused PR agency.

His course, “PR Toolkit for Tech Startups,” can be found here: https://courses.levelpr.co/ 

Zee Learning Podcast listeners will get 25% off whenever they register for any of Scott’s courses by using the coupon code, zev25. This discount code is exclusively offered to ZEE Learning Podcast listeners and does not expire. 

www.levelpr.co

scott@levelpr.co

https://www.linkedin.com/in/scottrosenblum/ 

Scott brings over two decades of experience in the PR field, making him a veteran in the world of media relations and communications, particularly in the niche of tech. As the founder of LEVEL PR, he has established himself as a go-to expert in working with tech startups, media companies, publishers, adtech, fintech, edtech, and enterprise tech companies, helping them gain awareness, fundraise, and enhance their brand presence. 

In this episode, we'll dive into the fascinating world of PR in the tech space. Scott will share insights, stories, and strategies that have helped his clients succeed in highly competitive industries. During our conversation, Scott and I talked about innovation and change, both in tech and in the PR industry, how to constantly push the boundaries of what's possible, the intersection between tech and PR, and how to upskill yourself and keep up with changes in your field. 

We also discussed how technology has disrupted PR throughout Scott’s illustrious career in the form of digital, SEO, social media, and now, AI, and how he has adapted to these changes. With his wealth of experience, Scott has become a trusted partner to both tech startups and established tech companies, helping them navigate the complexities of the media landscape.

Guest: Marty Nachel - Beer Educator, International Beer Judge, Author of Beer for Dummies and Homebrewing for Dummies, Head Honcho of Nachel Beer Education

A great man once said, “Beer is proof that God loves us and wants us to be happy.” That quote has been incorrectly attributed to Benjamin Franklin, and while I’m not sure who really said it, my guest today is a craft beer brewer who, in his own words, has been working in craft beer before it was called “craft.” Marty Nachel is a long-time Beer Educator, the author of "Homebrewing for Dummies,” the co-author of “Beer for Dummies,” and an International Beer Judge. He’s also the “Head Honcho” at Nachel Beer Education, an online course where you can learn everything you ever wanted to know about beer – how to understand it, appreciate it, brew it, and promote it. You can find a link to his course in the show notes. With over three decades of beer knowledge and a wide range of industry experience, Marty Nachel can help you become an expert in the world’s oldest beverage. So sit back, relax, and crack open a cold one or fill up your pint and get ready to learn a little more about your favorite drink. Before we start, a quick word from our sponsor!

Try his online course: https://www.nachelbeereducation.com/

Buy: Beer for Dummies

Buy: Homebrewing For Dummies

TikTok: https://www.tiktok.com/@martynachel

Are you a marketer or business owner interested in learning how to use AI to dramatically improve your productivity and retain a competitive edge in a rapidly changing market? Then, you need to listen to this episode where we discuss how to make artificial intelligence work for you, and some AI marketing tools that will help you automate tasks, enhance your productivity, and make your workflow 10X more efficient. 

Guest: Joe Apfelbaum is the founder/CEO of AJAX Union, a B2B marketing agency, an expert in AI marketing tools, and a part-time rapper. 

Check out his new course to stay up-to-date with the latest AI marketing tools, tactics, and strategies: https://learn.evyrgreen.com/offers/LQpxxJGq/checkout?coupon_code=EN50OFF

Zev in conversation with Adam Karofsky. Two content writers have a heart-to-heart about writing, AI, Chat GPT, and the future. 

Adam Karofsky is a professional content writer and editor, and the owner of the business, ASK Writes. Adam specializes in creating content, such as articles, blogs, and books that are true to everyone’s unique voice. 

Learn more about Adam Karofsky: https://www.linkedin.com/in/askwrites/

https://www.askwrites.com/ 

Mike Yates is an educator, entrepreneur, and learning activist. His passion and expertise lie at the intersection of education and technology and he is a big believer in the gamification of education. Only in his late 20’s or early 30’s, Mike Yates led a K-12 private school in his hometown of Austin, Texas called Alpha. According to their website, Alpha was founded by education and technology experts in partnership with parents interested in bringing true innovation to the classroom guided by the belief that kids who love school work harder, step out of their comfort zone, connect with each other, and take ownership of everything from their day-to-day life to their future. Alpha uses adaptive software and unique motivational strategies to empower students to learn at the pace and in the style that works best for them, increasing productivity while fostering passions and building life skills. Alpha uses adaptive learning technology in place of direct instruction to maximize academic learning outcomes. You can learn more about Alpha in the show notes. 

Yates is currently utilizing his talents as a Senior Product Manager at Teach for America, the largest education nonprofit in the United States. You can learn more about Mike Yates and all the exciting things he’s working on in the education space on his LinkedIn profile, also linked in the show notes.

https://www.linkedin.com/in/mike-yates/

https://alpha.school/about-alpha/