Influencer Marketing is a great way to develop your business and your brand as an EventProf.
In this interview with Mariska Kesteloo from Word of Mice we have a great talk about Influencer Marketing in the MICE industry, about daring to say "YES", about entrepreneurship, how to start a business and mentorship.
Hope you enjoy this episode full of fire!
To get in touch with Mariska : http://www.wordofmice.com
To get to know more about Lapin Quotidien : http://lapinquotidien.com
In this episode, no marketing, no entrepreneurship, no tips etc. But life as it is. Meet my 2 kids. 3 and 5 years old.
They attacked my after recording one of my episodes. And they spontaneously started to talk in the microphones. I could not resist sharing this with you :-)
And, when I think about it, THEY are the reason why I'm doing this podcast. So that in 30 years, they will what stupid thoughts I had about marketing and entrepreneurship.
Hospitality Expert & Brand Experience Manager Jim Cantens (33yo) talks about how to start a business, about failing and getting up.
Jim loves creating experiences for brands, especially in the world of food concepts.
Enjoy!
More about Jim : https://www.instagram.com/jimcantens/
More about Laurent : https://www.linkedin.com/in/laurentlootens/
https://www.instagram.com/lapinquotidien/
Thomas Joos is a great entrepreneur and an amazing person. He talks about entrepreneurship, about how to create high performance teams, how to scale an event agency and how EGO stands in the way for success when entrepreneurs want to scale their business.
More about Thomas Joos :
https://www.linkedin.com/in/thomasjoos/?originalSubdomain=be
More about Laurent Lootens :
https://www.linkedin.com/in/laurentlootens/
Entertainment Marketing is an ecosystem for brands : a mix of event marketing and digital marketing. With entertainment as it's fuel. Resulting in relevant data and extreme customer delight.
My point is that brands should be a part of the entertainment on social media and not interrupt people. And if we talk about creating entertainment : event managers are the kings and queens of entertainment. Event Managers are the best at creating entertainment via live events. But I think event managers should remarket themselves and should create entertaining content for brands on digital media (social media, website, emailmarketing, etc).
We, event managers, are way too shy. We should create and promote the concept of Entertainment Marketing. And help brands to stop interrupting people in their precious moments of free time with spammy ads.
Jenny Björklöf felt the entrepreneurial drive quite quickly. As an event manager she became an expert in networking.
Today, she is known as a superconnector, organizing networking events and sharing Linkedin tips.
Hope you enjoy the episode!
More about Jenny :
https://www.linkedin.com/in/jennybjorklof/?originalSubdomain=be
More about Laurent Lootens :
https://www.linkedin.com/in/laurentlootens/
https://www.instagram.com/lapinquotidien/
My talk with Lucas Decuypere is pure fire! He talks about how he lived very humbly and low profile for a long time in order to build his business. He talks about his journey as an entrepreneur and also about his dreams and his vision.
Lucas is the founder and CEO of Adagio, optimizing customer experience in the digital space by designing the customer journey for every business.
If you want to get in touch with him
https://www.linkedin.com/in/decuypere/
To get in touch with me
https://www.linkedin.com/in/laurentlootens/
This episode is about the journey of being an entrepreneur. Caroline Vander Straeten is an Belgian entrepreneur who wants to create Disneyland for dogs.
After lots of studies at management schools like Vlerick and Stanford, Caroline worked as a vet expert for different companies. In stead of choosing the easy path, she chose love. Romantic love ànd love for being an entrepreneur and starting her own business. A dog business.
We discuss Customer Delight and Customer Experience, dealing with Burn Out, following your passion and marketing.
More about Caroline and her business : https://www.instagram.com/chew_doggyparadise/
More about Me : https://www.linkedin.com/in/laurentlootens/
Filip Smets is the owner and CEO of Lemon Companies, making companies digitally successful.
In this episode, Filip talks about the reality and struggle of growing a business.
What would really make you happy? Growing your business? Or keeping it the way it is?
You can get in touch with Filip via : www.lemon.be
More about me : https://www.linkedin.com/in/laurentlootens/
After working for more than a decade as a General Manager for employers like TNT Express, Brussels Airport, Dachser, BAFI and Aviapartner, Philippe Fierens decided to start his own business and to be an entrepreneur.
"My wife gave me a wake up call. My life was all about work and there was no balance. Since I started ExSeCo, a company in executive search, I am much happier", says Philippe.
He loves Desmond Morris and walking on graveyards to put things in the right perspectives. He also talks about how he selects his candidates. I really enjoyed this talk. Hope you will enjoy it too!
You can reach him via
https://www.linkedin.com/in/philippe-fierens-bba2a33/
Christophe Morbee is a friend I've known since I was 5. Now, he is the leading man and owner of Besox, a payroll company in Belgium.
Since he took over the family business, Besox is growing exponentially. His ideas about entrepreneurship are amazing and controversial.
In this interview he talks about poker, cannabis, growing pains, daily habits, how to grow a family business and how to grow as a person.
You can reach him via
https://www.linkedin.com/in/christophemorbee/
More about us : www.lapinquotidien.com
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