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    How I Built Resilience: Jessie Woolley-Wilson of DreamBox

    enAugust 08, 2020

    Podcast Summary

    • Emphasizing Employee Needs and Company Culture for Business GrowthJoin Wondery Plus for a better podcast experience, consider Delta Sky Miles Platinum Business American Express Card for business travel, prioritize personalized customer service with Amica Insurance, build a strong company culture with Insparity, and adapt to remote work with Dreambox.

      Building a strong company culture and prioritizing employee needs are essential for business growth and success. This was emphasized by the discussion about Wondery Plus, Delta Sky Miles Platinum Business American Express Card, Amica Insurance, and Insparity. Wondery Plus offers early and ad-free access to podcasts, and the recommendation was made to join for a more enjoyable business travel experience. Delta Sky Miles Platinum Business American Express Card was suggested as the go-to card for business travelers, offering more than just rewards points. Amica Insurance was highlighted for its focus on making insurance feel more human and personalized, with representatives available when needed and a mutual ownership structure. Insparity was introduced as a leading HR provider, offering guidance on building a company culture aligned with business goals and driving growth. Dreambox, an online learning platform for K-8 math, was featured as a successful business adapting to the challenges of remote work during the pandemic. With about 270 employees, Dreambox's CEO, Jesse Woolley Wilson, shared how they managed the shift to remote work in two phases. Overall, the discussion emphasized the importance of prioritizing employee needs, creating a strong company culture, and adapting to changing circumstances to drive business growth and success.

    • Prioritizing stakeholders during the pandemicCompany prioritized employees, customers, and business in that order, closed offices, shifted to remote work, provided free access to educational platform for schools, saw significant increase in students using platform, and thrived in the long run

      During the initial stages of the pandemic, the company prioritized the well-being of its employees, customers, and business, in that order. They closed their offices early to ensure employee safety, shifted to remote work to save on expenses, and provided free access to their educational platform for schools to help teachers and students during the crisis. This proactive approach not only demonstrated partnership but also resulted in a significant increase in the number of students using their platform, with over five million students now benefiting from it. The company's focus on taking care of its stakeholders first allowed them to not only weather the economic impact of the pandemic but also thrive in the long run.

    • Handling unexpected growth and its challengesFlexibility and resilience are crucial when dealing with sudden growth and its accompanying challenges. Be authentic and transparent with the team, adapt to changing circumstances, and prioritize hiring during crisis phases.

      Experiencing exponential growth can lead to significant challenges for a product team, particularly when it comes to supporting a sudden influx of new users. The speaker shared an experience of their company onboarding 2 million kids in just five weeks, which put a great strain on their support system that was usually prepared for low volumes. To cope with this, the team had to work long hours and even move to a four-day workweek, only to be hit with an even larger influx of customers than anticipated. The speaker emphasized the importance of being authentic and transparent with the team during uncertain times, even if answers aren't readily available. They also had to put hiring on hold during the crisis phase and adapt to the changing circumstances as schools shifted to remote learning, which affected their professional development and sales strategies. Overall, the experience underscores the importance of flexibility and resilience in the face of unexpected growth and change.

    • Dreambox's B2B Shift: Balancing Institutional and Individual CustomersDreambox prioritizes reaching schools and districts, but continues serving parents. It offers a free trial during pandemic and believes tech should complement teachers. However, there's a concern about education gap and aims to make services accessible to all.

      Dreambox, an educational technology company, has prioritized reaching schools and districts while continuing to serve parents, recognizing the importance of both institutional and individual customers. The company's shift towards B2B model was not a complete abandonment of its consumer base, as educators and administrators were present among parents. Dreambox offers a free trial for parents during the pandemic to help them address their children's learning needs at home. The company believes that technology should complement, not replace, teachers, and employs many former educators. However, there's a concern that the shift to online learning may widen the education gap between privileged and underprivileged students. Dreambox aims to make its services accessible to all children by partnering with schools and addressing infrastructure issues like broadband and device access in underserved communities.

    • Addressing the digital divide for the remaining 10%Collaborate with libraries, foundations, and private orgs to close gaps. Persist, innovate, and partner for success.

      While the CARES Act and federal funds have helped address device and broadband access for the majority of students, there is still a need to focus on the remaining 10% without access. Collaboration and partnerships with libraries, foundations, and private organizations are essential in closing these gaps. Meanwhile, companies like Atlassian are utilizing AI to enhance teamwork and productivity, making impossible tasks achievable. In education, platforms like Masterclass offer access to learn from industry experts, providing opportunities for personal growth and skill development. Overall, persistence, collaboration, and the use of innovative technology are key to overcoming challenges and achieving success.

    • V-shaped recovery in educational technology sectorCEO of Dreambox predicts continued growth in edtech due to forced adoption during distance learning, but uncertainty remains about school reopenings without a national strategy for safety measures and frequent testing

      The educational technology sector is experiencing a V-shaped recovery from the pandemic, with explosive growth in users and a shift from nice-to-have to must-have status. The CEO of Dreambox, Jesse Woolley Wilson, believes that this trend will continue due to the forced adoption of learning technologies during distance learning. However, she also notes that the return of schools remains uncertain without a national strategy for frequent testing and tracing, and the necessary safety measures in place. Wilson anticipates that the next window for a significant return to schools will be after January, once vaccines and effective treatments are widely available.

    • Blending remote and in-person learning for effective educationTechnology supports teachers by understanding individual learning needs and providing actionable insights, benefiting students with special needs and accelerated learners. A blended learning approach combines technology and human interaction to enhance personalized learning and reduce waste.

      While remote learning has its limitations and cannot fully replace in-person classroom instruction, it can complement it effectively by providing personalized and dynamic learning experiences. The most important factor for student success remains the teacher, but technology can support teachers by understanding individual learning needs and providing actionable insights. This can benefit students with special needs, as well as those who require accelerated learning. However, it's important to consider the social and emotional aspects of education, as school can serve as a safe place for many children. The future of education lies in a blended learning approach that combines the best of both worlds, leveraging technology to enhance human interaction and personalize learning. Ultimately, the goal is to create a learning environment that reduces waste, minimizes frustration, and delivers effective instruction tailored to each student's unique needs.

    • Emphasizing the potential in every child to be great mathematiciansDreambox's leadership style fosters courageous conversations and continuous improvement, allowing them to innovate and serve more children in making math learning accessible to all.

      Dreambox believes that all children have the potential to be great mathematicians, and they're working to create a learning environment that allows each child to reach their potential. Wilson's leadership style, which he calls "benevolent friction," emphasizes the importance of courageous conversations and being willing to subject ideas to scrutiny in order to make them better. This approach allows Dreambox to continually innovate and serve more children, ultimately accelerating their impact on making math learning accessible to all. Wilson's belief in the potential of every child and his commitment to continuous improvement are key drivers of Dreambox's success.

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