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    How to use AI ethically, with Nathanael Fast, PhD

    enJanuary 31, 2024

    Podcast Summary

    • Ensuring Ethical AI Development for AllDiscussed the importance of ethical AI development, digital health interventions, online privacy, and mental health benefits of video games. Emphasized the need to address power dynamics and ensure benefits reach everyone, not just the privileged few.

      As we continue to develop artificial intelligence (AI) at an unprecedented rate, it's crucial to consider the ethical implications and ensure that the benefits and harms are evenly distributed among the population. The creation of AI systems is currently being done by a small group of people, which can lead to unequal distribution of benefits and harms. During a panel discussion at CES, experts discussed the importance of ethical AI development, digital health interventions, online privacy, and the potential mental health benefits of video games. Nathaniel Fast, director of the Neely Center for Ethical Leadership and Decision Making at the USC Marshall School of Business, emphasized the need to address the power dynamics surrounding AI and ensure that its potential benefits reach everyone, not just the privileged few. The conversation underscores the importance of ethical considerations in AI development and the role of psychological science in creating more effective and equitable technology.

    • New Technologies like AI bring ethical dilemmasStudies show interacting with AI can lead to less ethical behavior and hiding behind technology, raising concerns for effective deployment, adoption, and governance to mitigate potential harms and promote ethical use.

      While new technologies like AI have the potential to bring about positive changes, they also come with significant risks and ethical dilemmas. For instance, studies have shown that interacting with AI can lead to less ethical behavior and a tendency to hide behind the technology, rather than taking responsibility for our actions. In one study, people were found to be more likely to engage in unethical behavior when using an AI assistant for negotiation or when managing employees virtually. Another study found that people preferred to be monitored at work by an AI system rather than a human, raising concerns about privacy and trust. These findings highlight the importance of effective deployment, adoption, and governance of new technologies to mitigate potential harms and promote ethical use. Overall, while the future of AI holds great promise, it also requires careful consideration and attention to the potential ethical implications.

    • People's comfort with being tracked depends on whether it's by tech or humansPeople feel more comfortable with tech tracking due to perceived neutrality, but may feel socially pressured with human analysis. Fairness and impartiality are crucial in AI decision-making to avoid bias.

      People's attitudes towards being tracked and data usage in the workplace depend on whether the tracking is done by technology or humans. When tracking is done by technology, people tend to feel more comfortable and autonomous, as they perceive technology as neutral and unbiased. However, when humans analyze the data, people may feel less autonomous and more socially pressured. On the other hand, when it comes to decision-making, such as HR decisions, people generally prefer humans to make the calls, as they view decisions made by humans as more fair compared to those made by algorithms. However, there is a risk of bias in AI decisions as they are only as unbiased as the data they are fed. The challenge lies in counteracting bias in AI systems to ensure fairness and impartiality. For instance, Amazon had to abandon an AI hiring tool that showed bias against women. Therefore, it's crucial to address bias in AI systems to ensure they make fair and unbiased decisions.

    • Understanding the Ethical Implications of AIAI can have biases and ethical concerns, from decision-making algorithms to human-like creations. It's essential to address these issues democratically and ethically to ensure fairness and access for all.

      While AI can be a powerful tool, it's important to be aware of potential biases and ethical considerations. In some cases, relying solely on AI may not be the answer, as seen when researchers uncovered racism in a hospital's decision-making algorithm. On the other hand, creating AI versions of humans, such as podcast hosts or psychologists, raises ethical concerns. As society moves forward in the era of deep fakes and AI, it's crucial to find ways to handle these situations ethically and democratically. Democratizing AI means ensuring its benefits reach everyone, regardless of location or resources. The meaning of this term can vary, but it's a crucial conversation to have as we navigate the future of AI.

    • Democratizing AI for a more inclusive futureTo ensure positive impact of AI on society, we need to involve diverse perspectives in its design, use, and governance, and change teaching methods to effectively use AI as a tool.

      We need to democratize AI by involving more diverse perspectives in its design, use, and governance to mitigate power imbalances and ensure its positive impact on society. The speaker, who has studied power and its distribution, expresses concern about the small group of people creating powerful AI systems that will affect the entire world and future generations. While some may view democratizing AI as creating accessible products, the speaker emphasizes the importance of democratizing the entire process, including design, use, and governance. In education, the speaker believes that changing teaching methods to be more experiential and exploratory can help students effectively use AI as a tool, rather than relying on chatbots for writing and other tasks. Overall, the speaker advocates for a more inclusive approach to AI development and implementation.

    • AI's Impact on Underprivileged CommunitiesAI holds promise for improving lives in underprivileged communities, such as increasing bookings for a tour guide in Kenya, but it's crucial to consider potential negative impacts and ensure informed decisions about implementation

      While there are valid concerns about the potential negative impacts of AI, it also holds immense promise for improving lives, particularly for those in underprivileged communities. For instance, in Kenya, a tour guide in the Kibera slum uses ChatGPT to increase bookings and improve his website. This demonstrates the potential of AI to serve as a virtual tutor for those without access to quality education. Furthermore, despite political differences, both Republicans and Democrats express equal excitement and concern about AI. This presents an opportunity for collaboration and working together to ensure the beneficial use of AI. However, it's crucial to slow down the development and deployment of AI to better understand its effects and make informed decisions about its implementation. This is a complex issue, and it may not be easy for businesses to comply, but it's essential for creating policies and designing technologies that prioritize user experiences and well-being.

    • Focusing on accountability and data sharing for effective handling of technological changeWe should prioritize accountability for tech companies and data sharing to increase society's capacity to adapt to technological change, rather than slowing down innovation.

      While it's important to address the potential harms caused by rapidly advancing technologies, slowing down the pace of innovation may not be the best solution. Instead, we should focus on holding companies accountable for their actions and collecting and sharing data more effectively to increase society's capacity to handle the speed of technological change. The marketplace can serve as an effective means of punishing companies that cause harm through consumer behavior and abandonment of products. The Nealy Indices, for instance, aim to make data public about various platforms and incentivize good behavior while pressuring companies to address issues. Ultimately, the goal should be to speed up our capacity to learn and adapt to new technologies, while ensuring that they are safe and beneficial for all.

    • The Complex Debate on AI Development and Ethics on LinkedInPolicymakers are making strides in understanding AI, but transparency is key for ethical development. Companies should prioritize transparency and ongoing research to ensure ethical AI use. Efforts are being made to democratize AI and shift focus towards purpose-driven technology.

      While platforms like LinkedIn offer valuable opportunities for learning and connection, it's essential to consider their potential harms. The debate on whether to accelerate or pause the development of technology, including AI, is complex and ongoing. Policymakers have made strides in understanding AI but still lack transparency. Companies building AI should prioritize transparency and engage in ongoing research to ensure ethical development. This year, efforts are being made to democratize AI and shift the focus towards purpose-driven technology. The importance of transparency and ethical considerations cannot be overstated in the rapidly evolving field of technology.

    • Emphasizing the importance of purpose-driven technologyTechnology should be used with a clear purpose to improve people's lives, rather than just for profit or engagement. Examples include treating pain, Parkinson's, and enhancing learning. Prioritizing purpose-driven tech leads to better outcomes.

      As technology continues to advance, it's essential to focus on the purpose behind its use rather than just profit or engagement. The metaverse and virtual reality are examples of this, where the current model of collecting data from users in a virtual space may not have a clear purpose or benefit for the user. However, when technology is used with a purpose to improve people's lives, such as treating pain, Parkinson's, or enhancing learning, it can make a positive difference. The more we prioritize purpose-driven tech, the better off we'll be. This was emphasized during the APA sessions at CES, where various purpose-driven AI technologies were discussed. Thank you to Dr. Fest for joining the conversation and sharing his insights on this topic. If you enjoyed this episode, please subscribe and leave a review. For more information, visit our website or find us on your favorite podcast platform. Stay tuned for more episodes of Speaking of Psychology.

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