Jamie Lundy, CEO at 7L / Technical Performance Outerwear

Billy Tannery was founded in 2016 by Jack Millington. A farmer’s son who spent his early career in marketing, he had no previous experience in the leather industry. After discovering that thousands of goatskins were going to waste each year in the UK, he joined forces with childhood friend Rory Harker to launch Billy Tannery. Tapping into local leather knowledge, Billy Tannery built a pioneering micro-tannery on a farm in the Midlands and the sustainable, bark-tanned leather now completes the circle. The first leather brand of its kind in the UK, with a vertically integrated supply chain from hide to final product, Billy Tannery is able to offer something extremely rare - genuinely traceable leather goods. The growing range of leather goods is designed and made in England for those who care about shopping locally and responsibly, without compromising on quality.  Billy Tannery’s range of products includes bags, wallets, aprons and small leather goods. The company offers a lifetime repair guarantee on all of its products in an effort to ensure many generations of use, one of the main factors in making a product sustainable.

Inspired by South America's rich heritage of unrivalled horsemanship and traditional leather work, pampeano evolved from the polo fields of central Argentina. pampeano remains one of the few brands with quality and craftsmanship at its heart. Continuing the cherished techniques of the South American artisans, pampeano uses only premium-grade, butter-soft, vegetable tanned leather and the finest, luxury natural textiles and threads available. Their craft is incorporated into pampeano's iconic pampa diamonds; shapes inspired by the peaks and silhouettes of the Andes Mountains and the extraordinary landscapes that surround them. pampeano have taken this unique traditional styling and made it available to the world, with over 300 loyal stockists worldwide, all without compromising the quality they are renown for.

The world of Plowden & Fallow is the home to one of Britain’s newer contemporary fragrance houses, located on the Plowden Estate in Shropshire, England. They produce artisan luxury fragrances and shaving products and accessories for those that demand not only the very best of quality, but also for those that yearn perhaps, for the less conventional. 

Plowden & Fallow is inspired by great British traditions, folklore and eccentricity. They take a great deal of inspiration and knowledge from the past and apply it in the modern day to create quintessentially British fragranced products, to exacting standards, which, whilst giving a nod to tradition, contain a refreshing modern twist. 

Plowden & Fallow is a proud British brand and all of their product ranges are produced here in the UK, by artisan craftsmen and women, who combine knowledge with passion and the expertise in their individual crafts, most often, passed down through generations to the current day. The brand's fragrances and other ranges are produced in small batches, and all are constructed by hand. 

Fielding & Nicholson is an independent tailors which has been providing a highly personal, exceptional service, creating pieces from some of the finest fabrics in the world for eighteen years. With origins in the North West of England, the brand now has showrooms on Sackville St, close to Savile Row, and in Manhattan, Zurich & Manchester.

Founded by award-winning tailor and menswear specialist Ian Fielding-Calcutt in 2006 it is a go-to  for those with impeccable sartorial taste all over the UK and the world – the team regular travel for personal appointments to clients from the Scottish Highlands, to the City of London, Europe and the United States. The tight knit and long established team share decades of tailoring history between them. It is also one of the few tailoring brands offering a 5-year guarantee. The brand also has its own in-house cutter who has over 40 years’ experience in the business working with the likes of Paul Smith, Anderson & Shepard, Welsh & Jeffries and personally for members of the British Royal Family.

Consultations can be booked to create formal business suits, country & shooting pieces, smart casual, wedding & formal suits and bespoke shirts in over 1,000 different fabrics. Primarily these cloths are handpicked from three main partners; Dormeuil, Loro Piana and Scabal, but also the likes of Dugdale Brothers, Huddersfield Fine Worsteds, Abraham Moon, Reda and many more. In the last few years Fielding & Nicholson has expanded the offer to include jackets, jeans, t-shirts, chinos, sweaters and hoodies. There is also a range of ties, cufflinks and leather goods.

The brand is committed to long term relationships, and even longer term quality, believing that good tailoring is something that stands the test of time. You will never find a Fielding & Nicholson suit hidden and forgotten at the back of someone's wardrobe, no matter how many years it has existed for. For this reason the suits come with a five year guarantee to cover wear and tear, and fluctuations with clients weight, a dedicated suit-for-life.

Ian Fielding-Calcutt grew up in a small town in Leicestershire called Ashby De-La Zouch. He had a keen interest in fashion from a very early age, often wearing waistcoats and 3-piece suits to college and when socialising. He studied International Politics and History at Keele University but wasn’t sure he wanted to do for a living and sampled a number of careers from PR to retail. In 2002 Ian was lucky enough to get a role with Tom James, a premium tailoring company, and gained early success winning a number of awards and becoming a Senior Tailoring Consultant in a very short space of time. His passion always lay more in the luxury sphere so he then decided to embark on his own adventure building a brand. In 2006, with the help of his friend Adam Nicholson, he created Fielding & Nicholson. 

The principal Pelota theme is menswear designed for after sport. The menswear brand is designed from the ground up to bridge the gap between sport and leisure. You might call it ath-leisure, but it’s a step beyond – it’s for wearing #AprésSport – imagine a fierce battle on the squash court, a post-match shower, the next step is comfort-wear but with style. Naturally this type of brand category lends itself to many other situations, be it working from home, or a social occasion where comfort and style need to combine. Moving on from today’s man’s situational style conundrums, we are impressed with Pelota’s build quality - unforgivably, in our opinion, a key element to the successful brand puzzle all too often forgotten by upstart brands. Pelota garments are constructed from organic cotton, recycled materials and vegan friendly sources, and the brand’s fit is athletic yet forgiving. Meaning whatever shape you’re in, you’ll look and feel great. It’s difficult to not appreciate Pelota. A brand we can all relate to – after all, who doesn’t want style and comfort. Gone are the days of style at the expense of comfort. No more ill-fitting denim jackets, just because they look good. No, Pelota’s premise is well-made basics but with subtle branding – an expectant nod to the wearer’s eye for fine detail. 

It all began when clients would ask founder of W.Rubens and former stylist, Michael Shuttleworth, the same question: where can I get a good white T-shirt? Michael didn’t know. That’s when he realised something was missing. And so the idea for W.Rubens was born. Nothing new or revolutionary. Just the idea to create a collection of beautifully made white t-shirts, using the finest fabrics, and investing in British talent. Every Rubens t-shirt is a work of craftsmanship, released in limited collections. They source the best fabrics and work with suppliers who care about the welfare of their workers and the planet. Collections are produced to order from a small atelier in London where they employ local workers. Each garment is made with an individual sense of identity and exclusivity, resulting in the perfect white t-shirt — minimalist, timeless, and iconic.

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Heron’s Ghyll is a cosmopolitan tailoring brand with a pluriversal eye to the future. Within this vision, everything is fluid; cultures collide and recombine to produce new forms. Based in London, the brand approaches each collection with an openness to the world as well as a desire to seek out underserved narratives evinced through textile traditions. Taking the city’s rich heritage in tailoring as a starting point, luxurious natural fabrics are fused with the best of British craftsmanship to produce clothing and accessories characterized by their hybridity, superlative quality, and relaxed elegance. The brand’s mission is to present a compelling vision of masculine elegance that’s rooted in a unique, transcultural aesthetic. Heron’s Ghyll was founded in 2020 by Mark Francis. Born in Kuala Lumpur and educated in the U.S. and France, he cites romanticism, Jun'ichirō Tanizaki, and Léon Spilliaert as key influences.

Experience the essence of KHV CONCEPT, where they meticulously craft exceptional high-end products in London and bring them to life through expert handcraftsmanship in Italy. Their distinctive style embraces minimalism, showcasing a palette of pastel, earthy, and neutral tones alongside classic, timeless shapes. What truly distinguishes this brand is their innovative design approach. They draw inspiration from formalwear and eveningwear, seamlessly fusing it with elements of modern sneaker culture. This harmonious blend of classic sophistication and contemporary flair results in footwear that not only exudes elegance but also provides an exceptional sensory experience. 

At KHV CONCEPT, you're not just acquiring shoes; you're elevating your style with the epitome of luxury and unwavering quality. Each pair represents an investment in a timeless wardrobe, a testament to their commitment to enduring style and craftsmanship. The brand leads the way in steering clear of the fast fashion phenomenon. In today's consumer-driven society, the pursuit of the latest trends often overshadows the pursuit of genuine excellence in our purchases. The fast fashion narrative has led us to believe that we can access everything at lower prices, resulting in an abundance of generic, low-quality items that frequently go unused. In pursuit of the perfect sneaker that blends todays culture but with elegance and sophistication, 

Dimitar Kehayov founded KHV Concept, a luxury footwear brand that would embody his vision of true craftsmanship and quality. The brand's name, KHV, is a reflection of his initials (of his surname) and the concept he wanted to bring to life. With KHV Concept, Dimitar aimed to create footwear that went beyond the ordinary, a fusion of design, craftsmanship, and luxury. His vision was well-defined: crafting smart sneakers with a novel silhouette, drawing inspiration from evening formalwear and footwear.

Founded in 2015 by designer Kestin Hare with over two decades of industry experience, KESTIN is redefining modern Scottish design by blending innovation with tradition. Kestin the brand was created to redefine modern Scottish design by blending innovation with tradition. They weave in references from their heritage and homeland, combining integral details from other areas of inspiration including vintage, workwear, military, sports and outdoor. The brand's focus is on responsible manufacturing, sourcing the highest-quality fabrics and creating original products that are designed to last. They work with the best factories and mills in the world. Renowned for championing UK production, KESTIN strives to make locally wherever possible. Their flagship store in located in Stockbridge, and Design Studio and HQ is based in Leith, all Edinburgh. Kestin is stocked in over 90 of the best international stores. 

Expio are a cutting-edge brand for men's fashion that prioritizes style, sustainability, and performance. Through their groundbreaking approach to development, they have been able to produce the lightest, warmest, most durable and waterproof styles ever seen in the industry. The brand achieve this without compromising on their commitment to avoiding petrochemical materials and using subpar production methods. Expio's mission is to address the harm caused by the clothing industry through conscious decision-making and reducing their social and environmental impacts. By creating top-tier performance clothing with a clear understanding of these issues, they strive to make a positive impact on the world.

Ben Mears is a seasoned expert in the apparel industry with over two decades of rich experience. Born in England and nurtured in the verdant lands of rural Gloucestershire, his journey into the world of fashion has been extensive and rewarding. His passion for design led him to Kingston University, where he graduated with a degree in Fashion Design. His career path has taken him across the globe from Paris to Milan, Amsterdam, and London, gaining invaluable on-the-ground experience in the fashion capitals of the world. This global exposure has not only honed his design skills but also broadened his perspective on different cultures and fashion movements. Ben’s specific focus is on sustainable design and performance development, a niche that is both close to his heart and crucial in the current global scenario.