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    About this Episode

    What does it take to make the modern gentleman? With a love of art and design New Zealand menswear label, French 83, provides a twist on classic suiting for the young professional. Add a dash of our good old Kiwi lifestyle and they've got a great brand story that works for their international clientele. Sonia Sly meets the team to find out why they took an unconventional approach to their business model by launching in Beijing, before breaking into the New Zealand marketplace.

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