Malcolm Poynton

Jeremy Craigen, Global Chief Creative Officer of Innocean Worldwide. 

With over 20 offices to oversee worldwide we were lucky to be able to reach Jeremy Craigen when he wasn't at an airport, ready to jet-set. 

Jeremy speaks with Ralph about his 'typical day', his learnings when hiring creative directors, and some of his favourite work he's completed over the years. 

This episode we talk with Group Executive Creative Director at BBDO in New York and mid-century furniture lover - Matt MacDonald.

Matt is a great communicator - which is lucky seeing as he talks a lot - classifying himself as 'very much a phone person'. This personality trait comes in very handy when interviewing him for a podcast. 

Malcolm Poynton, Global CCO Cheil Worldwide.  Responsible for decades of award winning work.

Proud Kiwi, ex professional sailor and former male model - one of those might be a lie!

Lovely bloke and knows what to look for in upcoming creative talent.  His tips for a long, rewarding career in the industry should not be missed.

Laura Gregory is a timeless Londoner. She is also the CEO and Founder of Great Guns - the award winning global production hub. 

Great Guns is everywhere, they have offices in London, LA, Singapore, Prague... the list goes on. 

Their work is also everywhere. With a roster ranging from major international directors, to music video directors to emerging young talent, it's hard for them not to share their creative genius with the world. 

Matt Eastwood is now the Global Chief Creative Officer at McCann Health, however at the time of this interview he was making everyone envious with months of relaxing gardening leave. 

Matt is a highly awarded creative and a hugely respected creative leader. He has shared his talents world-wide, including working in agencies across Australia, the UK and the US. 

Speaking with Ralph, Matt shares his thoughts on who he hires and why, the worst part of his job and how he turned that into a new passion, and the work that is still haunting Perth, Australia. 

Rosie Yakob is a co-founder of Genius Steals - a nomadic strategy and innovation consultancy. 

Together with her parter Faris they travel the globe, collating experiences from many different cultures and using that inventory to innovate and create for their clients all over the world.

Pinning down Rosie in her nomadic state was nigh on impossible, so in this episode Ralph interviews Rosie through some written questions. He added his questions in verbally after - so you don't get lost. 

Ralph speaks with the Global Creative Chairman for McCann Worldgroup, Rob Reilly. 

Rob's a highly awarded creative who has found himself chairing many an industry award show over his career. Rob shares his unique thought process which made him one of the most sought-after creative minds in the business and the bizarre judging experience which made him do a spit-take. 

Susan Credle needs no introduction. 

But here goes. 
 
As Global Chief Creative Officer of FCB, Susan is one of advertising's leading creatives and an important voice representing women. Earning her recognition as one of Advertising Age’s 100 Most Influential Women, Business Insider’s Most Creative Women in Advertising, and induction into the AAF’s Hall of Achievement.
 
In this episode, Ralph van Dijk does what he does best — and let's Susan do all the talking as she explains how Silence of the Lambs ruined her campaign and how some of her best Creative Director hires have been cab drivers and bar tenders.

Sonal Dabral is one of the nicest and wisest creative leaders in advertising. He also just so happens to be the Group Creative Officer and Vice Chairman of Ogilvy India.

Ralph van Dijk speaks candidly to Sonal about his role shaping Indian advertising, advice for up-and-coming creatives, and why he should be cast as the next James Bond. 

Have you done any work that still haunts you? What do you look for in an up-and-coming creative? What's the worst part of your job? What's the most expensive thing you own? 

 In this (long-ish) teaser, we hear from all 10 advertising legends and get a taste of things to come.