Mindset - Live Boldly, Authentically and Aligned with your Values

Done-for-you marketing: www.codebreak.co.uk
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.

After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques combined with AI will. A strategy and action plan that attracts buyers rather than tyre-kickers. The Codebreak Crew is here to do all that heavy lifting for you - https://calendly.com/d/4t8-98m-kq7

ABOUT THE HOSTS

Joel Stone

Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recession, he decided to take control and leave employment to set up in business for himself. He quickly built an award-winning design agency, partnering with Andy on numerous projects until they formed Codebreak in 2019.

Having previously helped brands including GlaxoSmithKline, Diageo, Beta Tools, and Channel 4, Joel’s work has been seen all over the world. He takes pride in applying techniques normally reserved for huge corporations to SMEs throughout the UK. Case studies of Joel’s work have featured in Design Week, The Drum, and Social Media Today.

Andy Rao

Andy studied Psychology at university, which was his springboard into the world of marketing. He realised that to sell successfully you have to put yourself into the shoes of your customer and understand their why. Andy started his marketing career working closely with dozens of Shropshire businesses, all of whom had something different to sell. During that time, Andy picked up the skills he uses today to tailor each marketing solution to his client´s businesses, the industries they work in, and the different types of customers they need to reach.

CONTACT THE HOSTS

LinkedIn - https://www.linkedin.com/company/codebreak

en-GBMarch 11, 2024

Marketing - The Benefits of Knowing Marketing Fundamentals

On this week's episode of Stay Hungry, co-founders Joel and Andy sit down to give listeners exclusive insider access to their highly anticipated new Marketing Academy. In under an hour, they reveal all the behind-the-scenes work involved in building this comprehensive 90-day business accelerator programme.

They walk through the origin of the idea based on seeing business owners make the same painful and expensive marketing mistakes over their careers. Joel and Andy outline exactly what participants can expect from the expert-led live pieces of training, Q&As, case studies, templates, and online community.

Nothing is left out as they pull back the curtain on their proven marketing tactics and fundamentals from hundreds of done-for-you client wins and failures. Listen today to get the inside scoop on joining Codebreak's next cohort before additional seats vanish!

KEY TAKEAWAYS

Andy & Joel share things other agencies won´t.
Everything Andy and Joel teach is what they do - what works.
Applying the fundamentals of marketing saves time, enables you to market on any platform and transforms your business.
The course covers organic search, ads, AI, copywriting, all forms of social media and much, much more.

BEST MOMENTS

‘They realize that actually, it's taking a s**tload of time posting on Bloody Twit book or whatever. ´

‘We don´t just teach we do.’

‘Once you know the fundamentals, you can decide which tactics are for you.’

‘This will be step-by-step learning.’

VALUABLE RESOURCES

Done-for-you marketing: www.codebreak.co.uk
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.

After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques combined with AI will. A strategy and action plan that attracts buyers rather than tyre-kickers. The Codebreak Crew is here to do all that heavy lifting for you - https://calendly.com/d/4t8-98m-kq7

ABOUT THE HOSTS

Joel Stone

Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recession, he decided to take control and leave employment to set up in business for himself. He quickly built an award-winning design agency, partnering with Andy on numerous projects until they formed Codebreak in 2019.

Having previously helped brands including GlaxoSmithKline, Diageo, Beta Tools, and Channel 4, Joel’s work has been seen all over the world. He takes pride in applying techniques normally reserved for huge corporations to SMEs throughout the UK. Case studies of Joel’s work have featured in Design Week, The Drum, and Social Media Today.

Andy Rao

Andy studied Psychology at university, which was his springboard into the world of marketing. He realised that to sell successfully you have to put yourself into the shoes of your customer and understand their why. Andy started his marketing career working closely with dozens of Shropshire businesses, all of whom had something different to sell. During that time, Andy picked up the skills he uses today to tailor each marketing solution to his client´s businesses, the industries they work in, and the different types of customers they need to reach.

CONTACT THE HOSTS

LinkedIn - https://www.linkedin.com/company/codebreak

en-GBMarch 04, 2024

Growth – When The Going Gets Tough

For this episode, Joel and Andy sit down to discuss what to do when the going gets tough. How to thrive even when trading conditions get difficult. They share some simple ways to quickly adapt what you are doing, take advantage of new trends and much more.

Andy and Joel explain how to develop the mindset and habits that will keep you moving forward, regardless. Enabling you to acquire skills that will make you even more successful once the economy improves.

KEY TAKEAWAYS

Every business faces tough times.
Regardless of how bad the economy is, there are always opportunities.
Seek out those in your industry that are still doing well despite poor trading conditions and learn from them.
If what you have been doing is no longer working, recognise that and change.
When things get tough actively work to avoid the temptation of giving up.
Tough times provide you with the chance to grow personally, to acquire the skills that translate into even greater success when times are easier.
You need to get outside your comfort zone.
Providing customers with an experience and making your service look effortless is very attractive right now.

BEST MOMENTS

‘There´s always money in the economy. The biggest businesses have always come out of hard times. ´

‘The technique wasn´t wrong, it was the volume that they were doing.’

‘You can´t think or moan yourself out of a situation.’

‘A strategy without a game plan, is just a f**g expensive piece of paper.’

VALUABLE RESOURCES

Done-for-you marketing: www.codebreak.co.uk
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.

After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques combined with AI will. A strategy and action plan that attracts buyers rather than tyre-kickers. The Codebreak Crew is here to do all that heavy lifting for you - https://calendly.com/d/4t8-98m-kq7

ABOUT THE HOSTS

Joel Stone

Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recession, he decided to take control and leave employment to set up in business for himself. He quickly built an award-winning design agency, partnering with Andy on numerous projects until they formed Codebreak in 2019.

Having previously helped brands including GlaxoSmithKline, Diageo, Beta Tools, and Channel 4, Joel’s work has been seen all over the world. He takes pride in applying techniques normally reserved for huge corporations to SMEs throughout the UK. Case studies of Joel’s work have featured in Design Week, The Drum, and Social Media Today.

Andy Rao

Andy studied Psychology at university, which was his springboard into the world of marketing. He realised that to sell successfully you have to put yourself into the shoes of your customer and understand their why. Andy started his marketing career working closely with dozens of Shropshire businesses, all of whom had something different to sell. During that time, Andy picked up the skills he uses today to tailor each marketing solution to his client´s businesses, the industries they work in, and the different types of customers they need to reach.

CONTACT THE HOSTS

LinkedIn - https://www.linkedin.com/company/codebreak

en-GBFebruary 26, 2024

Business - Understanding The Value of a Client

In this episode, Joel and Andy talk about understanding the true value of a customer. Without knowing the current lifetime value of your clients, it's impossible to know what you should be spending on marketing to acquire new ones.

Joel and Andy explain, in detail, how to calculate the true value of your clients and work out the effectiveness of each ad campaign. Thus, ensuring the percentage of your profits you invest in marketing generates a high rate of return.

KEY TAKEAWAYS

Most owners have no clue what the lifetime value of their customers is, so don´t know how much they can safely spend to acquire new clients.
Understanding how well your ads convert is essential. How you do this is explained in the episode.
Advertising is an investment. It can easily take months for a campaign to break even.
If you want a profitable, scalable business you have to spend a significant percentage of your profit on advertising.
Relying on word of mouth to bring in new clients means you can´t scale.
Once you have a customer, invest in keeping them. Joel and Andy explain how.
If you want a scalable business, you can´t continue to simply hustle your way through.

BEST MOMENTS

‘Businesses don´t grow on hunches.’

‘Embed yourself in their life.’

‘What about the clients you've already got? When do they get sent a voucher or a phone call.’

EPISODE RESOURCES

Retention Point - https://www.amazon.co.uk/Retention-Point-Membership-Subscription-Associations-ebook/dp/B07CZXD289

VALUABLE RESOURCES

Done-for-you marketing: www.codebreak.co.uk
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.

After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques combined with AI will. A strategy and action plan that attracts buyers rather than tyre-kickers. The Codebreak Crew is here to do all that heavy lifting for you - https://calendly.com/d/4t8-98m-kq7

ABOUT THE HOSTS

Joel Stone

Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recession, he decided to take control and leave employment to set up in business for himself. He quickly built an award-winning design agency, partnering with Andy on numerous projects until they formed Codebreak in 2019.

Having previously helped brands including GlaxoSmithKline, Diageo, Beta Tools, and Channel 4, Joel’s work has been seen all over the world. He takes pride in applying techniques normally reserved for huge corporations to SMEs throughout the UK. Case studies of Joel’s work have featured in Design Week, The Drum, and Social Media Today.

Andy Rao

Andy studied Psychology at university, which was his springboard into the world of marketing. He realised that to sell successfully you have to put yourself into the shoes of your customer and understand their why. Andy started his marketing career working closely with dozens of Shropshire businesses, all of whom had something different to sell. During that time, Andy picked up the skills he uses today to tailor each marketing solution to his client´s businesses, the industries they work in, and the different types of customers they need to reach.

CONTACT THE HOSTS

LinkedIn - https://www.linkedin.com/company/codebreak

en-GBFebruary 19, 2024

Marketing - Starting The Conversation With Ads

For this episode, Joel, and Andy sit down to talk about how to start the conversation using ads. Taking them straight from seeing your ad to speaking to them via a DM, which most of them now prefer over talking on the phone. Joel and Andy explain how to crunch the numbers and scale at a pace that suits your business.

Using examples, they show you how to close the sale via a DM.

KEY TAKEAWAYS

On the Meta platform, it is now possible to drive people from an ad straight into a DM conversation.
Messenger ads can be used in conjunction with other platforms.
The more conversational your ad is the more likely it is that the DM conversation will be fruitful.
People are increasingly uncomfortable with being cold called.
The telephone is not dead, but it is dying. More conversations are starting online.
You can use bots, but most of the time real DM conversations work best.
Reply to all DMs quickly. Joel and Andy explain how. Including when and how to use voice notes.
You mustn´t come across as desperate for the sale.

BEST MOMENTS

‘You´ll find that the DMs that come in off the back of that are far more primed to a non-cold call conversation. ´

‘People want to DM first, they don´t want to speak on the phone.’

‘You´ve got to ask for the sales.’

VALUABLE RESOURCES

Done-for-you marketing: www.codebreak.co.uk
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.

After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques combined with AI will. A strategy and action plan that attracts buyers rather than tyre-kickers. The Codebreak Crew is here to do all that heavy lifting for you - https://calendly.com/d/4t8-98m-kq7

ABOUT THE HOSTS

Joel Stone

Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recession, he decided to take control and leave employment to set up in business for himself. He quickly built an award-winning design agency, partnering with Andy on numerous projects until they formed Codebreak in 2019.

Having previously helped brands including GlaxoSmithKline, Diageo, Beta Tools, and Channel 4, Joel’s work has been seen all over the world. He takes pride in applying techniques normally reserved for huge corporations to SMEs throughout the UK. Case studies of Joel’s work have featured in Design Week, The Drum, and Social Media Today.

Andy Rao

Andy studied Psychology at university, which was his springboard into the world of marketing. He realised that to sell successfully you have to put yourself into the shoes of your customer and understand their why. Andy started his marketing career working closely with dozens of Shropshire businesses, all of whom had something different to sell. During that time, Andy picked up the skills he uses today to tailor each marketing solution to his client´s businesses, the industries they work in, and the different types of customers they need to reach.

CONTACT THE HOSTS

LinkedIn - https://www.linkedin.com/company/codebreak

en-GBFebruary 12, 2024

Marketing - Websites Are Not Dead

For this episode, Joel and Andy explain why websites are not dead, despite the availability of Facebook and other social media platforms. They discuss how to work out what you want your website to achieve and get the right style of site built.

Joel and Andy cover ensuring that the customer understands what you offer, and what makes you stand out, as well as provide the information they need to decide to buy.

KEY TAKEAWAYS

Any business looking for growth needs a website. Social media is rarely enough.
You need to understand what you want your website to do for your business.
People are taking longer to decide to spend. They want to know they can trust you, something that your website really helps with.
Getting a potential customer to visit your site is only step one.
Even if what you are offering is free, your website still has to be structured to sell it to someone. They will still want their questions and concerns answered.
Capture visitors’ details and use that information.
A website has got to look professional.
Building a website is hugely time-consuming and a steep learning curve. Usually, it is better to pay someone else to build it for you.
Getting it to rank also takes a lot of time, effort and, often, money.

BEST MOMENTS

‘People seem to be surprised that websites are still important in this day of Facebook and stuff. ´

‘A website doesn´t have to be massive and complicated.’

‘It´s still got to provide a tip-top user experience.’

VALUABLE RESOURCES

Done-for-you marketing: www.codebreak.co.uk
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.

After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques combined with AI will. A strategy and action plan that attracts buyers rather than tyre-kickers. The Codebreak Crew is here to do all that heavy lifting for you - https://calendly.com/d/4t8-98m-kq7

ABOUT THE HOSTS

Joel Stone

Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recession, he decided to take control and leave employment to set up in business for himself. He quickly built an award-winning design agency, partnering with Andy on numerous projects until they formed Codebreak in 2019.

Having previously helped brands including GlaxoSmithKline, Diageo, Beta Tools, and Channel 4, Joel’s work has been seen all over the world. He takes pride in applying techniques normally reserved for huge corporations to SMEs throughout the UK. Case studies of Joel’s work have featured in Design Week, The Drum, and Social Media Today.

Andy Rao

Andy studied Psychology at university, which was his springboard into the world of marketing. He realised that to sell successfully you have to put yourself into the shoes of your customer and understand their why. Andy started his marketing career working closely with dozens of Shropshire businesses, all of whom had something different to sell. During that time, Andy picked up the skills he uses today to tailor each marketing solution to his client´s businesses, the industries they work in, and the different types of customers they need to reach.

CONTACT THE HOSTS

LinkedIn - https://www.linkedin.com/company/codebreak

https://www.leematthewsofficial.com

en-GBFebruary 05, 2024

Business - From Soldier to Seven Figures with Lee Matthews

For this episode, Andy´s special guest is a former paratrooper, world kickboxing champion and the owner of the UK's largest chain of martial arts centres, Lee Matthews. He went From Soldier to Seven Figure Business Owner and now also guides other martial arts business owners. His goal is for their businesses to grow fast, thus ensuring that every member of society can experience the benefits of practising martial arts.

Lee shares how he developed the self-discipline and focus which led to his success. While also sharing invaluable business tips.

KEY TAKEAWAYS

Consistently doing what needs to be done regardless of how you feel is transformative.
Shiny object syndrome leads to failure.
Be pinpoint focused on your goals.
When you fail, learn from it, and continue to pursue your goals.
Structure things so that everyone wins. It is mutely beneficial.
Submerge yourself in a task. Counterbalance afterwards e.g. take the family on a long holiday.
Success is the basic things done consistently.
Be genuine and engage using the 3 points of contact.
Practicing martial arts improves you as a person. If everyone did it society would have no problems.

BEST MOMENTS

‘If you know something needs to be done, you´ve got to do it regardless of how you feel.’

‘Just pinpoint focus on your goals, don´t get distracted.’

‘I work the 80/20 rule.’

EPISODE RESOURCES

Book - https://www.leematthewsofficial.com/book-order

Socials - @leematthewsofficial

VALUABLE RESOURCES

Done-for-you marketing: www.codebreak.co.uk
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.

After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques combined with AI will. A strategy and action plan that attracts buyers rather than tyre-kickers. The Codebreak Crew is here to do all that heavy lifting for you - https://calendly.com/d/4t8-98m-kq7

ABOUT THE HOSTS

Joel Stone

Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recession, he decided to take control and leave employment to set up in business for himself. He quickly built an award-winning design agency, partnering with Andy on numerous projects until they formed Codebreak in 2019.

Having previously helped brands including GlaxoSmithKline, Diageo, Beta Tools, and Channel 4, Joel’s work has been seen all over the world. He takes pride in applying techniques normally reserved for huge corporations to SMEs throughout the UK. Case studies of Joel’s work have featured in Design Week, The Drum, and Social Media Today.

Andy Rao

Andy studied Psychology at university, which was his springboard into the world of marketing. He realised that to sell successfully you have to put yourself into the shoes of your customer and understand their why. Andy started his marketing career working closely with dozens of Shropshire businesses, all of whom had something different to sell. During that time, Andy picked up the skills he uses today to tailor each marketing solution to his client´s businesses, the industries they work in, and the different types of customers they need to reach.

CONTACT THE HOSTS

LinkedIn - https://www.linkedin.com/company/codebreak

en-GBJanuary 29, 2024

Business - Looking After Your Leads

In this episode, Andy and Joel talk about looking after your leads, which is the best way to turn them into sales and profits. But this takes work because 50% of sales are made after the 5th follow-up. That is why it is vital to nurture your leads in the right way, which is exactly what this episode covers.

KEY TAKEAWAYS

Most businesses collect leads but never talk to them. Unsurprisingly, the majority of those leads never buy.
Even if your ad targeting is spot on, you still won´t be able to get 100% of your leads to buy.
How much it takes to turn a lead into a sale depends on your sector and market.
Transition your leads from your database to a direct message conversation using social media.
Use mobile numbers and other contact details ethically.
Provide value. It’s the best way to open up the chance to have conversations with potential customers.
AI automation is helpful, but you also need human follow-up.

BEST MOMENTS

‘Money loves speed. ´

‘People think that every lead should be a sale…. That´s like saying everyone that comes into my shop should buy.’

‘The easiest gold is the gold you are already f**king sitting on.’

‘The fortune really is in the follow up.’

VALUABLE RESOURCES

Done-for-you marketing: www.codebreak.co.uk
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.

After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques combined with AI will. A strategy and action plan that attracts buyers rather than tyre-kickers. The Codebreak Crew is here to do all that heavy lifting for you - https://calendly.com/d/4t8-98m-kq7

ABOUT THE HOSTS

Joel Stone

Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recession, he decided to take control and leave employment to set up in business for himself. He quickly built an award-winning design agency, partnering with Andy on numerous projects until they formed Codebreak in 2019.

Having previously helped brands including GlaxoSmithKline, Diageo, Beta Tools, and Channel 4, Joel’s work has been seen all over the world. He takes pride in applying techniques normally reserved for huge corporations to SMEs throughout the UK. Case studies of Joel’s work have featured in Design Week, The Drum, and Social Media Today.

Andy Rao

Andy studied Psychology at university, which was his springboard into the world of marketing. He realised that to sell successfully you have to put yourself into the shoes of your customer and understand their why. Andy started his marketing career working closely with dozens of Shropshire businesses, all of whom had something different to sell. During that time, Andy picked up the skills he uses today to tailor each marketing solution to his client´s businesses, the industries they work in, and the different types of customers they need to reach.

CONTACT THE HOSTS

LinkedIn - https://www.linkedin.com/company/codebreak

Website - fixmymarketing.co.uk

en-GBJanuary 22, 2024

Marketing - Why Most Websites Are S__t

In this episode, Joel and Andy explain why most business websites are s__t. Many look pretty but do nothing for the businesses that own them. Joel and Andy explain how to make sure your website enables potential buyers to understand how you can help, capture leads, and tell you more about your customers while generating more sales. They cover, design, being mobile-friendly, targeting your customer avatar, click-baiting, leveraging pain stacking and more.

KEY TAKEAWAYS

Most websites are s__t because they don´t work.
The web designer needs to understand what the business objective of the website is e.g. generating leads, capturing data, or enabling people to buy online.
First impressions count. Business websites have to make it easy for visitors as well as look good.
Most searches are mobile, so your site must look good on a phone.
Blogging on a business site is all about providing value for customers.
Write for the customer. For example, you know how your services can benefit them, but they don´t, you need to lay this out for them in language they can understand.
If you are good say so and explain why. Explain what it is that you offer compared to a typical accountant, trainer etc.
Review and update your site regularly.

BEST MOMENTS

‘Simplicity and clarity in all aspects of your marketing are going to be even more important in 2024. ´

‘An about page is the 2nd highest viewed page on a website, so please do use it.’

‘You´ve got to know your customer.’

VALUABLE RESOURCES

Done-for-you marketing: www.codebreak.co.uk
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.

After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques combined with AI will. A strategy and action plan that attracts buyers rather than tyre-kickers. The Codebreak Crew is here to do all that heavy lifting for you - https://calendly.com/d/4t8-98m-kq7

ABOUT THE HOSTS

Joel Stone

Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recession, he decided to take control and leave employment to set up in business for himself. He quickly built an award-winning design agency, partnering with Andy on numerous projects until they formed Codebreak in 2019.

Having previously helped brands including GlaxoSmithKline, Diageo, Beta Tools, and Channel 4, Joel’s work has been seen all over the world. He takes pride in applying techniques normally reserved for huge corporations to SMEs throughout the UK. Case studies of Joel’s work have featured in Design Week, The Drum, and Social Media Today.

Andy Rao

Andy studied Psychology at university, which was his springboard into the world of marketing. He realised that to sell successfully you have to put yourself into the shoes of your customer and understand their why. Andy started his marketing career working closely with dozens of Shropshire businesses, all of whom had something different to sell. During that time, Andy picked up the skills he uses today to tailor each marketing solution to his client´s businesses, the industries they work in, and the different types of customers they need to reach.

CONTACT THE HOSTS

LinkedIn - https://www.linkedin.com/company/codebreak

en-GBJanuary 15, 2024

Mindset - Success is on the Other Side of Discomfort

In this episode, Joel explains why success is on the other side of discomfort. Sharing why there is no avoiding these periods of discomfort, and how to manage them so that you benefit the most from them rather than becoming overwhelmed.

KEY TAKEAWAYS

You have to push yourself to do things that make you feel uncomfortable to be successful. It is unavoidable.
Periods of success are always followed by a plateau, where you feel a bit stuck and start to doubt yourself. That type of discomfort is a part of growth.
You need to address the discomfort, stress, and anxiety you are experiencing.
You always need to have your why in mind, the reason you are putting yourself through discomfort.
Accepting discomfort is important, but you must be careful not to push yourself too hard.
Everyone has limiting beliefs, addressing them always leads to growth.
It´s okay to fail, just make sure you fail quickly, then, continue moving forward.

BEST MOMENTS

‘I don't think I've ever achieved anything in business or life, that hasn't come through an element of discomfort. ´

‘News flash, business is really f**ing hard and it doesn’t get easier.’

‘If you don´t do the reps, which hurt, you won't get the success on the other side.’

‘Don´t mistake discomfort for failure.’

VALUABLE RESOURCES

Done-for-you marketing: www.codebreak.co.uk
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.

After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques combined with AI will. A strategy and action plan that attracts buyers rather than tyre-kickers. The Codebreak Crew is here to do all that heavy lifting for you - https://calendly.com/d/4t8-98m-kq7

ABOUT THE HOSTS

Joel Stone

Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recession, he decided to take control and leave employment to set up in business for himself. He quickly built an award-winning design agency, partnering with Andy on numerous projects until they formed Codebreak in 2019.

Having previously helped brands including GlaxoSmithKline, Diageo, Beta Tools, and Channel 4, Joel’s work has been seen all over the world. He takes pride in applying techniques normally reserved for huge corporations to SMEs throughout the UK. Case studies of Joel’s work have featured in Design Week, The Drum, and Social Media Today.

Andy Rao

Andy studied Psychology at university, which was his springboard into the world of marketing. He realised that to sell successfully you have to put yourself into the shoes of your customer and understand their why. Andy started his marketing career working closely with dozens of Shropshire businesses, all of whom had something different to sell. During that time, Andy picked up the skills he uses today to tailor each marketing solution to his client´s businesses, the industries they work in, and the different types of customers they need to reach.

CONTACT THE HOSTS

LinkedIn - https://www.linkedin.com/company/codebreak