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    Netflix Sends Its Last DVDs & Building The "iPhone of AI"

    enSeptember 29, 2023

    Podcast Summary

    • The End of an Era for Netflix's DVD BusinessNetflix officially ends DVD delivery after 25 years, affecting about one million customers and generating 60 million dollars in revenue. The DVD business's nostalgic value brought joy and convenience, with Netflix starting manually and later automating the process.

      The end of an era has come as Netflix officially ends its DVD delivery business after a 25-year run. This once revolutionary service, which brought movies directly to customers' doors and disrupted companies like Blockbuster, now faces the sunset of its DVD business. Despite Netflix's pivot to streaming and producing original content, about one million customers still rely on DVDs, generating 60 million dollars in revenue in the first half of 2023. The DVD business's nostalgic value is evident as it brought joy and convenience to millions of people, replacing the traditional video rental experience. The operation side of this business is fascinating, with Netflix starting by hand-stuffing envelopes and later automating the process. This transition from manual labor to automation reflects the evolution of the business and the changing times.

    • From DVD rentals to streaming giant: Netflix's journey of innovationNetflix used machine learning for quality control, funded original content with DVD sales, and now OpenAI plans to reverse this strategy by entering hardware manufacturing.

      Innovation and adaptation are key drivers of business success, as evidenced by the evolution of Netflix from a DVD rental service to a streaming giant. Initially, Netflix used machine learning algorithms to identify damaged DVDs, reducing customer complaints by 22%. This early implementation of machine learning set the foundation for Netflix's recommendation engine. Despite knowing that the DVD business was temporary, Netflix's founders, Reed Hastings and Mark Rudolph, used it to fuel their grand vision of an Internet-enabled media platform. Between 2012 and 2019, Netflix generated over $2.26 billion in profits from DVD sales, which funded the development of original content like House of Cards. Now, OpenAI, a leading artificial intelligence research lab, is reportedly planning to enter hardware manufacturing with the goal of creating an "iPhone of artificial intelligence." This move represents a reverse strategy to Netflix's, as OpenAI shifts from software to hardware. The involvement of Masayoshi Son, SoftBank's CEO, and Jony Ive, a legendary hardware designer, indicates significant financial backing and design expertise, respectively. These examples demonstrate the importance of diversifying business models and embracing new technologies to stay competitive in the ever-changing technological landscape.

    • Exploring the future of technology beyond smartphonesApple designer Jony Ive contemplates the shift towards innovative hardware integrating with AI and chatbots, potentially rendering apps and screens obsolete, and focusing on wearable devices or AI-powered gadgets instead.

      The future of technology might not be centered around traditional smartphones as we know them, but rather innovative hardware that seamlessly integrates with AI and chatbots. Jony Ive, the legendary Apple designer, has been pondering this shift, reflecting on the potential unintended consequences of his past creations, such as iPhone addictions. Meanwhile, new technologies like OpenAI and chatbots, which can see, talk, and hear, might render apps and screens obsolete. Instead, the focus could be on creating hardware that complements these new technologies, such as wearable devices or AI-powered gadgets. This could mark a significant paradigm shift in the tech industry, as we move beyond the peak iPhone moment and explore new possibilities.

    • Costco sells out of gold bars amid economic uncertaintyCostco sees high demand for gold bars as a hedge against inflation and volatile markets, while GameStop's stock struggles despite RC Ventures' involvement

      Costco is capitalizing on consumer trends by selling gold bars at a rapid pace during times of economic uncertainty. The demand for gold as a hedge against inflation and volatile markets has led to the quick sale-out of Kirkland-branded gold bars on Costco's website. Meanwhile, GameStop, once a hot stock due to the involvement of activist investor Ryan Cohen, has seen its shares lose value despite his recent appointment as CEO and chairman. The market's reaction to this news indicates that Cohen's past successes may not guarantee future results, and investors are looking for more tangible evidence of his impact on the company.

    • Coffee Production Faces Uncertain FutureArabica's specific climate requirements and small farmers' struggles with pests, fungus, and extreme weather threaten coffee supply, potentially rendering up to half of coffee land unusable by 2050.

      The global coffee consumption is increasing at an alarming rate, outpacing the supply, and the future of coffee production is uncertain due to climate change and other factors. The two main types of coffee beans, Arabica and Robusta, are facing challenges as Arabica, which is considered tastier and accounts for the majority of production, can only grow in specific climates that are becoming increasingly rare. Small farmers, who make up a large portion of the coffee production, are struggling with pests, fungus, and extreme weather, leading to potential devastating supply shortages. The situation is further complicated by the fact that these farmers are not reaping the benefits of the increasing global consumption. The situation is so severe that up to half of the land used to grow coffee could become unusable by 2050. The implications of this coffee shortage could be significant, as coffee is a staple for many people around the world. It will be interesting to see how this situation unfolds and what solutions will be implemented to ensure a steady supply of coffee for the future.

    • Coffee farmers face significant financial risks, retaining less than 10% of retail valueDespite taking on 75% of the risk, coffee farmers earn less than 10% of the retail value in the $200 billion industry, potentially leading them to abandon production. Effective design, like the nutrition facts label, can positively impact consumers.

      The farmers in coffee-producing countries face significant financial risks, retaining less than 10% of the retail value of the $200 billion industry, despite taking on 75% of the risk. This issue, compounded by weather changes and the need for innovation, may lead farmers to abandon coffee production. Meanwhile, the nutrition facts label, designed by Berkey Belser, is a celebrated example of effective design. Introduced in 1994 following the Nutrition Labeling and Education Act, Belser's design was influential despite not being paid for his work due to the lack of government funding. The label's clean, simple design, using Helvetica font and a black and white color template, has been praised for its accessibility and impact.

    • Design and details matter in pranks tooFrustration over calorie font size, Marin's Steakhouse prank's impressive attention to detail remind us that small details can make a big impact.

      Design and details matter, even in pranks. In a discussion about a nutrition facts label redesign, Belser expressed his frustration with the change in calorie font size. He also shared a fun fact about the required vitamins and minerals on nutrition labels: Vitamin D, Calcium, Iron, and Potassium. Moving on, a story was shared about Marin's Steakhouse, a fake New York City restaurant with a months-long waitlist and 91 glowing reviews on Google. The group behind the prank went all out, creating a website, fake reviews, and even hosting a dinner for lucky customers. The attention to detail, from the lobby with pictures of famous people to the bovine life cycle-themed menu, was impressive and showcased the group's creativity and dedication to the bit. It serves as a reminder that the smallest details can make a big impact, whether in design, pranks, or any other aspect of life.

    • Drake-themed pop-up restaurant sparks controversyA Drake-themed pop-up restaurant with celebrity impersonators caused a stir, with some suspecting it was a prank. Despite proper licensing, some patrons threatened legal action due to large staff numbers.

      The pop-up restaurant experience, featuring a Drake theme and various celebrity impersonators, created a buzz and intrigue, with some patrons suspecting it was a prank despite proper licensing. The large number of staff members raised suspicions, and while some enjoyed the wholesome experience, others threatened legal action. Despite this, the event was technically covered with the necessary licenses. The event took place near the speaker's apartment, and they regretted missing the opportunity to attend. The overall mood was lighthearted, with the hosts expressing disappointment about the US's performance in the Ryder Cup and encouraging listeners to send emails on National Coffee Day. The show was produced by Morning Brew, with Emily Milliron as editor and producer, Bryce Veloff and Raymond Lu as associate producers, Yuchenawa Ogu on technical direction, Billy Mannino on audio, and Devon Emery as chief content officer.

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