NIL (Name, Image, Likeness) for Nonprofits

We’re often told that time is money. And in our economy, we value some people’s time more than others. Try paying an attorney or pro athlete the same as a teacher or artist.

But in the New River Valley of Virginia, there’s a nonprofit that values everyone’s time equally, regardless of their skills or education or expertise, as a way of building community and fostering human connection. The hour it takes John Smith to chop up a tree can earn him a hour of social media training from Julia Thomas ... or an hour-long bourbon tasting from Jack Wilson.

How – and why – does this all work? On today’s show, Buzz4Good creator Michael Hemphill shares some time with Lisa Garcia of the New River Valley Time Bank.

Michael also shares stories from the newest BUZZ television episode starring Salem Area Ecumenical Ministries and promotes the nonprofit fundraiser Shamrock Hill Run.

Are you a nonprofit with an event that we could help promote? Or a marketing problem we could help fix? Contact us and we’ll share on an upcoming episode.

- - - - - - - - - - - - - - - -
FOLLOW US:

F A C E B O O K ➜ http://facebook.com/buzz4good​​
I N S T A G R A M ➜ http://instagram.com/buzz4good​​
L I N K E D I N ➜ https://www.linkedin.com/company/buzz4good
Y O U T U B E ➜ http://youtube.com/c/buzz4good
W E B S I T E ➜ http://buzz4good.com​​
- - - - - - - - - - - - - - - - 

The United States has more than 1.5 million nonprofits — from homeless shelters, food banks and rescue squads to children’s choirs, science museums and animal refuges — that employ one out of every 10 Americans. Like any company, nonprofits have salaries and bills to pay, a budget to balance. They require money. And if enough people don’t know about them, don’t believe in them, don’t support them — in short, if they lack BUZZ — they suffer and die.

For Roanoke, Virginia entrepreneur and philanthropist Ed Walker, economic development is as much about building community as it is building business.

Walker's latest project is his most ambitious ... and the most transformative in Roanoke's recent history: revitalizing an old 100-acre site comprising 20+ buildings totaling a million square feet just 1.5 miles from downtown into Riverdale.

On today's Buzz4Good, creator Michael Hemphill talks to Amy McGinnis, who is part of Walker's team working to redevelop Riverdale. Part of her work involves recruiting the Minneapolis-based nonprofit ArtSpace to transform part of the property into affordable housing and studios for arts-friendly businesses.

Her team hopes ArtSpace will select Riverdale as its first location in Virginia.

Are you a nonprofit with an event that we could help promote? Or a marketing problem we could help fix? Contact us and we’ll share on an upcoming episode.

- - - - - - - - - - - - - - - -
FOLLOW US:

F A C E B O O K ➜ http://facebook.com/buzz4good​​
I N S T A G R A M ➜ http://instagram.com/buzz4good​​
L I N K E D I N ➜ https://www.linkedin.com/company/buzz4good
Y O U T U B E ➜ http://youtube.com/c/buzz4good
W E B S I T E ➜ http://buzz4good.com​​
- - - - - - - - - - - - - - - - 

The United States has more than 1.5 million nonprofits — from homeless shelters, food banks and rescue squads to children’s choirs, science museums and animal refuges — that employ one out of every 10 Americans. Like any company, nonprofits have salaries and bills to pay, a budget to balance. They require money. And if enough people don’t know about them, don’t believe in them, don’t support them — in short, if they lack BUZZ — they suffer and die.

"It's always been like a slap in the face," says Glenna Moore about the Confederate soldier statue in front of the Franklin County, Virginia courthouse.

In honor of Black History Month, BUZZ creator Michael Hemphill talks with Moore and Cathie Cummins of the local NAACP, who have fought county officials in vain for years to remove the statue.

Now they've changed battlefield tactics and are applying for funding from a "Monuments Across Appalachian Virginia" grant that Virginia Tech is coordinating with money from the Mellon Foundation. If successful, the NAACP chapter will create new monuments to honor the 70 African-Americans born in Franklin County who served in the Union Army during the Civil War ... soldiers fighting not just for their country but for their freedom.

Are you a nonprofit with an event that we could help promote? Or a marketing problem we could help fix? Contact us and we’ll share on an upcoming episode.

- - - - - - - - - - - - - - - -
FOLLOW US:

F A C E B O O K ➜ http://facebook.com/buzz4good​​
I N S T A G R A M ➜ http://instagram.com/buzz4good​​
L I N K E D I N ➜ https://www.linkedin.com/company/buzz4good
Y O U T U B E ➜ http://youtube.com/c/buzz4good
W E B S I T E ➜ http://buzz4good.com​​
- - - - - - - - - - - - - - - - 

The United States has more than 1.5 million nonprofits — from homeless shelters, food banks and rescue squads to children’s choirs, science museums and animal refuges — that employ one out of every 10 Americans. Like any company, nonprofits have salaries and bills to pay, a budget to balance. They require money. And if enough people don’t know about them, don’t believe in them, don’t support them — in short, if they lack BUZZ — they suffer and die.

We're starting to celebrate the holiday season! Listen as Buzz4Good creator Michael Hemphill chats with two arts nonprofit leaders about the importance of Christmas performances for their annual budget: Ginger Poole of Mill Mountain Theatre, and Kim Davidson of the Roanoke Valley Children’s Choir.

Also, we're buzzing about bringing our TV show BUZZ to Alabama Public Television! In preparation for its premier December 15, 2023, get a "sneak listen" to part of the first episode starring the nonprofit COSPO, or Children of Slain Police Officers, which funds all college expenses for children who had a parent killed while serving the Birmingham Police Department.

Are you a nonprofit with an event that we could help promote? Or a marketing problem we could help fix? Contact us and we’ll share on an upcoming episode.

- - - - - - - - - - - - - - - -
FOLLOW US:

F A C E B O O K ➜ http://facebook.com/buzz4good​​
I N S T A G R A M ➜ http://instagram.com/buzz4good​​
L I N K E D I N ➜ https://www.linkedin.com/company/buzz4good
Y O U T U B E ➜ http://youtube.com/c/buzz4good
W E B S I T E ➜ http://buzz4good.com​​
- - - - - - - - - - - - - - - - 

The United States has more than 1.5 million nonprofits — from homeless shelters, food banks and rescue squads to children’s choirs, science museums and animal refuges — that employ one out of every 10 Americans. Like any company, nonprofits have salaries and bills to pay, a budget to balance. They require money. And if enough people don’t know about them, don’t believe in them, don’t support them — in short, if they lack BUZZ — they suffer and die.

We're buzzing about the Blue Ridge Jamboree: ON THE RISE showcase of up and coming musical talent on Nov. 2 at the Jefferson Center in Roanoke, Va. The event is being hosted by the nonprofit Friends of the Blue Ridge, and Buzz4Good is proud to be the presenting sponsor. 

Today, BUZZ creator Michael Hemphill talks to – and enjoys the music of – four of the acts: Addie Levy, a 21-year-old artist who now splits her time between her home in Radford and Nashville; A Mighty Friendly Mountain band, made up of the Hello siblings from Floyd County; aspiring Broadway performer Riley Parks, 14, from Roanoke; and another family band, Newfound Gap, from North Carolina.

Are you a nonprofit with an event that we could help promote? Or a marketing problem we could help fix? Contact us and we’ll share on an upcoming episode.

- - - - - - - - - - - - - - - -
FOLLOW US:

F A C E B O O K ➜ http://facebook.com/buzz4good​​
I N S T A G R A M ➜ http://instagram.com/buzz4good​​
L I N K E D I N ➜ https://www.linkedin.com/company/buzz4good
Y O U T U B E ➜ http://youtube.com/c/buzz4good
W E B S I T E ➜ http://buzz4good.com​​
- - - - - - - - - - - - - - - - 

The United States has more than 1.5 million nonprofits — from homeless shelters, food banks and rescue squads to children’s choirs, science museums and animal refuges — that employ one out of every 10 Americans. Like any company, nonprofits have salaries and bills to pay, a budget to balance. They require money. And if enough people don’t know about them, don’t believe in them, don’t support them — in short, if they lack BUZZ — they suffer and die.

Today Buzz4Good creator Michael Hemphill taking a stroll down Straight Street with two leaders of the Roanoke nonprofit that ministers to teenagers who struggle with a variety of challenges, from broken families and disconnected parents to homelessness, even sex trafficking. Through a variety of ministries, the 25-year-old Straight Street nonprofit provides a positive Christian environment for at-risk youth. We’ll talk with director Keith Farmer and volunteer and development coordinator Stacy Boris.

Keeping our focus on youth, we also preview an exciting event by Friends of the Blue Ridge: the “Blue Ridge Jamboree: On the Rise” talent show featuring vocal, instrumental and spoken words artists ages 25 and younger.

Lastly, we air our newest BUZZ television  show on Oct. 4 on Blue Ridge PBS starring The Hokie Way … get a sneak listen!

One of the primary objectives today for NASA is sending American women to the Moon. The name of the mission is Artemis. Artemis was the Greek mythological twin sister of Apollo – the mission name for the original moon landings – and the goddess of the Moon.

Here on Earth, we’re celebrating on today’s Buzz4Good a different Artemis, but one just as lofty and inspiring: the 45th anniversary of Artemis Journal, which showcases the artists and poetry of the Blue Ridge Mountains and beyond. On Sept. 1 Artemis hosted a release party at the Taubman Musuem in Roanoke of its 45th annual publication.

Today Buzz4Good creator Michael Hemphill talks to the founder and still editor of Artemis Journal, Jeri Rodgers. She shares Artemis’ humble origins as a space where women suffering from domestic violence could share their stories, to where it ranks today among the pantheon of prestigious literary journals featuring luminaries such as Nikki Giovanni, University Distinguished Professor at Virginia Tech.

Are you a nonprofit with an event that we could help promote? Or a marketing problem we could help fix? Contact us and we’ll share on an upcoming episode.

- - - - - - - - - - - - - - - -
FOLLOW US:

F A C E B O O K ➜ http://facebook.com/buzz4good​​
I N S T A G R A M ➜ http://instagram.com/buzz4good​​
L I N K E D I N ➜ https://www.linkedin.com/company/buzz4good
Y O U T U B E ➜ http://youtube.com/c/buzz4good
W E B S I T E ➜ http://buzz4good.com​​
- - - - - - - - - - - - - - - - 

The United States has more than 1.5 million nonprofits — from homeless shelters, food banks and rescue squads to children’s choirs, science museums and animal refuges — that employ one out of every 10 Americans. Like any company, nonprofits have salaries and bills to pay, a budget to balance. They require money. And if enough people don’t know about them, don’t believe in them, don’t support them — in short, if they lack BUZZ — they suffer and die.

Name, Image, Likeness has transformed college sports into the Wild West. But for some passionate Hokie fans, NIL has been incorporated into Virginia Tech's motto of Ut Prosim, That I May Serve, creating one of the most unique platforms in the country: The Hokie Way.

Over the last few weeks, Buzz4Good creator Michael Hemphill shared conversations with head football coach Brent Pry, head women’s basketball coach Kenny Brooks, star center Liz Kitley, Sean Pedulla from the men’s basketball team, and many more. You can listen to these conversations here.

Today, we feature the three leaders of The Hokie Way: founder and board president Jim Petrine; director of operations Matthew Sams; and Kelly Woolwine, president of Triumph NIL.

Not only does Kelly coordinate Hokie athlete appearances for for-profit businesses, he sees their charitable side as founder of the LifeRing Foundation, which works to help families afflicted by pediatric cancer. Kelly’s own story of pain and loss navigating his 3-year-old daughter’s rare cancer diagnosis is a story you will not want to miss.

Are you a nonprofit with an event that we could help promote? Or a marketing problem we could help fix? Contact us and we’ll share on an upcoming episode.

- - - - - - - - - - - - - - - -
FOLLOW US:

F A C E B O O K ➜ http://facebook.com/buzz4good​​
I N S T A G R A M ➜ http://instagram.com/buzz4good​​
L I N K E D I N ➜ https://www.linkedin.com/company/buzz4good
Y O U T U B E ➜ http://youtube.com/c/buzz4good
W E B S I T E ➜ http://buzz4good.com​​
- - - - - - - - - - - - - - - - 

The United States has more than 1.5 million nonprofits — from homeless shelters, food banks and rescue squads to children’s choirs, science museums and animal refuges — that employ one out of every 10 Americans. Like any company, nonprofits have salaries and bills to pay, a budget to balance. They require money. And if enough people don’t know about them, don’t believe in them, don’t support them — in short, if they lack BUZZ — they suffer and die.

Buzz4Good creator Michael Hemphill introduces a new sponsor to BUZZ whose mission is one that impacts – or will impact – all of us: retirement and growing old.

Since 1966, Friendship has provided a friendly, safe, and comfortable place for Roanoke Valley residents to live healthier, fuller lives. Michael talks to Friendship president and CEO Joe Hoff about Friendship’s history and mission in the Roanoke Valley, and its recent acquisition of Richfield Living. They also chat about how the senior living experience has evolved through the decades, and what the future holds for this growing industry that we all hope to enjoy one day.

And in honor of the start of Hokie football on Sept. 2,  we replay our recent conversation with Virginia Tech head coach Brent Pry, along with two of his players. We interviewed them for one of our upcoming BUZZ episodes that features The Hokie Way, a nonprofit that provides opportunities for VT student-athletes to use their Name, Image, Likeness (NIL) to help nonprofits in Southwest Virginia. According to Coach Pry, NIL is among the most important parts of his job today, so you won’t want to miss this.

On today’s show Buzz4Good creator Michael Hemphill presents a treat for all sports fans and, in particular, for those who cheer on the Virginia Tech Hokies. 

College football kicks off in a few weeks, but for nonprofits in Southwest Virginia there’s as much enthusiasm for what Virginia Tech’s football players have been doing off the field as they’re on the field achievements.

That’s due to The Hokie Way. 

The Hokie Way provides NIL (Name, Image, Likeness) deals and money to Hokie student-athletes, who in turn use their brands to promote nonprofit causes such as Feeding Southwest Virginia, Boys & Girls Clubs of Southwest Virginia, LifeRing Foundation, Eastmont Community Foundation, and so on.

On today’s show, we talk to:

• Kenny Brooks and Liz Kitley from Virginia Tech women’s basketball team, which made it to the Final Four in the 2023 NCAA Tournament;
• Hokie head football coach Brent Pry along with a couple of his players;
• Women’s golf coach Carol Robertson;
• VT men’s basketball star Sean Pedulla, members of the women’s soccer team, and more.

They’ll share the importance of NIL in today’s collegiate athletics landscape, and how much they appreciate being able to use their name, image and likeness in a very unique, Virginia Tech way, to advance the university’s mission of Ut Prosim, "That I May Serve."