When Emotions get in the Way
Listen in on Dave’s love affair with his Land Rover…and what companies can learn from it…
On this page
On Ghosts Decks and Other Frightening Apparitions in CX
enJune 01, 2020
About this Episode
This week we take a peak on how to do customer insight work in the right order..by doing it backwards.
Recent Episodes from Stay Curious with Dave Fish
Free Insights…Know Where to Find Them
Dave quickly reviews free governmental, non-profit, and for profit sources to help make your business case bullet proof.
On Ghosts Decks and Other Frightening Apparitions in CX
This week we take a peak on how to do customer insight work in the right order..by doing it backwards.
Consumer Research - 3 Things You Need to Know
In this episode of Stay Curious, Dave discusses why product launches often fail due to consumer research miscues and offers three things you need to know when conducting consumer research.
The Importance of Designing Experiences, Not Products
In this episode, Dave stresses that customers buy experiences, not products, and describe the features and attributes of products that drive the customer experience.
Barbers...Really Good Barbers
In this episode, Dave recounts his experiences with Riviera Barbershop in Redondo Beach, California, and what makes them so exceptional that he is willing to travel from Arkansas to get a shave and a haircut.
Pizza
In the inaugural episode of Stay Curious, Dave draws on his lifetime of experiences eating pizza in his childhood home in explaining what separates three local pizzerias from the national competition in creating satisfied and loyal customers.