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    全球速食霸主麥當勞,全球年營收破千億美元,他是如何賺錢的?

    zhOctober 02, 2022
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    About this Episode

    全球速食龍頭麥當勞,熬過2020年的餐飲業寒冬,2021年重新來過,靠著穩固的加盟店策略,與數位化及名人的行銷策略,持續穩固其霸主地位。

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