Season 02 Trailer

Your Writing Coach Podcast

 

Are you in the process of writing a book or do you want to become an author? Find out my top tips for writing and book publishing, whether you’re self-publishing on Amazon KDP or your publishing through a traditional author. Learn when to hire a ghostwriter, how to get started on writing your book, and tools you can use to become an effective writer. In this episode, Danielle and Sicily, founders of Octane Design Studios in Kentucky, interviewed me for their podcast More Than Graphics - an award-nominated podcast for women and creatives in the tech space!

Tools You Can Use to Become a Better Writer

With so many writing tools out there, including ChatGPT, what tools are good to use when you’re writing your book? While you can use ChatGPT, the ChatGPT AI, the ChatGPT app or another open AI to write your book, this isn’t recommended because the content is copied from other platforms and many times this can fall into the category of plagiarism. Find out how to use ChatGPT for ideation and rewrite the content so you don’t get flagged when you use your plagiarism checker.

Joining a Writer Focus Group

 

If you are a writer, you’re writing a book, or even if you enjoy writing for yourself, then you’ll want to consider joining a supportive writer’s group. A group that I like is The Daily Writer by Kent Sanders. Check out his community of professional writers, hobbyist writers, and book authors. You can also attend a writing conference if you want to experience and learn more about writing as well as network with other writers.

 

Podcast Resources

 

Find out more about course creation from Octane Design Studios

Sign up for Your Complimentary Website Review

Learn how Write For You Content Marketing Services can grow your business and get you ranked above your competition online

Subscribe to Your Writing Coach on YouTube

Join Your Writing Coach Community today!

 

Your Writing Coach Podcast

 

Are you in the process of writing a book or do you want to become an author? Find out my top tips for writing and book publishing, whether you’re self-publishing on Amazon KDP or your publishing through a traditional author. Learn how to develop good writing habits, how to use mind maps to build your book content, and how to find a ghostwriter. In this episode, Danielle and Sicily, founders of Octane Design Studios in Kentucky, interviewed me for their podcast More Than Graphics - an award-nominated podcast for women and creatives in the tech space!

Getting into Good Writing Habits

Do you have good writing habits? It’s hard to form habits, especially good ones because our brains always want to default to what we know. In my interview, the two gals from Octane asked me about how to form good writing habits, how to write a book, and when you should choose a title. We also cover the top mistakes to avoid when writing your book and how to find a ghostwriter if you decide to have a professional with you when you write your book.

Book and Content Ideation

 

Ideation, or the process of coming up with ideas, can be hard when you’re writing your book, especially if you’re not a professional writer. Find out how you can build your book content using a mindmap for ideation as well as to construct your book outline. Learn why you don’t want to copy and paste your content from your blog, podcast, or video channel directly into your book and how to go about translating this content so that your readers will enjoy and value the content in your book as well as the content on your channel or website.

 

Podcast Resources

 

Find out more about course creation from Octane Design Studios

Sign up for Your Complimentary Website Review

Learn how Write For You Content Marketing Services can grow your business and get you ranked above your competition online

Subscribe to Your Writing Coach on YouTube

Join Your Writing Coach Community today!

 

Your Writing Coach Podcast

 

Are you an author of a book? If you are an author or writer, you’ll want a fantastic website for clients and leads to visit that garnishes excellent SEO so people can find you online. Today, I have the pleasure of speaking with Danielle and Sicily, founders of Octane Design Studios in Kentucky. This is the first of a two-part series where we chat about Wordpress plugins, Wordpress maintenance services, custom WordPress development services, and how you can hire Danielle’s WordPress web design company.

 

What is a WordPress website?

WordPress is a popular content management system (CMS) that allows users to create and manage websites easily. A WordPress website is a website that has been created using the WordPress CMS.

WP is an open-source platform that provides a range of customizable templates and themes, making it easy for users to create websites without any coding knowledge. It also offers a range of plugins that can be used to add additional functionality to your website, such as contact forms, social media integration, and e-commerce capabilities.

On this platform, you can create and construct websites to be used for a variety of purposes, including personal blogs, business websites, e-commerce stores, and more. They are highly customizable and can be optimized for search engine optimization (SEO) to help improve their visibility in search engine results pages (SERPs).

What are the Advantages of Using a WP website?

 

WordPress is a user-friendly platform that makes it easy for even non-technical users to create and manage a website and offers a range of customizable templates and themes, allowing users to create unique websites that reflect their brand and style. WP is built with SEO in mind and offers a range of plugins and tools that can help optimize your website for search engines and also are highly scalable, meaning they can grow and expand as your business or website needs change.

 

In addition, WordPress has a large and active community of users and developers, making it easy to find support and resources when needed. With plugins like WooCommerce, WordPress can be used to create powerful and customizable e-commerce websites. An open-source platform WP is free to use and can be customized.

 

Podcast Resources

 

Find out more about course creation from Octane Design Studios

Sign up for Your Complimentary Website Review

Learn how Write For You Content Marketing Services can grow your business and get you ranked above your competition online

Subscribe to Your Writing Coach on YouTube

Join Your Writing Coach Community today!

 

Your Writing Coach Podcast

 

Are you an author of a book? Whether you’ve self-published or you’re publishing through a publisher, you can always use more revenue generation with your book. Today, I have the pleasure of speaking with Lucas Marino, author of Monetize Your Book with a Course on how you too, can make more income with your book by adding an online course to your offering.

 

What is an online course?

 

An online course is a class you can take at your own pace online. While some are free, we are going to chat about how you can make money with an online course that is attached to your book.

 

“Beyond the nuts and bolts, Lucas teaches the reader how to figure out who their ideal student is and how to find them. He covers everything from class design to landing pages. Are you ready to learn how to build your course?”

 

How to Build an Online Course

 

Lucas discusses the biggest misconceptions people have when building an online course, the difference between the use case of books and online courses, recommendations for beta testing your online course and how to use backward design to construct your digital online course around the learning goals of your online course.

 

Why Create an Online Course?

 

In today’s digital world, there are so many people building online courses. However, your advantage is that your followers will want to listen to you and learn from you because they like your personality and style. 

 

If you are, then join us today for an interview with Lucas Marino and find out how to build a course, develop your curriculum, manage your content, how to receive testimonials, create your course site, bring in course sales, and how to monetize your product line.

 

Podcast Resources

 

Find out more about course creation from Lucas Marino

Sign up for Your Complimentary Website Review

Learn how Write For You Content Marketing Services can grow your business and get you ranked above your competition online

Subscribe to Your Writing Coach on YouTube

Join Your Writing Coach Community today!

 

Your Writing Coach Podcast

 

Do you have your social media setup and posting on a regular basis? What about your email campaign? While many business owners see social as a great place to sell, where the gold is in selling is having an excellent email campaign. In addition to having a broadcast campaign, an email drip campaign is the most effective way to automate your email marketing and grow your email list.

 

What is an email drip campaign?

 

An email drip campaign is a marketing campaign that is setup through your email. You set up and schedule out your email drip campaigns to send them automatically every few days to people who subscribe to your lead magnet or landing page. Although email campaigns are the best use of your time and marketing money, not many people utilize the power of email campaigns.

 

Why are email drip campaigns important?

 

Email drip campaigns are important because they allow you to connect with customers for longer amounts of time. Because your drip campaign is automated, you're able to keep an important connection with your clients while being able to focus on other business tasks. With your campaign, you will catch the interest of leads and potential clients while passively selling your products and services. 

 

An email drip campaign and an email broadcast are different entities. Email broadcasts are messages that are sent to your entire audience at the same time and are usually one-off emails. Your email drip campaign is automatic and accounts for special events that may only apply to a few readers, like birthdays and anniversaries. Your drip campaign emails are also sequenced, meaning they go out in a specific order. 

 

Podcast Resources

 

Sign up for Your Complimentary Website Review

Learn how Write For You Content Marketing Services can grow your business and get you ranked above your competition online

Subscribe to Marketeers Mastermind on YouTube

Be a part of Marketeers Mastermind on Facebook

Join the  Marketeers Mastermind Community Today!

Your Writing Coach Podcast

Season 02 Episode 15

What is an email campaign?

 

Do you have your social media setup and posting on a regular basis? What about your email campaign? While many business owners see social as a great place to sell, where the gold is in selling is having an excellent email campaign.

 

What is an email campaign?

 

An email campaign is a marketing campaign that is setup through your email. You can plan and schedule out your email campaigns so you don’t have to write and send them at the time you’re creating your emails. Although email campaigns are the best use of your time and marketing money, not many people utilize the power of email campaigns.

 

What can you write about in your emails?

 

Let’s start by finding your email topic. It’s always a good idea to narrow it down to one topic to start; it’s even better when that topic is the one you have the most expertise in, the one you find the easiest to write about. Write your emails out on a document that sticks around, like a Word document or Google document, as opposed to in the email composer. This helps you stay consistent.

 

How often should I send emails?

 

Consistency is key. Your timing must be precise and intentional. Batch out your content by picking a time and day each month to work on new email content and graphics. Your email campaign should be completed and scheduled ahead of time, so your work is where you want it to be. Your recipients will be able to tell when you’re scrambling. 

 

Finally, check on your aesthetics. You’ll want to include graphics that appeal to your reader. I often use Canva for this. Your email should make them want to visit your website and/or blog. Make sure you include a way to direct your reader back to your website. 

 

Podcast Resources

 

Sign up for Your Complimentary Website Review

Learn how Write For You Content Marketing Services can grow your business and get you ranked above your competition online

Subscribe to Marketeers Mastermind on YouTube

Be a part of Marketeers Mastermind on Facebook

 

Join the  Marketeers Mastermind Community Today!

Your Writing Coach Podcast

Season 02 Episode 14

Can a ghostwriter edit your book?

 

Have you thought about hiring a ghostwriter to work with you on your first or next book but you’re not sure how much they charge or how to hire a ghostwriter? The services that ghostwriters can offer and what they charge for their services vary greatly from writer to writer. You’ll need to do your homework to learn if they require time contracts, forms of payments they will take, and how fast they can finish your book. Find out what you need to consider when you hire a ghostwriter and how ghostwriters typically charge for their work writing your book. 

 

Who Should Write a Book?

 

While anyone can author a book, the verticals that benefit most from becoming an author are entrepreneurs, speakers, and business owners who want to be seen as an authority in their field. Having a book published in your name is a great way to expand the reach of your marketing campaign, give you the ability to receive higher-paid speaking gigs, and increase the number of touchpoints to obtain new clients. You can also write a book as a personal goal to fulfill your own bucket list item and to have an accomplishment that puts you in the top 1% of people in the world.

 

Why Write a Book?

 

There are many reasons why authors write books! Some authors want to be seen as an expert in their field, and others want to inspire with their passion. Another reason for writing a book is to educate your clients or build your client base with a published book.

 

No matter the reason for writing your book, having “author” as part of your bio is a lifetime achievement and a fantastic goal to achieve. Not only does it show your network and your tribe that you’re serious about your work, purpose, or business, becoming an author gives you a higher level of authority in your field.

 

The Job of a Ghostwriter

 

The job of a ghost is to write your book, and if you hire them for other services, to complete those other services too. While not all writers are ghostwriters, a good ghostwriter who has excellent ghostwriting skills takes practice and an ability to communicate well with the client. Hiring a ghostwriter is a great way to take the pressure of writing a book away from you and onto the ghostwriter’s plate who can provide your book in a timely manner - many times on a much better timeline than if you were to write your book yourself.

 

Podcast Resources

 

Sign up for Your Complimentary Website Review

Learn how Write For You Content Marketing Services can grow your business and get you ranked above your competition online

Subscribe to Marketeers Mastermind on YouTube

Be a part of Marketeers Mastermind on Facebook

 

Join the  Marketeers Mastermind Community Today!

Your Writing Coach Podcast

Season 02 Episode 13

How much does a ghostwriter charge?

 

Have you thought about hiring a ghostwriter to work with you on your first or next book but you’re not sure how much they charge or how to hire a ghostwriter? The services that ghostwriters can offer and what they charge for their services vary greatly from writer to writer. You’ll need to do your homework to learn if they require time contracts, forms of payments they will take, and how fast they can finish your book. Find out what you need to consider when you hire a ghostwriter and how ghostwriters typically charge for their work writing your book. 

 

Who Should Write a Book?

 

While anyone can author a book, the verticals that benefit most from becoming an author are entrepreneurs, speakers, and business owners who want to be seen as an authority in their field. Having a book published in your name is a great way to expand the reach of your marketing campaign, give you the ability to receive higher-paid speaking gigs, and increase the number of touchpoints to obtain new clients. You can also write a book as a personal goal to fulfill your own bucket list item and to have an accomplishment that puts you in the top 1% of people in the world.

 

Why Write a Book?

 

There are many reasons why authors write books! Some authors want to be seen as an expert in their field, and others want to inspire with their passion. Another reason for writing a book is to educate your clients or build your client base with a published book.

 

No matter the reason for writing your book, having “author” as part of your bio is a lifetime achievement and a fantastic goal to achieve. Not only does it show your network and your tribe that you’re serious about your work, purpose, or business, becoming an author gives you a higher level of authority in your field.

 

The Job of a Ghostwriter

 

The job of a ghost is to write your book, and if you hire them for other services, to complete those other services too. While not all writers are ghostwriters, a good ghostwriter who has excellent ghostwriting skills takes practice and an ability to communicate well with the client. Hiring a ghostwriter is a great way to take the pressure of writing a book away from you and onto the ghostwriter’s plate who can provide your book in a timely manner - many times on a much better timeline than if you were to write your book yourself.

 

Podcast Resources

 

Sign up for Your Complimentary Website Review

Learn how Write For You Content Marketing Services can grow your business and get you ranked above your competition online

Subscribe to Marketeers Mastermind on YouTube

Be a part of Marketeers Mastermind on Facebook

 

Join the  Marketeers Mastermind Community Today!

Your Writing Coach Podcast

 

Have you thought about hiring a ghostwriter to work with you on your first or next book but you’re not sure if you can or if you’re ready to hire and work with a ghostwriter to write and publish your book? Would you like to know what services you can get when you use a ghostwriter? Get ready, because today we’re going to explore what services you can use when you hire a ghostwriter and when you need to hire a ghostwriter.

 

Who Should Write a Book?

 

While anyone can author a book, the verticals that benefit most from becoming an author are entrepreneurs, speakers, and business owners who want to be seen as an authority in their field. Having a book published in your name is a great way to expand the reach of your marketing campaign, give you the ability to receive higher-paid speaking gigs, and increase the number of touchpoints to obtain new clients. You can also write a book as a personal goal to fulfill your own bucket list item and to have an accomplishment that puts you in the top 1% of people in the world.

 

Why Write a Book?

 

There are many reasons why authors write books! Some authors want to be seen as an expert in their field, and others want to inspire with their passion. Another reason for writing a book is to educate your clients or build your client base with a published book.

 

No matter the reason for writing your book, having “author” as part of your bio is a lifetime achievement and a fantastic goal to achieve. Not only does it show your network and your tribe that you’re serious about your work, purpose, or business, becoming an author gives you a higher level of authority in your field.

 

When Should You Hire a Ghostwriter?

 

Did you know that there isn’t a right or wrong reason to hire a ghostwriter? You can hire a ghostwriter at any point in your writing process, even if you’ve finished your rough draft. A good ghostwriter can help you write and/or improve the book content you already have written. Some ghostwriters will also offer editing services while they are writing your book, so you can have your writing and editing done with one person!

 

Podcast Resources

 

Sign up for Your Complimentary Website Review

Learn how Write For You Content Marketing Services can grow your business and get you ranked above your competition online

Subscribe to Marketeers Mastermind on YouTube

Be a part of Marketeers Mastermind on Facebook

 

Join the  Marketeers Mastermind Community Today!

Your Writing Coach Podcast

Season 02 Episode 11

How to Grow Your Email List on a Small Business Budget

 

Today I have a Digital Marketing Hotseat episode on Marketeers Mastermind! Bri Campano and her business partner Trevor from Numo - Numerous Perspectives where Bri and Trevor host a daily live show along with their numerous podcasts. Today Bri and Trevor are here to ask a digital marketing hotseat question: how to build an email marketing list when you have a small business sized budget?

 

One of the Best Digital Marketing Campaigns is Email Marketing 

 

If you’re looking to grow your business, the best way to stay connected to your clients and leads isn’t through social media. When you want to build your business and create more sales from the time and money you spend with your marketing, you’re best bet is to consistently send emails to your marketing list. 

 

Email marketing, although it’s been around for more than two decades, gets eyes on your content and enables you to make a personal connection with your readers without the distraction of scrolling, such as when you post content on your social media feed.

 

The best way to increase your email list is through offering lead magnets. Lead magnets are a great way to offer a freebee in exchange for someone’s email. Now you can stay in touch with your prospective clients and followers by sending personalized messages along with educating your clients in your email campaign, positioning yourself as an expert in your field.

 

Building Your Email Marketing List with Lead Magnets

 

A lead magnet is content you can offer your website visitors and social media followers in exchange for their email addresses or other contact information. A lead magnet is a content that you give away to someone who has clicked on your link. You receive their email address in exchange for the content you give them. 

 

The best medium to deliver your lead magnet is by creating an ebook, an online course, or a newsletter. You’ll want your giveaway to be a product that is easy for them to download and use, such as a free mini-ebook, discount coupon, online course, a how-to course that’s dropped to them by email, or any other type of valuable content you can provide to them that is easy for you to deliver - it should not take a large amount of your valuable time.

 

Podcast Resources

 

Sign up for Your Complimentary Website Review

Learn how Write For You Content Marketing Services can grow your business and get you ranked above your competition online

Subscribe to Marketeers Mastermind on YouTube

Be a part of Marketeers Mastermind on Facebook

 

Join the  Marketeers Mastermind Community Today!