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    Seth Cohn From Food to Fast Cars

    enMarch 13, 2023
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    About this Episode

    In this episode, we invited Seth Cohn, owner of Dooley's Restaurant, Two Boros Brewery, and Two Boros Performance Shop. Seth highlights his family's story of their Wilkes County home and how they help preserve and protect it for future generations. He also talks about how he got into the food industry as well as his passion for car racing which lead to team ownership. 

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    Jay’s Winery Journey

    [2:33] The idea behind the winery is that Jay loves wine and wants to connect it to a generational wealth transference.

    [4:14] Jay’s desire to keep his family together and have a way to transfer wealth led him to build a plan and start his winery business.

    [07:20] The first step was to find suitable land and bed. When we talk about the right land, we're talking about the wrong land for farming, which is the appropriate land for vineyard cultivation because you want the grapes to struggle to live. Happy Place

    [14:38] Jay describes his vineyard as a yin and yang. It gives him balance in life, and that is the wonderful part. [16:08] Jay experienced drinking wine from a plastic milk jug. However, it was the best bottle of wine he had because it changed how whole day. And that is why Jay considered wine a very romantic notion, and it's about the totality of the experience more than anything else. Challenges Faced

    [23:50] Jay and his winery faced numerous challenges. But these challenges add fuel for his business to grow further. Each time that they had a loss, they rose higher than before, allowing them to grow continually.

    [25:59] The key is how you adapt to the problem. Plus, you got to be flexible.

    [28:20] You have to focus on what's working and concentrate on that area. You also have to admit defeat because that's how you learn. That’s a very scarce personality trait. Learnings From Around the World

    [31:24] Jay discovered that growing grapes east of the Rockies Mountains is difficult. This is because 90% of the grapes are cultivated in what is described as a Mediterranean environment. It equates to 3% of the world's land area. 3% of the world's surface grows grapes there because it’s easier.

    [39:17] When meeting with the clients for the first time, bringing out a bottle of wine is an icebreaker at the table. Better Life and Society

    [45:55] Jay’s father teaches him that no matter what he does in life, he should be the best at it and be the most passionate. Wine Club

    [49:48] Jay’s wine club is successful, and they have 20,000 people visit every year. At first, they face a problem: too many people are coming. They needed to make a few adjustments. Jay’s Advice

    [1:00:29] Jay often says, don't get too depressed. Just focus on your job, and be passionate.

    [1:03:04] For Jay, something simple with the right person is meaningful at the right time. Thus, it becomes like a mantra for him to live a good life. 

    Go to www.raffaldini.com to learn more about Raffaldini Vineyards and their wines, and make a reservation for a tasting visit. For more on Life In The Carolinas, visit www.lifeinthecarolinas.com and www.lifeinthecarolinaspodcast.com

    Seth Cohn From Food to Fast Cars

    Seth Cohn From Food to Fast Cars

    In this episode, we invited Seth Cohn, owner of Dooley's Restaurant, Two Boros Brewery, and Two Boros Performance Shop. Seth highlights his family's story of their Wilkes County home and how they help preserve and protect it for future generations. He also talks about how he got into the food industry as well as his passion for car racing which lead to team ownership. 

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    Track Talk with Larry Baity

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    Larry’s Birth
    [1:00]

    Larry says that he is a mountain boy. He was born on the 16th of March 1935 in Wilkes County in a small community called Oak Woods, a short drive away from Wilkesboro. He was told many years later that he was anticipated to be born. The evening he was born was a Saturday, and everyone was waiting for the Grand Ole Opry to come on.

    Early Life
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    He graduated from high school around the time of the Korean War. He chose to join the Air Force and was in it from 1953 through 1957. He did his training in the Lackland Air Force Base in San Antonio, Texas. Larry eventually talks about all his experiences during his time with the Air Force.

    God’s Purpose
    [11:52]

    Larry almost drowned three times in his whole life. He always felt God had a purpose for him. He is surprised that he is still living today due to his experiences. He says that his upbringing is what made him the man he eventually became now.

    Curiosity
    [13:30]

    Larry shares another experience during the time he was with the Air Force. His curiosity almost led him to get incarcerated, and he had to sign a document that states that he never saw what he saw. He says that one of the greatest inventions of the US Air Force is surveillance.

    History
    [19:02]

    He’s always told his children and grandchildren that you often experience history in the making, become a part of history, or making history yourself. He states that he was a witness and that very few people become part of history. He made history for the family. Larry says that one of his many faults was being too curious and pushing the limits.

    The Answer
    [20:18]

    Larry was often told that curiosity is the answer to questions. It might be hazardous to your well being and one of his little faults in life, but it has also revealed a great revelation to him through the years. And through all of that, God gave him longevity.

    Memory of a Certain Racetrack
    [21:41]

    Carl asks Larry about his first memory of the North Wilkesboro Motor Speedway. Larry responds by recalling a memory from 1945. He says that it was a unique experience because he’s always loved the old Ford cars.

    Larry’s Family
    [36:17]

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    Life in the Carolina’s Website - https://www.lifeinthecarolinas.com/

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    Musical Family

    [3:31]

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    Creativity

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    Good Management

    [16:20]

    In Rick's opinion, the key to leadership is not knowing everything per se but knowing people who do know everything and putting them in the right place. We may not have all the people we want, and we may have to continue looking. It's a never-ending journey that is always developing, organic, and wonderful. That is the beauty of life. Identifying connections and knowing how you can work together to make something.


    Gifts

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    Wilkes County Line

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    Business Side

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    The creative side is the easiest side for Rick. The business side is paying for college, and it's the reality. He wants to put the business side first. How he does it by creating a product that people want to see and pay for. Thinking of how to satisfy our investors and the company. The first thing they do is put things together and look at what the state has and its taxes. Depending on the state and the percentages, it's possible to get rebates as incentive and treat that as income.

     

    https://www.templegatefilms.com

    https://www.rickbalentinemusic.com

    http://Iifeinthecarolinans.com

    http://lifeinthecarolinaspodcast.com

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    They do this through an annual fundraiser which features musicians and artists of all ages and styles to play music and create art for twelve straight hours. These musicians generate donations by securing sponsors for each hour they participate in the jam. In 2015, The Marathon Jam created Outreach Programs to help those who cannot come to the Jams, by sending artists and musicians into VA and other treatment centers to facilitate the rehabilitation of our Veterans and First Responders.

    Since 2009, the recipients of the Marathon Jam’s annual fundraiser have been North Carolina’s Fort Bragg Fisher House and Camp Lejeune Fisher House, with over $500,000 raised for the latter.

    In today’s conversation, John and Charles draw inspiring parallels between medicine and music, passionately speaking on his life-altering decision to shift career paths while continuing to carry out his mission to provide healing to as many people as he can touch. In fact, they perfectly illustrate this by briefly talking about their fascinating realization that the use of certain types of music actually facilitates healing and recovery in the operating room.

    “Music is curative,” says Charles. “It was time for me to go from one mode to the other and still be able to provide that for people.” He adds: “When I first made this move, I was calling it ‘retirement’. But it really isn’t. It’s ‘career change’.”

    After telling some of their favorite stories of healing and hope through the initiative of Marathon Jam, John and Charles speak on how they see the future of the organization. What started out as a grassroots movement over 12 years ago is gaining steam throughout the state.

    “Music is a way to communicate with human vulnerability. We’re not stopping. The need is there.”

     

    Learn more about the Marathon Jam at www.marathonjam.org.

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    Today, Jeffrey discusses his involvement in the revival of the North Wilkesboro Speedway, in which he played a key role in securing the funds. He talks about the process behind his being the go-ahead and his conversations with key people on their vision for the new speedway.

    He explains his justification for the appropriation of these funds for this specific project and why, despite some concerns regarding the potential knock-on effects of the appropriation, he sees nothing but long-term economic growth in the local community from the revival of the speedway. In fact, Jeffrey makes the point that “the worst thing that happens with local appropriation is that they don’t use the money.”

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    Tabitha Hudler and the 2022-2023 WCC Walker Center Lineup

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    On this episode of the Life in the Carolinas podcast, Carl once again sits down with Tabitha Hudler, Director of The Walker Center at Wilkes Community College.

    Coming up on the 40th year since the founding of The Walker Center, Tabitha is excited to announce the 2022-2023 season of acts kicking off on September 9.

    Tabitha gives a special shoutout to Dailey & Vincent and The Haggard Brothers as the most well-received acts of the 2021-2022 lineup. She speaks of last year as being nothing but an all-around success as every attendee was just happy to be in community again after a year of lockdowns.

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    Tabitha talks about her favorite part of the job: the Spring and Fall school shows. She says that the Walker Center aims to give kids the experience of education and entertainment all at once, and hopefully even plant seeds within a few who might one day aspire for a career in stage performance.

    Finally, Tabitha reveals her involvement in organizing this year’s MerleFest, offering a tease of the special collaborations set to provide an exciting festival this April 27-30, 2023.

    “We know that life throws obstacles constantly,” says Tabitha. “But in that timeframe, when we are either working an event or just enjoying an event, it does give us a time to reflect on some good times.”

     

    Learn more about The Walker Center at www.walkercenteronline.org.

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