The Art of Marketing Techniques

In the last episode of PRCAI ProTalks, we are joined by a very special guest Udhav Kumar, Director - Digital Commerce & Marketing, Estée Lauder Companies India to discuss innovative strategies and approaches that enable brands to establish meaningful connections with their target audience. So grab your coffee and tune in to know all about the evolution of media and brand communication in an insightful episode. Tune in for more.

In a world where captivating narratives are essential, social media holds a significant influence over our communication. Today, we have the privilege of having Shiv Shivakumar, Operating Partner, Advent International with us to explore the significance of storytelling. Shiv will share his insights into the crucial components required for crafting compelling stories. Stay tuned for more.

Good Storytelling taps into emotions. Making the audience connect with the narrative is crucial. We all know why storytelling is paramount, but the question is how to tell an impactful story. To talk more about the art and science of storytelling, and the concept of the story arc, we are joined today by Partha Sinha, President of Bennett and Coleman. Tune in now and make sure not to miss out on the top storytelling books recommended by Partha.

Welcome to the brand new podcast, PRCAI ProTalks, a podcast by the Public Relations Consultants Association of India. Content and authentic narratives will play an inevitable role to drive purpose and growth for business. To talk about the power of communication and storytelling, we are joined by Archana Jain, Managing Director at PR Pundit, who will share the essential insights that every PR professional can apply to deliver impactful stories to their stakeholders in the new multiverse of platforms. Whether you are a seasoned PR professional or just stepping into this exciting field, this podcast is just for you. Tune in now!