Tips on Creating A Killer Squeeze Page

Got 4 minutes? I'm sharing a quick, rainy day content episode. You know you have to plan your social media posts and a rainy day can actually help. I'll share why! Plus, I'll tell you the one element you need to bring to your posts so they have a real and lasting impact. 

Tatia Gordon-Troy is the founder and CEO of Ramses House Publishing LLC, an author services company designed to help lawyers and law firms independently publish to market themselves and their practices, and to leverage their expertise and grow their businesses.

She is an attorney, writer, editor, and an award-winning publisher. She spent 15 years in traditional publishing in the legal trade association space before starting her company six years ago.

Tatia posts a regular column on LinkedIn called "The What Nots"--what not to do if you're trying to get published. 

In this episode, we chat:
-Tatia's 10th grade teacher and the impact on her writing
-Writing as a legal analyst and as a newspaper reporter
-Deadlines, working quick, reporting and editing
-Political writing and the fast-paced environment
-Working as an attorney and the storytelling process
-Her experience as a publisher and editor and her tips for you

In this episode, Jamie and I talk about writing a book, writing for a legal blog, using humor and real-life experiences in your messaging, finding your voice, writing for social media and so much more. Tune in!

Jamie Szal is an attorney at Brann & Isaacson, where her practice focuses on assisting businesses in all aspects of state and local tax controversy, from audits and administrative proceedings through civil litigation. Jamie actively volunteers with the alumni network and Women’s Leadership Council of her alma mater, Trinity College, as well as actively participates in Mothers Esquire, the Women’s Law Section of the Maine State Bar Association, and serves on the board of a dental-services non-profit in Maine. Outside of work, Jamie enjoys raising her fiercely independent, impish daughter; singing; and hiking around Maine with her husband, daughter, and dogs.

Networked Book
LinkedIn: Jamie Szal
Mother's Esquire, Above the Law

In this episode, Talar and I chat about the inspiration, writing process and publication of her children's book, Ralphy’s Rules for Living the Good Life. Talar wrote Ralphy’s Rules to donate a portion of the proceeds to Society for Orphaned Armenian Relief (“SOAR”), an organization dear to her heart.

You can pre-order the book on Amazon here.

Talar Herculian Coursey is a lawyer by day and a philanthropist by night.

She has served as General Counsel for Vista Ford Lincoln in Woodland Hills and Oxnard, California since 2011. Before that, she was a file clerk, associate and partner at the national labor and employment law firm Fisher Phillips LLP.

Talar is also a co-author of the Amazon bestselling book #Networked. You can grab a copy here.

Talar has served as the president of the Salt Lake City Chapter for the Society for Orphaned Armenian Relief (“SOAR”) since 2015. SOAR, founded in 2005, supports orphanages in Syria, Lebanon and Armenia. To date, Talar has raised over $50,000 for the orphanages in Lebanon in memory of her father, Mardig Herculian.

In addition to being a mother, wife, lawyer and philanthropist, Talar is also a runner, yogi and a Jesus, Ekhart Tolle, Brene Brown and Glennon Doyle groupie.

Connect with Talar:
LinkedIn: Talar Herculian Coursey 
Instagram: www.instagram.com/talaresq
bit.ly/RalphysRules 

Claire E. Parsons is a trial and local government attorney in Kentucky. She is also a mom, certified meditation teacher, and an award-winning community leader and writer. Soon after Claire started a mindfulness practice that changed her life, she also reactivated a writing habit that led her to publish well-read works, increase her LinkedIn following 10 fold, launch a blog about mindfulness, Brilliant Legal Mind, and author a chapter in a bestselling book, Networked.

In this episode, Claire and I chat about how busy professionals can renew their creative spirit and what mindfulness practices may offer to writers.

We also chat:

-Claire’s “aha” moment as a young girl when it came to writing
-How a chance encounter in a bookstore impacted her
-Erasing the pattern of overthinking
-Her article about mindfulness getting republished and how it led to speaking opportunities 
-How Brilliant Legal Mind got its name
-The LI Group formed during the pandemic that turned into so much more
-Claire’s best writing tips

Follow Claire

Twitter: @ClaireEParsons and @BrilliantLegal1
https://twitter.com/claireeparsons 
https://twitter.com/BrilliantLegal1

LinkedIn 
www.linkedin.com/in/claireeparsons

Facebook
https://www.facebook.com/BrilliantLegalMind

Instagram 
@brilliantlegalmind
https://www.instagram.com/brilliantlegalmind/

YouTube
https://www.youtube.com/channel/UC-3MoY6SrvPkV9UQN4l7_kw

Insight Timer 
https://insighttimer.com/brilliantlegalmind

In this episode, Sam Stein, Executive Vice President and Partner of Pittsburgh-based, Engaged Prospect joins the show.

We chat about sales writing and how it differs from marketing writing. We also delve into writing cold emails and outreach on social media, sales scripts and when and how to use them, networking and the many aspects of writing that someone in sales does on a daily basis. 

Visit Sam's company at www.engagedprospect.com and connect with him on LinkedIn.

In this episode, I chat with Krista Thompson, a full time single mama of 3 wild and wildly beautiful babes- Nico (4), Gabriella (2), and Milana (1) and an award winning attorney employed as Associate General Counsel for Airbus OneWeb Satellites on the space coast of Florida and admitted to practice law in New York, New Jersey, Pennsylvania, and the District of Columbia. Krista is admitted to the bar of the Supreme Court of the United States. Two years ago, Krista founded her blog, Recovering Superwoman, where she writes about recovering from the toxic way of thinking that as a working mom she had to be everything to everyone. She journals her experiences and struggles of being a lawyer, a successful woman in business, a single mom, and many other things. Krista is passionate about business, the law, her kiddos, martial arts, and living life to its fullest.

www.recoveringsuperwoman.com

@recoveringsuperwoman (Instagram, Facebook, and Pinterest)

We chat about finding the time to write while also being a full-time working, single mom; writing about sensitive and heavy topics; connecting with your audience; how to promote and share; and other blogger tips!

Today I welcome a fantastic guest to chat all things copy….MerriLyn Gibbs, Owner of Assistants 4 Hire!

Check out her bio below, but let me tell you, we covered so many great content tips and ideas in the episode. We talked automation series, blogs and newsletters, writing for event listings, direct outreach networking on social media, writing networking funnels and even how being a professional golfer and golf coach shaped the way she runs her business and her team. 

MerriLyn has been successfully implementing customer service, reliability,  and organization skills for three years. She and her team help business owners and solopreneurs create systems, processes and outside administration on an outsourcing basis.

Her passion is creating more efficiency, freedom, and time within each business she and her team collaborate. In turn, providing the opportunity for their clients to spend time on the things they love and thrive in doing!

She was formerly a PGA Golf Professional for 16 years and a University Women’s Golf Coach for 13 years. As a coach she had 11 Regional Appearances, 8 National Appearances and 6 Conference Championships during her ten-year. Her best ranking was 6th in the nation as an NCAA Division II Program.

Her greatest passions are spending time with her four-year-old daughter, Belen, spending time on the beach, golfing, salsa dancing, traveling, spending time with those she loves and living a healthy, balanced lifestyle.

Connect with MerriLyn!

Facebook: https://www.facebook.com/Errands4Hire 

Instagram: @assistants4hire

LinkedIn: MerriLyn Gibbs

Here's a 5-minute episode I was inspired to create while climbing up my kid's ladder to change the sheets on their bunk bed. It's all about content frequency. Hear how changing the pillowcases and putting on the comforter also come into play.