We Want You ‘ToGetThere’ Safely This Holiday Season with Mothers Against Drunk Driving

enNovember 21, 2023

Purpose 360

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What was the main topic of the podcast episode?

Summarise the key points discussed in the episode?

Were there any notable quotes or insights from the speakers?

Which popular books were mentioned in this episode?

Were there any points particularly controversial or thought-provoking discussed in the episode?

Were any current events or trending topics addressed in the episode?

About this Episode

Every 79 seconds, someone is killed or injured in a drunk or impaired driving crash in the United States. As we near the holiday season, this risk increases to approximately 21 million chances of encountering an accident between November 1 and January 1.

Mothers Against Drunk Driving (MADD) is the foremost non-profit leading the fight to prevent the devastating consequences of impaired driving. The organization has played a crucial role since its inception, reducing crashes by 50% through advocacy efforts, influencing federal policy, leading education initiatives, and providing support services to victims.

Ultimately, the power to reduce drunk driving lies not with any organization but with the people who make the decision to drive impaired. So this holiday season, MADD is introducing its new year-end campaign and cause platform, ToGetThere, with the aim of increasing everyone’s chances to get home safely.

We invited Stacey Stewart, CEO, and Kim Pucci, Senior Director of Marketing and Engagement, to speak to MADD’s impact, how you can make a plan to drive safely this holiday season, and how they plan to get “there”— to a world in which impairment puts no lives at risk.

Listen for insights on:

Rebranding cause initiatives to align with the digital media age
Helping stakeholders understand the true impact of a statistic
Engaging multi-stakeholder groups
Staying true to purpose during periods of change

Resources + Links:

(00:00) - Welcome to Purpose 360
(00:13) - MADD
(01:52) - Meet Stacey Stewart
(03:32) - Meet Kim Pucci
(04:48) - Initiatives
(09:49) - Relevance
(12:04) - Effective and Impactful
(14:40) - To Get There
(19:08) - Core Insights
(21:09) - Changing Behaviors
(22:27) - Other Trends
(24:43) - Leadership
(26:10) - Shared Insights
(33:08) - Wrap Up

Recent Episodes from Purpose 360

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Justina Nixon-Saintil is one example of the transformative power of continuous learning. Initially an engineer and then an educator, Justina today serves as IBM's Vice President and Chief Impact Officer — so she knows a thing or two about reskilling and adaptation. We invited Justina to share how IBM is setting a standard for corporate responsibility through employee volunteering, skills development, and the Sustainability Accelerator, which has been heralded as a blueprint for corporate responsibility.

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Resources + Links:

(00:00) - Welcome to Purpose 360
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(02:23) - Justina’s Background
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(18:11) - IBM Sustainability Accelerator
(26:12) - Impact Measurement
(27:25) - Future of AI for Social Impact
(31:03) - Suggestions for Careers in Social Impact
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(34:41) - Last Word
(36:04) - Wrap Up

Purpose 360

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ibm

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How do we identify the companies that are truly "good?” We might look through their sustainability reports or tally up the awards they've received, but finding an answer is rarely simple—and it can depend on a range of factors, from how companies treat their employees to whether they practice sound governance.

JUST Capital is at the forefront of this work. A non-profit organization dedicated to aligning corporate behavior with the values of the American public, JUST Capital releases its highly anticipated "100 Most JUST Companies" list each year to spotlight the businesses that prioritize their workers, communities, customers, the environment, and shareholders and governance over profit alone.

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Listen for insights on:

The American public’s three most important issues
Why “just” companies lead in financial performance
The methodology behind the JUST 100

Resources + Links:

(00:00) - Welcome to Purpose 360
(00:13) - Just Capital • Martin Whittaker
(01:50) - Martin’s Background
(03:28) - The JUST 100
(07:31) - Query Numbers
(08:49) - Core Issues
(11:10) - Governance
(12:07) - HPE
(14:06) - CEO Leadership
(15:22) - Hard Results
(17:16) - Surprises
(17:53) - Other Stories
(18:53) - Best Practices
(20:38) - Responsible Business
(22:07) - 5 Years
(25:11) - Last Words
(26:25) - Wrap Up

enFebruary 27, 2024

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Listen for insights on:

Recommended data points for tracking DEI success and impact
How being entrenched in the status quo can obstruct inclusion
Navigating bias and inclusion challenges as a person of color

Resources + Links:

(00:00) - Welcome to Purpose 360
(00:13) - Margaret Spence
(02:47) - Margaret’s Background
(06:28) - Personal Purpose
(08:30) - Inclusion Lab
(11:30) - DEI
(16:42) - Examples Doing DEI Well
(18:07) - Growth and Barriers
(24:15) - Employee to CEO Project
(25:58) - Inclusion Lab
(28:14) - Cohorts
(29:01) - Measurement
(31:07) - Recommendations
(33:51) - Looking to the Future of DEI
(37:36) - Last Thoughts

Purpose 360

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Designing a Sustainable Fashion Future with Rothy’s

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Listen for insights on:

Revolutionizing the use of unconventional materials like plastic bottles and algae
Challenging consumer perceptions of eco-friendly materials
Making consumers your product champions
Incorporating advocacy into a company’s impact

Resources + Links:

(00:00) - Welcome to Purpose 360
(00:13) - Rothy's
(01:18) - Dayna’s Backstory
(05:45) - Shifting Toward Stylish and Comfortable
(07:04) - Three Pillars of Sustainability
(11:11) - Production Journey
(13:59) - Learning from Feedback
(14:54) - Programs
(17:24) - Give a Dime About Plastic
(19:27) - Plastic Innovation
(20:56) - Sustainability Council
(21:48) - Future of Circular Fashion
(22:58) - Customer Stories
(26:08) - Recommendations
(27:52) - Wrap Up

Purpose 360

enJanuary 30, 2024

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Resources + Links:

(00:00) - Welcome to Purpose 360
(00:13) - One Young World Ambassadors Part 2
(02:02) - Mavis’s Background
(05:30) - Kehkashan’s Background
(09:22) - COP 28
(29:07) - Last Thoughts
(31:34) - Wrap Up

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Resources + Links:

(00:00) - Welcome to Purpose 360
(00:13) - COP 28: One Young World Ambassadors (Environment)
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(06:33) - Initial Spark
(08:53) - One Young World
(11:44) - Secret Sauce
(13:27) - COP 28
(21:06) - Dubai
(27:02) - Last Thoughts
(32:31) - Wrap Up

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Resources + Links:

Previous Episodes:

(00:00) - Welcome to Purpose 360
(00:14) - Purpose Predictions 2024
(03:05) - David Casey
(09:58) - Caryl Stern
(17:27) - Andy Pharaoh
(26:19) - Wrap Up

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Listen for insights on:

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Resources + Links:

(00:00) - Welcome to Purpose 360
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(03:59) - Range of Services
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(10:59) - Projects
(14:10) - Future Ready Philosophy
(16:17) - The Book
(20:32) - Why Personal?
(22:11) - Resiliency
(24:12) - Future Ready Mindset
(26:53) - Gavin Newsom’s Laws
(29:08) - Leadership Secrets
(30:31) - Last Comment
(31:43) - Wrap Up

Purpose 360

enDecember 19, 2023

wsp

aly macgregor

Protecting Children Across Borders with Save the Children

As we revel in the joy of the holiday season, it's important to remember that 2.3 billion of the world’s children are ensnared in the harsh realities of conflict, both in distant regions and right within our own communities.

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In 2023, Save the Children has been at the forefront of some of the world's most pressing conflicts. From providing aid in the aftermath of the Turkey-Syria earthquake to offering support in the war-torn regions of Ukraine and addressing the ongoing conflict between Israel and Gaza, the organization has demonstrated unwavering commitment to children caught in the crossfires.

We invited Perry Yeatman, Head of Corporate at Save the Children, to speak about the organization's remarkable century-long impact and how it is forging partnerships to create positive change for the children of the world.

Listen for insights on:

Five considerations for companies partnering with an NGO
Guidelines for respectful and effective on-the-ground support (in conflict zones)
Insights on collecting stories from beneficiaries
Moving away from the “savior mentality” in communications

Resources + Links: