What an awesome recording this is! At time of recording I had just completed most of the interviews and a huge amount of the heavy lifting of the summit which means I have to start on the copy. I have 3 more days to do it and it takes me to the breaking point. I just might have to quit the summit… again! Disney + and a good dinner saves the day.
Episode notes:
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Fantastic news! I’m to the point where I’m done inviting speakers, I’m done inviting new speakers… And I’ve got more scheduled which makes 20.
Now I’m at the copy phase. So to entice people to register for the Tolls For A Good Life Summit FOR FREE and then also UPGRADE to the VIP All Access Pass… There is a day of the Body, day of the Mind, and day of the Spirit. And I’ve got to write copy for all of this.
How many times did I almost quit when it came to the copy. I literally sent emails to leave to bail the 2CCX. The copy was hard for me. A lot of emotional heavy lifting. A lot of mental heavy lifting. A lot of talking to source, talking to god. If someone wouldn’t have been for someone telling me that I was being selfish. I have a lot to offer with this summit I’ve got to bring it to market. And then the question of is it bringing me closer to god.
I’ve been panicking for a couple days as it is time to get to the copy. It literally took me 4 months just to get to “The Tools For A Good Life Summit”. I’ve got 3 days to get it done…
I started messing with the copy and I was already like, “You know what? I’m done, I can’t do it”. I had one of those moments. I’ve come so far come all this way. Like I’ve come a long way with this. And I literally thought last night “I’m done. I’ll pull the plug. I don’t need to finish this”. “I might even be able to get some sort of a refund from Andrea for uncompleted work”. Because I was beating my head against the wall.
You know what I did? Guess what I did? That’s right I prayed. Wrote a little bit. I ate, had dinner. Watched a little Loki, super fun, Disney +. Iron Man II. I need some mindless fodder.
I’ve done enough projects to know that sometimes the hardest thing to do is get initial pen to paper.
There has been 3 main sources of information coming at me. Coach Vince, Kombucha Dave and Jim Edwards, and Andrea. All three different styles of copy. And those thrashing though my head. At some point I need to stay true to myself and stop taking input. No matter what I do somebody is going to recommend changes. So pick one and go.
So I picked a summit to model, and just started modeling it. Somehow I was inspired after dinner, after Loki, after 1/2 Iron Man. And I have Momentum. I will live to survive another day with the summit.
I legitimately was thinking, I can’t do this. I’m pulling the plug after all the work. Now I’m having a lot of fun, I’m writing the copy. Like whatever. It’s the first summit. Don’t take yourself so seriously, have fun, trust in god, get something down on paper. The right people will see the message. Stay true to yourself.
I’m not looking for me today, I’m looking for the me 5 6 7 years ago. And the summit I’m modeling is perhaps perfect for the me 5 years ago.
I’m all in. Uploading videos. Furiously writing copy. Next steps. Having fun. Life is good today. Pray, meditate, journal, read nourishing spiritual literature that calls to you. Trust the process. Breath stay in the moment. And every now and then watch some mindless fodder on the telly.
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