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    Yourstake, YourStory Ep. 5 - Why ESG is the GPS of Investing, ft. Jeff Gitterman, Co-Founding Partner of Gitterman Wealth Management, LLC

    enMay 02, 2022

    About this Episode

    Gabe Rissman  0:00  

    Hello and welcome to your steak your story. We're a video series with advisors for advisors, highlighting best practices of ESG and sustainable investing. Today I'm really excited to have Jeff Gutterman, a trusted advisor. And Jeff has a really great resume Jeff is a widely recognized leader in the ESG and sustainable investing field. Jeff's the creator of the smart, sustainable metrics applied to risk tolerance investing solutions, a suite of global climate aware allocation strategies available to financial advisory firms and individual investors. With over 30 years of experience as a financial advisor, Jeff began realigning determine Wealth Management, LLC towards sustainable investing in 2015. The firm regularly hosts ESG focused events for financial advisors. Jeff is also the co host of the impact TV show, which airs on fintech.tv, and bluebird TV. And Jeff also serves on the board of directors for the Child Health Institute in New Jersey, at Rutgers, Robert Robert Wood Johnson medical school and dedicates much of his free time to raising funds and awareness for the autism community. Jeff, really excited to have you on thanks so much for joining.

     

    Unknown Speaker  1:12  

    Thanks, Kay. Happy to be here.

     

    Gabe Rissman  1:14  

    Cool. So, I would love to have you start by just telling the audience about yourself. Where did you grew up? How did you grew up? What was your journey to the field of financial advising.

     

    Unknown Speaker  1:27  

    I grew up in Queens, New York. So we'll go York boy boarding raised. And parents we're definitely lower middle class, income. Retail, my dad worked at retail. During the 70s, lots of unemployment, lots of concerns about the next check and the next meal and stuff that did a garden apartment if we shared it with my sister and my parents. And I'd say the one influence monetary influence I had early on is that way Oh, God was in the insurance business. You work for all the time, Mitchell V. Or he was one of their top salespeople. And he work until he paid his bills for the month. So someone seat work two or three days, Bob, take the rest of the month off, it was a pretty interesting approach. It was never trying to kill, he just wanted to be a top producer. And once it I was builds cover. But if on Monday, the first day of the month, the big sale and it covered is not for the month, he would take the rest of the month and not work. And I saw it it's like indirectly comparison on a constant basis to my parents, like they're both salaried always worked for them. They never had much control over their life or their income or their job. So I think I was drawn early to just having more freedom. And also see what helping people selling life insurance medicals case could really do for you. And also your career and your freedom and your ability to evolve and develop.

     

    Gabe Rissman  3:16  

    It's very cool. And then it's your you started wealth management 30 years ago. When did you What did you make that choice? And how was your I guess you said that was your first monetary influence? How did you get into the field? How do you make that decision? Was that like a start?

     

    Unknown Speaker  3:38  

    You could say that maybe subconsciously I was drawing towards it because my uncle. But when I was on break from college, I got a temporary job at Merrill Lynch, to rotate or temporary to say so it was the first day I went in. I had a few months off from school and I was looking for some work and they said me literally that day. We'll be right back and the court sent me to Merrill Lynch. And I started that day. This was in my last year of college, it was at six when the market was fly and pre crash. And when the crash hit, they actually offered me a job full time because they were so swamped. I actually worked on the error desk. You can imagine during your crash, the IRA desk is a very popular place for sure. And I was working 70 hours a week and they offered me a full time job at once the best Electoral College and a were I supposed to pay for me to finish college? Well, and that started my career. So I think subliminally there was probably this you know, influence but really luck played a big part. It means starting out limits yield. And I was in college for a business degree. I should say it wasn't like I was at a philosophy degree they wound up in Merrill Lynch I I was going for a BSBA ride.

     

    Gabe Rissman  5:04  

    And how much of your role was client facing? And when did that start becoming part of what you did?

     

    Unknown Speaker  5:09  

    Yeah, so I worked for probably four or five years and operations, first at Merrill Lynch that at Prudential mutual fund services and actually launched their 401 K division, part of a very small crew that launched the operational side of the 401k. Business Prudential, that exploded. I mean, it took off like a rocket ship. And again, I've found myself working 70 hours a week, making a lot of money for a kid, while he was I was getting paid overtime. So getting paid a lot of money for that time, not a lot these days, but a lot then. And after two years of that they came in one day, they said, Alright, we're cutting out over time, I realized my salary was a third of what my I've been making two years. And after two years, you can pretty used to what you're making. And that idea that I was going back to a third, while I make the prior two years was a little disturbed. And I saw the producers on the other side who was selling the form of gays making a fortune. And that's really when I made the decision to go from operations and moved over to equitable life insurance at the time and became AXA, I would say equitable again. But I'd moved over there and move to the sales side itd. Well, long time, but longer than you've been alive, we're

     

    Gabe Rissman  6:36  

    barely getting there. But that's, and then when did you found good urban wealth management.

     

    Unknown Speaker  6:45  

    So we were really lucky, I took a course by Tom Stanley Orchidee, to the athlet. Way back in the day. And it it said that the best place that I would be suited was working with teachers. And I started working with college professors in early biology and really built market that became determine about five or six years later, we actually formed a group of associates at the time, it's gone through a few different names, but always been good or have been very creative. Always been good in some form, in the name, but we started that and really worked in the college market. For the past 30 years or so that's been our primary target market. We have clients in other spaces, but we've got probably 5000 college professors at this point as clients for we're in the New Jersey pension system, as well, which happened. Lady six, so we started working with college professors, they wound up actually getting a slot in the college pension system, and have had that slot since 96. But of a long time. And I would say that, in hindsight, it really allowed me to move into sustainable investing ESG, which didn't happen till 2015. So a lot of time we're just growing up is this to 25 employees and about a billion in assets. And then in 2015, and I think the story a little bit, but I was introduced to the guys that were making itself called Planetary. And they'll be KEBA and Paul Hawken and Ron Garan, the astronaut, some indigenous teachers, and leaders from different communities. And they wound up making me an associate producer on the film, and they want to raise funding for the film. And when it came out, it just touched me in a big way. It's a beautiful film. For those who haven't seen it, you can find it on video. But again, it's called Planetary, but the film was really about telling a different story about our relationship to each other in the playoffs. And that made me take a hard look at what we were doing as an investment company, and a wealth management for and I made a commitment at that point as some sort of team to realize that business, and it's aligned much more with the messages. Phil.

     

    Gabe Rissman  9:17  

    Before that time. Did you have any opinions on ESG? Or was it not even coming up in your conversations?

     

    Unknown Speaker  9:25  

    Yeah, it wasn't really even on my radar. My personal life I've been a meditation teacher, I read the book in 2009 called the onsuccess redefining the meaning of prosperity. So I was plagued with these themes in my private life. I guess you could call them ESG they certainly for a long time really since my early days, I had a radio show called The onsuccess redefining the meaning of prosperity also were interviewed spiritual teachers, religious leaders and just people about happiness generally and success. And for that So I was always touching it. But until planetary came along, I had this kind of bifurcated journey where on one side of my personal life was in either raising money for autism seven, let's just spend some more working with these themes around success and happiness. My whole life is something I've been researching. I've been teaching about doing seminars well. But in 2015, Morningstar had just come out with their glow bracelets. And it was really perfect timing. Things always look better in the rearview mirror, it was easier to decipher. But in hindsight, that journey coincided with Morningstar coming out the glow ratings, which at least allowed us a starting point of how to do ESG and sustainable investing inside model portfolio delivery, which is what we have been doing for years, we're very big on not having each colleague in a completely customized portfolio that that wasn't scale. So we've been running our portfolio since 2002. That in 2015, we started running well. We started researching and digging into ESG, and sustainable workflow. So it took until 2017, before we launched our first models, and subsequently, we've converted almost probably at about 80 85% of the firm's assets are in ESG, and sustainable portfolios. And the only reason there aren't more sort of, you know, tax reasons, capital gains rates, and new colleagues only get offered bail ESG and sustainable votes, we don't offer non sustainable and on each street portfolio. So at this point,

     

    Gabe Rissman  11:44  

    that's amazing. And that actually leads right into my next question, which is, what were the conversations like? I'm sure there were plenty of tough conversations when deciding to make this full transition to ESG to sustainable investing. What tell me about the conversations with your team, with your clients?

     

    Unknown Speaker  12:05  

    What was that like? Yeah, I made the commitment, I did make the commitment for the firm, I allowed the other advisors in the firm to come to their own decision. So between 2017 and 2019, there were, you know, constant conversations and dialogue. So all healthy, nothing, you know, negative about the reason for going in that direction. It's why I started hosting the conferences, because there's an old saying a profit, it's not honored its own whole, I thought it would be much better to bring in experts, and gather them together to lead the advisors in life for and ultimately, other advisors, invited to these conferences, partake in really good sessions of digging in around ESG inequality. And it's why we started working with the United Nations around the sustainable development goals and 2080, we held our first conference of the UN. That was really all my way, my way is always education, it's no fight. So my thing was, if I bring enough valid Indian education, to the table on a consistent basis, and we perform well, I knew it had to be both we were running our portfolios side by side with traditional portfolios for the first, really three years 1718 and 19. It wasn't until 20, where we stopped Raleigh, or Nam ESG and sustainable models. I just put my head down, and did the education and did the work. And also I have constantly been trying to learn as much as I can. So that's why be really made the move from ESG from ESG. But why we developed climate focused modeling as well in it, because I think the more we learned, the more we educated ourselves. And then the more experts we spoke to, the more we realized that ultimately, climate risk would be the biggest rest of the capital market so that while ESG was important, that was a really good way to examine more data in the investment decisions that we're making. That climate would play a much more central role in the effect and impact on capital markets brights. I just want to go back to and say ESG is very misunderstood. Since you know, we're talking to advisors today. I think it's appropriate to bring up the Wall Street Journal article series that's running right now by Macintosh. That is a very critical view of ESG or it's a critical view of ESG without explaining what ESG To eat basically makes the argument which a lot of people like to read fancy if they'd also that ESG investors want to save the world and ESG investing doesn't save the world. And I would argue that's a completely incorrect, you know, viewpoint or perspective. ESG is more data ESG is not investing, you can't buy an ESG fallen, that's just an ESG, you're still buying a large cap growth fund or a mid cap fund or emerging markets. But you're buying those funds with more ESG data, hopefully, being viewed by the manager for it's a passive fund, which he is very critical of, and I have, I agree a lot with his critique of passive funds, because you're just using a scoring methodology that doesn't really look hard at the underlying data. But if you're an active manager, and you're buying ESG data, then you're still looking at all the same metrics that are not ESG managers, but you'll get more data. And as we become well, the over analogy, that ESG is GTS of investing.

     

    Unknown Speaker  16:12  

    It would be like trying to argue with someone today that it is that a GPS is not better than a mat. And that people using a GPS, only because they're trying to get somewhere faster, are being misled by the GPS manufacturer, that that's really the same argument that Macintosh is that people use GPS really more for safety. And for risk mitigation, they don't want to run into a six hour traffic jam with the li e, if they could be told ahead of time about that. That's what the GPS does. It doesn't throw out the data that's in the old map, it adds to that data set. And that's exactly what ESG does, it adds to the data set. And if you present it that way, I don't know anybody that doesn't want more data about the company their best. It's just, it's unfortunate that the Wall Street Journal is allowing us to really doesn't amount to much more than to knee like Facebook posts that he's posting every day about opinion pieces, really about ESG without much depth to it, and using ESG to bash it from an incorrect perspective. So I think we have to be clear, sustainable investing, and ESG are different. ESG is not investing its data, sustainable investing is saying, I want the companies that invest in to be not just better around certain environmental, social governance issues. But I also want them to be more sustainable for the planet. And that's like route preferences. Yeah. If you don't use route preferences, you're just gonna get the best route based on the data, that'd be out with the talent. But each individual can exercise their discretion in their GPS. So you know, I want to take the scenic route, I understand it's gonna take me longer. I'm willing to make that sacrifice. But it's important to my mental health drive along the ocean, you know, let's drive through the city every day. Same thing with sustainable investing, I would use ESG data no matter who you are. But then you could also make a personal decision that I know it might not save the planet. But I'm going to sleep better at night, if my investments are more sustainable forwards. And he argues the point that those people are fooling themselves. When he makes that point, you know, repeatedly the articles that he's posted. I don't think people care about that. I think people understand that they are a few $100,000 in retirement plan best more sustainably isn't going to necessarily save the planet. But it's going to make them sleep better either about subsidizing companies that are poisoning the planet. And then impact which we call a destination in our ESG is the GPS thing analogy, because it's measurable and intentional, is also different from sustainable investing and each Jade's maybe the highest form of the top of the pyramid where you're making a very specific investment impact that end result, or to drive it end result, and that you understand what you're doing. So I think it's always important when you write articles like this to be really clear about what are you actually open holes in or support and making sure that everyone's agreed upfront on what the language needs like that.

     

    Gabe Rissman  19:50  

    That's a really great analysis. I've seen a lot of people be compelled by those arguments, and it's more of a miscommunication in my mind, and a mismatch of expectations. How do you talked about ESG? sustainable investing and impact? I think that's a pretty good distinction. I'm guessing, how do you find out which clients care about which client is in which bucket because you probably want to serve the impact focused clients with impact solutions, the ESG focus with ESG. Sustainable, but most people, they don't know what category they fall into. They just hear, Hey, there's this cool thing called ESG, when they might actually need something very different. What are you? What do you do in those situations?

     

    Unknown Speaker  20:33  

    You know, this is where dialogue and conversation is critical. I think one of the easiest things to always do is just start with a typical backfired with a Addington. What are your philanthropic endeavors? What charities do you support? And have you made any decisions in your life that are more values driven than investment trip? Those questions should really bring up enough of a dialogue and conversation if you're listening, to really pinpoint how to help the client make some decisions about what investment strategy might be correct. We are adamant that ESG data be used in all of our models. And we explain it that way. It's just more data. You're not excluding any industries, you're not excluding fossil fuels by doing an ESG portfolio, but you're buying the fossil fuel company that leaves the environment better than 90% of its peers. So you're making a decision to strive for better, or best in class, as they call. But some clients have made really specific decisions, there's a Tesla in the drive. So clearly, either. It might just be a Tesla fan, which a lot of people are, but they might have made that decision specifically because they don't want to support the fossil fuel industry, it would be important to let them know that they could do that in their investment portfolio as well. And I think what we've learned is that we're very vocal about our opinions. I think for a long time you were told in the investment advisory community, don't talk politics or values, with your clients just get them the best return pots. I think things have changed a lot in the last 20 years. Certainly last 30 years, I've been straight, but were very vocal we post regularly on Lake Devon's. We are on webinars regularly, you have a TV show, and then that's aired worldwide about our opinions and bringing as much education or clients as possible. But we also don't judge our clients and anyone. If having ESG data in your portfolio seems antithetical to what you want to do. You're obviously not the right client, for us and our firm. And being okay with the fact that not every person out there is a good client for you. It's also important as an advisor, you're gonna have a much happier, more peaceful, more successful career is you align your values, the clients that you work with, and I'm not judging what those values should be. I just think it'll in the long run, it will serve you a lot better to be open about what your values are, and work with clients that are similar about

     

    Gabe Rissman  23:37  

    you. You're mentioning your LinkedIn posts. I'm thinking about the great repricing, can you tell me a little bit about what that means?

     

    Unknown Speaker  23:45  

    Yeah. So in 2015, when I started seeing all this data for people like Paul Hawken, and building the cabinet, and really people that have been leaders in at least the climate conversation since the 70s, actually, when George Bush ran on greenhouse gas emissions, and one which is uncanny that we're sitting here 50 years later, with the Republican Party fighting any future evolution or discussion on climate issues, but regardless, he did right on greenhouse gas emissions. And Bill McKibben and I forgot the other guy's name it was the garrison or something, was really instrumental in helping guide that policy, the public record at the time. But things have dramatically changed at this point. We have seen that from all the scientists that we speak to, in all the different verticals, whether they're quite sure experts, whether ocean acidification experts with global warming experts, that every vertical is collapsing to the brim. And it wasn't a Stretch to understand that would affect pricing capital markets at some point, you can't manage what you don't measure. So we do, it was instrumental to get an understanding of where we were in measuring these risks, but really in 2018, and this is as well as anyone, the large rating agencies and data companies started by climate data. And they started Godley got physical trips, it shouldn't risk data. And it doesn't take a rocket scientist to understand that they're not spending millions of dollars on companies to not incorporate those risks and measurement tools into their ratings data. So the data is widely available today to make assessments on this will bonds mortgage rates, supply chain risk, there's just an incredible amount of data to understand that once the market picks up on it, and once the rating agencies which is emitted, start actually reporting on those risks, that there's going to be a shift in markets to bring in visa assumptions are and climate threats. And right now it's not priced in. So we call this time that we're in the great repricing because we're literally on the precipice of seeing huge repricing risk across reinsurance, you're already seeing it Florida and California, people, renters have seen reinsurance double and triple the last two years. So some flood risk and increased fire risks. And we're already seeing it dribble into the marketplace. But it'll, in our opinion, become an avalanche. But right now just trickle in right now, what I try to get across to the market is that you can really assess that risk and try to sidestep some of that, where it's free to do that. A bond in Tampa, Florida, is at a hospital on the waterfront that has there's a VAR calculation on bonds and different instruments value at risk, that bond probably isn't 85% value at risk due to climate change. You can buy a similar bond with similar coupon with similar yield similar rating in Rochester, New York, May, that gives you the same deal, same maturity, everything else being equal. And your half, maybe it 11% vieo reps. So to not do that. Now, when there's no additional cost to doing that. I just, I can't find one valid argument to not realign your portfolio, you could look at flood risk scores on meats across the planet, literally look at flood risk scores on every single hole in the United States ripple through StreetEasy. But you can use companies like 427 client in park and delta, all of these companies are assessing risk of property so you can look across it reads, okay, this read has 30% of the underlying commercial properties are at risk to severe flooding, history has 5% at risk this year flooding and they're both pay the same yield and at the same class of properties and that, why would I buy this? Those decisions are going to become much more

     

    Unknown Speaker  28:36  

    magnet gonna be felt much larger magnitude a bit more complex over the next 1224 or 48 months? Yeah. And then once the price did that price, that ETL then you suffer the price disconnect.

     

    Gabe Rissman  28:50  

    Why do you think there is such a essentially you're saying this is a tremendous market failure? Why do you think this exists? Is it data quality? Or is it? What's your thesis on that?

     

    Unknown Speaker  29:03  

    I'll point to someone wastewater the mayor, if you return the ground, newest article about bubbles, you go back to 2006 2007 during real estate level, and there were just too many people making too much money on the status quo. And there was just no belief. This is very interesting, because there's never been a real estate bubble in the United States. And Greenspan was very adamant about the fact that you could go back and fine writings at the time. That said it was impossible for there to be a bubble in the real estate market. And prior to that, the real estate market was very kind of multiclass it was only really when residential real estate started getting support through subprime led stuff that he saw it is once the evil real estate bubble and no one really paid attention to that disconnect. They looked at real estate as a whole lens. And they didn't understand the subprime market, my chief operations officer at the time used to call those instruments sausage. And he said everyone wants to eat, uh, but nobody wants to know what the hell's inside. It was a great analogy at the time. And we sold out of all over real estate in 2007, which was very fortuitous because of them. But nobody wants to see what doesn't generate a past, return or past it's very, it's mentioned, and climate change in our lifetime, really, in the past couple of bouts of years, it's been this very stable instrument. And people will argue all the time, I have friends that say climate changes all the time. That's totally true. I don't even care whether you think it's manmade, what I'm telling you is the climate has never changed this fast in our lifetime. So all the assumptions you have about climate aging, hundreds of 1000s of years to actually affect the environment is out the window at this point. Climate change is having an impact worse each year, in the last really since 2015, when things really started exacerbating real damages from storms, and others like droughts, exacerbating at a rate that we can't even wrap our heads over. And when you can't wrap your head around something, it's easier to ignore. The real estate market, Michael Berry was running around screaming that the subprime market was going to blow up Wall Street, people looked at him like chicken, the SEC cut off aid and the SEC still wound up investigating the hell out of them three years after he was right, because I think they were pissed that evening. So we're sitting in the same environment, right sit environment where we know exactly what's going to happen. And we're sticking your head in the sand because we don't want to acknowledge it. We don't want to take responsibility that we can do something about it and that those steps are Herculean, maybe you have to take dramatic steps and nobody wants to do that. Financially, we've been kicking the bubble can down the road since 2008. We've had hurt Grantham actually calls Greenspan, the worst person that's ever had its foot on the gas in the markets, and doesn't give Bernanke or Yellen much more credit. The E is shocked, actually, the lack of understanding of the prior bubbles has led to them to allow the chaos few bubbles that we've been at to play out and not support it with more complexity in East London. He says, we're in the worst bubble state right now that we've ever been in history of the markets. With the triple bubble he calls, and he isn't even at he's very big adamant about climate change. And he hasn't even braved me in the risks that climate change. So add that on to the markets. Were at another real estate bubble, great equity bubble and word, that bubble of interest yields been so low in huge quantities.

     

    Unknown Speaker  33:45  

    So when the party is going on, who do you want to be the guy at the party that starts screaming, the cops are covered? We better stop or we're making too much noise and we want the parties raging. Nobody wants to be the party pooper and no one wants to listen to the party people give. Yeah. Well, it hasn't raged for

     

    Gabe Rissman  34:08  

    for those that are listening, and are maybe buy into what you're saying right now or want to learn more that? What are some things that advisors should look into? What are solutions? What are the educational materials that they should begin with? I think that's you're saying education is number one. What would an advisor listening right now do in your

     

    Unknown Speaker  34:33  

    recommendation? So easy tools that are all free? Our a channel hosts our ESG playbook, which we FSC are still available. We'll be adding new content that we did five sessions last year. Get CE credits for and it's free to watch just go to ra chattel look for ESG playbook. The great repricing conference is available through our website at 16 out was content from world leading experts and now suicide just on what we're facing, how to address it companies like federated traders like sports D. Really rich content you can watch for leisure. It's also free and available through our website. And the great repricing paper, which summarizes the conference to great degree is also available for free through our website, get urban wealth.com or get an asset.com. Either one gets you there. Those are great starting points alliancebernstein as an executive course that you can take on climate, the capital markets, which a few of us in the firm have been through, and it's a great course, they do a really good job at explaining the connection between climate and capital markets, right? And how we're already seeing a big impact and just people are just not paying attention to.

     

    Gabe Rissman  35:54  

    Can you tell a couple of stories of clients that you have really great conversations with about climate risk? Is that people coming in with a thesis and hearing about your work in your speaking or what is it like when someone comes in they have this interest? How do you ease them into the conversation? If you could tell some stories about that, I think that'd be really helpful.

     

    Unknown Speaker  36:14  

    First, this year, we've had a bunch of clients come in and are asked to claim itself to work at different universities. So it's a great target for us because we already work in universities. Now we're also addressing climate and or portfolios. So we've gotten a number of incoming clients because when we speak to clients, clients are, it's interesting. They're not that much ahead of advisors. But they don't have resistance to change. If they're meeting with an advisor, an advisor has to resist change, because he's running 100. coloreds portfolios one way. And were telling him that he should change our heart and do it another one. There's a huge discomfort bias that like this has been working great for since 2009. Why would I want to change I got all these capital gains that it's in the future. This example when a client comes in, and they're meeting with us, they're meeting with us, usually, because there's a dissatisfaction with the current advisor. And we give them a plethora of choices rather addressing these issues. Some clients, especially younger ones, are very adamant, they don't want to own fossil fuels. So we got a lot of depressor, Fossil Free portfolios. The great thing about our portfolios is that you can start out with these ESG, and then allow the clients to lay it on multiple restrictions that they will. So for other advisors that are listening, we've tried to make it as turnkey as possible, we can give you a portfolio of active managers that are running a great ESG portfolio. And then the client can say I want to add these six restrictions to that portfolio. And they're easily put in at the visors up to do anything they get waded out of the portfolio. So it's a really easy natural compensation. And certainly, we use your steak and half the last couple of years to help show the impact of the portfolio on making these decisions. And how can parents, you know, potentially to their current portfolio?

     

    Gabe Rissman  38:22  

    It's funny that you mentioned the fossil fuels. We did an analysis recently of all the screens that people looked at on your stake. All of the metrics, we have over 100 metrics, and people are looking at and applying the fossil fuel metric and screen 60% More than any other screen? No, it's really wild. There's probably 10 or so metrics that are really popular ones that are all at a particular level of and fossil fuel exposure is on a level on its own.

     

    Unknown Speaker  38:51  

    Yeah, and we'll look at they've had a great year past 12 months, but their tenure performance has been terrible. It's also one of the bad examples in ESG is that people either say performance has been great because of the ESG, which is not true performance has been good because it's overweighted growth tack and it's underweighted fossil fuels. That's the reason most indexes to ESG have had outperformance has nothing to do with the fact that it's ESG helps for the very long term, potentially pick companies that have a better value proposition. But you can't track short term performance and tide tickets to. But fossil fuel reduction as a long term play it seems like a really smart investment. Everyone is pretty much in agreement every country, whether they're acting fast enough or not so long story, but they're all pretty much in agreement that if we burn fossil fuels that are in the ground, we're going to burn the whole planet There's not much disagreement about that anymore. There was five years ago. But that really has been waded out. There's one or two scientists that excellent still has on the books like, argue differently, but but pretty much everyone's in agreement that we can't let the stuff that's in the ground, get mined and processed. And we've got to do something about that. And that's all being valued on the balance sheets of all these fossil fuel companies. So if you draw a line in the sand, even if it's five years or more, or 10 years from now, and stop being willing to value that on the balance sheets, you're here to see a crash in the price of pretty much every fossil fuel company says, I'm not sure why anyone would want to own it. And that's not even a values compensation. That's a valid you compensation to need. There's no value in the future price of fossil fuel costs, based on the risks that we're facing, that we have to address, and that there's more and more of an appetite every day to us. So the Supreme Court just recently overturned the Biden administration's allowance of mining in the Gulf of Mexico, drove it so that mining and drilling of Mexico record overturn it specifically for risks due to global warming, climate change, not and yet, so you have a Supreme Court decision that overturned about the Trump administration, I did illustrations, drilling pieces that were approved in the Gulf of Mexico, were in a whole new world right now. We like to say we're at an intersection where people care more about the investments and products that they're buying. Regulation risk is higher than it's ever been, we have an SEC, it's very pro addressing climate change. The European Commission of this RV is already 10 years ahead of us and Apple, we're following makan steps behind them. litigation risk is at an all time high. There's over 2100 International lawsuits against fossil fuel companies in the court systems right now. And they're losing them on a pretty consistent basis. At the moment, so we've got, and then we have fiscal risks are looking worse every year, we're breaking heat records every year, we're breaking storm damage records every year, we're breaking drought records every year. So we've got these four convergences that are all happening the same exact time to think that's not going to affect pricing the market is it's just ignored.

     

    Gabe Rissman  42:33  

    You are leading into my last question, I will want to ask you your thoughts on the future of ESG, where it's headed over the next couple of years. Before that I do want to take a step kind of all the way back to the very beginning. So you dedicate a lot of your time and your energy to raising funds and awareness for autism. How do you think about that? And how does that translate into the way that you look at investments? Are you talking to any fund managers about things on the shareholder engagement side? Are you ever talking to companies about their policies? Or does it play into where you're thinking about? How does that connect the the work that you do outside with your investment side to?

     

    Unknown Speaker  43:16  

    Look, I think climate change first and social justice, racial justice issues. Second, when we think about issues that we have to face as a player that because of my work in autism, we get a lot of investment companies much more on the private side, but also on the American Disabilities ETFs that there's one or two out the marketplace right now that people are trying to bring to the market, and activist issues around bringing more people with disabilities into the marketplace. I have an adult son with autism. Unfortunately, he's not at the degree that he could work anywhere, unfortunately, but have lots of friends that have kids that need help adjusting it to the workforce. There are some great companies doing great work Google, it's been great work on. It's more on the Asperger's side of the autism spectrum. But they found is an incredible ability of these kids to sit all day. It's a little computer mind through data that the average human being does not have the mental capacity for him to pay attention for. We're starting to see more and more that being addressed. But I can't say I've tied it directly into my best at this point. But it's certainly something on the private market side that people look at.

     

    Gabe Rissman  44:43  

    I didn't know about Google's program, is there some sort of benchmark or industry standard or others doing that? Similarly,

     

    Unknown Speaker  44:51  

    a lot of tech companies are doing it the past couple of years. So you can Google it. You'll find it well worth it. But but you can Google it and find out A lot of information bout a lot of these programs. But you're seeing a lot of tech companies, a lot of very bright, smart tech people have self identified as having Asperger's. It just seems to be a very unique ability to look at math and technology from a different mindset. For those that don't understand. There's lots of varied ways that people on the autism spectrum, think differently or perceive the world differently. That if they're social enough to work and function, makes them exceptional at certain jobs and tests. In America, we've always had a problem pigeonholing somebody into a test, we've come out of the 60s with a mindset of you couldn't be any better. That's not really true. I can't be a ballerina, so that they better wait. Where do you draw the line on that, we do not do a pretty good job in this country of identifying a child's kind of hand helping them with a pair, not saying you have to be. But saying your skills lie here, here's the eight paths that would probably really suit your developmental skills and your exceptional abilities. And we just don't do that in our education system, we want lots of average workers who can just go out in the workforce and not be exceptional, don't reward except should be reward average. So they have a broken system, unfortunately, and autism is at such a high rate at its worst thing, to some degree, we look at that system. And that's why a lot of tech companies, I think, are looking at even dropping college requirements and doing their own education programs, you've seen a bunch of companies talk about their way down where they would take kids right out of high school grade to your education programs on campus for them. There's a lot of really valid reasons for that. Not building up a four year debt at an Ivy League school, to not really come with what skills to the job that you are going to doesn't make a whole lot of sense these days.

     

    Gabe Rissman  47:27  

    Yeah, that that frame and what you're talking about right now, tech companies putting together programs, I think more and more people are seeing corporations touch our daily lives a lot more, not just seeing it, it's happening, more and more is becoming more of the standard more of the norm. I would love to hear how you think things will change in the corporate landscape in the ESG investing landscape. In the next one to five years. What do you think the world will look like?

     

    Unknown Speaker  48:00  

    I think corporations already trying to address issues that our government has had a failure to be able to address because it's too much bipartisanship. So I think you'll see corporations take I think they play a huge role behind the scenes, I think they're realizing that they're wasting a lot of money, trying to lobby for impact, and that they can directly address impact by being stronger on the boards and all the activism they do around the companies they own and certainly very thing. As much as I think Blackrock has issues with a lot of the product they put out there, I think it's been instrumental driving a lot of that because of his annual seal letter, if what he said the future of the market space is so I certainly applaud him for that. I wish he had funds that actually represented what he was saying. So I'm in an alignment of that, but it's a start. So I think you'll see more and more that I think companies are realizing that play to everyone doesn't work anymore. And you're seeing companies come out on all sides. And you're seeing companies be boycotted for making the wrong decision. So I think there's going to be a lot more engagement between society and corporates. They drive the world. They've been doing it behind the scenes for years because they lobby fund everything that the government does. Anyway. So I think bypassing though had a much more direct investor consumer corporate dialogues. And I think the consumer is waking up to realize especially younger people, that they can have a much bigger influence than they can. As much as Macintosh will argue that yeah, they change. It's always been I don't know if you've had this in economics, but we always had the chewing gum example. But if everybody stopped chewing gum tomorrow, get about six months old chewing gum company to be able to bid Since consumers and investors both have a lot of power, and I think they're waking up to that power, so I think you'll see a dramatic shift. And I think ESD will be gone as a term that will just be like diligence. Do your due diligence. Yeah, it's let me see what your diligence it's, it includes all the data that we get our hands on, which is the ESG. So I think that will end but I think climate investing social justice, investing will drive and dominate the market. That's why I think ESG will just be table stakes in five years.

     

    Gabe Rissman  50:43  

    I love it. Jeff, thank you so much for joining me today. I want to end my roommate in college was a ballet dancer so I can send over some Catholics. That's

     

    Unknown Speaker  50:54  

    awesome. Thanks, Dave. I appreciate that.

     

    Gabe Rissman  50:58  

    Weekend and talk soon. Thanks, guys. Take care

     

     

    Recent Episodes from YourStake, YourStory

    Ep 20: Hospicing the Old, Midwifing the New: Building the Financial Future with Angela Barbash, CSRIC, CoFounder & CEO at ReValue Investments

    Ep 20: Hospicing the Old, Midwifing the New: Building the Financial Future with Angela Barbash, CSRIC, CoFounder & CEO at ReValue Investments

    Revalue is a values-driven investment firm founded in 2013 by Angela Barbash, an experienced investment advisor with over 20 years of service. The firm's mission is to assist individuals in aligning their finances with their values by divesting from the extractive economy and investing in the regenerative economy.

    Revalue focuses on providing investment options in the public markets that support impact-oriented communities and organizations. They work closely with clients to identify their desired impacts and narrow down their investment preferences, including the type of organizations, investment structures, and specific impact areas such as community development, renewable energy, or local businesses.

    Taking a partnership approach, Revalue offers proactive due diligence on investment opportunities. They maintain a data room where clients can access information on funds, community investment funds, and other vetted investments. Additionally, Revalue encourages clients to scout for direct investments in their communities, such as local businesses or projects. The firm provides guidance and support in evaluating these opportunities to ensure they align with the client's investment policy statement and risk tolerance.

    Revalue's approach to values-driven investing goes beyond traditional financial metrics. They prioritize qualitative factors and impact metrics, allowing clients to invest in line with their values and contribute to the transition from the extractive economy to the regenerative economy.

    With a team of eight employee-owners, Revalue has experienced significant growth and serves a diverse client community, including accredited high net worth investors, institutional investors, and non-accredited wealth builders. Over the past decade, they have educated thousands of individuals, and currently have nearly 200 clients in their community.

    Revalue's success in aligning finances with values has inspired other advisors in the industry. To support this growing interest, Revalue recommends starting with a small group of highly motivated clients to beta test their approach and gain valuable experience. They also emphasize the importance of joining peer-to-peer learning communities within the industry to share due diligence efforts and learn from one another.

    In conclusion, Revalue is a pioneering values-driven investment firm that assists clients in aligning their finances with their values. Through a partnership approach, they help clients divest from the extractive economy and invest in the regenerative economy. By prioritizing impact metrics and qualitative factors, Revalue enables clients to make investments that reflect their values and contribute to positive change in their communities.

    Revalue assists clients in divesting from public markets and investing in impact-oriented opportunities in the private community markets. They believe in aligning clients' finances with their values and helping them make a positive impact through their investments.

    When clients express interest in divestment and reinvestment into regenerative finance and the local economy, Revalue starts by assessing their risk tolerance and building an investment policy statement (IPS). The IPS helps identify the appropriate percentage of the portfolio that can be allocated to impact investments, ensuring clients are comfortable with the level of risk involved.

    Revalue offers two tracks for clients to explore. Some clients already have knowledge about divestment and impact investing and come to Revalue specifically for their expertise in these areas. Others may have personal finance questions and needs and are looking for a values-aligned advisor. For the latter group, the concept of divestment may be new, and Revalue educates them on the possibilities and benefits.

    The next step is to narrow down the scope of the impact investments based on the clients' preferences. Revalue helps clients target the specific impacts they want to have, such as investing in solar energy or supporting local food systems. This process helps clients navigate the vast array of offerings in the private markets and makes it more manageable.

    Revalue has a partnership approach with their clients. They proactively look for investment opportunities like community investment funds and CDFI notes, which they include in their data rooms for clients to review. On the other hand, clients are encouraged to be scouts for direct investments, such as local businesses or projects in their communities. Revalue provides guidance and due diligence support to ensure that these investments align with the clients' IPS parameters.

    Revalue's approach to impact investing in the private community markets differs from the traditional focus on quarterly earnings and benchmarking against the S&P 500. They take a more qualitative approach, considering the broader impacts and outcomes of the investments. This approach allows clients to make investments that align with their values and contribute to the transition from an extractive economy to a regenerative one.

    For advisors interested in incorporating impact-oriented opportunities in the private community markets, Revalue suggests starting with a beta group of highly motivated clients. This group can help test the process and provide valuable feedback. Revalue also recommends joining peer-to-peer learning communities like Rad Planners or attending conferences like ESG for Impact to connect with other advisors and share due diligence efforts.

    Overall, Revalue's mission is to assist clients in divesting from public markets and investing in impact-oriented opportunities in the private community markets. They believe in the power of aligning finances with values and are dedicated to helping clients make a positive impact through their investments.

    Revalue, as highlighted in the podcast episode, places great emphasis on assessing clients' risk tolerance and developing an investment policy statement (IPS) to guide their impact investments. This approach ensures that clients' values and financial goals are aligned and that their investments are tailored to their specific needs.

    When clients express interest in divesting and investing in impact-oriented communities, Revalue begins by assessing their risk tolerance. This assessment goes beyond just their financial ability to take risks and also considers their emotional risk tolerance. By understanding clients' risk tolerance, Revalue can determine the appropriate allocation of their portfolio towards impact investments.

    The next step in the process is the development of an investment policy statement. This statement outlines the percentage of the overall portfolio that is suitable for impact investments and sets the direction for the client's investment strategy. In some cases, the IPS may also serve as a destination point, outlining the desired composition of the portfolio in the future.

    Revalue recognizes that impact investments in the private markets can be overwhelming due to the diverse range of offerings and the lack of organization in this space. To address this, Revalue takes a partnership approach with its clients. They proactively search for investment opportunities such as community investment funds and CDFI notes, which they then make available to their clients. On the other hand, clients are encouraged to act as scouts for direct investments, such as local businesses or projects in their communities. Revalue provides guidance and due diligence support to clients as they explore these opportunities.

    Throughout the process, Revalue acknowledges that knowledge and savviness about investing are not determined by wealth or income. They approach each client with an open mind, recognizing that clients may come from diverse backgrounds and levels of financial literacy. Education and a learning journey are key components of Revalue's approach, ensuring that clients have a solid understanding of impact investing and are empowered to make informed decisions.

    Overall, Revalue's emphasis on assessing risk tolerance and developing an investment policy statement reflects their commitment to aligning clients' values with their financial goals. By tailoring impact investments to each client's unique needs and providing ongoing support and education, Revalue aims to empower clients to make meaningful and impactful investment choices.

    Ep 19: Harnessing unique data to develop competitive advantages with Bill Davis, Founder & Portfolio Manager at Stance Capital

    Ep 19: Harnessing unique data to develop competitive advantages with Bill Davis, Founder & Portfolio Manager at Stance Capital

    Welcome to the latest episode of "Your Stake, Your Story," in this episode we welcomed Bill Davis, the founder of Stance Capital. With our co-founder and host, Gabe Rissman, the discussion navigates through Bill's unique career path, which spans from the direct mail industry to renewable energy, ultimately leading to his groundbreaking work in applying complex data models to ESG investing. His expertise sheds light on the intricate dynamics of the ESG landscape, and the challenges and triumphs in aligning investment strategies while finding ways to incorporate values without compromise into the portfolio-building process.

    "You can't scale an industry if you're offering concessionary returns. It was sort of like you're not going to maybe make as much as you otherwise would, but you're going to sleep a lot better at night. But if you really want to scale it, you have to prove that it's free. So that has always been what we have been trying to prove.” - Bill Davis

    This episode also delves into Bill’s strategic innovations in developing new investment products that synergize the benefits of both private and public market investing. The conversation encompasses the pivotal role of major corporations in global decarbonization efforts and the influential impact of public markets in fostering sustainable investment practices. Furthermore, Mr. Davis discusses his unique approach to ESG data analysis in building out material risk factors in his strategies.

    Key Points of the Episode:

    • Finding the thread of Bill’s Career Path from the direct mail business to Stance Capital and discussing the through line between.
    • Data-Driven Decision Making: Learn about Davis's approach to leveraging data across different sectors, emphasizing his innovative methods in informed decision-making within ESG investing.
    • The Role of using both Private and Public market investing as tools to generate impact for clients.
    • He shares his thesis for starting Stance Capital and how that’s changed over time and how the ESG conversation has shifted in the last few years.

    Watch the full video: https://youtu.be/ktwmH1JzEpM

    About Stance Capital

    Stance Capital specializes in quantitative ESG (Environmental, Social, Governance) asset management and research. They are a Boston-based Registered Investment Advisor, and their clients are individuals, families, endowments, and institutions. They also build products for other investment firms under research and sub-advisory agreements.

    Stance Capital took a critical evaluation of the ESG industry and found three key flaws that we aim to solve:

    1. Ethical Consistency: Aligning capital with client values is generally not being done in a thoughtful or consistent manner
    2. Value for fees: Many PMs are NOT adequately active for the level of fees they generate
    3. Risk Management: Risk efficiency is arguably a large source of out-performance that is not properly implemented

    Given the rise of disclosure of ESG metrics Stance can take advantage of advances in big data, distributed cloud computing, machine learning, and artificial intelligence to help their clients achieve their investment objectives. They have built a fully data-driven and systematic approach to Investing that gives quantifiable impact and performance metrics for their clients.

    About Bill Davis:

    Bill Davis is Founder & Portfolio Manager at Stance Capital. Prior to forming Stance Capital, LLC, Mr. Davis was co-founder and Managing Director of Empirical Asset Management, and Portfolio Manager on EAM Sustainable Equity, a strategy he launched in 2014. Prior to co-founding Empirical, he was the founder and CEO of Ze-gen, a venture and private equity backed renewable energy company. Mr. Davis received a B.A. from Connecticut College, and his career in business has included serving as CEO or founder of numerous companies including: Database Marketing Corporation in 1986, Holland Mark in 1997, and Cambridge Brand Analytics in 2003. He is Vice Chair of Impact Infrastructure, LLC, and serves on not-for-profit boards of Ceres and Seven Hills Global Outreach. He is a founding member of the President’s Council of Ceres. Mr. Davis has taught at Columbia University Center for Environmental Research and Conservation, and guest lectured at Harvard College, Harvard Business School, MIT, MIT/Sloan, Vanderbilt, and Boston University. Mr. Davis holds a Series 65.

    To learn more about Bill Davis and Stance Capital:

    Bill Davis LinkedIn

    Stance Capital

    Stance Performance

    Hennessy Stance ESG ETF

    Earth Day Special! Ep. 16 - Are your portfolios tobacco free? - ft. Rebecca Brown CFP, of Tobacco Free Portfolios

    Earth Day Special! Ep. 16 - Are your portfolios tobacco free? - ft. Rebecca Brown CFP, of Tobacco Free Portfolios

    [00:02:31] Financial advisors and tobacco-free. [00:04:35] Tobacco's unsustainable impact. [00:08:42] Youth and tobacco industry marketing. [00:13:21] Harmful effects of smoking. [00:17:48] Tobacco-free finance pledge. [00:22:20] ESG ratings for tobacco companies. [00:26:31] Tobacco-free investing.

    Ep. 15 - Being financial activists - ft. Maureen Maguire, CFP, AIF, and Vanessa Jilot, CFP, CRPC, of Terra Blue Wealth Management

    Ep. 15 - Being financial activists - ft. Maureen Maguire, CFP, AIF, and Vanessa Jilot, CFP, CRPC, of Terra Blue Wealth Management

    In this episode of Your Stake Your Story, we are joined by Maureen Maguire, CFP, AIF, and Vanessa Jilot, CFP, CRPC, the founders of Terra Blue Wealth Management, an ESG-only wealth management firm. 

    Together they discuss how they met and founded Terra Blue, how they look at ESG investing, the role of activism and politics in investing, and share their experiences serving clients across wide generation gaps to accomplish the same goal: protect the planet, and have a strong financial future.

    In this episode, Gabe, Vanessa, and Maureen discuss:

    • How Maureen and Vanessa tackle ESG investing with different generations of clients
    • How social justice and activism are core to their work
    • Debunking the ESG performance myth
    • How values-based investing is emerging as a component of their practice

    About YourStake Your Story:

    The YourStake, YourStory podcast is designed to amplify voices in the financial industry who are leading the charge for socially responsible investing practices.

    Each episode, we are joined by experts in the field to hear their stories about what brought them into the industry, why they are passionate about ESG and values-based investing, and much more.

    Resources:

    Terra Blue Asset Management

    Maureen Maguire, CFP, AIF LinkedIn

    Vanessa Jilot, CFP, CRPC LinkedIn

    YourStake

    YourStake, YourStory Podcast Home

    YourStake, YourStory
    enApril 05, 2023

    Ep. 14 - How aware of investment harm are you? - ft. Marco Vangelisti, CFA, founder of EK4T

    Ep. 14 - How aware of investment harm are you? - ft. Marco Vangelisti, CFA, founder of EK4T

    When Marco Vangelisti first started in finance, he was part of a Quant Team using performance analysis tools and optimization packages for Wall Street portfolio managers. 

    Soon after, Marco managed investment equity portfolios on behalf of large foundations and endowments focused and was part of a $20 Billion emerging market equities, long-only, strategy that had the best 10-year track record at the time, and outperformed their index by 13%. His model worked, and the team delivered fantastic returns to his clients, including environmental foundations.

    However, as time went on and Marco explored the stocks behind the portfolio, he saw an emerging trend that didn’t sit right with him. While some stocks delivered high performance, it was mainly derived from the destruction of animal habitats and the natural world. 

    When he had a conversation with the CIO of an environmental foundation and shared that the palm oil company delivered the high returns had in fact destroyed a habit of Orangutans, the CIOs response was that he was focused on the investment side of the foundation and his task was to protect the assets, not the planet.

    That was a wake-up call for Marco where he felt there was something fundamentally wrong with the way finance works and led him to shift gears, divest from stocks that created harm, and start the slow money movement.

    Since leaving his portfolio management life behind in 2009, Marco set out on a mission to be a 100% aware and no-harm investor with a longstanding commitment to Positive and Restorative investing. He is a founding member of the Slow Money movement  and is on the leadership team of Slow Money Northern California since 2020.

    In this episode, Marco and Gabe discuss:

    • Marco’s awakening moment of being part of a highly successful Quant team to understanding the trade-off of high returns to the environmental impact at the time.
    • The complexity of ESG investing and the shift to no-harm investing, and restorative investing.
    • Explain and explore unaware, reduced risk, no harm, positive, and restorative investing styles.
    • Why transparency into investments is key to understanding how they bring about change and positive impact.
    • How consumer change is easier at the product level versus portfolio change, but tackling investments is more impactful
    • The future of no harm and positive investing in the near and far future, and why there is a massive transformation coming.

    About YourStake Your Story:

    The YourStake, YourStory podcast is designed to amplify voices in the financial industry who are leading the charge for socially responsible investing practices.

    In each episode, we are joined by experts in the field to hear their stories about what brought them into the industry, why they are passionate about ESG and values-based investing, and much more.

    Resources and Links Mentioned in the Episode:

    EK4T's website: https://ek4t.com/

    EK4T’s investment classification course: https://ek4t.com/classification/

    The upcoming MQU course: https://www.mqre.org/events/2023-towards-aware-and-values-centered-investing/

    CNote: https://www.mycnote.com/

    RSF Social Finance: https://rsfsocialfinance.org/

    To learn more about us:

    YourStake

    YourStake, YourStory Podcast Home

    Ep. 13 - How to serve a diverse set of clients and advisors through strong data, and comprehensive manager due diligence - ft. Fabian Willskytt, Associate Director at Align Impact

    Ep. 13 - How to serve a diverse set of clients and advisors through strong data, and comprehensive manager due diligence - ft. Fabian Willskytt, Associate Director at Align Impact
    Fabian is an Associate Director at Align Impact, leading public markets research primarily across areas of fund manager selection and due diligence, leading reporting on financial and impact factors, and finally leading portfolio construction and implementation of client portfolios for both clients and B2B partners. Listen to Fabian and Gabe discuss the important area of Fund Manager Due Diligence, how to utilize engagement as a way to drive change, and how firm commitments to ESG topics can lead to greater management for investment products. In this episode, Fabian and Gabe discuss: How Fabian got into this industry after a volunteer trip to Ghana Examining the complexity of data in ESG ratings The process to bring values into clients and businesses portfolios Accessing how the new regulations across ESG investing will help set up stronger reporting and comparison between investments.

    Ep. 12 - An often overlooked mega-trend: Planet-based proteins - ft. Elysabeth Alfano, CEO, VegTech Invest

    Ep. 12 - An often overlooked mega-trend: Planet-based proteins - ft. Elysabeth Alfano, CEO, VegTech Invest


     

    Elysabeth Alfano, CEO of VegTech, is the fund manager and advisor to the world’s only plant-based ETF, EATV. She is driven and passionate about addressing climate change in a matter of years not decades. Often, many reports say we have till 2050, but she argues that we need to look at 2030 as the date we need new systems in plate to reap the existential rewards by 2050. 

    While many issues related to climate change like renewable energy and green transportation are imperative to a healthier planet, looking at how agriculture contributes 14.5% of the world’s greenhouse gas emissions, according to the United Nations is an area many aren’t considering and this sector is ripe for disruption. 

    Listen to Elizabeth and Gabe discuss this hidden mega-trend that can help create a meaningful impact on our planet and learn about how our agriculture industry connects to food security, the global supply chain, public health, and animal welfare.

    In this episode, Elysabeth and Gabe discuss:

    • The growing issue of how to create more food in a shorter amount of time while causing less damage to our planet
    • How raising 80 billion animals affects issues of land management and our own health.
    • How alternative proteins are created and why using fermentation and fungi creates massive amounts of proteins with low resource use.
    • How to bring planet-based innovation into client portfolios and how to talk about its impact on the environment

    Ep. 11 - How beekeeping brought me into ESG investing- ft. Jonathan Kvasnik, ChFC of Cherokee Investment Services

    Ep. 11 - How beekeeping brought me into ESG investing- ft. Jonathan Kvasnik, ChFC of Cherokee Investment Services

    Beekeeping also created an opportunity for clients of his to shift investments into ESG funds, every year, Jon would give each client a small jar of his honey, and there sparks a curiosity around how the honey was made, sharing ideas on how bees connect to the environment, societies and even governance bring clients to say, “I like this idea and I didn’t think I could put money into issues that I care about, so how can I make this work?”

    For many clients, starting a conversation around do they want ESG is not an impactful lens to apply for investing, but having conversations framed around what they cared about and what they were interested in was far more impactful and helpful in guiding investment decisions with their portfolio. In fact, Jon’s alignment of values with portfolios allowed them to enhance and reinforce what clients already were doing. 

    With the massive growth in data around ESG investing, he’s able to find investments that align with his clients' values. Jon explains it as “If there’s a certain bank and they’re not doing the governance the way we like it, maybe they’re opening fake accounts or behaving in fraudulent ways, I can search for 50 other banks, and all we have to do is look at the data and find out if one of them is equal in their performance, but smarter in the way that their culture works and their governance.” Jon finds himself helping to create personalized portfolios with his clients by leaning on good ESG data and a strong understanding of what his clients find most important to their investment alignment.

    Listen to the full episode, as Jon and Gabe discuss:

    • Prospecting new clients using a small jar of homemade honey
    • Building better conversations around ESG investing by talking about client’s gardens and how they’re looking for new steps to engage with bettering the world
    • Using ESG data to find investment opportunities without the need to compromise on returns
    • Understanding client preferences and thresholds for company actions and how to utilize tools to build the right portfolio for them

    About YourStake Your Story:

    YourStake aims to provide advisors with everything they need to understand ESG issues, analyze portfolios, and report to clients. We want to equip you with the underlying data and analysis tools to navigate ESG. The YourStake, YourStory podcast is designed to amplify voices in the financial industry who are leading the charge for socially responsible investing practices.

    Each episode, we are joined by experts in the field to hear their stories about what brought them into the industry, why they are passionate about ESG and values-based investing, and much more.

    Resources:

    YourStake, YourStory
    enSeptember 21, 2022