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    B2BaCEO (with Ashu Garg)

    B2B a CEO is the show about how to scale your enterprise startup and how to grow from founder to CEO. Hosted by Ashu Garg, general partner at Foundation Capital. Subscribe to the newsletter here: https://ashugarg.substack.com/
    en50 Episodes

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    Episodes (50)

    How to Go From Idea to IPO (George Kurtz & Michelle Zatlyn)

    How to Go From Idea to IPO (George Kurtz & Michelle Zatlyn)
    In this session from our FC BUILD conference, Ashu interviews two billion-dollar founders. When it comes to scaling management, engineering culture, and anticipating future markets, Cloudflare COO Michelle Zatlyn and CrowdStrike CEO George Kurtz are the ones to ask. Each shares a bit about their respective company’s journeys — plus, George explains how a company is like a race car!

    How to Commercialize Open Source (Ali Ghodsi, Co-Founder & CEO of Databricks)

    How to Commercialize Open Source (Ali Ghodsi, Co-Founder & CEO of Databricks)
    In this discussion from our recent enterprise conference FC BUILD, Ashu interviews Databricks founder and CEO Ali Ghodsi. A rather unconventional company, Databricks began as an open-source project at UC Berkeley that moved into the commercial space after the team realized its impact. Ali and Ashu discuss commercializing an open-source project, identifying product-market fit, and optimizing go-to-market.

    How to Manage on the Edge of Chaos (Reed Hastings, CEO & Co-Founder of Netflix)

    How to Manage on the Edge of Chaos (Reed Hastings, CEO & Co-Founder of Netflix)
    This is a special episode of B2B a CEO. Last month, Foundation Capital held a special event for all of our CEOs. We hosted a conversation with Foundation’s most illustrious CEO, Reed Hastings, the CEO and cofounder of Netflix. General Partner Steve Vassallo and General Partner Emeritus Mike Schuh interviewed Reed about his new book, No Rules Rules. Reed discusses the evolution of Netflix, and what he’s learned over the decades about how to build a high-performance culture. He also shares a few stories from back in the day. https://foundationcapital.com/how-to-manage-on-the-edge-of-chaos/

    How to Sell Yourself, Your Startup, and Your Product (Edith Harbaugh, CEO & CoFounder of LaunchDarkly)

    How to Sell Yourself, Your Startup, and Your Product (Edith Harbaugh, CEO & CoFounder of LaunchDarkly)
    On this episode, Ashu interviews Edith Harbaugh, co-founder and CEO of feature management platform LaunchDarkly. They discuss what it takes to leap from an established job to pursue an idea, and how to tackle the woes of fundraising. Edith and Ashu spend the lion’s share of the conversation on the all-important topic of sales. How to sell yourself, your company, and your product. And what to look for when you’re hiring a sales leader.

    How to Be an Anti-Racist CEO (Ralph Clark, President & CEO of ShotSpotter)

    How to Be an Anti-Racist CEO (Ralph Clark, President & CEO of ShotSpotter)
    This episode’s guest is Ralph Clark, the president and CEO of ShotSpotter. Ralph has more than 30 years of experience in corporate finance and organizational leadership roles at IBM, Goldman Sachs, Merrill Lynch, and several successful tech startups. He and Ashu talk about how executives and the tech industry can confront bias and systemic racism.

    How to Hate Losing (George Kurtz, Founder & CEO of Crowdstrike)

    How to Hate Losing (George Kurtz, Founder & CEO of Crowdstrike)
    George Kurtz, the founder and CEO of Crowdstrike, the most successful cybersecurity company of the past decade, is the very special guest for this episode. George joins Ashu for in-depth conversation on everything from hiring, to board composition, to balancing a hybrid product-and-services model. George also gives specific advice for all you security founders listening.

    How to Go to Market (Ali Ghodsi, Co-Founder & CEO of Databricks)

    How to Go to Market (Ali Ghodsi, Co-Founder & CEO of Databricks)
    On this episode, we have Ali Ghodsi, cofounder and CEO of Databricks, a cloud platform for massive scale data engineering and collaborative data science. For the first third of the podcast, Ali tells us the story of how a research project at the AMP Lab at UC Berkeley grew into Databricks. This will be of particular interest to anyone who wants to know how to commercialize open source. After that, Ali gives listeners a crash course on how to build an early stage go-to-market machine—from how and who to hire, to how to coordinate sales and marketing, to how to execute. It's a fantastic bootcamp for startup CEOs.

    How to Get Through the Covid-19 Crisis (Various)

    How to Get Through the Covid-19 Crisis (Various)
    This special episode of the podcast is part oral history of when the plague came to Silicon Valley and part anthology of advice for startups dealing with the fallout of Covid-19. Five CEOs and one CFO, at companies ranging from early stage to public market, share their experiences of coping with the business impact of the pandemic and offer advice for how best to manage through the crisis. The guests for this episode are Mohit Aron, CEO at Cohesity; Andrew Feldman, CEO at Cerebras Systems; Jack Lazar, former CFO; Mark Leslie, retired CEO at Veritas Technologies; Jonathan Siddharth, CEO at Turing; and Derek Steer, CEO at Mode.

    How to Manage Your Board & Everything Else (Mark Leslie, Managing General Partner at Leslie Ventures)

    How to Manage Your Board & Everything Else (Mark Leslie, Managing General Partner at Leslie Ventures)
    Mark Leslie is the founder & CEO of Veritas Technology, a company he grew from an idea to a Fortune 100 powerhouse worth over $1B in revenue. My interview with Mark was so full of wisdom that we decided there was enough material for at least two episodes. In this first episode, I get into the weeds with Mark on topics ranging from how to manage your board, to pricing and sales, to annual planning. It’s a can’t-miss for all CEOs or CEO-hopefuls!

    How to Create a Mission-Driven Culture (Jennifer Tejada, CEO of PagerDuty)

    How to Create a Mission-Driven Culture (Jennifer Tejada, CEO of PagerDuty)

    Jennifer Tejada, CEO of PagerDuty, puts people and relationships at the forefront of her business strategy. In this episode of the podcast, she tells me what she’s learned as a two-time CEO and how important it is to create a good company culture with diverse talent.

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    Jennifer Tejada joins PagerDuty

    https://www.pagerduty.com/newsroom/pagerduty-appoints-saas-industry-veteran-jennifer-tejada-as-ceo/

    PagerDuty’s IPO

    https://www.forbes.com/sites/alexkonrad/2019/04/11/pagerdutys-ipo-values-it-at-18-billion--heres-why-it-had-doubters-early-on/#492fc12632b3

    Jennifer rings the NYSE opening bell

    https://www.youtube.com/watch?v=XtRKFLOHXuU

    Inclusivity as good business strategy

    https://www.inc.com/ryan-jenkins/here-are-benefits-of-inclusion-how-to-create-an-inclusive-culture.html

    https://www.mckinsey.com/business-functions/organization/our-insights/delivering-through-diversity

    How to Manage Through Influence (Kevin Johnson, CEO of Udemy)

    How to Plan for Success (Mohit Aron, Founder/CEO of Cohesity)

    How to Plan for Success (Mohit Aron, Founder/CEO of Cohesity)

    Two-time founder Mohit Aron tells me how blueprints and checklists can guide your startup in its earliest stages.

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    Mohit goes into more detail about his entry point framework

    https://rajeshsetty.com/2017/06/29/mohit-aron-evaluating-ideas/

    Cohesity is on CNBC’s Disruptor 50 list

    https://www.cnbc.com/2019/05/14/cohesity-2019-disruptor-50.html

    More about Geoffrey Moore, creator of the “technology adoption life cycle”:

    http://www.geoffreyamoore.com/

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