Content People

Heather Murray, folks. 

Heather’s the founder of Beesting Digital, the voice behind the AI for Non-Techies newsletter (🔥) and she’s basically famous on LinkedIn (26,000 followers and counting) for the actionable and insightful info she shares about #AI.

Heather's Info:

Follow Heather here on LinkedIn: https://www.linkedin.com/in/accessible-ai/

To work with Heather: Email her at heather@beesting-digital.com
Subscribe to her newsletter: https://ai-non-techies.beehiiv.com/subscribe

Meredith's Info:
Follow Meredith here on LinkedIn:
https://www.linkedin.com/in/meredith-farley/

Subscribe to the Content People newsletter: https://meredithfarley.substack.com/

Want to be a guest? Or sponsor an ep of Content People? Email Meredith at MeredithFarley@gmail.com

This was a really special episode. I interviewed Aliza Licht. Aliza is a best-selling author, the former SPV of DKNY and the creative brain behind the infamous twitter handle @DKNYPRGIRL. (RIP!)

We talked about her best-selling new book, On Brand: Shape Your Narrative. Share Your Vision. Shift Their Perception. One of the juiciest parts of the convo: How personal branding is different for men vs women.

Subscribe to the Content People newsletter https://meredithfarley.substack.com/
Follow Meredith on LinkedIn https://www.linkedin.com/in/meredith-farley/

Follow Aliza
- on Insta https://www.instagram.com/alizalichtxo/?hl=en
- on LinkedIn https://www.linkedin.com/in/alizalicht/
- her podcast https://alizalicht.com/podcast

And check out her previous book, Leave Your Mark https://www.amazon.com/Leave-Your-Mark-Career-Social-ebook/dp/B00NERQSHA/ref=tmm_kin_swatch_0?_encoding=UTF8&qid=1689651019&sr=1-2

An information-packed convo with fractional marketer Susan Wenograd. From the advent of the abandon-cart email to the highs and lows of paid media, Susan has seen it all - and she knows how to fix your marketing problems.

Subscribe to the Content People newsletter: https://meredithfarley.substack.com/  

Follow Meredith on LinkedIn:  https://www.linkedin.com/in/meredith-farley/

Check out Susan's website: https://susanwenograd.com/

Check her out Susan's LinkedIn: https://www.linkedin.com/in/susanwenograd/

Listen to Susan's podcast That's Marketing, Baby!
https://www.thatsmarketingbaby.com/

Dive into this condensed version of a longer interview from Season 1, featuring Liv Albert, the force behind the hit podcast, "Let's Talk About Myths, Baby!" In this edit, we focused on her insights on podcasting, storytelling, her research evolution, and her love of myths.

Subscribe to the Content People Newsletter
Check out Liv's podcast here
Check out Liv's book here.

Follow Jess on LinkedIn
Follow Meredith on LinkedIn
Check out the Content People newsletter
Listen to That's Marketing, Baby!
Check out Jess' course Home Pages for Humans

Thanks for listening! If you liked it, we'd love a 5-star rating, a review, or a subscription. Or tell a friend about the show. Or ...do all four?

Know someone who should be featured on Content People? Want to advertise on Content People? Shoot Meredith a DM on LinkedIn.

Well, well, well. Look who’s back. Us.

Welcome to Content People’s Season 2 kick-off!

In our first episode of the season, we sit down with Liam Carnahan: A successful freelancer, owner of Inkwell Content, and a très respected name in SEO and content creation.

Liam’s a fantastic guest. He shares the challenges and rewards of freelancing and provides actionable advice for anyone who has dreamed of living that freelance lifestyle.

We talk about:

• The exact moment that Liam knew that freelancing was the right choice for him.
• How he built up his brand - and a business - through LinkedIn.
• The importance of staying calm during Content “Emergencies.”
• Why Liam is so passionate about educating, mentoring, and supporting other freelancers.

Want to know more about Liam?

• Explore his website here.
• Hit him up or follow his professional journey through his LinkedIn profile here.
• For a detailed look at some of his indispensable advice for freelance writers, be sure to check out his advice at this link.

We hope you like the episode. If you do: Please rate, review, and subscribe. ⭐

And sign up for our newsletter, Content People, here: https://meredithfarley.substack.com/

Meredith sits back down with Kelli Corney for a wide ranging chat to close out our first season of the show. For a behind the scenes look at launching the show and Season 1, check out Meredith's post at https://meredithfarley.substack.com/p/how-to-start-a-podcast-in-4000-words

Subscribe to the Content People newsletter at https://meredithfarley.substack.com/

Chris Cantwell is an acclaimed writer, director, and filmmaker with a long list of credits from co-creating the AMC show, Halt & Catch Fire, to executive producing Lodge 49, and venturing very successfully into the world of comic books. In this episode, we talked with Chris about pitching and creating TV shows, navigating creative partnerships, and the impact of AI on storytelling.

Check out Chris' latest comic, Hellcat, at https://www.marvel.com/articles/comics/hellcat-series-christopher-cantwell-alex-lins-super-hero-murder-mystery

Subscribe to the Content People newsletter at https://meredithfarley.substack.com/  

On this week's episode, we talked with Jared Meyers, the president and founder of SIDO Innovation. Jared's work is all about helping early stage startups design amazing products and he walked us through the fundamentals of good product design and how important good product managers are to building a successful organization.

Check out Jared and SIDO Innovation at https://sidoinnovation.com/

Subscribe to the Content People newsletter at https://meredithfarley.substack.com/  

Today on the show we sat down with Kelli Corney to talk all about brand. Kelli's diverse experience in the media industry has given her a unique perspective into branding, starting from the basics of defining what a brand really is to how to actually build one from first principles. This episode is packed full of actionable advice, we hope you enjoy it!

Learn more about and get in touch with Kelli at https://www.linkedin.com/in/kellicorney

Check out Kelli's Brand Strategy for Innovation course at Maven: https://maven.com/kelli-corney/brand-strategy-for-innovation

Subscribe to the Content People newsletter at https://meredithfarley.substack.com/

For marketers, the current job market is uncertain but there are still many opportunities to be found. On this week's show we talked with Steve Ward of The Ward Group about how to build your marketing career strategically whether you're new to the industry or a seasoned exec. 

Steve's real world agency experience and years helping match marketing pros to the right opportunities has given him excellent insight into the search and hiring process. He shared a ton of actionable advice with us and we're so excited to share his wisdom.

Learn more about Steve and The Ward Group at https://www.wardgroup.com/

Reach out to Steve directly at sward@wardgroup.com

Subscribe to the Content People newsletter at https://meredithfarley.substack.com/

Today on the show we spoke with Caroline Winkler. Caroline is first and foremost a YouTuber, and we talked about how her channel has grown and how that growth has helped encourage her to take more risks and experiment more with her content. We also talk about her brand new podcast with Jess DeBakey, Not For Everyone and play a round of Office Décor Smash or Pass.

Check out Caroline's channel at https://www.youtube.com/@Caroline_Winkler

Watch her video on YouTube about 'What I Eat in a Day' content: https://www.youtube.com/watch?v=VZxMxq85-nI

...And the Holiday Décor Smash or Pass episode that inspired our game: https://www.youtube.com/watch?v=YvwN3_UbQdM

Listen to Not For Everyone at https://podcasts.apple.com/bg/podcast/not-for-everyone/id1658791276

Subscribe to the Content People newsletter at https://meredithfarley.substack.com/

On this week's episode, we talked with Liv Albert, the creator and host of the hit podcast, Let's Talk About Myths, Baby! We covered the origins of the show, how it changed over time and found its voice and all the lessons Liv has learned along the way.

You can learn more about the show at https://www.mythsbaby.com/

Follow Liv on Twitter at https://twitter.com/livyrants

Check out her book, Greek Mythology: The Gods, Goddesses, and Heroes Handbook at https://www.munrobooks.com/item/bC1DcsJZoXEFNJsPXAvQmQ

Subscribe to the Content People newsletter at https://meredithfarley.substack.com/

In today's episode, we talked about leadership and influence with Dina Denham Smith. Dina is an acclaimed author, coach and is the founder of Cognitas, an executive and team coaching organization.

We spoke with Dina about how she found her way into coaching and the sometimes counterintuitive key characteristics of good team leadership. We also covered Dina's journey as a content creator herself, and what she's learned as an accomplished author including how to encourage your subconcious self to tackle challenging creative problems (like writing a book!).

Learn more about Dina at https://www.dinadsmith.com/ or on LinkedIn at https://www.linkedin.com/in/dina-denham-smith

Subscribe to the Content People newsletter at https://meredithfarley.substack.com/

This week we sat down with Ellen Gills, a veteran organizational development expert and leadership coach. We talked with Ellen about starting a consultancy business during the pandemic, what makes a good manager and a good coach and what the difference is between the two.

Learn more about Ellen at https://www.gillis-group.com/

Subscribe to the Content People newsletter at https://meredithfarley.substack.com/

This week we talked with Brafton's Chief Services Officer, David Snyder, about the legendary management article, Who's Got the Monkey, by William Onken. The piece talks about how managers should approach delegating tasks and setting boundaries at work to avoid burnout and empower their their teams to solve problems and work more autonomously.

We taked with Dave about the lessons he's taken away from that article and how he's adapted it to his current role as well as his own experience transitioning into management roles at Brafton. 

Read the article at Harvard Business Review: https://hbr.org/1999/11/management-time-whos-got-the-monkey

Subscribe to the Content People newsletter at https://meredithfarley.substack.com/

In this episode, we talked with Jessica Holton, the Co-CEO and co-founder of Ours, a relationship health company that combines counseling and self-guided sessions to help people build stronger personal relationships. We discussed the fundamentals of good relationships, how to leverage those concepts in the workplace, and what the future of wellness and relationship health programs look like. 

Learn more about Ours at https://www.withours.com/

Subscribe to the Content People newsletter at https://meredithfarley.substack.com/

Connect with Meredith at https://www.linkedin.com/in/meredith-farley

Brianna is a Coaching Enablement Manager at Wayfair. In this episode, we talk with her about the ins and outs of sales coaching, leveraging Radical Candor to help people succeed at work, and creating environments that balance challenge and care to foster development and growth.

Connect with Brianna on LinkedIn at https://www.linkedin.com/in/brianna-de-l-airre-7b457644/

Learn more about the Radical Candor framework at https://www.radicalcandor.com/our-approach/

Subscribe to the Content People newsletter at https://meredithfarley.substack.com/

Connect with Meredith at https://www.linkedin.com/in/meredith-farley

We wanted to reach out and apologize for an error last week where we released this week’s episode early. While we corrected this on the backend right away, if your podcast app automatically downloads episodes you might have missed our fantastic episode with Amy Odell.

If that’s the case, just delete and re-download the episode and you’ll hear our chat with Amy.

We really apologize for the error, and we really appreciate your listenership. For those of you that didn’t get early access, we are so excited to share our episode with Brianna de L'airre tomorrow. Brianna is an experienced sales coach and has so many insightful things to say about encouragement, challenge, and helping people succeed and grow at work.

Thanks for listening!

We spoke with fashion and culture journalist Amy Odell about breaking into journalism, her biography of Anna Wintour, and the opportunities and challenges of the changing landscape of digital media.

Subscribe to Amy’s Substack, Back Row, at https://amyodell.substack.com/

Subscribe to the Content People newsletter at https://meredithfarley.substack.com/

Connect with Meredith at https://www.linkedin.com/in/meredith-farley