Daily SEO Tips

Have you seen the most recent Google video on Crawl budget? If not, you re going to want to get the crib notes in today s SEO tip. Hello. Thanks for listening to SEO tips today. Google released another great SEO mythbusing video about crawl budget that is a must watch . I re-watched it multiple times. Here [...]

Here are the ways you can support the SEO Tips podcast.

You can send me a donation at https://www.buymeacoffee.com/katherinewong. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our newsletter so that you don't miss a future episode. 

SEO studies are sexy but are they accurate? We ll talk about the impact of confirmation bias in today s SEO tip. Hello. Thanks for listening to SEO tips today. This is your regular reminder that correlation does not equal causation and many SEO studies you see could be inaccurate. Be wary if you re relying on these [...]

Here are the ways you can support the SEO Tips podcast.

You can send me a donation at https://www.buymeacoffee.com/katherinewong. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our newsletter so that you don't miss a future episode. 

Creating a general writing for searchers guide for your in-house team Hello. Thanks for listening to SEO tips today. Today I m going to talk about how to give your in-house writers some general guidelines on how to optimizing their content for search discovery. Hopefully, this is a hand-off document after they ve gone through training with [...]

Here are the ways you can support the SEO Tips podcast.

You can send me a donation at https://www.buymeacoffee.com/katherinewong. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our newsletter so that you don't miss a future episode. 

Is HSTS enough? Do you still need 301 redirects? Hello. Thanks for listening to SEO tips today. This tip is based on a client conversation with the developers of the web platform they are moving to. Let me set the scene – we have carefully pulled data on all of their domains and subdomains, reviewed [...]

Here are the ways you can support the SEO Tips podcast.

You can send me a donation at https://www.buymeacoffee.com/katherinewong. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our newsletter so that you don't miss a future episode. 

What is considered a YMYL topic, and why does it matter? Hello, and thanks for listening to SEO tips today. Google defines YMYL (Your Money or your Life) topics as topics that could potentially impact the future happiness, health, safety, or financial stability of users. There are many other topics related to big decisions [...]

Here are the ways you can support the SEO Tips podcast.

You can send me a donation at https://www.buymeacoffee.com/katherinewong. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our newsletter so that you don't miss a future episode. 

Today's tip is related to persuading people to adopt a new approach. Hello, and thanks for listening to SEO tips today. Today s tip is related to one way to move your clients when you're trying to persuade them about a new approach to SEO or digital marketing. I picked up this tactic when I was [...]

Here are the ways you can support the SEO Tips podcast.

You can send me a donation at https://www.buymeacoffee.com/katherinewong. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our newsletter so that you don't miss a future episode. 

The power of fixing 404s Hello, thanks for listening to SEO tips today. Today s tips are all focused on 404s. You re probably aware that 404s are broken pages on your site and they can result in a loss of traffic as real live people hit those pages and potentially bounce from your site. All sites [...]

Here are the ways you can support the SEO Tips podcast.

You can send me a donation at https://www.buymeacoffee.com/katherinewong. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our newsletter so that you don't miss a future episode. 

Today is the anniversary version – let s talk anniversaries – specifically Google s 20th. Hello, thanks for listening to SEO tips today. Today s my wedding anniversary and (don t worry, we are off doing something fun – as best we can with two small children) but I thought I would talk about anniversaries today. Specifically, Google s 20th [...]

Here are the ways you can support the SEO Tips podcast.

You can send me a donation at https://www.buymeacoffee.com/katherinewong. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our newsletter so that you don't miss a future episode. 

You now have more time to get ready for mobile first indexing Hello, thanks for listening to SEO tips today. Today is going to be a quick tip. On Google on July 21st announced that they re extending the mobile-first indexing deadline from September 2020 to March 2021. As of March this year, Google said they [...]

Here are the ways you can support the SEO Tips podcast.

You can send me a donation at https://www.buymeacoffee.com/katherinewong. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our newsletter so that you don't miss a future episode. 

Are you looking to network with other SEOs during the time of social distancing? I have found a few options. Hello, thanks for listening to SEO tips today. It is often lonely working as a solo SEO inhouse or as a freelancer. I ve always found that chatting with other SEO professionals can be energizing and [...]

Here are the ways you can support the SEO Tips podcast.

You can send me a donation at https://www.buymeacoffee.com/katherinewong. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our newsletter so that you don't miss a future episode. 

Looking for ideas around how to get Google to index more pages across large sites? Hello. Thanks for listening to SEO tips today. This is tip comes from Oliver Mason – who wrote a post about an alternative approach to XML sitemap and other non-conventional ideas to get Google to index more of your pages [...]

Here are the ways you can support the SEO Tips podcast.

You can send me a donation at https://www.buymeacoffee.com/katherinewong. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our newsletter so that you don't miss a future episode. 

Are you aware of the new changes to Bing s Webmaster Guidelines? Hello. Thanks for listening to SEO tips today. The latest update of Bing s Webmaster Guidelines outlines the factors that Bing uses when evaluating and ranking content and those include: The match of the content and the intent of the search query. How credible the [...]

Here are the ways you can support the SEO Tips podcast.

You can send me a donation at https://www.buymeacoffee.com/katherinewong. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our newsletter so that you don't miss a future episode. 

Are you aware that Google is now largely an entity (vs a keyword) engine? Hello. Thanks for listening to SEO tips today. There are a variety of Google patents that speak to Google s ability to surface results based on how it understands the essence of your query – the entity mentioned in those string of [...]

Here are the ways you can support the SEO Tips podcast.

You can send me a donation at https://www.buymeacoffee.com/katherinewong. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our newsletter so that you don't miss a future episode. 

Did you know that you can measure traffic to your podcasts from Google search? Hello. Thanks for listening to SEO tips today. This tip came from a Twitter thread I responded to started by Wil Reynolds that expressed concern about Google s new display and playable podcast options in search taking traffic from podcast publishers. I [...]

Here are the ways you can support the SEO Tips podcast.

You can send me a donation at https://www.buymeacoffee.com/katherinewong. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our newsletter so that you don't miss a future episode. 

Did you know that increasing internal links strategically can often increase your rankings? Hello. Thanks for listening to SEO tips today. I was reminded of this when watching Mike King s presentation at MozCon yesterday when he mentioned that large e-commerce retailers have set up a system to programmatically increase internal links to URLs when they [...]

Here are the ways you can support the SEO Tips podcast.

You can send me a donation at https://www.buymeacoffee.com/katherinewong. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our newsletter so that you don't miss a future episode. 

Are you curious as to how long content needs to be to rank? Then you should listen to today s SEO tip. Hello. Thanks for listening to SEO tips today. Someone sent me this question and I thought it was one that probably others have too. The questions were: Does the length of content play into [...]

Here are the ways you can support the SEO Tips podcast.

You can send me a donation at https://www.buymeacoffee.com/katherinewong. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our newsletter so that you don't miss a future episode. 

Do you want to learn more about how to market your brand on Alexa? Hello. Thanks for listening to SEO tips today. If you re a marketer following the voice space, I wanted to let you know about new free Amazon Alexa training for brands and agencies. Announced this month, the new Amazon Alexa training covers [...]

Here are the ways you can support the SEO Tips podcast.

You can send me a donation at https://www.buymeacoffee.com/katherinewong. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our newsletter so that you don't miss a future episode. 

Heads up podcasters and recipe sites: more untrackable traffic coming your way. Hello. Thanks for listening to SEO tips today. Google has added podcasts and recipe cards to its Assistant Snapshot feed. Remember Google Now? It s the new name for what is now the Assistant Snapshot feed. That feed now has new features focused on [...]

Here are the ways you can support the SEO Tips podcast.

You can send me a donation at https://www.buymeacoffee.com/katherinewong. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our newsletter so that you don't miss a future episode. 

Are you really looking at the maturity and manpower of your online competitors? You should. Hello. Thanks for listening to SEO tips today. I previously shared a tip around how to evaluate your competitor s author pages when doing a competitive assessment. There are a few other tips that I think are essential: Make sure you re [...]

Here are the ways you can support the SEO Tips podcast.

You can send me a donation at https://www.buymeacoffee.com/katherinewong. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our newsletter so that you don't miss a future episode. 

Did you know that Google has depreciated the Structured Data Testing Tool? Hello. Thanks for listening to SEO tips today. Google announced that the Rich Results Testing Tool now supports all of Google s rich results features and is out of beta. This also means that they are depreciating the Structured Data Testing Tool. Here s what [...]

Here are the ways you can support the SEO Tips podcast.

You can send me a donation at https://www.buymeacoffee.com/katherinewong. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our newsletter so that you don't miss a future episode.