Podcast Announcement: Seasons are coming!
The Dietitian Turned Designer has an exciting announcement: We are moving to a Seasons model! Listen to this episode to learn more about this exciting update!
Dietitian Turned Designer
Welcome to Dietitian Turned Designer the podcast where we dive into the world of weight-inclusive website design, custom branding, workflows, automations, SEO, and all things online business. As a registered dietitian turned designer, Courtney Vickery brings a unique perspective to the table, helping businesses and private practices create weight-inclusive websites that empower and celebrate all bodies.
In each episode, Courtney and her guests share their expertise, insights, and tips for creating websites and brands that stand out from the crowd and appeal to a wide range of clients. Whether you’re a health and wellness professional, a small business owner, or an entrepreneur looking to take your online presence to the next level, Dietitian Turned Designer has something for you.
So join us each week as we explore the intersection of design and dietetics and learn how to build a successful and inclusive online business.
Declet Designs, LLC
en-us30 Episodes
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Episodes (30)
EP. 29: How to use Google Workspace to run your entire private practice
In this episode, Courtney discusses the recent workshop topic from the Clinician Crew - how to use Google Workspace to run your entire private practice. Learn how to make the most out of your Google Workspace subscription and even run all aspects of your private practice using the apps included in Google Workspace.
*Nothing mentioned in this podcast is meant to be legal advice.
EP. 28: Why Private Practices Should Start a Podcast
In this episode of Dietitian Turned Designer, I dive into the reasons why private practice owners should consider starting a podcast. I chat about the stats of having a podcast, enhancing visibility, connecting with your audience and sharing valuable information in a personable way. I also share my favorite content creation tips and success metrics. Learn more about the value of a podcast and get actionable tips for you to start leveraging a podcast for your private practice.
Dietitian Turned Designer
en-usJanuary 11, 2024
EP. 27: How I use AI to write SEO optimized blog posts
Join me on this episode of Dietitian Turned Designer as I pull back the curtain on my blog writing process.
I'll be sharing how I use a content writing tool to optimize my blog posts for search engines, providing in-depth analysis and comparing my content to top competitors.
Tune in to discover how this AI-integrated tool offers smart headings, suggested questions, and helps me generate long-form articles with improved descriptions. I
'll also discuss the importance of website structure and keywords, offering valuable insights for entrepreneurs and healthcare professionals looking to enhance their online presence.
Dietitian Turned Designer
en-usDecember 21, 2023
EP. 26: Client Offboarding Strategies - Enhancing the Farewell Experience in Private Practice
In this episode of Dietitian Turned Designer, I discuss the importance of offboarding clients and share valuable insights and actionable tips on creating a seamless offboarding experience.
I provide details on using templates and Canva to guide you through the process and offer advice on incorporating some personal touches.
Listeners will also learn how to use platforms like Practice Better and Google Workspace to streamline the offboarding process. So, join me as I dive into the intricacies of client offboarding and share my expertise in creating a supportive and dynamic environment for weight-inclusive private practice owners.
Dietitian Turned Designer
en-usDecember 08, 2023
EP. 25: Effective Website Design and Marketing with Whitney Bateson
In this episode, we dive into the important role of website design and branding in building a successful nutrition business. Courtney and Whitney share their experiences and insights on the impact of a well-crafted website, effective copywriting, and email marketing in attracting clients and driving sales. Join us as we explore the intersection of design, marketing, and nutrition entrepreneurship!
FREE Masterclass: How to get more clients with your Google Business Profile:
Hosted by Courtney on Thursday, November 16th at 1:00 PM EST - Discover how to leverage the untapped potential of your GBP listing, boost your visibility, and stand out from the competition. With these expert tips, you'll leave this masterclass with a new game plan, ready to make your practice the go-to choice in your area.
Whitney's bio:
Whitney Bateson, MPH RD is a business owner and digital nomad (she's been traveling and working outside the US for over 5 years!). She is the creator of The Dietitian Website System, a live 6-week group program that helps nutrition entrepreneurs create beautiful, functional, profitable websites (without the tech overwhelm!), that generate more traffic and attract more clients. Since 2018, Whitney and her team have helped 100+ entrepreneurs establish themselves online, help more people, and confidently build thriving nutrition businesses (that can be run from anywhere!).
Enrollment in Whitney's signature website program, The Dietitian Website System, opens soon! Go to whitneybateson.com/dws to see inside the course and get on the waitlist for the next cohort starting in January 2024. You'll also be the first to know about her epic Black Friday sale for DWS (save over $1,000!).
Download free resources to gain clarity in your business and thrive online, like Whitney’s Abundant Profit Planner or Service Mapping Workbook, available at whitneybateson.com/resources.
Want to make more in 2024? Join Whitney’s upcoming workshop, Planning Your Path to a $100k+ Nutrition Business: Learn How to CORRECTLY Price and Package Your Services to Build YOUR 6-Figure Nutrition Business (Without Overwhelm or Imposter Syndrome, Even If You’re Just Starting Out), on Tuesday, Nov 14 at 7 pm ET. Register at whitneybateson.com/pathto100k.
Dietitian Turned Designer
en-usNovember 09, 2023
EP. 24: Secrets to setting up an awesome webinar [SOLO]
In today's episode, I'm going to take you through the process of setting up and preparing for a free webinar or master class. I'll be sharing my tips and tricks on topic selection, timing, and the platform to host your virtual event. As a bonus, I'll also give you a sneak peek into my upcoming master class on optimizing your Google business profile. So if you're ready to learn how to effectively plan and execute a successful webinar, this episode is tailor-made for you. Tune in and let's dive into the world of virtual events together!
Dietitian Turned Designer
en-usOctober 26, 2023
EP. 23: The Power of Support and Systems with Jennifer McGurk & Danielle Young
In this episode, join me and my guests, fellow Pursuing Private Practice team members - Jennifer McGurk and Danielle Young, as we chat about the importance of support and systems in business.
We discuss the need for a circle of support, including therapists, care teams, business besties, and friends who understand the challenges of running a business.
We explore the role of different types of support in maintaining personal and professional well-being, and how they can assist with tasks and support mental health.
Additionally, we dive into the key strategies and systems we utilize to ensure smooth operations in our businesses, including organization, project management, and delegation.
Tune in as we share our experiences and insights to help you build a successful and sustainable business.
Dietitian Turned Designer
en-usOctober 10, 2023
EP. 22: Website Copy that Converts with Dietitian Turned Designer Nina Mills
In this episode of Dietitian Turned Designer, Courtney sits down with fellow dietitian and copywriting expert, Nina Mills.
They discuss the importance of writing relatable copy and human communication in the healthcare field, the challenges of balancing professionalism and warmth in copywriting, and the impact it has on client experience.
Nina shares insights into crafting personalized websites, optimizing website copy for skimmers, and demystifying SEO. They also chat about the customer journey and the significance of ethical copywriting in attracting the right clients. Don't miss this insightful conversation between two dietitians turned designers!
Dietitian Turned Designer
en-usSeptember 28, 2023
EP. 21: Social media strategies for dietitians with Safiyya Suleman
In this episode of Dietitian Turned Designer, I had the pleasure of chatting with Safiyya, the owner of Amity Align. We dove into the world of social media, websites, copywriting, and marketing specifically tailored for dietitians and private practices.
Safiyya shared her insights on the power of consistent content sharing, the effectiveness of different marketing strategies, and the importance of building a unique brand.
We also explored the challenges of writing relatable copy, the benefits of collaborating within the industry, and the potential of expanding into new platforms.
Whether you're a dietitian looking to level up your marketing game or a private practice owner seeking to establish a strong online presence, this episode is packed with valuable tips and advice to help you stand out in the crowded digital landscape.
Dietitian Turned Designer
en-usSeptember 23, 2023
EP. 20: How to Choose Brand Colors for your private practice.
In today's episode, I am talking all about how to choose the brand colors for your private practice. Have you ever struggled with choosing the perfect colors for your brand? If so, this episode is for you! I share my unique process of selecting brand colors for both my clients and my own personal brand. From creating Pinterest boards to using a special website for color extraction, I guide you through the behind-the-scenes process of finding the right colors to represent your brand's identity. I also provide practical action steps to help you get started on your own brand colors.
Dietitian Turned Designer
en-usSeptember 15, 2023
EP. 19: How to have an amazing client onboarding experience in your Private Practice [SOLO]
In this episode of Dietitian Turned Designer, I share my secrets to streamlining your client onboarding in your private practice. I discuss the different ways to set up your website for client inquiries, such as using discovery calls or questionnaires. I also dive into the power of Practice Better, a system that can revolutionize your client onboarding process. Join me as we explore how to save time and improve client satisfaction through some awesome onboarding techniques!
JOIN NOURISH YOUR SEO MEMBERSHIP LET'S WORK TOGETHER SCHEDULE A CONSULTATION JOIN ME ON INSTA
Dietitian Turned Designer
en-usAugust 31, 2023
EP. 18: Shifting the Weight-focused Narrative in the Wellness Industry with Ali Hall
In this episode of "Dietitian Turned Designer," I sit down with the incredible Ali Hall, owner of Pure Balance Pilates and Align by Ali Hall in Athens. Ali shares her journey from experiencing severe pain and considering quitting dance to becoming a Pilates studio owner focused on healing and body reconnection. We delve into the importance of creating a positive atmosphere in the studio, aligning with the company's messaging, and staying true to values while avoiding toxic diet culture. Ali's passion for helping others shines through as she discusses the profound transformations she's witnessed in women attending her classes and wellness events. Join us as we explore the power of movement, the shift towards anti-diet culture, and the vision for expanding Ali's coaching programs. Get ready for an inspiring and empowering conversation!
LINKS:
JOIN NOURISH YOUR SEO MEMBERSHIP
LET'S WORK TOGETHER
SCHEDULE A CONSULTATION
JOIN ME ON INSTA
ALIGN BY ALI HALL WEBSITE
ALIGN BY ALI HALL INSTA
PURE BALANCE PILATES WEBSITE
PURE BALANCE INSTA
Dietitian Turned Designer
en-usAugust 16, 2023
EP. 17: The Truth About Marketing with Laura Jean
In this episode of Dietitian Turned Designer, I have the pleasure of chatting with Laura Jean, a talented dietitian who helps other health professionals integrate values-based approaches into their businesses. We discuss the importance of building genuine client relationships, avoiding manipulative marketing, and embracing trauma-informed practices. Join us as we explore how to align business practices with our values and create a thriving, inclusive practice. Don't miss out on valuable insights and advice in this episode!
Dietitian Turned Designer
en-usAugust 09, 2023
EP. 16: Email Marketing 101 for Private Practices
Want to learn more about email marketing and how you can use it to help your private practice grow? Then you definitely want to listen to this week's episode! I'm talking all about why you need to have email marketing as a part of your business strategy, the different platforms available, the data you need to track, and more!
JOIN NOURISH YOUR SEO MEMBERSHIP
Dietitian Turned Designer
en-usAugust 03, 2023
EP. 15: Unlock the Power of SEO [SOLO]
In this episode, I'm talking all about SEO and giving you a high-level overview of things you should focus on if you want to improve your SEO on yoru private practice website. I also talk about the workshop replay that's still available from last week's Unlock the Power of SEO workshop AND I announce my brand new group - Nourish Your SEO!
JOIN THE NOURISH YOUR SEO MEMBERSHIP
Dietitian Turned Designer
en-usJuly 28, 2023
EP. 14: Using AI to Create Content That Engages [SOLO]
Looking for ways to use AI to create content that engages?
In this episode, I discuss how to use AI to generate content ideas, create effective prompts, and level up your content creation.
Learn how to:
- Use AI to generate content ideas for social media, blog posts, and email marketing.
- Create effective prompts for AI that will get you the results you want.
- Overcome the challenges of using AI for content creation.
- Make sure your AI-generated content is original and engaging.
Listen to this episode to learn how to use AI to create content that will wow your audience!
FREE POWER OF SEO WORKSHOP: https://decletdesigns.com/seo-power/
WORK WITH ME: https://decletdesigns.com/
FOLLOW ME: https://www.instagram.com/decletdesigns/
Dietitian Turned Designer
en-usJuly 19, 2023
EP. 13: How to not be afraid of technology in your private practice [SOLO]
Join me in this episode as we dive into how you can overcome your technology fears and how it can transform your private practice. Discover the reasons behind our tech fears and learn valuable strategies to overcome them. I'll guide you through taking small, manageable steps toward embracing digital tools that align with your goals. From scheduling apps to telehealth platforms, we'll explore how to enhance efficiency, save time, and improve client experiences. Don't let fear hold you back—unlock the power of technology and revolutionize your practice today!
SPONSOR: Envato Elements - https://go.decletdesigns.com/envato
WORK WITH COURTNEY https://decletdesigns.com/contact/
FOLLOW COURTNEY ON INSTAGRAM https://www.instagram.com/decletdesigns/
FREE RESOURCES https://decletdesigns.com/free-website-and-branding-resources-for-private-practice/
Dietitian Turned Designer
en-usJuly 11, 2023
EP. 12: Why you need a Virtual Assistant with Danielle Kaufman
In this episode, I chat with Danielle Kaufman, founder of The Dietitian Assistant, about the benefits of virtual assistants in business and private practice.
Danielle addresses common challenges like burnout, lack of time, and those tasks we all hate (but she loves!).
We discuss all of the software she uses and recommends for your business to run smoothly.
We also discuss Danielle's journey as a virtual assistant and how she has worked with 35+ registered dietitians while managing her part-time private practice.
Her services include blog post creation, handouts, social media management, networking, meal plan creation, and more!
Danielle talks about what to consider when hiring a virtual assistant and she also touches on training needs for less experienced virtual assistants.
Tune in for valuable insights and practical tips on how virtual assistants can transform your business!
This episode is sponsored by Notion: https://go.decletdesigns.com/notion
FOLLOW DANIELLE: https://www.instagram.com/the.dietitian.assistant/
WORK WITH DANIELLE: https://bio.site/dietitian.assistant
WORK WITH COURTNEY: https://decletdesigns.com/
FOLLOW COURTNEY: https://www.instagram.com/decletdesigns/
FREE BRANDING WORKSHOP: https://decletdesigns.com/free-website-and-branding-resources-for-private-practice/
Dietitian Turned Designer
en-usJuly 04, 2023
EP. 11: WIND - The story of Weight Inclusive Nutrition & Dietetics with Heather Caplan
Join us for an inspiring episode as Heather Caplan, founder of WIND, takes us on the journey of creating a transformative organization. In this candid conversation, Heather shares her initial vision, the hurdles she faced, and the success of hosting a weight-inclusive nutrition conference and transitioning to a membership model. Discover the power of idea exploration, intentional decision-making, and the proof of concept that propelled WIND to new heights. Tune in and be inspired to embark on your own entrepreneurial path.
MAILERLITE: https://go.decletdesigns.com/mailerlite
WIND website: https://www.weightinclusivenutrition.com/
Weight-inclusive foundations workshop: https://www.weightinclusivenutrition.com/foundations-of-weight-inclusive-care
WIND Membership: https://weightinclusivenutrition.wildapricot.org/
WORK WITH COURTNEY: https://decletdesigns.com/
FREE BRANDING & WEBSITE RESOURCES: https://decletdesigns.com/free-website-and-branding-resources-for-private-practice/
FOLLOW ME ON IG: https://www.instagram.com/decletdesigns/
Dietitian Turned Designer
en-usJune 29, 2023