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    Making It Work

    Want to know what it's really like to run your own business? Making It Work puts you in a room with entrepreneurs who want to kick out conventional wisdom and take you through the highs and lows of starting a company from scratch. This is not a podcast just about success stories. So if you're a self-starter and want it straight, this is the series for you.
    en65 Episodes

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    Episodes (65)

    9. My First Year: What I Did Wrong

    9. My First Year: What I Did Wrong

    We all make mistakes. And making mistakes can be frustrating, even if we all know, deep down, that’s the best way to learn. But when you’ve raised the stakes and invested all of your time, energy and money into a brand new business, that frustration can turn into disaster and failure. The question is, at what point does a mistake go from 'vital life lesson' to 'end of the road'?

    In Season 3, Episode 9 of Making It Work, we speak to Jacquelyn Rodgers of Greentop Gifts, Christa Cotton of El Guapo Bitters, Logan LaMance of Kanga Coolers and Ana Van Pelt and Kirsten Colter of Niche Snowboards.

    So what are the most common catastrophes for a fledgling company? And is making mistakes a crucial component of success? Tune in to find out.

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    8. Goodbye Healthcare: When is it Time to Finally Quit Your Job?

    8. Goodbye Healthcare: When is it Time to Finally Quit Your Job?

    We’ve all thought about quitting our jobs. Some may have even fantasized about it. But while most of us are waiting for that lottery payout before we march into our boss’s office, entrepreneurs will have to bite the bullet at some point. The burning question is: when?


    In Season 3, Episode 8 of Making It Work, we speak to Graham Veysey and Fisk Biggar of Graham+Fisk's Wine-In-A-Can, Christa Cotton of El Guapo Bitters, Dana Donofree of AnaOno and Ana Van Pelt and Kirsten Colter of Niche Snowboards.


    So how do you know when to take the plunge and hand in your notice? And is there ever really a good time to do it? Tune in to find out.

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    7. My Way or the Highway: Do Entrepreneurs Have a Problem with Micromanagement?

    7. My Way or the Highway: Do Entrepreneurs Have a Problem with Micromanagement?

    Small business owners can have a big problem with micromanagement. But one person’s toxic work culture can be another’s collaborative approach, and when you own your own business, striving for perfection can mean you’re a stickler for a tried-and-tested method. So is micromanagement even a bad thing?

    In Season 3, Episode 7 of Making It Work, we speak to Stephanie Duncan of Harmony Harvest Farm, Chait Razdan of Care+Wear, Logan LaMance of Kanga Coolers and Christa Cotton of El Guapo Bitters.

    So why do so many entrepreneurs turn into micromanagers? And what can you do to avoid becoming one? Tune in to find out.

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    Ask the Expert Special: HR Influencer Ben Brooks on Culture and Diversity

    Ask the Expert Special: HR Influencer Ben Brooks on Culture and Diversity

    We've already given the Making It Work entrepreneurs quite the grilling this season. So as they take time out to source new suppliers and update their investors, Tom got a class in 'culture' from HR Influencer Ben Brooks.

    In this Season 3 'Ask the Expert' special of Making It Work we talk to PILOT CEO Ben Brooks about why a distinct company culture is vital for sustained success and why diversity might not be for you. Let's see how this 'no size fits all' approach to culture and diversity can benefit you as an entrepreneur.

    So can a clear company culture really benefit a small business? Or is it all just a consultancy cash cow? Tune in to find out. You can find Ben Brooks on
    Twitter, LinkedIn, Instagram or on pilot.coach

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    6. Survey Says: What do Your Customers Really Think?

    6. Survey Says: What do Your Customers Really Think?

    "Got a minute? We'd love to hear your feedback" is a phrase we've all become familiar with. Whether it's through a pop-up, email or good old-fashioned phone call, small businesses are keener than ever to know what we think. But in an era of social media and online reviews, is this candid criticism always welcome?


    In Episode 3, Season 6 of Making It Work, we speak to Stephanie Duncan of Harmony Harvest Farm, Chait Razdan of Care+Wear, Jacquelyn Rodgers of Greentop Gifts and And Van Pelt and Kirsten Colter of Niche Snowboards.


    So how do you distinguish constructive critics from the habitual haters? And, at the end of the day, can you really please everyone? Tune in to find out.

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    5. Content is King: Is SEO Really Worth Your Time?

    5. Content is King: Is SEO Really Worth Your Time?

    SEO is the holy grail of online marketing. But optimizing your content to rank higher on Google can be easier said than done, especially if you're an entrepreneur who's strapped for time and strapped for cash. Let's see how these business owners create content that reflects their brand story, and how you can do the same – on a budget.


    In Episode 5, Season 3 of Making It Work, we speak to Christa Cotton of El Guapo Bitters, Graham Veysey and Fisk Biggar of Graham+Fisk's Wine-In-A-Can, Jacquelyn Rodgers of Greentop Gifts and Logan LaMance of Kanga Coolers.


    So how do you create content that really converts? And is setting up a blog all a waste of time? Tune in to find out.

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    4. Think Inside the Box: How to Create a Unique Unboxing Experience

    4. Think Inside the Box: How to Create a Unique Unboxing Experience

    The pandemic really boosted online shopping and home deliveries, paving the way for a whole different kind of retail therapy: the unboxing experience. After all, retail stores don't really care about the box that products are delivered in – but if you buy direct from a small business, you want to know the story behind their product. Let's find out how entrepreneurs perfect their packaging.


    In Episode 4, Season 3 of Making It Work, we speak to Stephanie Duncan of Harmony Harvest Farm, Graham Veysey and Fisk Biggar of Graham+Fisk's Wine-In-A-Can, Jacquelyn Rodgers of Greentop Gifts and Logan LaMance of Kanga Coolers.


    So how do you create that doorstep ‘wow’ factor? And can you deliver it on a budget? Tune in to find out.

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    3. It's My Party: When is it Time to Celebrate Success?

    3. It's My Party: When is it Time to Celebrate Success?

    We all have personal goals. But, as we strive to achieve them, it can be difficult to recognize those milestones along the way. By their own admission entrepreneurs have chosen a vocation with no end in sight, but with this limitless potential comes fierce determination – hardly a recipe for celebrating success.


    In Episode 3, Season 3 of Making It Work, we speak to Stephanie Duncan of Harmony Harvest Farm, Chait Razdan of Care+Wear, Jacquelyn Rodgers of Greentop Gifts and Logan LaMance of Kanga Coolers.

    So how do small business owners celebrate their accomplishments? And why are some of them so bad at it? Tune in to find out.

    Exclusive offer for Making It Work listeners! Open a FedEx account and SAVE UP TO 40% on shipping services, including residential and delivery area surcharges.

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    2. Choke Point: How Entrepreneurs are Handling the Supply Chain Crisis

    2. Choke Point: How Entrepreneurs are Handling the Supply Chain Crisis

    In a 'next day delivery world' we're used to getting the products we buy, fast. But what does this mean for the entrepreneurs who make them? In pursuit of high quality goods and that rapid last mile, small businesses are enduring piles of paperwork, material shortages and longer lead times than ever. And that was before the pandemic.

    In Season 3 Episode 2 of Making It Work we speak to Stephanie Duncan of Harmony Harvest Farm, Christa Cotton of El Guapo Bitters, Jacquelyn Rodgers of Greentop Gifts and Logan LaMance of Kanga Coolers.

    So will the supply chain ever get back to where it was? And couldn't our entrepreneurs just make their stuff in the US? Tune in to find out.

    Exclusive offer for Making It Work listeners! Open a FedEx account and SAVE UP TO 40% on shipping services, including residential and delivery area surcharges.

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    1. Can You Start Monday? How to Hire Good People

    1. Can You Start Monday? How to Hire Good People

    When it comes to recruitment, entrepreneurs are now culture vultures. Interview questions used to be limited to past experience, salary expectations and your biggest weakness. Now interviewees are expected to bone up on the company culture and commit to embracing its mission and values. But in a tight labor market, does this still make sense?

    In Season 3 Episode 1 of Making It Work we speak to Stephanie Duncan of Harmony Harvest Farm, Christa Cotton of El Guapo Bitters, Jacquelyn Rodgers of Greentop Gifts and Chait Razdan of Care+Wear.

    So how do you make sure you get that first hire right? And do people really still lie on their resumes? Tune in to find out.

    Exclusive offer for Making It Work listeners! Open a FedEx account and SAVE UP TO 40% on shipping services, including residential and delivery area surcharges.

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    Season 3 Coming Soon! (Making It Work TEASER)

    Season 3 Coming Soon! (Making It Work TEASER)

    This Summer, we are back. On June 16, we drop the first episode of a brand new season of Making It Work. So remember to join Kelli and Tom, as they talk to a whole new set of remarkable business owners and lift the lid on what life is really like as an entrepreneur.

    Don’t forget to subscribe so you never miss an episode of Making It Work: the podcast featuring entrepreneurs who tell it like it is!

    Exclusive offer for Making It Work listeners! Open a FedEx account and SAVE UP TO 40% on shipping services, including residential and delivery area surcharges.

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    BITESIZE #10: How Does Entrepreneurship Change Your Life?

    BITESIZE #10: How Does Entrepreneurship Change Your Life?
    Hi there, and welcome to this special bitesize episode of Making It Work. 

    This is not a new episode but a collection of some of the best bits from Season 2, Episode 9. It was an episode about self-reflection, as we asked the entrepreneurs to look at their present and past selves and speak about how entrepreneurship changed their lives.  

    You can listen to the entire episode over here
    https://www.fedex.com/en-us/small-business/making-it-work-podcast/entrepreneurship-changed-me.html


    And if you want to know more about the entrepreneurs, or want to check out all the other episodes, head over to fedex.com/makingitwork


    Don’t forget to subscribe and tell us what you think! 

    BITESIZE #9: Do We Talk Enough About Mental Health?

    BITESIZE #9: Do We Talk Enough About Mental Health?
    Welcome to this special bitesize episode of Making It Work.

    This is not a new episode but a collection of some of the best bits from Season 2, Episode 8. This time we discussed struggles with mental health. A warning that some of it will be difficult to listen to but these small business owners and everyone here at Making It Work want you to know that you are not alone. We believe talking about mental health is a vital first step.    You can listen to the entire episode over here
    https://www.fedex.com/en-us/small-business/making-it-work-podcast/struggling-with-mental-health.html


    And if you want to know more about the entrepreneurs, or want to check out all the other episodes, head over to fedex.com/makingitwork

    Don’t forget to subscribe and tell us what you think!

    BITESIZE #8: What’s The Right Price For Your Goods?

    BITESIZE #8: What’s The Right Price For Your Goods?
    Welcome to this special bitesize episode of Making It Work.    This is not a new episode but a collection of some of the best bits from Season 2, Episode 5. We talked to four entrepreneurs about a very tricky topic- how to price your goods.

    You can listen to the entire episode over here

    https://www.fedex.com/en-us/small-business/making-it-work-podcast/how-to-price-your-goods.html

     

    And if you want to know more about the entrepreneurs, or want to check out all the other episodes, head over to fedex.com/makingitwork

    Don’t forget to subscribe and tell us what you think! 

    BITESIZE #7: How Do You Build Your Online Store?

    BITESIZE #7: How Do You Build Your Online Store?
    Welcome to this special episode of Making It Work. 

    This is not a new episode but a collection of some of the best bits from Season 2, Episode 3, where we talked about how to get your store online. 

     

    You can listen to the entire episode over here

    https://www.fedex.com/en-us/small-business/making-it-work-podcast/how-to-build-an-online-store.html


    And if you want to know more about the entrepreneurs, or want to check out all the other episodes, head over to fedex.com/makingitwork

     

    Don’t forget to subscribe and tell us what you think! 

    BITESIZE #6: Working Round The Clock – Good For Business Or Fast Path To Burnout?

    BITESIZE #6: Working Round The Clock – Good For Business Or Fast Path To Burnout?
    Hi there, thanks for tuning in to this special bitesize episode of Making It Work.


    This is not a new episode but a collection of some of the best bits from Season 2, Episode 2, where the entrepreneurs talked about how they manage their precious time. 

    You can listen to the entire episode over here

    https://www.fedex.com/en-us/small-business/making-it-work-podcast/how-entrepreneurs-can-turn-off.html

     

    And if you want to know more about the entrepreneurs, or want to check out all the other episodes, head over to fedex.com/makingitwork


    Don’t forget to subscribe and tell us what you think! 

    BITESIZE #5: When Should You Call it Quits?

    BITESIZE #5: When Should You Call it Quits?
    This is a special bitesize episode of Making It Work.

    This is not a new episode but a collection of some of the best bits from Season 1 Episode 10, where we asked our entrepreneurs to reflect on their time in business and tell us truthfully: when is it time to just give up and just call it a day?

    You can listen to the entire episode over here

    https://www.fedex.com/en-us/small-business/making-it-work-podcast/when-you-should-give-up.html

    And if you want to know more about the entrepreneurs, or want to listen to other episodes, head over to fedex.com/makingitwork

    Don’t forget to subscribe and let us know what you think!

    BITESIZE #4: How Do You Scale Your Business?

    BITESIZE #4: How Do You Scale Your Business?

    Welcome to this special bitesize episode of Making It Work.

    This is not a new episode but a collection of some of the best bits from Season 1 Episode 9, where we tackled the tricky topic of when to scale your business and asked: Can big ever be too big?

    You can listen to the entire episode over here

    https://www.fedex.com/en-us/small-business/making-it-work-podcast/how-to-scale-your-business.html

    And if you want to know more about the entrepreneurs, or want to listen to other episodes, head over to fedex.com/makingitwork

    Don’t forget to subscribe and let us know what you think!

    BITESIZE #3: Are Online Influencers the Way to Go?

    BITESIZE #3: Are Online Influencers the Way to Go?

    Welcome to this special bitesize episode of Making It Work. This is not a new episode but a collection of some of the best bits from Season 1 Episode 5, where five entrepreneurs taught us how to market your business in the age of influencers and Instafame.

    You can listen to the entire episode over here

    https://www.fedex.com/en-us/small-business/making-it-work-podcast/marketing-in-instagram-age.html

    And if you want to know more about the entrepreneurs, or want to listen to other episodes, head over to fedex.com/makingitwork


    Don’t forget to subscribe and let us know what you think!

    Making It Work
    enApril 21, 2022

    BITESIZE #2: How Do You Work with Factories Abroad?

    BITESIZE #2: How Do You Work with Factories Abroad?

    Thank you for tuning in to this special bitesize episode of Making It Work. This is not a new episode but a collection of some of the best bits from Season 1 Episode 4, where we talked to five entrepreneurs about the realities of working with factories in the US and abroad, and treading the fine line between quality and profit margin.

     

    You can listen to the entire episode over here

    https://www.fedex.com/en-us/small-business/making-it-work-podcast/working-with-factories-abroad.html 

     

    And if you want to know more about the entrepreneurs, or want to listen to other episodes, head over to fedex.com/makingitwork


    Don’t forget to subscribe and let us know what you think!

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