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    Rhetorical Leadership

    Join Dr. David Isaksen and his guests from academia, communications consulting, and politics in discussions about what it means to lead people by persuasion rather than by force/rank/bargaining.
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    Episodes (22)

    Chaim Perelman's Quasi-Logical Arguments

    Chaim Perelman's Quasi-Logical Arguments

    Perelman made a category of arguments that he termed "quasi-logical." Quasi does not mean "fake" in this context, but just that they are similar to the arguments made in formal logic. Dr. Steven B. Katz joins us to discuss each of the arguments within this category, and how they rely on some of the most basic cognitive patterns that humans use to make sense of the world around us. Because we can perceive similarity, difference, and the relations of parts to the whole, we are able to use these as basis for arguments to move others. This episode builds on the episode "Chaim Perelman's Theory of Argumentation." 

    India's Majoritarian Autocracy

    India's Majoritarian Autocracy

    In just a few years, India has been transformed from a vibrant liberal democracy to a majoritarian autocracy under Narendra Modi. Under his Hindu majority rule, Muslims and Christians are subjected to extrajudicial killings and mosques and churches are burnt to the ground. Dr. Ashok Swain, a Hindu and Professor of Peace and Conflict Research at Uppsala University, joins Dr. Isaksen and Noor Jahan Khan, who has a Master's degree in Mass Communication from Bangalore University and grew up as a Muslim in India, to talk about how this change came about and what can be done to save Indian democracy.

    The State of Speech Writing and Eloquence in Norway

    The State of Speech Writing and Eloquence in Norway

    "A speech writer in Norway is supposed to be invisible." Kristine Dahl was working as a lawyer for the Norwegian government when she was asked to help write a speech for a government minister, and that's when she discovered a passion and talent for speech writing. Since then, she has written speeches for many ministers and business leaders, and she shares how she approaches a new assignment, tricks of the trade, the democratic function of her profession, and the current state of eloquence and speech writing in Norway.

    Donald Trump's Tyrannical Tendencies

    Donald Trump's Tyrannical Tendencies

    Properly understood, the classical image of the tyrant is not a form of government, but rather a disease of the mind. In this episode, Dr. Isaksen revisits a text he wrote in April 2016 describing the classical symptoms of a tyrant and how Trump already then displayed every one of them. It is a modern version of the classical rhetorical exercise "the topos of the tyrant." For more details about the rhetorical exercise, listen to the podcast episode on the topos of the tyrant https://rhetorical-leadership.transistor.fm/4  
    The original text performed in this podcast is available at http://intelligenceofpersuasion.blogspot.com/2016/04/why-trump-is-tyrant.html

    00:00 Trump at CPAC 2023
    00:57 Revisiting 2016 predictions
    01:27 How freedom died in antiquity
    02:57 Those who tried to save it
    04:32 The Trumpian peril
    05:42 Trump is a classical tyrant
    07:16 What Trump could/would do as president
    10:22 The vices of the tyrant
    11:06 Suspicion
    13:02 Arrogance
    15:06 Cruelty and savagery
    17:00 Immorality and avarice
    19:34 Resist tyranny
    19:51 Our democratic complacency
    21:17 The weakness of our institutions

    Russian Imperialism and the Post-Colonial Awakening in Qazaqstan

    Russian Imperialism and the Post-Colonial Awakening in Qazaqstan

    When Dr. Azamat Junisbai grew up in Qazaqstan, he looked down on those who spoke Russian with an accent. Although he was an ethnic Qazaq born in Qazaqstan, he had absorbed the colonial mindset that Russian language and culture were superior to the Qazaq language and culture. With Russia's attack on Ukraine, many in Qazaqstan are coming to a reckoning with Russian imperialism and its legacy in Eurasia. As a Qazaq sociologist, Dr. Junisbai shares his unique insights into this ideology and the hold it still has on many Russians.

    00:00 Introducing Dr. Azamat Junisbai
    00:24 Russia's image of its empire
    02:16 Growing up in the Kazakh Soviet Socialist Republic
    04:22 The end of the Soviet Union
    07:55 The diminished status of the Qazaq language
    09:30 "How broken and colonized was my mind and language?"
    11:00 The Asharshylyk (genocide by hunger)
    12:50 Why the Qazaq Genocide is not more widely acknowledged
    16:50 Russia as the colonial master
    17:50 The endurance of the Empire/Soviet Union in the minds of Russians
    19:20 How Russia's attack on Ukraine has accelerated decolonization
    23:50 Why Russian imperialists see a weakened Russia as "the end of Russia"
    26:50 This is Russia's war, not just Putin's war
    29:00 The Leader and the People in Russian Imperialism
    32:30 The loss of the Empire
    34:12 How the Empire is taught and how it may be unlearned
    37:00 The coming reckoning with Russia's imperialism and colonial history
    38:30 How the colonial people are dehumanized
    40:15 Human life has little value in Russian imperialism
    42:30 It is the natural state of an empire to be at war
    43:00 "Borders must be drawn with blood"
    45:00 Controlling land is seen as the greatest value
    46:25 How Putin uses "the Empire" to stay in power
    47:34 The contest between the TV and the refrigerator
    48:12 Trapped behind the Iron Curtain and within the grasp of the Kremlin
    50:24 Russian defeat could mean another Berlin Wall coming down
    51:00 Growing post-colonial solidarity between Ukraine and Qazaqstan
    52:10 The future of Qazaqstan

    The Covid Debate in Sweden

    The Covid Debate in Sweden

    Dr. Björn Olsen is a Professor of Infection Medicine at the Department of Medical Sciences, Uppsala University in Sweden. He was an active participant in the public policy debate where Sweden chose to disregard the advice and recommendations of the global scientific community and pursue a separate strategy that led to many unnecessary deaths. As a critic of the Swedish strategy, Olsen experienced hostility from the media and the Swedish Public Health Authority, and he reflects on the relationship between science, political power, and public policy debates.

    Chaim Perelman's Theory of Argumentation

    Chaim Perelman's Theory of Argumentation

    During the Second World War, Chaim Perelman, a leader in the Jewish Belgian Resistance was writing a philosophical treatise on justice. Frustrated, he discovered that his training in analytic philosophy renedered him unable to make any arguments about why his cause was more just than that of the Nazis, because he had been trained to disregard arguments about values, preferences, or the probable. So Perelman began identifying everyday arguments humans use in newspapers and politics to discover how they work and what foundations they build upon, leading to his and Lucie Albrechts-Tyteca's masterpiece The New Rhetoric. Dr. Richard Enos joins us to discuss Perelman's theory of argumentation and how it provides a basis for making rational arguments and decisions about values. 

    Demagoguery and Democracy Part 2: Defining Demagoguery and Defending Democracy

    Demagoguery and Democracy Part 2: Defining Demagoguery and Defending Democracy

    00:00 Defining demagoguery
    04:00 Why Churchill and Franklin D. Roosevelt were not demagogues
    10:30 Case Study: Earl Warren's demagogic argument about Japanese Internment
    12:20 Threat perception and demagoguery/ "The Flight 93 Election"
    14:40 Signs and evidence of threats
    15:45 Demagoguery in the gay marriage debate
    17:30 Demagoguery as "algae in a pond" allegory
    18:30 How Trump out-competed other demagogues
    21:20 Trump as a large Salomon Asch experiment on the nation
    23:30 How dishonest media give demagogues the cover to flip
    24:45 Rush Limbaugh and conservative talk radio as a case study in demagogue/demagogic culture
    29:30 How media revolutions coincide with the rise of demagogues
    30:45 The solution: we have to stop buying demagoguery
    31:50 What inspired this book
    33:00 Lesser and greater demagogues
    34:10 In-group policing as a parry against demagogues (McCarthyism/Birchers)
    36:10 The extremism of the current GOP base and the "ends justify any means" argument
    37:20 The need for leadership and a reckoning to defeat demagoguery
    39:30 Why "suspending democratic norms" is a one-way street
    40:35 Rejecting "our" demagogues
    42:15 Institutional remedies for demagoguery
    43:20 Two-party systems and us/them rhetoric
    44:45 How demagogues create us/them in multi-party systems
    45:15 Gerrymandering, safe seats, and partisan extremism
    46:05 What can WE do?
    46:15 1. Make demagoguery less profitable/successful
    46:52 2. Not argue with those who repeat demagoguery, but engage with them
    49:18 3. Argue with those who repeat demagoguery, but stick to the issue at hand
    50:25 4. Actively support democratic deliberation
    51:00 Don't take your democratic freedoms for granted
    52:19 Never-Trump Republicans and cross-party coalitions for democratic norms
    56:00 Democracy is fragile and needs our commitment
    56:45 Remembering the lessons of WWII and demagoguery
    1:00:00 "Purifying" our public sphere is not a solution
    1:00:50 Creating a culture "parry" for the thrust of demagoguery
    1:01:48 How important should politics be in our lives?
    1:03:20 Paul Woodruff's democratic values of "harmony" and "reverence"
    1:04:30 Learning to get along

    Quintilian: The Master Teacher of Rhetoric

    Quintilian: The Master Teacher of Rhetoric
    Although from humble origins, Quintilian rose to prominence in Rome as a teacher of rhetoric and became the first imperial endowed chair in rhetoric in Rome. He was a skilled and compassionate educator who tried to help his students become the "vir bonus" or "good man speaking well." Towards the end of his life, he summarized his educational methods and philosophy in the "Institutes of Oratory" and laid the foundation for classical education that would last for centuries.

    Cicero: The Eloquent Defender of the Republic

    Cicero: The Eloquent Defender of the Republic
    Cicero gave his life defending the Roman republic from the emerging tyrants and saw rhetoric as tool to build, uphold, and defend a free and just society. In his writings on rhetoric and politics, he describes the virtues and skills needed by someone who would unite wisdom and eloquence to become the ideal orator. Dr. Enos joins us to discuss his life, writings, and legacy.

    Aristotle's Art of Rhetoric and Its Legacy

    Aristotle's Art of Rhetoric and Its Legacy
    Aristotle wrote a work on rhetoric that would define a discipline. He rejected Plato's denunciation of rhetoric and showed why it is an art, a discipline, or a science and gathered the gems of all the manuals of rhetoric up to his day in a work that has endured for over 2000 years. Richard Enos and David Isaksen discuss some of its main contributions to rhetorical studies and what you can learn from it to give a good speech and lead ethically by persuasion.

    Style, Memory, and Delivery: Mastering the Art of Public Speaking

    Style, Memory, and Delivery: Mastering the Art of Public Speaking
    UK award-winning public speaker, Simon Day, shares his journey from being terrified of public speaking to mastering the art, as well as some of the secrets to his success including adopting and adapting the rhetorical style of Barack Obama, learning the Memory Palace technique, storytelling, and perfecting his delivery with lessons from music. Find more from Simon at https://simonspeaks.co.uk/

    Isocrates: The Father of Eloquence

    Isocrates: The Father of Eloquence
    Cicero called Isocrates "the father of eloquence" and said that from his school proceeded giants who had an enormous influence on Athenian society and Greek culture, but he is often overlooked in histories of rhetoric and philosophy. In this episode, Richard Enos and David Isaksen discuss his contributions to the philosophy and teaching of rhetoric. Positioning himself between the philosophers and the sophists, Isocrates developed a school of wisdom joined with eloquence for the benefit of a democratic society.

    Orality, Literacy, and the Birth of Rhetoric

    Orality, Literacy, and the Birth of Rhetoric
    Dr. Richard L. Enos, expert on classical rhetoric, shares some of his insights on the historical moment in antiquity where rhetoric was conceived as a discipline. The innovation of the alphabet gave a larger portion of society easy access to tools for abstract thought, leading to fundamental changes in society. Dr. Enos traces how the ancient traditions of oral histories and memorization techniques laid the foundations for modern poetry, literature, and rhetoric.

    Slaying the Tyrant: How the Topos of the Tyrant Was Used to Defend Democracy

    Slaying the Tyrant: How the Topos of the Tyrant Was Used to Defend Democracy

    The topos of the tyrant was a rhetorical weapon to defend democracy. The current "authoritarian moment" calls for a renaissance of this rhetorical exercise. A speaker can use "the topos of a tyrant" by recounting and elaborating on "the six vices of a tyrant": suspicion, cruelty, savagery, arrogance, immorality, and avarice. As Cicero stated, "when it comes to preserving the people's freedom, no one is just a private citizen." It is the duty of every citizen to guard against tyranny and from becoming tyrants ourselves.

    Speech Writing and Defense Against the Dark Arts in Communication

    Speech Writing and Defense Against the Dark Arts in Communication

    Debate champion and communication consultant Daniël Schut joins Dr. Isaksen to discuss how he coaches his clients for debates and speeches, the ethical issues in communication consulting, how some scientific research and theories on persuasion may be destroying the basis for democracy, and how that can be countered. (more from Schut at https://adrem-debatstrategie.nl

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