Logo

    The Author Factor Podcast

    The Author Factor Podcast shares the best publishing, marketing, and promotional strategies for nonfiction book authors.

    Each week Amazon #1 best-selling author of The 100-Page Book and The Magic of Short Books, Mike Capuzzi, interviews published business owner-authors who have written a book to differentiate themselves and create the ultimate competitive advantage.

    The Author Factor Podcast gives business owners, entrepreneurs, and corporate leaders the book writing inspiration, encouragement, and book marketing tips they need to write a book that will impact the world and impact their bottom line.

    Being a published book author is one of the smartest business decisions you can make and if you want to hear how others have done it, this valuable podcast is for you!

    en-us218 Episodes

    People also ask

    What is the main theme of the podcast?
    Who are some of the popular guests the podcast?
    Were there any controversial topics discussed in the podcast?
    Were any current trending topics addressed in the podcast?
    What popular books were mentioned in the podcast?

    Episodes (218)

    Demystifying the Science of Marketing with Lorraine Ball

    Demystifying the Science of Marketing with Lorraine Ball

    On episode #218 of The Author Factor Podcast I am having a conversation with Lorraine Ball, an entrepreneur, author, and professional speaker with 4 books to her name, including The Science of Marketing. Lorraine has dedicated her career to demystifying marketing for the everyday entrepreneur.

    Lorraine's impact is tangible and inspiring. From her early struggles with imposter syndrome to confidently offering her book as a testament to her expertise, she has exemplified the power of leveraging authorship in business. Lorraine's approach to using her book as a conversation starter and credibility builder serves as a valuable strategy for entrepreneurs looking to elevate their authority.

    During our conversation, Lorraine shared the significance of understanding the purpose behind writing a book and the strategies for using it to open doors for speaking engagements and attract prospective clients. Her insights on promotional tips, including the idea of sharing book chapters as podcast episodes, offer practical guidance for new authors.

    Learn more about Lorraine Ball  by visiting MoreThanaFewWords.com.

    For more details about our short, helpful book publishing program, visit BiteSizedBooks.com.

    Breakthrough Success and Extraordinary Results with Paul Lemberg

    Breakthrough Success and Extraordinary Results with Paul Lemberg

    On episode #217 of The Author Factor Podcast, I am having a conversation with Paul Lemberg, a seasoned author and entrepreneur who has generated over $550,000,000 for his clients through his expertise in transforming small businesses into profit powerhouses.

    During this insightful interview, Paul shares his proven strategies for guaranteed business growth, a concept he calls the guaranteed growth method. His unconventional yet effective approach, outlined in his bestselling book "Be Unreasonable," challenges the norm and provides entrepreneurs with the tools to achieve extraordinary results.

    Learn more about Paul by visiting Lemberg.com.

    For more details about our short, helpful book publishing program, visit BiteSizedBooks.com.

    Understanding the Art of Process for Company Growth with Allen Edwards

    Understanding the Art of Process for Company Growth with Allen Edwards

    On episode #216 of The Author Factor Podcast I am having a conversation with Allen Edwards, the founder of Eureka Process, a company that helps design and lead companies with a human-centered approach focused on values, profit, and growth.

    Allen is also the author of the short, helpful book, "Process and the Other P Word," which provides a roadmap to revolutionizing a company's approach to people and processes.

    In the interview, Allen shared his journey from being an IT visionary to a leading expert in the managed service provider industry. Listeners will find Allen Edwards' author journey intriguing as he embodies the principles he advocates in his book. His experience of implementing process-driven strategies in his own business and leveraging the book as a powerful tool for client engagement exemplifies the impact nonfiction books can have on a business.

    Learn more about Allen by visiting EurekaProcess.com

    For more details about our short, helpful book publishing program, visit BiteSizedBooks.com.

    The 5 Day Job Search: Land Your Dream Job Fast with Annie Yang

    The 5 Day Job Search: Land Your Dream Job Fast with Annie Yang

    On episode #215 of The Author Factor Podcast I am having a conversation with Annie Yang, a millennial finance expert and the author of the new book, "The 5 Day Job Search."

    In this episode, Annie shares her journey of impacting others by providing practical strategies for job hunters and those burdened by student loan debt. Annie's approach to job hunting is refreshingly efficient and pragmatic. "The 5 Day Job Search" offers a compelling approach for job seekers in any industry, with Annie's unique insights and witty style shining through.

    One notable insight from our conversation is how Annie has leveraged podcast guesting and plans to explore TikTok to market her book. This approach can inspire aspiring nonfiction authors to think outside the box when it comes to promoting their work, using modern platforms that resonate with their target audience.

    Learn more about Annie by visiting AnnieYangFinancial.com.

    For more details about our short, helpful book publishing program, visit BiteSizedBooks.com.

    Inspiring Young Adults to Achieve Success with Ahmard Vital

    Inspiring Young Adults to Achieve Success with Ahmard Vital

    On episode #214 of The Author Factor Podcast I am having a conversation with motivational consultant, international speaker, and author, Ahmard Vital.

    Ahmard has dedicated himself to empowering young adults to overcome adversity and achieve personal and professional success. His journey from a small town in Texas to becoming an impactful writer and thought leader is inspiring.

    In his latest book, "Now What? 5 Steps to Get Up and Create the Most Out of Life," Ahmard provides a lifeline for young adults navigating the complexities of maturity and success. His ability to connect with and impact the lives of others shines through in this book, making his author journey, and the strategies he shared, both relevant and valuable to aspiring nonfiction authors.

    Learn more about Ahmard  by visiting AhmardVital.com.

    For more details about our short, helpful book publishing program, visit BiteSizedBooks.com.

    The Curiosity-Based Approach: Improving Workplace Relationships with Dr. Julie Pham

    The Curiosity-Based Approach: Improving Workplace Relationships with Dr. Julie Pham

    On episode #213 of The Author Factor Podcast I am having a conversation with Julie Pham, PhD, a beacon of inspiration who went from a Saigon boat refugee to an acclaimed author, speaker, and founder of Curiosity Based.

    In this episode, Julie shares how she self-published her second book, 7 Forms of Respect: A Guide to Transforming Your Communication and Relationships at Work, incorporating practical exercises and thought-provoking questions that revolutionize workplace interactions. Julie's journey from academic writing to self-publishing offers inspiring strategies for aspiring nonfiction authors.

    "Seven Forms of Respect" offers a fresh perspective on communication and relationship building in the workplace. Julie's dedication to sharing her message through self-publishing and her unique approach to promoting her book make her author journey not only interesting but also an inspiring blueprint for nonfiction authors looking to navigate their own self-publishing path. If you are an aspiring nonfiction author seeking tangible strategies and real-world examples for your journey, this episode with Julie Pham is a must-listen.

    Learn more about Julie Pham by visiting CuriosityBased.com

    For more details about our short, helpful book publishing program, visit BiteSizedBooks.com.

    Turning Ordinary Habits into Extraordinary Miracles with Rahul Sharma

    Turning Ordinary Habits into Extraordinary Miracles with Rahul Sharma

    On episode #212 of The Author Factor Podcast I am having a conversation with Rahul Sharma, a transformative figure who shares his inspiring author journey and impactful strategies for personal and professional development. Rahul, a former firefighter and HR expert, recently retired to focus on spreading his motivational message and helping accidental leaders navigate the world of people management.

    Throughout our conversation, Rahul shared valuable insights on turning ordinary habits into extraordinary miracles. His book, "Habits for Miracles," explores the power of mind talk and self-discovery. Rahul emphasizes the importance of analyzing oneself, practicing gratitude, and taking actionable steps towards personal growth.

    Rahul's impact on readers and his dedication to helping them unlock their true potential is truly remarkable. Listeners will find his author journey intriguing and inspirational, especially if they aspire to write their own nonfiction book. Rahul's strategies and experiences serve as a valuable guide for anyone looking to make a positive impact in their industry and create meaningful connections with their audience.

    If you are someone who wants to write your own nonfiction book, listening to Rahul's story can offer you unique insights into the process of creating a powerful message, resonating with readers, and positioning yourself as a thought leader in your field. His book, "Habits for Miracles," is a testament to his dedication to helping individuals overcome challenges and achieve their full potential. Through his practical advice and personal stories, Rahul's book serves as a valuable resource for those seeking to make a lasting impact with their own nonfiction work.

    Learn more about Rahul by visiting Habits4Miracles.com.

    For more details about our short, helpful book publishing program, visit BiteSizedBooks.com.

    Healing Trauma and Overcoming Adversity with Laura Renner

    Healing Trauma and Overcoming Adversity with Laura Renner

    On episode #211 of The Author Factor Podcast, I am having a conversation with Laura Renner, a neonatal intensive care unit nurse and the author of the book "No, I'm Not Fine, Thank You."

    Laura's journey is marked by resilience, having overcome a traumatic brain injury and complex post-traumatic stress disorder, and through her book, she shares a raw and unfiltered account of her struggles and triumphs, offering a roadmap for healing the mind and body from trauma.

    Learn more about by visiting LauraFenner.me.

    For more details about our short, helpful book publishing program, visit BiteSizedBooks.com.

    Podcasting for Profit: Insights and Strategies with Dave Jackson

    Podcasting for Profit: Insights and Strategies with Dave Jackson

    On episode #210  of The Author Factor Podcast, I am having a conversation with Dave Jackson, a pioneer in podcasting since 2005 and the mastermind behind the school of podcasting, boasting over 3,300,000 downloads. As an inductee into the Academy of Podcasters Hall of Fame, Dave has shaped the podcasting landscape, launching hundreds of successful podcasts and becoming a sought-after voice in the industry.

    Dave's book, "Profit from Your Podcast: Proven Strategies to Turn Listeners into a Livelihood," offers invaluable insights into monetizing podcasts beyond traditional advertising. Listeners will find Dave's author journey intriguing as he shares his experience in leveraging relationships, opportunities, and various monetization strategies to establish a successful and profitable podcasting business.

    Learn more about Dave Jackson by visiting: SchoolofPodcasting.com

    For more details about our short, helpful book publishing program, visit BiteSizedBooks.com.

    Bundle Your Brilliance: Transform Your Wisdom Into Profitable Online Courses with Nancy Giere

    Bundle Your Brilliance: Transform Your Wisdom Into Profitable Online Courses with Nancy Giere

    On episode #209 of The Author Factor Podcast I am having a conversation with Nancy Giere. Nancy is a master of educational experiences, blending storytelling with humor to revolutionize interactive learning. With her new book, "Bundle Your Brilliance: Turn Your Expertise Into Profitable Online Courses," Nancy distills 30 years of frontline experience into a treasure trove of knowledge, providing a blueprint for turning expertise into engaging, actionable, and profitable online courses.

    During our conversation, Nancy shared insights on transforming wisdom into a profit-generating online course. As a nonfiction book author, she talked about her journey of accidental entry into the learning and development world and how she honed her instructional design expertise. Nancy's strategies, like using her book as an entree to connect with potential clients and leveraging speaking engagements, provide practical insights for aspiring nonfiction book authors.

    Listeners will appreciate Nancy’s journey and the impact her book, "Bundle Your Brilliance," has on those seeking to share their knowledge through online courses. Her experience and practical insights into turning expertise into profitable online courses make this episode a must-listen for anyone aspiring to write their own nonfiction book..

    Learn more about Nancy Giere by visiting NancyGiere.com.

    For more details about our short, helpful book publishing program, visit BiteSizedBooks.com.

    Rewiring the Human Brain: Insights and Transformative Strategies with Scott Warrick

    Rewiring the Human Brain: Insights and Transformative Strategies with Scott Warrick

    On episode #208 of The Author Factor Podcast I am having a conversation with employment law attorney, dedicated HR professional, and best-selling author, Scott Warrick.

    Scott's journey from legal expert to a fierce advocate for brain health is inspiring. You will learn from Scott's transformational strategies to rewire the brain, overcome challenges, and create a successful and fulfilling career.

    During the interview, Scott discusses the power of rewiring the brain and shares his experiences in transforming his son's life who was born with Asperger's autism. His story of resilience and triumph serves as an inspiring roadmap for anyone facing similar challenges. Scott also dives deep into the impact of social media and addictive phone use on our brain health, providing valuable insights and strategies for managing these modern-day challenges.

    His latest book, "Healing the Human Brain," Scott offers a roadmap to recovery and resilience, providing valuable insights on brain health and the impact of our experiences on mental well-being.

    Learn more about Scott Warrick by visiting ScottWarrick.com.

    For more details about our short, helpful book publishing program, visit BiteSizedBooks.com.

    Think Like Amazon: Leveraging Lessons in Innovation and Leadership with John Rossman

    Think Like Amazon: Leveraging Lessons in Innovation and Leadership with John Rossman

    On episode #207 of The Author Factor Podcast I am having a conversation with John Rossman, the mastermind behind Amazon's marketplace and the best-selling author of books like "Think Like Amazon" and "The Amazon Way."

    In this insightful interview, John shares his strategies for helping businesses thrive in the digital age. He emphasizes the importance of understanding the value proposition for the reader and effectively communicating one's message. His approach to leveraging the book as a powerful calling card and the long-term thinking behind the book's impact on his business mindset is incredibly inspiring.

    Listeners will gain valuable insights into writing a quality nonfiction book, building leadership for innovation, and leveraging it for personal and professional growth. John's focus on writing durable and evergreen content, creating consistency, and developing leadership within a business offers practical strategies for anyone looking to write their own nonfiction book.

    From clear communication to leveraging the book as a business card, John's journey and strategies are a goldmine of inspiration for aspiring nonfiction authors. Tune in to this episode to gain valuable tips on how to make an impact with your nonfiction book and lead with innovation in the digital era.

    Learn more about John Rossman by visiting JohnRossman.com.

    For more details about our short, helpful book publishing program, visit BiteSizedBooks.com.

    The Art of the Perfect Story and Business Storytelling with Karen Eber

    The Art of the Perfect Story and Business Storytelling with Karen Eber

    On episode #206 of The Author Factor Podcast I am having a conversation with author, international leadership consultant, and keynote speaker, Karen Eber.

    As the CEO and Chief Storyteller of Eber Leadership Group, Karen helps companies build leaders, teams, and culture one story at a time.

    Karen works with Fortune 500 companies like General Electric, Microsoft, Facebook, Kate Spade, and Big 4 Consulting Companies.

    She guest lectures at universities including the London School of Business, Stanford, and MIT, and is a frequent contributor to publications like Fast Company and Business Insider, TED, all Business, Chief Learning Officer, and USA Wire.

    Her new book, The Perfect Story, evolves the conversation on storytelling. She explains how to leverage the science of storytelling to create an engaging story. Without relying on complicated models or one-size-fits-all prescriptions, The Perfect Story makes storytelling accessible with practical and impactful steps for anyone to tell the perfect story for any occasion.

    Learn more about Karen by visiting KarenEber.com.

    For more details about our short, helpful book publishing program, visit BiteSizedBooks.com.

    The Mistakes That Make Us: How Failure Can Lead to Breakthroughs in Business with Mark Graban

    The Mistakes That Make Us: How Failure Can Lead to Breakthroughs in Business with Mark Graban

    On episode #205 of The Author Factor Podcast I am having a conversation with Mark Graban, a consultant and three-time book author.

    An internationally recognized consultant, author, speaker and entrepreneur, Mark just published his latest book, The Mistakes That Make Us, which is a blueprint for turning setbacks into steppingstones.

    The single most important takeaway from this episode is the concept of embracing mistakes and using them as opportunities for growth and learning. Mark Graban discusses the importance of recognizing and reflecting on mistakes, both as individuals and as organizations, in order to cultivate a culture of learning and innovation. He emphasizes that mistakes are a normal part of the learning process and can lead to greater success if they are acknowledged, learned from, and used to make improvements.

    Learn more about by visiting Mark Graban www.MarkGraban.com.

    For more details about our short, helpful book publishing program, visit BiteSizedBooks.com.

    The 100 Mile Mindset: Overcoming Challenges and Achieving Success Through Resilience with Nate Bailey

    The 100 Mile Mindset: Overcoming Challenges and Achieving Success Through Resilience with Nate Bailey

    On episode #204 of The Author Factor Podcast I am having a conversation with former lieutenant in the US Army, coach, and bestselling author, Nate Bailey.

    Nate has published three books, including the one we focus on today, 100 Mile Mindset, which shares Nate's insights into leadership, personal growth, and his unique experiences running 100-mile races in 30 hours.

    Nate works with former athletes and military men to guide them to the life they have always desired without having to experience many of the pitfalls that he did himself along the way.

    The single most important takeaway from this episode is that Nate's own journey as a military veteran and successful business owner adds a unique and valuable perspective to his coaching, leadership teachings, and books.

    Learn more about Nate Bailey by visiting www.NateBailey.org.

    For more details about our short, helpful book publishing program, visit BiteSizedBooks.com.

    The 24K Life Code: Transform Your Mind, Body, and Bank Account with Derick Gant

    The 24K Life Code: Transform Your Mind, Body, and Bank Account with Derick Gant

    On episode #203 of The Author Factor Podcast I am having a conversation with financial coach, speaker, and author, Derick Gant.

    A frequent guest on CBS, NBC, ABC, and Fox News, Derick knows a thing or two about leveling up your life. Whether it's mental, physical, or financial excellence you seek, he's your go-to expert.

    With 25 years of entrepreneurial experience, Derick recently published his first book, The 24K Life Code to guide you from mediocrity to greatness in clear, actionable steps.

    Learn more about Derick Gant by visiting www.DerickGant.com.

    For more details about our short, helpful book publishing program, visit BiteSizedBooks.com.

    From USAF Thunderbird Pilot to Bestselling Children's Book Author with Michelle "Mace" Curran

    From USAF Thunderbird Pilot to Bestselling Children's Book Author with Michelle "Mace" Curran

    Imagine soaring through the skies at breathtaking speeds, pushing boundaries, and defying limits. My guest today has not only lived this reality but has also inspired millions with her fearless pursuits.

    On episode #202 of The Author Factor Podcast I am having a conversation with author, Michelle "Mace" Curran who spent 13 remarkable years in the United States Air Force as an F-16 Fighter Pilot.

    From 2019-2021, she was the only female pilot for the Air Force Thunderbirds and performed for millions across the country and internationally.

    Since retiring from the military, Michelle started her company Upside Down Dreams where she provides keynotes and workshops to empower men and women of all ages to overcome obstacles and the fear of failure.

    Michelle just recently published her first book, Upside Down Dreams , which is an illustrated storybook written for girls with big dreams looking for a real-world heroine.

    Learn more about Michelle by visiting: https://macecurran.com.

    For more details about our short, helpful book publishing program, visit BiteSizedBooks.com.

    In the Aftermath of Hurricane Katrina One Author's Quest for Answers and Accountability with Sandy Rosenthal

    In the Aftermath of Hurricane Katrina One Author's Quest for Answers and Accountability with Sandy Rosenthal

    On episode #201 of The Author Factor Podcast I am having a conversation with powerhouse advocate and award-winning author, Sandy Rosenthal.

    Sandy is the author of the book, Words Whispered in Water, which exposes the federal government's cover-up of the engineering mistakes that led to the devastating flooding of New Orleans during Hurricane Katrina. Sandy also shares her journey founding the nonprofit organization Levees.org to spread awareness and advocate for safer levees in the United States.

    Learn more about Sandy Rosenthal and her mission at www.Levees.org.

    For more details about our short, helpful book publishing program, visit BiteSizedBooks.com.

    From Military Service to Main Street Author Success with Andrew Hibbard

    From Military Service to Main Street Author Success with Andrew Hibbard

    On  this milestone episode of The Author Factor Podcast (#200!) I am having a conversation U.S. Air Force veteran, Medicare expert and author, Andrew Hibbard.

    Andrew is a Main Street (literally) business owner located in western New York who has served his country and now serves his community by providing Medicare-focused services.

    He has published several short, helpful books to give to his prospects, referral partners, and clients, including his most recent book, Starting Medicare Smartly.

    This episode shares a powerful example of how a local business owner can leverage the power of being a published author to become the "go to choice" in his or her community.

    Learn more about Andrew Hibbard visit www.WNYMedicare.org.

    For more details about our short, helpful book publishing program, visit BiteSizedBooks.com.

    A Father's Backward Design Approach for His Son's Future Success (with Nate Turner)

    A Father's Backward Design Approach for His Son's Future Success (with Nate Turner)

    On episode #199 of The Author Factor Podcast I am having a conversation with  Humanity Propulsion Engineer and author, Nathaniel  Turner.

    Nate is a lawyer, accountant, TedX speaker, and so that his son might be intellectually astute, globally competent, and socially conscious, Nate intentionally backward designed his son’s life, and the results are impressive to say the least. 

    Today, those tools, techniques, and strategies which were initially created explicitly for his son are educational and life development staples for people all over the country.
    His books, including Raising Supaman and The Amazing World of STEM, have left indelible marks on readers worldwide.

    Learn more about Nate Turner at www.NathanielATurner.com.

    For more details about our short, helpful book publishing program, visit BiteSizedBooks.com.