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    The Creative Minute

    šŸŽ™ļø Welcome to The Creative Minute! A podcast for the multi-passionate millennial whoā€™s obsessed with personal growth, creativity, and entrepreneurship. šŸ™‹šŸ»ā€ā™€ļø My name is Shana, and Iā€™m a super nerd about all things content and marketing! In this space we are unscripted and loving it šŸ”„ sharing stories, tips, and actionable steps that will help you get from where you are now - to where you want to be. šŸ˜Ž Weā€™re talkinā€™ - how to chase after the best and most authentic version of yourself - in your life, business, relationships and more! So pull up a seat šŸŖ‘ and letā€™s have a brunch-style chat šŸ„‚about: šŸ’œ Business šŸ’œ Creativity šŸ’œ Mindset šŸ’œ And all the weird stuff in between that makes up life Letā€™s get into it!
    en-usShana Yurko8 Episodes

    Episodes (8)

    8// [INTERVIEW] The Entrepreneurā€™s Confidence Toolbox (with Confidence Coach, Regina Bonds)

    8// [INTERVIEW] The Entrepreneurā€™s Confidence Toolbox (with Confidence Coach, Regina Bonds)

    This episode is for anyone whoā€™s ever thought they werenā€™t smart enough, good enough, or worthy enough - grab your favorite bevvy and a notebook, because I got to sit down with confidence coach Regina Bonds, and talk all things CONFIDENCE.

    Ā 

    Weā€™re holding nothing back in this episode, as we talk about:

    • How to study the subject called ā€œmeā€

    • Donā€™t be a watered down version of someone else

    • You have to be willing to be an amateur before you can be a star of the showĀ 

    • How to be confident on-camera

    • How to foster a loving partnership relationship with yourself

    • How to show up online

    • The importance of affirmationĀ 

    • Why she LOVES the messy beginning (and why 90% of her clients choose her)

    • Why you shouldnā€™t be afraid to let people see your come-up.

    • How to deal with Imposter syndrome

    • Reginaā€™s Confidence Toolbox

    • Where confidence goes, cash flows

    • Her take on creativity and how it plays into confidence

    Ā 

    Ā 

    MENTIONED IN THIS EPISODE:

    ReginaBonds.com

    Instagram.com/reginakbondsĀ 

    Ā 

    EPISODES TO LISTEN TO NEXT:

    >>>Ā Ā 

    Ā >>>Ā Ā 

    Ā 

    Liked this episode? Share it with a fellow millennial entrepreneur and make sure to tag us on Instagram so we can personally thank you for getting the word out there.Ā 

    Stay tuned for more episodes on "The Creative Minute" where we talk about life, entrepreneurship, creativity, and everything in between.

    Ā 

    //COME SAY HI!

    Ā 

    //SHOP MY PRODUCTS!

    Ā 

    //FREE RESOURCES:

    Ā 

    //MY FAVE BIZ RESOURCES:

    Ā 

    The Creative Minute
    en-usFebruary 23, 2024
    mindset
    entrepreneurship
    personal growth
    personal development
    resilience
    authenticity
    self-discovery
    imposter syndrome
    content creation
    overcoming struggles

    7// [INTERVIEW] Add a New Stream of Income in Your Business (Tiny Offers with Allie Bjerk)

    7// [INTERVIEW] Add a New Stream of Income in Your Business (Tiny Offers with Allie Bjerk)

    [INTERVIEW] Add a New Stream of Income in Your Business (Tiny Offers with Allie Bjerk)

    Ā 

    Letā€™s talk MONEY! :) Specifically - a creative way to add a new stream of income in your business.

    Ā 

    Weā€™re joined by the one and only Allie Bjerk, award-winning digital marketer and demand generation strategist - and sheā€™s sharing her number one secret to scaling your business - TINY OFFERS.

    Ā 

    Weā€™re talking:

    • Facebook ads for beginners! (And do you even need them?)

    • How to operate in alignment with yourself (to make your business & life more enjoyable!)

    • How she made the shift to 6-figures (and how sheā€™s currently scaling from 1 million/year to 6 million/year!)

    • Allieā€™s best trick to move past a block (and something that can help with confidence on-camera!)

    • How to build trust in yourself as a business owner

    • Using Tiny Offers to add an extra stream of income

    • An inside look at Allieā€™s Tiny Offers

    • And on top of that, Allie opens up about motherhood & postpartum anxietyĀ 




    MENTIONED IN THIS EPISODE:

    Allieā€™s Tiny Offer Blueprint >>> go.alliebjerk.com/funnel-blueprints-giftĀ 

    Ā 

    Ā 

    EPISODES TO LISTEN TO NEXT:

    >>>Ā  Create a Profitable Content PlanĀ 

    >>>Ā Overcoming the Fear of Being "Cringey" on Video

    >>>Ā How to be 100% Yourself in Life and on Social Media

    Ā 

    Liked this episode? Share it with a fellow millennial entrepreneur and make sure to tag us on Instagram so we can personally thank you for getting the word out there.Ā 

    Stay tuned for more episodes on "The Creative Minute" where we talk about life, entrepreneurship, creativity, and everything in between.

    Ā 

    //COME SAY HI!

    Ā 

    //SHOP MY PRODUCTS!

    Ā 

    //FREE RESOURCES:

    Ā 

    //MY FAVE BIZ RESOURCES:

    The Creative Minute
    en-usFebruary 16, 2024
    instagram
    entrepreneurship
    consulting services
    digital marketing
    facebook ads
    sales funnel
    postpartum anxiety
    business scaling
    personality testing
    high-ticket offers

    6 // [UPDATE] New Year, New Vibes - EVERYTHING Is Changing

    6 // [UPDATE] New Year, New Vibes - EVERYTHING Is Changing

    Welcome to the Creative Minute podcast, where we talk about personal growth, creativity, and entrepreneurship! Join Shana Yurko as she shares stories, tips, and actionable steps to help you chase after the best version of yourself in life, business, relationships, and more.

    In this episode, Shana discusses new motherhood, changes in her business, personal development, and her creative pursuits. Don't miss the raw and unfiltered updates from Shana as she navigates through this new season of life.

    • New motherhood with a second child
    • Changes in business to navigate the new season
    • Focus on personal development, including therapy and writing a novel
    • Shifting towards creativity and creating more video and photo content
    • Updates on coaching programs and courses

    In this episode...

    00:00 Embracing change for personal growth and resilience.

    03:14 Embracing challenges leads to ease later on.

    07:38 Holidays with a newborn + newborn life updates.

    10:21 Writing fiction book, facing personal and business challenges.

    12:46 Embracing creativity, changes in business + seeking collaborations in video/photo.

    15:53 Offering support in her mastermind, seeking interested individuals.

    Ā 

    Ā 

    MENTIONED IN THIS EPISODE:

    The Authentic Visible Profitable Bootcamp >>> shanayurko.com/avp

    Ā 

    EPISODES TO LISTEN TO NEXT:

    >>>Ā Overcoming the Fear of Being "Cringey" on Video

    >>>Ā How to be 100% Yourself in Life and on Social Media

    Ā 

    Liked this episode? Share it with a fellow millennial entrepreneur and make sure to tag us on Instagram so we can personally thank you for getting the word out there.Ā 

    Stay tuned for more episodes on "The Creative Minute" where we talk about life, entrepreneurship, creativity, and everything in between.

    Ā 

    //COME SAY HI!

    Ā 

    //SHOP MY PRODUCTS!

    Ā 

    //FREE RESOURCES:

    Ā 

    //MY FAVE BIZ RESOURCES:

    The Creative Minute
    en-usFebruary 07, 2024
    business
    entrepreneurship
    therapy
    personal development
    motherhood
    growth opportunities
    author
    new year
    writing a novel
    new motherhood

    5 // How to Create Profitable Content (8 Must-Haves for Business Owners)

    5 // How to Create Profitable Content (8 Must-Haves for Business Owners)

    How to Create Profitable Content (8 Must-Haves for Business Owners)

    If you want to get off the content hamster wheel that does NOTHING to grow your business - this episode will give you the roadmap.Ā 

    Ā 

    Here are 8 Must-Haves for creating Profitable Content (*Which we're diving into in this episode!):

    Ā 

    1. Stop creating just to create.

      • Take a step back and look at what youā€™re creating - what are you seeing success with? What platforms? What types of content?

    2. Focus on the platforms with the highest ROI: Instagram + YouTube

      • you need a multi-platform strategy

      • if you want to be able to post & attract leads immediately, Instagram is your jam - but the content has a shorter shelf-life.

      • YouTube videos can attract new viewers for several months, or even YEARS - but it can take time to gain traction that makes a real difference in your business.

      • Youtube is your long-game, expert-building platform, and your long-term strategy that attracts leads on repeat

      • Instagram will give you more immediate results and sales growth.

    3. Video is going to be your main driver of sales in 2023 and beyond

      • Video increases trust

      • Video builds your personal brand

      • Video is the most popular way to grow an audience on social media (Forbes)

      • Video makes you memorable

    4. Stop niching down so much

      • Donā€™t niche down to the point where youā€™re bored - include the things that are YOU.

      • That way - your personal brand stays flexible. And you can use it to pivot to where you want to go next.

    5. Get on YouTube.

      • Focus on:Ā 

        • SEO

        • Keyword Research

        • Content Pillars

      • Create these 3 types of videos

        • Expertise (build your credibility + theyā€™re highly searchable)

        • Connection (show a more personal side of your business)

        • Viral (use trending topics to gain momentum)

    6. Get on Instagram

      • Create these 4 visual styles of Reels to attract an audience:

        • DTC: Videos featuring you, talking to the camera

        • Easy Informational: Value given through text on screen

        • Trending: use trending sounds / audio

        • Wow Factor: fun, attention-grabbing and scroll-stopping visualsĀ 

      • Nurture and convert with your stories

      • Sell in the DMā€™s

    7. Own Your Leads

      • You donā€™t own your followers on social media.Ā 

      • But you DO own your email list.Ā 

      • The easiest email marketing plan:

        • Weekly newsletter

        • Repurpose your YouTube video scripts as emails

        • Automated email sequences that sell on autopilot

    8. Repurpose your content strategically

      • 1 YouTube video becomes:

        • A couple of Instagram Reels

        • A weekly email

        • A carousel on Instagram

    Ā 

    Listen to the episode for the full breakdown of this profitable content plan!

    Ā 

    MENTIONED IN THIS EPISODE:

    Watch my FREE Video GROWTH Method Class >>> shanayurko.com/freeclassĀ 

    Ā 

    EPISODES TO LISTEN TO NEXT:

    >>> Overcoming the Fear of Being "Cringey" on Video

    >>> How to be 100% Yourself in Life and on Social Media

    Ā 

    Liked this episode? Share it with a fellow millennial entrepreneur and make sure to tag us on Instagram so we can personally thank you for getting the word out there.Ā 

    Stay tuned for more episodes on "The Creative Minute" where we talk about life, entrepreneurship, creativity, and everything in between.

    Ā 

    //COME SAY HI!

    Ā 

    //SHOP MY PRODUCTS!

    Ā 

    //FREE RESOURCES:

    Ā 

    //MY FAVE BIZ RESOURCES:

    The Creative Minute
    en-usOctober 20, 2023
    marketing
    social media marketing
    lead generation
    content creation

    4 // DON'T BE CRINGE* Overcoming the Fear of Being "Cringey" on Video

    4 // DON'T BE CRINGE* Overcoming the Fear of Being "Cringey" on Video

    Overcoming the Fear of Being "Cringey" on Video

    Many people fear being perceived as "cringey" when making videos.Ā This fear is a major obstacle to success in video content creation, and in this episode we're breaking down 7 different "Cringe-Factors" to help you make content that isn't "cringey."

    The 7 Cringe Factors:

    1. Self-Consciousness:

    • Fear of self-consciousness regarding appearance, voice, or body language.
    • Worries about how others will judge or criticize your content.
    • Tips to overcome self-consciousness.

    2. Lack of Confidence:

    • Distinguishing self-consciousness from a lack of confidence.
    • Challenges faced by entrepreneurs in building video confidence.
    • Tips for boosting confidence in video content creation.

    3. Fear of Being Vulnerable:

    • Addressing discomfort with vulnerability on camera.
    • Setting personal boundaries for sharing personal stories.
    • Embracing control over your content and narrative.

    4. Perfectionism:

    • Striving for perfection in video content.
    • Forbes' insight on consumer preference for authenticity.
    • Accepting that videos will never be perfect and starting with imperfections.

    5. Comparison to Others:

    • The natural tendency to compare oneself to confident influencers.
    • Reminding that even influencers started from the beginning.
    • Setting your own standards and avoiding self-comparison.

    6. Fear of Negative Feedback:

    • The fear of receiving negative comments or criticism.
    • Taking control of who influences your life.
    • Handling troll comments and not letting them affect you.

    7. Privacy Concerns:

    • Concerns about privacy and personal exposure in videos.
    • Deciding what to share and what to keep private.
    • Empowering yourself to control the content you create.
    Ā 
    MENTIONED IN THIS EPISODE:
    Ā 
    Snag my FREE Confident On-Camera Mini-Course >>> shanayurko.com/confidentĀ 
    Listen to the podcast episode >>> How to protect your energy

    Liked this episode? Share it with a fellow millennial entrepreneur and make sure to tag us on Instagram so we can personally thank you for being part of the movement.Ā 

    Stay tuned for more episodes on "The Creative Minute"! Where we talk about life, business, creativity, and everything in between.

    Ā 

    //COME SAY HI!

    Ā 

    //SHOP MY PRODUCTS!

    Ā 

    //FREE RESOURCES:

    Ā 

    //MY FAVE BIZ RESOURCES:

    The Creative Minute
    en-usSeptember 01, 2023

    3 // Protecting Your Energy and Setting Boundaries

    3 // Protecting Your Energy and Setting Boundaries

    Are you ready to take back control of your life, and quit feeling so drained after everyday activities (like work, socializing, or scrolling social media)?

    In this episode of "The Creative Minute," we dive into the powerful concept of preserving your energy and setting healthy boundaries. Discover how toxic people, whether in your personal life, workplace, or on social media, can drain your vitality, and learn practical strategies to reclaim your joy and self-worth - and walk away with some strategies for you to deal with it effectively.

    Episode Highlights:

    • Intro: Let's unveil the truth about energy preservation and its impact on your life.

    • Dealing with Toxic People: Explore how toxic individuals, from friends to family, coworkers, and even online connections, can diminish your energy and self-esteem.

    • Distance and Boundaries: Learn the transformative power of creating distance and setting boundaries to safeguard your energy and sense of self.

    • The Empath's Guide: Dive into a visualization technique that helps protect your energy when interacting with others.

    • Navigating Work and Business: Discover how to avoid burnout and maintain your enthusiasm while managing your business or career.

    • Corporate Insights: If you're part of the corporate world, uncover strategies to set healthy boundaries and avoid being manipulated by toxic work environments.

    • Mastering Social Media: Uncover the ups and downs of social media and how to handle toxic behavior, trolls, and negative comments without letting them define your worth.

    • Self-Worth and Validation: Learn how to internally establish your self-worth and resist seeking external validation

    Ā 

    My goal for this episode is for you to feel empowered to deal with toxic people and / or energy drains at work, in your social life, and on social media.

    Ā 

    Liked this episode? Share it with fellow millennials and make sure to tag us on Instagram so we can personally thank you for being part of the movement. Remember, you have the power to decide who gets your energy and influence your own narrative.

    Stay tuned for more episodes on "The Creative Minute"! Where we talk about life, business, creativity, and everything in between.

    Ā 

    Connect with us:

    Credits:

    • Host: Shana Yurko
    • Produced by: Shana Shots Media & Branding

    Ā 

    //COME SAY HI!

    Ā 

    //SHOP MY PRODUCTS!

    Ā 

    //FREE RESOURCES:

    Ā 

    //MY FAVE BIZ RESOURCES:

    Ā 

    Ā 

    The Creative Minute
    en-usAugust 16, 2023
    toxic people
    setting boundaries
    toxic work environments
    dealing with trolls on social media
    protect your energy

    2 // "I'm NOT Creative" - I Call Bullsh*t

    2 // "I'm NOT Creative" - I Call Bullsh*t

    Let's talk about how to Unleash Your Inner Creative Genius, and tap into your creative side.

    In this episode of "The Creative Minute," we're debunking the myth that you're not creative. We've got six actionable steps to get you back in touch with your creativity or ignite it for the first time ever! šŸ”„

    So, buckle up, babes, and let's get those creative juices flowing!Ā 


    To unlock your inner creative genius, follow these six steps:
    1. Quit the negativity; say goodbye to "I'm not creative."
    2. Embrace your unique creativity; there's no one-size-fits-all approach.
    3. Practice, practice, practice - creativity is a skill that needs work.
    4. Get into that flow state with your chosen creative activity.
    5. Practice your craft intentionally and fearlessly.
    6. Embrace a growth mindset; believe in your creative potential!

    Ā 

    So go ahead, slay that creativity game, and remember, you're a creative queen!! šŸ’‹šŸŽØ

    Ā 

    Pick up Chase Jarvis's book, Creative Calling here: https://amzn.to/3OgaidHĀ 

    Ā 

    //COME SAY HI!

    Ā 

    //SHOP MY PRODUCTS!

    Ā 

    //FREE RESOURCES:

    Ā 

    //MY FAVE BIZ RESOURCES:

    The Creative Minute
    en-usJuly 28, 2023
    creativity

    1// How to Be 100% Yourself in Life & on Social Media

    1// How to Be 100% Yourself in Life & on Social Media

    Oh hey, friend! Today, we're diving deep into the exciting world of authenticity - both in our real lives and on the ever-colorful realm of social media. Brace yourself, because who we are is like a captivating tapestry of growth and change!

    We undergo transformations as we grow and learn. The things we stood for years ago might not be the same today. But don't even fret, because in the middle of this beautiful evolution, there's always a little thread of authenticity that remains true to ourselves.

    Now, let's talk about getting to know the fabulous you!

    Here's a few Key Steps to Embrace Authenticity (and what we're covering in this episode):

    1. Get to know yourself through journaling and self-reflection.
    2. Define how you want to show up and be perceived by others.
    3. Embrace and celebrate your unique qualities; they attract genuine connections.
    4. Live and embody your authentic self in real life.
    5. Ensure your social media posts align with your true identity and values, avoiding excessive curation.

    Journaling is our superpower here - it lets us uncover our passions, strengths, weaknesses, and beliefs. Ask yourself questions: "What lights up my soul?" or "What am I absolutely terrible at?" It's all about understanding who you are and what you stand for, my friend!

    Once you've tapped into your authentic self, you'll discover your unique voice - how you want to be seen and show up in this wonderful journey called life.

    Now, let's embrace those quirks, my friend! Those delightful little things that make you uniquely you - they're the special ingredients that draw amazing people into your life. Whether it's your cute little crooked nose (adorable alert!), the way you unconsciously breathe when you're focused (own it, friend!), or the emoticon-like expressions you make, they all make you one-of-a-kind! (Spoiler alert - those are some of MY OWN quirks!)

    Alright, let's turn our attention to social media.

    When you're sharing your content, ask yourself, "Does this reflect the real, authentic me?" Remember, friends, people crave genuine connections. Forbes agrees - raw, unfiltered content is what sparks magic!

    And hey, if you're feeling a little camera-shy for your business, no worries, my friend! I've got your back!

    >>> Check out my free mini-course at shanayurko.com/confident

    It's the perfect confidence booster!

    So, my dear friend, here's the recipe for authenticity:Ā Get to know yourself, define how you want to show up, celebrate your quirks, live your truth, and sprinkle that magic on your social media. Together, let's build a brand that shines with joy and authenticity!

    Oh, and one more thing! If you loved this episode (which I know you did!), share it with your millennial pals or post it on your Instagram stories - don't forget to tag me! Let's spread the love and conquer the world with our fabulous authenticity!

    Thanks for hanging out with me, my lovely friend! Until next time, keep shining and living your truth! Take care! šŸ˜ŠšŸ’–

    Ā 

    //COME SAY HI!

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    //SHOP MY PRODUCTS!

    Ā 

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    Ā 
    The Creative Minute
    en-usJuly 21, 2023
    social media
    authenticity
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