WHAT the Data?!

In this episode Lior talks with Lorenzo about fraud, common words in the mobile industry and what data should you collect to make sense of your data.
A veteran of user acquisition activities, Lorenzo has managed up to 7-figure monthly budgets across a wide variety of advertising platforms. His work in leading companies such as Zalando, LOVOO, and Free2Move, has allowed him to develop a unique experience in mobile app marketing strategy and optimization activities. In 2019, he founded the biggest mobile advertising portal in Italy, Mobile Marketing Italia, and at the beginning of 2020, he launched REPLUG, a mobile app marketing agency focusing on paid and organic growth as well as CRM and digital infrastructure consulting.

You can find Lorenzo at:
REPLUG: https://rplg.io/
Mobile Marketing Italia: https://mobile-marketing.it/

First interview of WHAT the Data?! Podcast.
In this episode, Lior, Michael, and Daniel Zilberberg (Director of Data Analysis Guild at AppsFlyer) talk about the path of the analyst, what defines a good analyst and how can you be promoted from Junior to Senior.

Even you can become an analyst

#data #analyst #analysis #promotion

In the episode Michael and Lior talking about the great experience of eating Kebab in Berlin and how is it all connected to sharing data with third parties. A must listen to if you still sharing data with your advertisers.
What you earn sharing data, what you lose by doing so and how should you approach this dilemma by using unblest  tools.

Tune in to another great episode of WHAT the Data?! podcast
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See you in the next episode, next week #whatthedata