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Explore " advertizing" with insightful episodes like "Understanding our food choices", "EP 10 - Marketing Your Woodworking Business", "Olympic Sprinter Mechelle Lewis Freeman on the Power of Belief", "Pay Per Click Advertising for Dummies - Best Practices for PPC for Business Owners" and "Optimizing PPC Ads: How to leverage the full potential of 130 characters by clarifying the value proposition" from podcasts like ""On The Green Fence", "Working at Woodworking", "Fueling The Pursuit", "Mojo My Business" and "MarketingExperiments.com Web Clinic Podcasts"" and more!
Episodes (5)
EP 10 - Marketing Your Woodworking Business
How will customers know that you are running a woodworking business and can provide the services they need? Without good marketing, you still have a hobby. We’ll talk about some simple techniques that have a big impact on your success.
Links to websites referred to in this episode(unsponsored):
Google Business - https://support.google.com/business/answer/2911778?hl=en&co=GENIE.Platform%3DDesktop
YP - https://www.yellowpages.com
Yelp - https://www.yelp.com/
Manta - https://www.manta.com/
BBB - https://www.bbb.org/
Business Cards - https://www.nytimes.com/wirecutter/reviews/best-business-card-printing-services/
Vista Print - https://www.vistaprint.com/
GIMP - https://www.gimp.org/
Recommendation of the Week:
Bourbon Moth Woodworking - https://www.youtube.com/channel/UCQ_bmgSrYsQS0LboA_tZpEw
Working At Woodworking Podcast hopes to encourage and educate amateur woodworkers who dream about making extra income with their hobby or turning it into a full-time career. For more information or to support WAW, visit the website at https://www.workingatwoodworking.com
HAVE A GREAT WOODWORKING DAY!
Contact Me: https://www.workingatwoodworking.com
Support This Podcast: Buy Me A Coffee: https://www.buymeacoffee.com/workatwoodwork
Olympic Sprinter Mechelle Lewis Freeman on the Power of Belief
“I always tell people that your consistency is going to put you on the right side of that thousandth of a second, you know? It comes down to that. And so every little thing compounds. Don't ever think that thing you consider at that moment is not going to matter.” - Mechelle Freeman
Today's guest is Mechelle Lewis Freeman, former Olympic sprinter and current relays coach for the United States.
Mechelle is a true inspiration having become one of the fastest women in the world at the pinnacle of her professional athletic career. What’s even more impressive than how fast she ran is how she reached such heights.
Mechelle reminds us all that we have to believe in ourselves and that, no matter what, doing the work everyday is always going to be a requirement if you want to achieve your goals. If you’re not consistent, no matter what you believe, you will struggle to realize your full potential. This conversation is going to take you on a journey unlike any other conversation we've had on this podcast thus far.
Timestamped Show Notes
(4:05) How the pandemic impacts athletes and coaching…
(8:44) “Now that person can have hope… You know, not shift too much with a year change. My path still, is in that same direction. It's just that I have to pivot. I think that's what is different in a situation like that. Having that hope that the Olympic games are still for them in this time period. And I think that's what was key.”
(11:57) Athletes may have missed opportunities, but they doubled down on their craft…
(13:26) The Lewis twins… a fast rise into the sport of track and field…
(15:55) A decision to go to grad school, an Eddie Murphy movie, and a promising career…
(17:44) The circumstances surrounding a spark to run again…
(19:09) “I was stripping a lot of things mentally and like pain and just going through that process of just healing. But it was during that time where I also started to pray and read my Bible and, you know, lean on God.”
(21:45) Going through the process of training for the Olympic team after not running for four years…
(25:48) A hydration analogy…
(27:05) A winning routine… and power in the simple, consistent steps…
(29:47) A remarkable story to illustrate a great truth…
(33:27) Leveling up to the Olympics…
(35:20) “And so that was another situation of understanding about controlling the controllable and putting yourself in that environment. Going to the pool and doing deep water running and still seeing the same things, still approaching practice the same way.”
(36:51) Preparing for the load by fueling the body and paying attention to restoration…
(39:09) No wasted effort and no wasted movement…
(41:43) Living your wildest dreams…
(45:37) The start of TrackGirlz…
(48:15) A simple piece of advice from Mechelle...
References
2008 USA Track Championships 100m (Mechelle's PB) - YouTube
TrackGirlz - website | Instagram
Guest
Mechelle Lewis Freeman - Instagram | Twitter
Mechelle's fav UCAN product: Cherry Berry Almond Bar
Hosts:
Jon Rankin - gobemore.co | @chasejonrankin
Bryan Green - maketheleapbook.com | @maketheleapbook
Learn More:
Your Personal Best Awaits
Pay Per Click Advertising for Dummies - Best Practices for PPC for Business Owners
Optimizing PPC Ads: How to leverage the full potential of 130 characters by clarifying the value proposition
Addressing this current marketing challenge, Dr. Flint McGlaughlin covered the number one contributing factor to the success (or failure) of any PPC campaign. Often, many marketing departments can get swept up in the rigmarole of trying to stay current with all the new technological "bells and whistles" associated with search optimization, when only one thing really matters. Our research suggests that ensuring a PPC ad clearly communicates a value proposition is the single-most effective way to drive more qualified clicks.