affiliate manager tools

Meet Dustin Howes whom is the first person I think of when I think about affiliate marketing. Dustin has made a name for himself by hosting the Affiliate Nerd Out podcast, he runs Performance Marketing Manager which helps educate and train affiliate managers and he is also the co-founder of Affistash which is a tool for affiliate managers to help them prospect affiliates.

What can affiliate programs do to earn more revenue and improve their business? The old method was to get affiliate managers to find more affiliates, problem solved, right? Not quite. While most programs are trying to solve the problem with volume, there are 3 things affiliate programs should be doing instead. 1. Use data to make data driven decisions 2. Use CRO to build better landing pages that convert better 3. Train your affiliate managers with the right tools so they can do their job better.