Explore "alttext" with insightful episodes like "Automating Alt-text descriptions", "Flipping the Script on Audio Description - Blind Grown & Sexy", "Guest: Guy van der Kolk - Accessibility Automation and the journey", "Alt-text Tips for Images for Document and Web Accessibility" and "PAC 2021 upcoming release, accessibility events and complex menus" from podcasts like ""Chax Chat Accessibility Podcast", "ReidMyMindRadio", "Chax Chat Accessibility Podcast", "Design Domination" and "Chax Chat Accessibility Podcast"" and more!
In this episode we cover ways to increase productivity when assigning alt-text for large libraries of images. Topics include:
• Automating Alt-text
• How to make writing Alt-text easier
• Storing Alt-text in Meta Data
• Creating Alt-text in bulk
• Alt-text Object Styles for InDesign
• Alt-text Headline, Title and Description
• Three ways to set Meta Data
• Importing Accessible Styles
• Setting default styles for every document
For many Blind people, audio described sex scenes in film and television have been less than stimulating. In fact, leaving some downright frustrated. This conversation has larger implications including infantilization of Blind and disabled people, sex education, consent and more.
*This is for the grown*
Subscribe wherever you get podcasts.
Transcripts & more at ReidMyMind.com
Follow @tsreid on Twitter
Chad and I talked with Typefi Product Manager Guy van der Kolk about large-scale document automation and the journey of mastering accessibility. This episode is jam packed with accessibility tips and inspirational hope for those who are new to accessibility.
#100 Confused by Alt-text for images for document and web accessibility? Find out which images need Alt-text, how to write good Alt-text, how long it should be and how to add it to web and InDesign images. Also find out lots of Alt-text tips.
In this episode we discuss complex navigation menus in a PDF and defining the expected user experience with the client and we talk about the upcoming release of PAC 2021 for MAC and PC!!! Do not forget "Who's on Twitter?" This week we reveal a very useful twitter profile if you are interested in keeping up on speaking events related to accessibility.
In this episode we take a deep dive into Alternate text and how to approach it in several ways and talk about the little book of accessibility. This podcast sponsored by CommonLook.
SEO is the acronym for search engine optimization. In a nutshell, it’s the behind the scenes content of your website that helps people find you when they do a Google search. Think key words and key phrases and meta data and so much more!
I want to share some tips on labeling your images for SEO.
I talk a lot about the importance of branded photography. There is so much value to having professional images, but the value goes beyond having fabulous, recognizable visuals. Images have SEO power, and quite a lot of it. They also keep people on your page longer which helps with your bounce rate and rankings.
First and for most let me explain where you will find the option to include all of the information you are going to learn about in this episode.
When you upload media to your website, either for a blog post or your headshot or branded photography for pages on your site, or if you are a photographer, to portfolio galleries, you will see options for the following image attributes:
Let’s dive a little deeper into each one.
Let’s start with Alt Text.
The alt text filed originated to serve the non-sighted population. Blind people visit websites and social media pages all the time. Since they cannot see the visual content, we need to provide details for them to be able to visualize or imagine, what we have posted.
The alt text field should include details about the image you are posting.
For example, if I am posting a headshot of a woman in a blog post about the importance of having a professional headshot, my alt text may be:
A headshot of a caucasion woman with blue eyes, long dark curly hair, smiling, slightly angled to the left and wearing a white blouse and navy blazer with small gold hoop earrings.
I’ve included the key phrase for the blog post while providing enough detail that anyone can visualize the woman in the photo.
Next is the title.
I always included a title but according to Google is isn’t necessary. The title will show up if someone hovers over the image on your page. You can use the key phrase in the title or provide a brief description of the image. Just be cautious that you don’t aren’t guilty of key phrase or keyword stuffing in the image attributes.
The caption is a description that will show up underneath the image in a blog post or wherever you post the photo on your website. You can include your key phrase for the blog post or website page in the caption for the sake of consistency and to help the viewer have clarity on the purpose of it being selected for that particular post. But again, you don’t want to over use the key phrase in the image attributes. The important thing to remember when writing a caption is that you want it to be short but explanatory because it is going to be present under the image for everyone to see. I usually do not post captions.
The description is exactly that, a description of the image. You do want to include the key phrase in the description and include your name and any other useful details.
For example:
On the headshot example I mentioned my description might be:
Professional headshot for realtor by Robyn Graham.
Or, for a podcast graphic the description might say:
Marissa Polselli was interviewed on The Second Phase Podcast by Robyn Graham. The two women spoke about the power of words for resume writing and LinkedIn profiles.
The description is important because when anyone shares your post or image on Pinterest the description appears. You want your name in the description so that people readily recognize the source or owner of the content.
Likewise, if you are using stock photos or if you have had a professional photographer create the image, give credit to the original source of the image in the description.
Include a URL for the image. This is important for when the post or picture is shared. Again, think Pinterest. When someone views the image and clicks on it, they will be brought back to your website.
When you create a blog post or website page, be sure to designate a featured image. The featured image will be displayed when you share the page or post URL. For example, if you share the link to a blog post on Facebook or LinkedIn, instead of only the title or URL being displayed, the image will be displayed and grab more attention.
This may sound like a lot of work, but it really only takes a couple of minutes and provides value for your website and will help drive traffic to your website and improve your Google rankings over time too.
If you’d like more information on what types of images you should include on your website and how to become more visible, you can download my Personal Branding Look Book eBook from my website.
Learn more about your host, Robyn Graham, click HERE.
To learn about The Brand Marketing Insider by Robyn Graham, click HERE.
Book a Brand Marketing Strategy Session HERE.
Ask Me Anything HERE.
Download the Brand Insider Look Book eBook HERE.
Connect with me, Robyn Graham:
Website | Instagram | LinkedIN | Facebook | Twitter | YouTube | Pinterest
SEO is the acronym for search engine optimization. In a nutshell, it’s the behind the scenes content of your website that helps people find you when they do a Google search. Think key words and key phrases and meta data and so much more!
I want to share some tips on labeling your images for SEO.
I talk a lot about the importance of branded photography. There is so much value to having professional images, but the value goes beyond having fabulous, recognizable visuals. Images have SEO power, and quite a lot of it. They also keep people on your page longer which helps with your bounce rate and rankings.
First and for most let me explain where you will find the option to include all of the information you are going to learn about in this episode.
When you upload media to your website, either for a blog post or your headshot or branded photography for pages on your site, or if you are a photographer, to portfolio galleries, you will see options for the following image attributes:
Let’s dive a little deeper into each one.
Let’s start with Alt Text.
The alt text filed originated to serve the non-sighted population. Blind people visit websites and social media pages all the time. Since they cannot see the visual content, we need to provide details for them to be able to visualize or imagine, what we have posted.
The alt text field should include details about the image you are posting.
For example, if I am posting a headshot of a woman in a blog post about the importance of having a professional headshot, my alt text may be:
A headshot of a caucasion woman with blue eyes, long dark curly hair, smiling, slightly angled to the left and wearing a white blouse and navy blazer with small gold hoop earrings.
I’ve included the key phrase for the blog post while providing enough detail that anyone can visualize the woman in the photo.
Next is the title.
I always included a title but according to Google is isn’t necessary. The title will show up if someone hovers over the image on your page. You can use the key phrase in the title or provide a brief description of the image. Just be cautious that you don’t aren’t guilty of key phrase or keyword stuffing in the image attributes.
The caption is a description that will show up underneath the image in a blog post or wherever you post the photo on your website. You can include your key phrase for the blog post or website page in the caption for the sake of consistency and to help the viewer have clarity on the purpose of it being selected for that particular post. But again, you don’t want to over use the key phrase in the image attributes. The important thing to remember when writing a caption is that you want it to be short but explanatory because it is going to be present under the image for everyone to see. I usually do not post captions.
The description is exactly that, a description of the image. You do want to include the key phrase in the description and include your name and any other useful details.
For example:
On the headshot example I mentioned my description might be:
Professional headshot for realtor by Robyn Graham.
Or, for a podcast graphic the description might say:
Marissa Polselli was interviewed on The Second Phase Podcast by Robyn Graham. The two women spoke about the power of words for resume writing and LinkedIn profiles.
The description is important because when anyone shares your post or image on Pinterest the description appears. You want your name in the description so that people readily recognize the source or owner of the content.
Likewise, if you are using stock photos or if you have had a professional photographer create the image, give credit to the original source of the image in the description.
Include a URL for the image. This is important for when the post or picture is shared. Again, think Pinterest. When someone views the image and clicks on it, they will be brought back to your website.
When you create a blog post or website page, be sure to designate a featured image. The featured image will be displayed when you share the page or post URL. For example, if you share the link to a blog post on Facebook or LinkedIn, instead of only the title or URL being displayed, the image will be displayed and grab more attention.
This may sound like a lot of work, but it really only takes a couple of minutes and provides value for your website and will help drive traffic to your website and improve your Google rankings over time too.
If you’d like more information on what types of images you should include on your website and how to become more visible, you can download my Personal Branding Look Book eBook from my website.
Learn more about your host, Robyn Graham, click HERE.
To learn about The Brand Marketing Insider by Robyn Graham, click HERE.
Book a Brand Marketing Strategy Session HERE.
Ask Me Anything HERE.
Download the Brand Insider Look Book eBook HERE.
Connect with me, Robyn Graham:
Website | Instagram | LinkedIN | Facebook | Twitter | YouTube | Pinterest
In this episode, I interview Social media and SEO Expert, Jessica Shipton. Jess studied a Bachelor of Communications, double majoring in Digital & Social Media and Public Communications. On top of this, she gained a lot of industry experience working for a marketing agency. She now runs her own business helping other businesses grow their online presence through Social Media, SEO and Google Advertising. Now, I don’t know if you’re anything like me, but that means she knows a whole lot more than I do about the foreign world of SEO & Google! In this interview, Jess takes us through five simple ways that SEO can drive more traffic to a website. This is like a little mini training and by the end of the episode you will have some actionable steps to take for your business.
The five strategies include:
These are some key resources Jessica mentioned in the episode:
Yoast - https://yoast.com/
Neil Patel - https://neilpatel.com/
Answer the Public - “Answer the Public” - https://answerthepublic.com/
You can get in contact with Jessica for more help & advice on all of the above here:
Website - https://www.jessolutionmarketing.com.au/
Instagram - https://www.instagram.com/jessolutionmarketing/ (@jessolutionmarketing)
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