art biz

There’s no neat way to explain what success is because it’s different for every artist. I hope this episode is the start of an ongoing conversation on the subject.

💡HIGHLIGHTS

• Success for artists might include income (sales), exhibitions, leadership roles, achievements, collections, and studio production.
• A few of the diverse stories of success from artist-guests of The Art Biz.
• The importance of aligning the goals for your art and expectations of yourself with how you want your life to be.
• Success requires you to be nimble—to adapt to changing circumstances and be open to risks and failures.
• My best advice: Success doesn’t happen all at once. It’s the result of small wins, each of which must be acknowledged in order to stay motivated and focused on your vision.

📖 To read the complete transcript, see featured artists, and comment about the topic of success, visit artbizsuccess.com/feel-successful

🔶 Sponsored by The Art Biz Accelerator 🔶 a coaching group to support you as you follow your vision and take successful steps along the way. https://artbizsuccess.com/accelerator

🔶 Sponsored by the Create Opportunities Challenge 🔶 a 3-month program this fall to help you find and improve venues for showing, selling, and/or teaching art. It’s about being intentional rather than waiting for an email in your inbox. Find out more and see if it’s for you https://artbizsuccess.com/opportunities

🎧 MENTIONED EPISODES

• Lessons from a Wildly Successful Pop-up Art Gallery Event with Mai Wyn Schantz (ep. 109)
• Overcoming Anxiety about Making Art World Connections with Heather Beardsley (ep. 160)
• Increasing Self-Sales by 400% with Sarah Becktel (ep. 157)
• Play Tops Work, Connection Tops Solitude, and Confidence Tops Fear with Willie Cole (ep 126)
• Expanding Your Skillset to Respond to Opportunities with Detour (ep. 128)
• Guaranteeing an Effective Project with Eve Jacobs-Carnahan (ep. 121)

⛰️ The Art Biz is recorded on the traditional land of the Cheyenne, Arapaho and Ute tribes.

~ ~ ! ATTENTION INDIGENOUS ARTISTS and BIPOC ARTISTS ! ~ ~

This is a special invitation to all Indigenous and BIPOC artists, wherever you are in the world, to share your story here on The Art Biz. Here’s how ~~~~> https://artbizsuccess.com/pitch-podcast/

The biggest struggle I see a lot of Artists face when they start their art biz is thinking they have to do everything a certain way in order to be successful. This is compounded by our on-demand access to information via social media and technology.

With this pressure it can lead to building an Art Biz that is not inline with your vision, one that doesn't light them you up and in turn ends up just becoming another unfulfilling job.

BUT, it doesn't have to be this way. You get to design HOW your Art Biz is built.
In this podcast episode, I'll share with 5 guidelines to use to ensure you build your art biz your way.

WHEN YOU FINISH LISTENING, YOU’LL DISCOVER:

• The danger of building an Art Biz not inline with your vision
• The number one key to ensuring you build your art biz on the right foundation
• 5 guidelines for building and reviewing your art biz

Ready to turn your Art Biz dream into a reality in 2023?
Join our FREE Art Biz Start-Up Series kicking off Jan 12th here 

LEARN MORE FROM NATALIE PARKER:

ART COURSES | ARTWORK | INSTAGRAM

If this episode inspires you, leave a review and share your biggest takeaway with me. And while you've got your phone out, make sure to follow me on Instagram  @natalieparkerstudio to see behind the scenes of how I run my art business so that you can be inspired to pursue your creative dream too.

When it comes to building an Art Biz, there are so many conflicting pieces of advice out there. It can be hard to tell fact from fiction. In my latest podcast episode I want to dispel 5 of the biggest myths I see floating around in the Art Biz world that are causing harm to new and existing artists.


WHEN YOU FINISH LISTENING, YOU’LL DISCOVER:

• The 5 biggest 5 myths when it comes to building an Art Biz
• The comforting truth of the reality of building a successful art biz in 2023 
• How to avoid the comparison trap and build a long lasting sustainable art biz. 

Ready to turn your Art Biz dream into a reality in 2023?
Join our FREE Art Biz Start-Up Series kicking off Jan 12th here 

LEARN MORE FROM NATALIE PARKER:

ART COURSES | ARTWORK | INSTAGRAM

If this episode inspires you, leave a review and share your biggest takeaway with me. And while you've got your phone out, make sure to follow me on Instagram  @natalieparkerstudio to see behind the scenes of how I run my art business so that you can be inspired to pursue your creative dream too.

Alyson Stanfield walks you through her thoughts on reviewing your year.

There are 3 reasons to bother reviewing your year: (1) To honor life, (2) to remind yourself of what you have accomplished, and (3) to prepare for the New Year. Look at the year holistically in terms of personal, art, learning, and business.

Your written account of the year will be something you can return to in the future as a reminder of what you accomplished, what you experienced, what you learned, who and what you encountered, and more.

Mentioned
The Artist's Annual Review

Resources

• Show notes, images, and listener comments

• How to Price Your Art free report

• Art Biz Connection artist membership

We all want to be successful in whatever form that looks for us right. Often this means learning so many different skills, taking multiple courses, trying harder and just grinding day by day. Despite this, I've seen an interesting truth unfold. Some Artists move forward while some hold themselves back. Why does this happen?

In this weeks episode I'll share with you the number one thing that is key to your success as an Artist and in life.

WHEN YOU FINISH LISTENING, YOU’LL DISCOVER:

• The real reason some Artists move forward and others stay stuck
• How to grow your mindset for success
• The associations you need to form to help you grow

LEARN MORE FROM NATALIE PARKER:

ART COURSES | ARTWORK | INSTAGRAM

If this episode inspires you, leave a review and share your biggest takeaway with me. And while you've got your phone out, make sure to follow me on Instagram  @natalieparkerstudio to see behind the scenes of how I run my art business so that you can be inspired to pursue your creative dream too.

Are you waiting for someone to give you permission?
Permission to pursue your creative dream, to share your artwork, to ask for a raise, or even to call yourself an Artist?

In this weeks episode we'll unpack why you might be holding yourself back, the consequences of waiting for others to permit you and what you can do instead. 
 
WHEN YOU FINISH LISTENING, YOU’LL DISCOVER:

• Where waiting for permission springs from
• Who the real gate keeper in your art career is
• How to move forward, give yourself permission and create the art biz you want.

LEARN MORE FROM NATALIE PARKER:

ART COURSES | ARTWORK | INSTAGRAM

If this episode inspires you, leave a review and share your biggest takeaway with me. And while you've got your phone out, make sure to follow me on Instagram  @natalieparkerstudio to see behind the scenes of how I run my art business so that you can be inspired to pursue your creative dream too.

Are you holding back from showing up in your art biz? 

Do you put aside spending time in the studio because you’re not in the creative mood? 

Are you allowing perfection or fear to hold you back from even making a start?

If this is the case, but you’re not too sure how to move past it, then this episode is for you.

WHEN YOU FINISH LISTENING, YOU’LL DISCOVER:

• Why we shy away from showing up in our business
• The truth about our feelings
• A simple mindset trick to help you show when you don’t feel like
• How perfection gets in the way
• The long term benefits of showing up consistently

If this episode inspires you, leave a review and share your biggest takeaway with me. And while you've got your phone out, make sure to follow me on Instagram  @natalieparkerstudio to see behind the scenes of how I run my art business so that you can be inspired to pursue your creative dream too.

Links mentioned in today's episode:

Art Biz Start-Up Series - Starts 4th August

LEARN MORE FROM NATALIE PARKER:

ART COURSES | ARTWORK | INSTAGRAM | FACEBOOK

My special guest on today’s episode is Bundaberg artist and educator Jess Newitt. In this episode Jess shares with us many key principles to artistic success including her commitment to being a lifelong learner and the need for creative collaboration. 

Jess has been part of The Confident Brush painting community and our Art Biz A-Z program for the last 18 months. During this time we’ve seen her grow and flourish while creating a life and business that she loves and one that inspires her students. You’ll love this episode. 

About Jess

Jess is a Bundaberg artist and educator who has been teaching at local high schools for 19 years. In 2021 Jess found time to focus on her own artistic practice which developed into a business that includes original artworks, commissions, courses, workshops and products. 

Jess offers private art classes and runs local workshops for a variety of artforms including watercolour, mixed media painting, animation and therapeutic art. She collaborates with Bundaberg Regional Art Gallery and Artisans 4670 to offer a variety of free and paid workshops for the local community. 

Jess has an intuitive approach to art making which is both experimental and expressive. She works with mixed media and loves to experiment with layering paints, impasto, inks, flow mediums and paint markers. Her creative flow is inspired by the beauty of nature, music, unconscious emotions and exploring the vibrational energy of colour. Jess is also studying art therapy and sees art as a modality for healing, creating change and self-expression. 

Jess currently offers a variety of workshops that focus on intuitive arts practices. Uncork Your Imagination is a three-hour relaxed workshop where you explore background techniques, mark making skills and then you can create your own original work on canvas. Whimsical watercolours is her workshop where you explore how to use a variety of drawing and painting media in an abstract and colourful way. Her Abstract Botanical course runs for four consecutive weeks and explores how to create layered abstract floral forms, colour theory and composition skills. 

If this episode inspires you, leave a review and share your biggest takeaway with me. And while you've got your phone out, make sure to follow me on Instagram  @natalieparkerstudio to see behind the scenes of how I run my art business so that you can be inspired to pursue your creative dream too.

Links mentioned in today's episode:

Art Biz Start-Up Series - Starts 4th August

Jess Newitt Website

Jess Newitt Instagram 

LEARN MORE FROM NATALIE PARKER:

ART COURSES | ARTWORK | INSTAGRAM | FACEBOOK

My special guest on today’s episode is street artist Katie Wyer! Katie joined Art Biz A-Z at the start of 2022 and since that time has seen amazing growth in her art business. In this episode we chat about how Katie’s natural art making progress has enabled her to create her most authentic work. How nailing her audience and message helped her attract the right client and explode her business. And how she’s creating an art business around her life and family. 

Katie is a beautiful woman whose art is in demand. Her message of female empowerment and individually is not only drawing clients to her but more importantly, she’s paving the way for a wonderful future for her daughters. You're going to enjoy today's episode.

About Katie

Katie always loved to draw & paint.  As a child it was her escape from the noise of a household of eight to go into our paddocks & create.  It was also her favourite time filler while traveling the world with her husband. 

After having four children in five years & the time-poor years whilst they were all toddlers, she longed to put brush to paper without the stress of toddlers’ wandering hands getting into her oil paints or mediums.

For the last five years she has studied many different mediums in search of her artistic voice.  With a background in photography, she absolutely adores light & portraits, capturing emotions within an image.   Her true passion lies in connecting with her collectors through the emotions and messages that inspire her pieces.


If this episode inspires you, leave a review and share your biggest takeaway with me. And while you've got your phone out, make sure to follow me on Instagram  @natalieparkerstudio to see behind the scenes of how I run my art business so that you can be inspired to pursue your creative dream too.


Links mentioned in today's episode:
https://www.katiewyerart.com/
https://www.instagram.com/katiewyerart

Art Biz Start-Up Series - Starts 4th August

LEARN MORE FROM NATALIE PARKER:

ART COURSES | ARTWORK | INSTAGRAM | FACEBOOK

How did I go from waiting tables after a failed art studio to running a flourishing six figure art business? I’ll tell you what, it wasn’t easy, but nothing in life is. You get to choose your hard, going to work doing a job you don’t love is hard, building an art business is hard, you just have to choose your hard.

In this episode I'll share with you my journey as an Artist so that you can discover some keys to success and also be inspired and encouraged. It took me 10 years to build my business, so if you’re feeling like you’re not where you want to be, you’ll want to listen to this episode. 

WHEN YOU FINISH LISTENING, YOU’LL DISCOVER:

• When I first discovered I was an Artist
• My one regret at Art School
• My failed art studio
• Life as a waitress and personal assistant
• How I learnt business skills building a tea business and boxing gym
• How creativity got a hold of me again and I choose to follow the path
• Where my art business is at today

If this episode inspires you, leave a review and share your biggest takeaway with me. And while you've got your phone out, make sure to follow me on Instagram  @natalieparkerstudio to see behind the scenes of how I run my art business so that you can be inspired to pursue your creative dream too.

Links mentioned in today's episode:

14 Day Trial of The Confident Brush

Art Biz Start-Up Series - Starts 4th August

LEARN MORE FROM NATALIE PARKER:

ART COURSES | ARTWORK | INSTAGRAM | FACEBOOK

Do you think that if you could just grow your Instagram following then your art biz will grow?

Are you over chasing the Instagram algorithm and seeing little traction in your art biz?

In today’s episode I’m sharing with you how you can get BIG results in your art business even if you have a very small IG following! 

WHEN YOU FINISH LISTENING, YOU’LL DISCOVER:

• How our Art Biz A-Z students are getting BIG results with less than 1000 followers!
• What to focus on to grow your art business instead of your Instagram follower count

If this episode inspires you, leave a review and share your biggest takeaway with me. And while you've got your phone out, make sure to follow me on Instagram  @natalieparkerstudio to see behind the scenes of how I run my art business so that you can be inspired to pursue your creative dream too.

Links mentioned in today's episode:

ART BIZ A-Z WAITLIST

THE CONFIDENT BRUSH COMMUNITY - WAITLIST

It's my 40th birthday this week and to celebrate I'm giving you a gift!
In this episode I share with you my top 40 Art and Biz tips that I've learned over the last 40 years.

If this episode inspires you, leave a review and share your biggest takeaway with me. And while you've got your phone out, make sure to follow me on Instagram  @natalieparkerstudio to see behind the scenes of how I run my art business so that you can be inspired to pursue your creative dream too.

Links mentioned in today's episode:

ART BIZ A-Z WAITLIST

THE CONFIDENT BRUSH COMMUNITY - WAITLIST

For more than a year, Sara has been using tools like journaling and the Enneagram to discover more about herself and explore where she wants her work to go, and now she's looking for more. She knows there's a deeper level of fulfillment beyond posting and looking for sales online, so she has stepped back and reassessed. You'll hear Sara mention her upcoming solo show, which is part of a challenge that I issue to students in my seasonal programs. We also discuss why her Instagram strategy has changed and what her new approaches for Instagram and marketing in general.

Highlights

• “I fell in love with making art all over again.” (2:00)

• The value of finding a dedicated space for your art. (7:11)

• The difference between Sara’s maximum and minimal art. (10:18)

• Sara’s success on Instagram took off and quickly became overwhelming. (12:20)

• When app demands take over making artwork. (18:55)

• The evolution of Sara’s work since pulling back from Instagram. (24:07)

• The process of self discovery through journaling, meditating, and the Enneagram. (28:01)

• Details of Sara’s latest 100-piece collection. (32:00)

• How Sara would have handled her initial success and systems differently. (34:49)

• Sara’s modified Instagram presence and increased in-person collaborations. (39:47)

• Sara’s typical work week and why she starts work at 11 AM. (46:32)

Mentioned

• Lisa Congdon’s illustration classes

• Andy J. Pizza

• Art:21

• Enneagram

• Natalie Goldberg’s Freewriting

• Artist Planning Sessions

Resources

• Show notes, images, and listener comments

• How to Price Your Art free report

• Art Biz Connection artist membership

First posted: artbizsuccess.com/growing-schroeder-podcast

Guest Bio

Sara Schroeder is an abstract painter using gestural movement, intuitive marks, and saturated colors to convey energy and emotion. Works on canvas and paper feature drips, swipes, scratching, and subtraction methods, which build upon one another to form abstractions of nature. She finds inspiration in the potent hues of tropical plant life and the subdued pastel motifs of the Art Deco period preserved in Miami. Identifying with Kandinsky’s belief that color influences the soul, Sara's process incorporates the psychology of color, intuition, and chance.

Integrating into her work what psychotherapist Carl Rogers called “unconditional positive regard”, she aims to inspire rich revelations and encounters of the human spirit. Her works are held nationally and around the world in hundreds of private collections.

We’re continuing on with series on ‘How to Find Your Painting Style.’ In this episode I’ll share my own personal discovery as I’ve forged to discover my own personal style over the last 13 years. 

From 2009 where I painted old beach baches, to now in 2022 where I specialize in abstract florals. In this journey there’s many pearls of wisdom you can discover. 

WHEN YOU FINISH LISTENING, YOU’LL DISCOVER:

• How I got started in art school
• How other artists have inspired and informed my work
• How despite working in different subject matter there’s always been connections between my work
• Your personal invitation to join my in a private coaching series to explore  your own style. 

If this episode inspires you, leave a review and share your biggest takeaway with me. And while you've got your phone out, make sure to follow me on Instagram  @natalieparkerstudio to see behind the scenes of how I run my art business so that you can be inspired to pursue your creative dream too.

Links mentioned in today's episode:

FIND YOUR  PAINTING STYLE TRAINING SERIES - REGISTER HERE

LEARN MORE FROM NATALIE PARKER:

ART COURSES | ARTWORK | INSTAGRAM | FACEBOOK

Are you wanting to discover your art style?

This is a common desire for new artists and comes from a belief that you need to land on your style so that you can move forward as an Artist.

In this episode we’ll unpack where this desire comes from, the challenges you can face as an artist on this journey, and what you should be focusing on instead in order to help you discover your style. 

WHEN YOU FINISH LISTENING, YOU’LL DISCOVER:

• Why you push so hard to find your style
• The consequences that can occur as you race towards the ‘style’ goal
• What you should be focusing on instead to help you unlock your style while keeping the joy and ease in your studio.

If this episode inspires you, leave a review and share your biggest takeaway with me. And while you've got your phone out, make sure to follow me on Instagram  @natalieparkerstudio to see behind the scenes of how I run my art business so that you can be inspired to pursue your creative dream too.

Links mentioned in today's episode:

FIND YOUR  PAINTING STYLE TRAINING SERIES - REGISTER HERE

THE ARTIST CREATIVE GUIDE - Discover which of the 6 seasons you are in

THE CONFIDENT BRUSH COMMUNITY - JOIN THE WAITLIST

21 SPARKS OF CREATIVITY 

LEARN MORE FROM NATALIE PARKER:

ART COURSES | ARTWORK | INSTAGRAM | FACEBOOK

Have you ever hit that awkward messy middle in your work where you’re not sure what to do next? 

This is a common problem challenge for all Artists.

In this episode I’ll give you my top 6 strategies that you can use to move out of the messy middle and back into the flow of creating. 

WHEN YOU FINISH LISTENING, YOU’LL DISCOVER:

• Why you’re getting stuck in the messy middle of your artwork
• 6 strategies you can use to move out of the messy middle.

If this episode inspires you, leave a review and share your biggest takeaway with me. And while you've got your phone out, make sure to follow me on Instagram  @natalieparkerstudio to see behind the scenes of how I run my art business so that you can be inspired to pursue your creative dream too.

Links mentioned in today's episode:

THE ARTIST CREATIVE GUIDE - Discover which of the 6 seasons you are in

THE CONFIDENT BRUSH COMMUNITY - JOIN THE WAITLIST

LEARN MORE FROM NATALIE PARKER:

ART COURSES | ARTWORK | INSTAGRAM | FACEBOOK

Have you ever asked yourself or someone else, Is My Work Good Enough?

While this question comes from a place of genuine curiosity, it can be an incredibly dangerous question to ask others. 

In this episode I’ll discuss with you the real root cause of why you are asking this and help you to gain the confidence to answer this question yourself. 

WHEN YOU FINISH LISTENING, YOU’LL DISCOVER:

• The root beliefs behind the question, Is My Work Good Enough. 
• The consequences of asking this question and allow someone else to answer it for you.
• How to move forward and see the value in your work and yourself

If this episode inspires you, leave a review and share your biggest takeaway with me. And while you've got your phone out, make sure to follow me on Instagram  @natalieparkerstudio to see behind the scenes of how I run my art business so that you can be inspired to pursue your creative dream too.

Links mentioned in today's episode:

THE CONFIDENT BRUSH COMMUNITY - JOIN THE WAITLIST

LEARN MORE FROM NATALIE PARKER:

ART COURSES | ARTWORK | INSTAGRAM | FACEBOOK

After teaching for over a decade and mentoring artists closely for the last few years, I’ve discovered one of the BIGGEST mistakes I see many Artists make. 

There’s some serious consequences that can occur if they continue to make this decision.

In this episode I’ll share with you how to avoid this mistake and move forward to build the art business of your dreams.

WHEN YOU FINISH LISTENING, YOU’LL DISCOVER:

• The BIGGEST mistake artists make
• The 4 consequences that can occur if you make this mistake
• How to avoid this mistake and move forward to build the art biz of your dreams

If this episode inspires you, leave a review and share your biggest takeaway with me. And while you've got your phone out, make sure to follow me on Instagram  @natalieparkerstudio to see behind the scenes of how I run my art business so that you can be inspired to pursue your creative dream too.

Links mentioned in today's episode:

ART BIZ A-Z NOW - ENROLL BEFORE 6TH FEB

LEARN MORE FROM NATALIE PARKER:

ART COURSES | ARTWORK | INSTAGRAM | FACEBOOK

 Do you dream of having your own art business? 

Would you love to be fulfilled in your days while earning an income doing what you love? But you have no idea where to start or how to make this happen? 

In this episode I’ll share with you the 6 steps to getting your art biz started.

WHEN YOU FINISH LISTENING, YOU’LL DISCOVER:

• The mistake artists make when starting their art biz and what you should be focusing on.
• 6 steps to getting your art business started off on the right foundation. 
• The importance of finding support and accountability as you build your art biz.

If this episode inspires you, leave a review and share your biggest takeaway with me. And while you've got your phone out, make sure to follow me on Instagram  @natalieparkerstudio to see behind the scenes of how I run my art business so that you can be inspired to pursue your creative dream too.

Links mentioned in today's episode:

Art Biz A-Z Waitlist

The Artists Creative Guide - Discover the 6 seasons of a creative path and which season you are in

LEARN MORE FROM NATALIE PARKER:

ART COURSES | ARTWORK | INSTAGRAM | FACEBOOK

In this episode I talk with Leisa Collins, who started her art business by targeting people whose homes she wanted to paint. After a few failed attempts at marketing her work, her career as a house portraitist took off. To date she has painted more than 2,500 house portraits and has a waiting list for commissions. She no longer has to send direct mail, which you’ll hear about, but maintains that the personal relationships with clients are paramount.

Leisa shares her quest across the country to paint a house in all 50 states, that following up with prospects results in 85% more sales for her, and how she has partnered with realtors to provide closing gifts for their clients.

First posted: artbizsuccess.com/commissions-collins-podcast

Highlights

• “I exchanged my art for everything.” Leisa’s adventurous art journey. (2:17)

• Combining a love of art with architecture and advertising it in effective ways. (4:36)

• The details of direct mailings that lead to collectors. (9:45)

• Hand selecting the demographic you want to work with. (13:05)

• The business process and price range of Leisa’s non-traditional approach to commissioned art. (16:10)

• Selecting, photographing and painting houses in all 50 states. (22:26)

• Creating 250 pieces a year means Leisa gets two or three new clients a week—and has to keep careful track of them all. (30:50)

• Selecting images, marketing and selling a book. (36:50)

• The importance of following up with prospective clientes—without being too pushy. (39:31)

• The details of Leisa’s spreadsheets help her maintain a personal relationship with her clients. (45:10)

• Creating relationships with clients through realtor closing gifts and phone calls. (48:51)

• A look at what is coming up next in Leisa’s very busy holiday schedule. (53:25)

Mentioned

• Episode 68: Procedures for Art Commissions with Sema Martin

• Leisa Collins

• Leisa on Instagram

Resources

• Show notes, images, and listener comments

• Artist Planning Sessions

• Free e-course: 31 People Who Can Help Sell Your Art

Quotes

• “I could choose my demographic very carefully by looking at the house.” — Leisa Collins

• “I now get tons of commissions every week because they told their neighbor… by now it's just word of mouth.” — Leisa Collins

• “I get quite a few commissions coming in every single week. I get two or three new clients a week.” — Leisa Collins

• “If you love what you’re doing, it’s not so much like work.” — Leisa Collins
  

Guest Bio

Leisa Collins, a native of New Zealand, has carved a niche for herself as an acclaimed architectural artist.Eventually settling in the United States, Leisa became interested in the people and cultures that defined architecture throughout the country’s history. She was inspired to drive from coast to coast, creating original paintings of homes in every state. She selected 650 of these works of art—as well as the fascinating stories behind many of them—to share with readers in her new book, Hand-Painted Homes: An Architectural Artist’s Pen and Watercolor Journey Across America (May 2021). This coffee table book explores architectural styles in all fifty states, plus the nation’s capital.

In 2013, Leisa established the Leisa Collins Historic Preservation Award to pay tribute to exceptional individuals committed to saving and restoring old buildings across the country. Her work has been featured in publications such as The New York Times, Huffington Post and Los Angeles Times.