authentic brand

Start branding before you start selling

Discover the essence of authentic personal branding with Phyllis Williams-Strawder, the Ghetto Country Grandmother, on The RebelRebel Podcast. She challenges conventional 'code-switching,' advocates for starting branding before selling, and emphasizes the importance of maintaining personal boundaries in public platforms. A must-listen for entrepreneurs and rebels in branding.

EPISODE HIGHLIGHTS

• Phyllis Williams-Strawder's stance against 'code-switching' and advocating for consistent authenticity.
• The strategy of beginning branding before selling to create organic growth.
• Caution against turning personal life into public content, emphasizing boundaries.
• The concept of 'getting lost' as a learning experience.
• Future plans of launching a hat line.
• The critique of the overused term 'authenticity' in branding.

LINKS IN THIS EPISODE

• Branding, Boundaries, and Bullshit
• All of Phyllis' Books on Amazon
• Brandma's House
• Phyllis Williams-Strawder on LinkedIn

Nicole chats with Instagram branding strategist Kat Coroy about how to create an authentic brand on Instagram that attracts your ideal customers, ways to create content without feeling overwhelmed, a mindset shift to help you feel more confident on social media, how to deal with negativity online and more.