author strategy

As we catapult into a fresh year, many of us grapple with a mounting stack of tasks and the elusive beast that is organization. Luckily, tools like StoryOrigin are here to help!

We're thrilled to have guest Evan Gow on the show. Evan is the indie developer of StoryOrigin, a marketing tool and community of authors that work together to find reviewers, build mailing lists, increase sales, and stay on top of deadlines.

Throughout our conversation, Evan draws enlightening parallels between software development and crafting a story, offering insight into how Story Origin's early features—like reader magnets and group promos—have become a lifeline for authors.

As we unpack the strategic decisions behind the platform's initial launch and its gradual evolution, we underscore how StoryOrigin serves as an all-in-one haven for authors at all stages. From  building a robust mailing list, to designing an author website, and managing the myriad post-production tasks that often overwhelm indie authors, the software has helpful tools for just about every author.

BONUS!

If you're looking for even more organization help this year, check out the new Clarify | Simplify | Implement newsletter for writers. Last week, Megan shared her bullet journal spreads for authors so you can see exactly how she stays on track and organized for both her fiction and non-fiction work.

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Evan Gow
Website: https://storyoriginapp.com/
Facebook: https://www.facebook.com/groups/StoryOrigin

The Author Wheel:
Website: www.AuthorWheel.com
Facebook: https://www.facebook.com/AuthorWheel

Greta Boris:
Website: www.GretaBoris.com
Facebook: @GretaBorisAuthor
Instagram: @GretaBoris

Megan Haskell:
Website: www.MeganHaskell.com
Facebook & Instagram: @MeganHaskellAuthor
TikTok: @AuthorMeganHaskell

If you're enjoying The Author Wheel Podcast, please consider supporting the show! You can buy us a coffee at the link below.

FREE Mini Email Course

Have you ever struggled to explain to others exactly what you write? Or wondered which of the many fiction ideas running through your brain you should tackle? If so, The Author Wheel’s new mini-course might be your solution.

7 Days to Clarity: Uncover Your Author Purpose will help you uncover your core writing motivations, avoid shiny-thing syndrome, and create clear marketing language.

Each daily email will lead you step by step in defining your author brand, crafting a mission statement, and distilling that statement into a pithy tagline. And, best of all, it’s free.

Click here to learn more!

This month's quick tips are all about the end of year reset and refresh. 

Join us as we take a deep dive into the world of author strategy, turning the rear-view mirror towards 2023 and putting 2024 in sharp, clear focus. It's all about finding the sweet spot between your dreams, realities, and actions. 

We’ve distilled the planning process into four actionable steps: 
1.) Review your past year, 
2) Clarify your goals, 
3) Simplify your approach, and 
4) Implement your strategy. 

Trust us, it’s not as daunting as it sounds!

This week, we start with the review. 

Don't forget to join Megan's new Substack newsletter, Clarify | Simplify | Implement, where she's sharing all her thoughts on writing, publishing, and the author industry.

Follow Us!

The Author Wheel:
Website: www.AuthorWheel.com
Facebook: https://www.facebook.com/AuthorWheel

Greta Boris:
Website: www.GretaBoris.com
Facebook: @GretaBorisAuthor
Instagram: @GretaBoris

Megan Haskell:
Website: www.MeganHaskell.com
Facebook & Instagram: @MeganHaskellAuthor
TikTok: @AuthorMeganHaskell
Substack: https://meganhaskellauthor.substack.com

If you're enjoying The Author Wheel Podcast, please consider supporting the show! You can buy us a coffee at the link below.

FREE Mini Email Course

Have you ever struggled to explain to others exactly what you write? Or wondered which of the many fiction ideas running through your brain you should tackle? If so, The Author Wheel’s new mini-course might be your solution.

7 Days to Clarity: Uncover Your Author Purpose will help you uncover your core writing motivations, avoid shiny-thing syndrome, and create clear marketing language.

Each daily email will lead you step by step in defining your author brand, crafting a mission statement, and distilling that statement into a pithy tagline. And, best of all, it’s free.

Click here to learn more!

It's the final countdown! How are you doing with NaNoWriMo?

Whether or not you "win" this month, you've done something amazing. You've created something out of nothing and gotten words on the page. That's incredible.

Which is why...

Tip #1: Celebrate! Whether you wrote 50k or 20k, recognize your effort this month.

Tip #2: Take a break! Don't immediately jump into editing or publishing this book. Give yourself a little space to breathe and think. Then go back to it with fresh eyes in the new year.

If you've found these short "betweeniesodes" helpful, please email us and let us know! We're discussing new monthly themes to keep the tips rolling, like goal-setting and planning for the New Year in December, and editing strategies in January. We'd love your feedback!

You can reach us at info@authorwheel.com.

Want even more productivity tips? Check out our online course, Finish Your Novel Faster: https://www.authorwheel.com/finish-your-novel-faster

Get ready to accelerate your writing speed, stay motivated, and keep your story rolling!

Don't forget to join Megan's new Substack newsletter, Clarify | Simplify | Implement, where she's sharing all her thoughts on writing, publishing, and the author industry.

Follow Us!

The Author Wheel:
Website: www.AuthorWheel.com
Facebook: https://www.facebook.com/AuthorWheel

Greta Boris:
Website: www.GretaBoris.com
Facebook: @GretaBorisAuthor
Instagram: @GretaBoris

Megan Haskell:
Website: www.MeganHaskell.com
Facebook & Instagram: @MeganHaskellAuthor
TikTok: @AuthorMeganHaskell
Substack: https://meganhaskellauthor.substack.com

If you're enjoying The Author Wheel Podcast, please consider supporting the show! You can buy us a coffee at the link below.

FREE Mini Email Course

Have you ever struggled to explain to others exactly what you write? Or wondered which of the many fiction ideas running through your brain you should tackle? If so, The Author Wheel’s new mini-course might be your solution.

7 Days to Clarity: Uncover Your Author Purpose will help you uncover your core writing motivations, avoid shiny-thing syndrome, and create clear marketing language.

Each daily email will lead you step by step in defining your author brand, crafting a mission statement, and distilling that statement into a pithy tagline. And, best of all, it’s free.

Click here to learn more!

Bold statement: indie publishing is a maturing industry.

A few weeks ago, The Author Wheel attended the 20Books to 50k conference in Las Vegas, and in this episode we're going to talk about our experiences.

Our biggest takeaway? There are dozens, possibly hundreds, of different strategies for author success. Moreover, the very definition of success depends on the author and what they're looking to get out of their writing. With nearly two thousand writers in attendance, we saw it all, and talked about most of it.

The landscape of publishing is changing once again. We highlight successful indie authors who have secured contracts, expanded their reach through film and audio book adaptations, and built impressive careers. Understanding your genre, treating your books as a catalog, focusing on your target audience, and building a growth mindset are critical.

Listen in to learn more!

Follow Us!

The Author Wheel:
Website: www.AuthorWheel.com
Facebook: https://www.facebook.com/AuthorWheel

Greta Boris:
Website: www.GretaBoris.com
Facebook: @GretaBorisAuthor
Instagram: @GretaBoris

Megan Haskell:
Website: www.MeganHaskell.com
Facebook & Instagram: @MeganHaskellAuthor
TikTok: @AuthorMeganHaskell

If you're enjoying The Author Wheel Podcast, please consider supporting the show! You can buy us a coffee at the link below.

FREE Mini Email Course

Have you ever struggled to explain to others exactly what you write? Or wondered which of the many fiction ideas running through your brain you should tackle? If so, The Author Wheel’s new mini-course might be your solution.

7 Days to Clarity: Uncover Your Author Purpose will help you uncover your core writing motivations, avoid shiny-thing syndrome, and create clear marketing language.

Each daily email will lead you step by step in defining your author brand, crafting a mission statement, and distilling that statement into a pithy tagline. And, best of all, it’s free.

Click here to learn more!

External validation, internal fulfillment, and satisfying your soul . . .

How do you define success? Is it financial? Is it lifestyle? Is it accolades?

This seems to be a hot topic lately, and keeps coming up in our interviews and conversations, so we decided to tackle the issue head on in this duo episode. We've each developed goals and strategies to move our writing careers forward, but what does "success" actually look like?

Success is different for everyone, and right now we're on opposite sides of the spectrum despite having the same Enneagram personality type. Listen in as we get vulnerable on air!

Make sure to download the Author Strategy Template at www.AuthorWheel.com/stuff, available for free when you join our newsletter.

Question of the week: How do you define success, and how do you celebrate it? Let's chat on the Facebook page @AuthorWheel.

Follow Us!

The Author Wheel:
Website: www.AuthorWheel.com
Facebook: https://www.facebook.com/AuthorWheel

Greta Boris:
Website: www.GretaBoris.com
Facebook: @GretaBorisAuthor
Instagram: @GretaBoris

Megan Haskell:
Website: www.MeganHaskell.com
Facebook & Instagram: @MeganHaskellAuthor

FREE Mini Email Course

Have you ever struggled to explain to others exactly what you write? Or wondered which of the many fiction ideas running through your brain you should tackle? If so, The Author Wheel’s new mini-course might be your solution.

7 Days to Clarity: Uncover Your Author Purpose will help you uncover your core writing motivations, avoid shiny-thing syndrome, and create clear marketing language.

Each daily email will lead you step by step in defining your author brand, crafting a mission statement, and distilling that statement into a pithy tagline. And, best of all, it’s free.

Click here to learn more!

Welcome to 2023 and season two of The Author Wheel Podcast!

As we begin the new year, we thought it would be a good time to talk about setting a strategy for 2023. Although we don't really believe in new year's resolutions, we do believe that the changing of the year can be a good time to reevaluate your goals and your motivations for being a writer.

In this episode, Greta and Megan walk you through their planning process and how they align their goals with their business strategy and the tactics they'll use to move their projects forward.

Make sure to download the Author Strategy Template at www.AuthorWheel.com/stuff, available for free when you join our newsletter.

Question of the week: What's your strategy for 2023? Let's chat on the Facebook page @AuthorWheel.

Follow Us!

The Author Wheel:
Website: www.AuthorWheel.com
Facebook: https://www.facebook.com/AuthorWheel

Greta Boris:
Website: www.GretaBoris.com
Facebook: @GretaBorisAuthor
Instagram: @GretaBoris

Megan Haskell:
Website: www.MeganHaskell.com
Facebook & Instagram: @MeganHaskellAuthor

FREE Mini Email Course

Have you ever struggled to explain to others exactly what you write? Or wondered which of the many fiction ideas running through your brain you should tackle? If so, The Author Wheel’s new mini-course might be your solution.

7 Days to Clarity: Uncover Your Author Purpose will help you uncover your core writing motivations, avoid shiny-thing syndrome, and create clear marketing language.

Each daily email will lead you step by step in defining your author brand, crafting a mission statement, and distilling that statement into a pithy tagline. And, best of all, it’s free.

Click here to learn more!