authorplatform

Welcome back to Published! Today we’ll be talking about media training and interviews with one of Greenleaf Book Group’s digital media outreach strategists, Kayleigh ​​Lovvorn. Today’s episode is a crash course on media training to teach you how to talk about your book and yourself as an author while promoting a new release. Kayleigh will tell us about digital media outreach, how to make media connections, and the dos and don’ts of interviewing.  

Welcome to Episode 71 of Published. Today we have our consulting team on the podcast to shepherd us through questions related to investing in the production of a book. Different publishing models have different degrees of required investment by the author, and different potentials for ROI. Most authors wind up financing at least some part of the publishing process. Knowing when to look into working with experts and what level of  contribution and return you should anticipate will help you prepare for that well in advance. 

Welcome to Episode 70 of Published. Today we’ll be looking back at our episodes over 2022 and remembering the insight our guests have shared. Our mission on Published is to demystify the publishing industry for authors, and over the past year, we’ve pulled back the veil on becoming a bestseller, getting book reviews, writing a beautiful manuscript, and so much more.

In this episode, we discuss the Department of Justice’s lawsuit against Penguin Random House and Simon & Schuster in response to their proposed merger.

Some argue that the billion dollar deal would mean that instead of there being a competition between the two big publishers to acquire titles, there would effectively be a monopoly. This means there’s less incentive for the merged mega-publisher to offer a competitive advance amount to authors, since they’re not in a bidding contest to win the title.

Therefore, by driving down advances, this deal could effect the livelihood of authors who depend on those advances, and cause dire effects across the entire industry by making it more competitive than ever. 

With all this buzz, we are bringing on industry expert Janet Goldstein to talk about her take and advice for authors who might be feeling concerned. We’ll discuss the importance of the trial, what it means for authors, and how to navigate the changing publishing landscape successfully.

Welcome to Episode 64 of Published. Today we’re talking to Greenleaf’s General Counsel, Guy Muller, about the biggest legal issues he sees authors face and why it’s important to keep an eye out for them when working on your book. Guy explains each of these legal concerns, why they matter, and how you can avoid them in your writing to stay out of trouble.

If you’re someone with an interesting life story, you may have been told by friends and family that you should write a book. But many authors struggle to put their experiences on paper in an authentic way that resonates with readers. This is where an editor’s insight comes in handy. In today’s episode, Lee will tell us how authors can make their memoir stand out.

A memoir isn’t just a collection of anecdotes. It’s also meant to be a narrative, so it takes some crafting to get it right. Lee explains how she guides authors who are struggling with this by helping them to identify their narrative arc, and what makes their memoir unique.

For the full transcription of today's episode, check out our website: www.greenleafbookgroup.com/episode61

Goodreads is well known to many readers as a great place to find book reccommendations and reviews, but today we’re going to talk about how it can also be a great tool for authors.

New authors may not realize that Goodreads has a robust Author Program that you can use to run giveaways, interact with your readers, and advertise your books. 

In this episode, Mimi tells us all about how to use Goodreads as an author and what it can do to elevate your book promotion strategy. She gives us her tips and tricks to optimize your experience on the platform and explains why authors looking for more book marketing tools should join Goodreads today.

Today, I'll speak with Greenleaf’s Art Director, Neil Gonzalez, about book design elements and why a well-designed cover and interior are vital to
your book’s success.